Personal Information
Unternehmen/Arbeitsplatz
Greater Minneapolis-St. Paul Area, MN United States
Branche
Technology / Software / Internet
Webseite
http://www.makementionmedia.com
Info
Over the past several years, I have been helping businesses get better performing websites and marketing campaigns with better online copy.
How?
It's all in the approach. Every project I take on has Conversion Rate Optimization baked into the copy development process. This means:
- Customer research is an integral part of the value delivered.
- Testing leads to learning. Without understanding what works and what doesn't, there's no way to
know which direction to go.
- Iteration happens.
- Quantitative research comes into play. Even a wordsmith should look at Google Analytics to inform
copy decisions.
Plus, I'm a firm believer that a blend of science and creativity can m...
Tags
conversion rate optimization
persuasion
online marketing
copywriting
cro
landing pages
unbounce
design
facebook pages
facebook
Mehr anzeigen
Präsentationen
(3)Personal Information
Unternehmen/Arbeitsplatz
Greater Minneapolis-St. Paul Area, MN United States
Branche
Technology / Software / Internet
Webseite
http://www.makementionmedia.com
Info
Over the past several years, I have been helping businesses get better performing websites and marketing campaigns with better online copy.
How?
It's all in the approach. Every project I take on has Conversion Rate Optimization baked into the copy development process. This means:
- Customer research is an integral part of the value delivered.
- Testing leads to learning. Without understanding what works and what doesn't, there's no way to
know which direction to go.
- Iteration happens.
- Quantitative research comes into play. Even a wordsmith should look at Google Analytics to inform
copy decisions.
Plus, I'm a firm believer that a blend of science and creativity can m...
Tags
conversion rate optimization
persuasion
online marketing
copywriting
cro
landing pages
unbounce
design
facebook pages
facebook
Mehr anzeigen