1. MARK ROMANEK
By Jazz, Jaz, Carla and Ruby!

2. Who is he?!
 Born September 18th 1959, Illinois,
Chicago
 Initially wanted to be a feature film
director. Went into music videos as
loved pop and film.
 Has a degree in cinema and
photography
 First film directed; static, 1986. Led
to first music video with „The The‟
who featured in soundtrack for film.

3. Successes
 En Vogue – „Free your mind‟ won 3 awards,
nominated for 5
 2 Madonna videos
 2 David Bowie videos
 Famous Michael/Janet collab video
 Mick Jagger
 Johnny Cash
 Coldplay
 Red hot chili‟s

4. His style
 Pushed boundaries of music videos; “Music
videos don‟t have rules…”
 Performance based (with twist – Linkin Park)
 Doesn‟t use narrative…
 Concept (Janet Jackson – going against
stereotypes of black culture)

5. Red Hot Chili‟s – Can‟t stop
 Inspired by „one minute sculptures‟ by Erwin
Wurm
 „poses models with objects close at hand,
makes audience think about definition of
sculpture‟
 Concept and performance
 Pens in face
 Bin on head
 Mark: I filmed exactly what I wanted in each
shot, then let cam roll for them to improv.

6. Why do we like him…?