Where Flexibility Meets Profitability
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Club owners all over the country are fighting the same fitness club challenges; membership drops, low profitability, and inconsistent class sizes. This volatility affects your bottom line, as well as the motivation and morale of your staff. Fitness club owners and managers spend thousands of dollars each month to attract new members, only to be challenged with higher membership retention costs, higher demands on management and clients, resulting in over 24% churn!
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Where Flexibility Meets Profitability
- 1. INNOVATIVE TURNKEY PROFITABLE Where Flexibility Meets Accountability
- 2. INNOVATIVE
- 3. Building Your Business Fitness on the go…
- 4. Successful Clubs are: ๏ Connecting with members outside of class ๏ Offering advice beyond one on one ๏ Getting member referrals ๏ Communicating with members on their terms ๏ Tracking progress easily ๏ Reaching the busy client ๏ Removing convenience barriers ๏ Mastering social media ๏ Multiplying limited labor resources INNOVATIVE Where Flexibility Meets Accountability
- 5. Successful Clubs are: ๏ Connecting with members outside of class ๏ Offering advice beyond one on one ๏ Getting member referrals ๏ Communicating with members on their terms ๏ Tracking progress easily ๏ Reaching the busy client ๏ Removing convenience barriers ๏ Mastering social media ๏ Multiplying limited labor resources INNOVATIVE Where Flexibility Meets Profitability
- 6. Are these excuses frustrating you? ๏You don’t offer showers ๏You don’t offer childcare ๏Your best classes are full ๏You don’t offer classes on my schedule ๏Your club is too far away INNOVATIVE Where Flexibility Meets Accountability
- 7. More About: Personalizing Membership Leveraging Technology Engaging Members Meeting Members on Their Terms Leveraging Social Media Less About: Competing on cost Fearing Technology Medial Tasks Requiring Members to Fit Your Schedule Overpay for Traditional Marketing Your Club Advantage INNOVATIVE Where Flexibility Meets Accountability
- 8. If you could… Connect with members beyond the few minutes before and after class Track goal progress and increase retention Meet your members on their schedule Allow members to track success with their mobile device Have your members share success without begging or bribing them Have a professional look to your portal without hiring a marketing or IT department …would that elevate you above your competition? INNOVATIVE Where Flexibility Meets Accountability
- 9. …Meeting Them Half Way Engage members…
- 10. Live and Stored Content From Their Tablet, Wii, Xbox and other Devices Accessing…
- 11. Fitness clubs experience churn because: ๏ Location inconvenience - People won’t travel greater than 10-12 minutes to club ๏ Scheduling inconvenience - People are leading busier lives than ever, with 1/4 of the annual attrition is due to a “lack of time” ๏ Lack variety - Attention spans have diminished, “All generations lack confidence in club offerings and variety” ๏ Too Expensive – This is the #4 reason why people quit REDUCE CHURN Where Flexibility Meets Accountability
- 12. SCHEDULING LOCATION VARIETY The Answer is Flexibility in:
- 13. …Flexibility Meets Accountability Providing your members a platform where…
- 14. Missing a class no longer means… …missing a work out
- 15. TURNKEY
- 16. Innovative-Personalized-Online Tracking TURNKEY Where Flexibility Meets Accountability
- 17. Innovative-Personalized-Online Tracking TURNKEY Where Flexibility Meets Accountability
- 18. Innovative-Personalized-Online Tracking TURNKEY Where Flexibility Meets Accountability
- 19. Personal Dashboards for Networking TURNKEY Where Flexibility Meets Accountability
- 20. Fitness wearables just produce data.
- 21. Fitness experts with member’s data produce measurable results.
- 22. PROFITABLE
- 23. Stretch your marketing dollars and… …cover a bigger marketing footprint PROFITABLE Where Flexibility Meets Accountability
- 25. SOLUTIONS
- 26. XStreaming Fitness allows the fitness business to: ๏Reduce Churn – meeting members needs: Scheduling flexibility, location convenience, and greater variety ๏Expand Footprint – same marketing dollars, greater reach ๏Embrace Flexibility – stay ahead of the trend ๏Appeal to Alumni – Offer same great workout without taking up valuable classroom space ๏Get Greater Results – Accountability with people you know…virtually SOLUTIONS Where Flexibility Meets Accountability
- 27. INNOVATIVE TURNKEY PROFITABLE Dave Handsaker 515-490-9172 Where Flexibility Meets Accountability