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CONFIDENTIAL | FastForward.ai, Inc. 2021
Getting Value From Digital Marketing
Facebook and Google Ads are awesome for reaching defined
audiences, but they just tell you impressions, likes and CTRs
(Click Through Rates).
Today's digital ads are basically just digital billboards, they do
not give you control over campaign journey data, are not
customized, do not build relationships with consumers.
Our pitch to enterprise customers:
2
Take control of your customer journey, your own data and
your own destiny.
Get More Engagement, Visibility and Data
Know where in campaign flow a customer was converted or lost
Measure the efficiency and impact of social ad campaign spend
Re-engage lost consumers with targeted and personalized offers
Use data to learn more and get closer to your potential customers
3
FastForward.ai
We call it Social Retail Marketing TM (SRM)
Creates SRM channels inside any top social and
messaging app to reach and engage all potential
customers, drive a company's digital business and
cultivate a digital relationship with their customers.
Reach
Connect
Cultivate
Consumers where they live, inside social media;
Create your own SRM channels.
With consumers on a personal level;
Re-market based upon customer behaviour data.
Your own customer relationship; Not only relying on
Facebook or Google data.
Traditional digital marketing campaigns without FF.ai
Social Retail Marketing (SRM) with FastForward.ai
Campaign Planning & Execution
Automated dashboard starting Q1 2022.
• Plan, create and launch campaigns.
• Choose social ad network platform.
• Choose campaign funnel type suitable to
campaign objectives
• Add and edit campaign assets
• Schedule campaign KPIs and choose
automated KPI monitoring
• AI machine-learning campaign
recommendation engine – estimates
campaign performance
Intelligent Tracking With SRM Platform
Create a dedicated
journey (conversion
funnel) for each
campaign to track every
step and action
Track where consumers
engage, convert,
and drop off
Refine messages, offers,
creatives,
based upon user
behavior and data
Real-time data is accessible in a mobile & desktop dashboard;
recommendation engine tracks & predicts results to help improve
future campaigns
Track:
• Users, engagement, and usage
• Digital IDs collected and acquisition cost per ID
• Conversion funnel (campaign) performance
• Call To Action conversion % and cost
• Reporting API integrates with 3rd party systems
Take Data-Driven Decisions With SRM Platform
SRM Platform | Turnkey Solution
PAYMENTS
SRM CHANNELS
GROWTH
CAMPAIGNS
BACK-OFFICE
DATA
• Connect all social campaigns
using any ad networks:
Facebook, Google and more
• 1-click to convert campaigns inside
own Social Retail Marketing channels
• Full-featured channels ready for
marketing, commerce and care
• Real-time performance data attributed
to each click, user, campaign or event
• Built-in payment options
• Recommendation engine
• Next best action
• Plug-in all digital inventory
• Plug-in back-office systems
13
HIGHER CONVERSION RATE
LOWER COST PER
CONVERSION
RE-MARKETING CLICK-
THROUGH-RATE
PLATFORM 100%
CONTROL
SRM Platform Proven Results
Book a demo Try it now
Focus on the core of your business, while we take care
of enhancing your conversion rates and the return on
your investment.
Social Retail Marketing
Changes Everything.
Augie K Fabela II’s #1 Best Seller book
lays out the strategy, tools, and the
data to effectively reach, connect, and
cultivate consumers inside social
media.
Discover the future of marketing in The
Impatience Economy™.
https://www.impatienceeconomy.com
CONFIDENTIAL | FastForward.ai, Inc. 2021

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Fastforward.ai intro dec2021

  • 2. Getting Value From Digital Marketing Facebook and Google Ads are awesome for reaching defined audiences, but they just tell you impressions, likes and CTRs (Click Through Rates). Today's digital ads are basically just digital billboards, they do not give you control over campaign journey data, are not customized, do not build relationships with consumers. Our pitch to enterprise customers: 2 Take control of your customer journey, your own data and your own destiny.
  • 3. Get More Engagement, Visibility and Data Know where in campaign flow a customer was converted or lost Measure the efficiency and impact of social ad campaign spend Re-engage lost consumers with targeted and personalized offers Use data to learn more and get closer to your potential customers 3
  • 4. FastForward.ai We call it Social Retail Marketing TM (SRM) Creates SRM channels inside any top social and messaging app to reach and engage all potential customers, drive a company's digital business and cultivate a digital relationship with their customers.
  • 5. Reach Connect Cultivate Consumers where they live, inside social media; Create your own SRM channels. With consumers on a personal level; Re-market based upon customer behaviour data. Your own customer relationship; Not only relying on Facebook or Google data.
  • 6. Traditional digital marketing campaigns without FF.ai
  • 7. Social Retail Marketing (SRM) with FastForward.ai
  • 8. Campaign Planning & Execution Automated dashboard starting Q1 2022. • Plan, create and launch campaigns. • Choose social ad network platform. • Choose campaign funnel type suitable to campaign objectives • Add and edit campaign assets • Schedule campaign KPIs and choose automated KPI monitoring • AI machine-learning campaign recommendation engine – estimates campaign performance
  • 9. Intelligent Tracking With SRM Platform Create a dedicated journey (conversion funnel) for each campaign to track every step and action Track where consumers engage, convert, and drop off Refine messages, offers, creatives, based upon user behavior and data
  • 10. Real-time data is accessible in a mobile & desktop dashboard; recommendation engine tracks & predicts results to help improve future campaigns Track: • Users, engagement, and usage • Digital IDs collected and acquisition cost per ID • Conversion funnel (campaign) performance • Call To Action conversion % and cost • Reporting API integrates with 3rd party systems Take Data-Driven Decisions With SRM Platform
  • 11. SRM Platform | Turnkey Solution PAYMENTS SRM CHANNELS GROWTH CAMPAIGNS BACK-OFFICE DATA • Connect all social campaigns using any ad networks: Facebook, Google and more • 1-click to convert campaigns inside own Social Retail Marketing channels • Full-featured channels ready for marketing, commerce and care • Real-time performance data attributed to each click, user, campaign or event • Built-in payment options • Recommendation engine • Next best action • Plug-in all digital inventory • Plug-in back-office systems 13
  • 12. HIGHER CONVERSION RATE LOWER COST PER CONVERSION RE-MARKETING CLICK- THROUGH-RATE PLATFORM 100% CONTROL SRM Platform Proven Results
  • 13. Book a demo Try it now Focus on the core of your business, while we take care of enhancing your conversion rates and the return on your investment.
  • 14. Social Retail Marketing Changes Everything. Augie K Fabela II’s #1 Best Seller book lays out the strategy, tools, and the data to effectively reach, connect, and cultivate consumers inside social media. Discover the future of marketing in The Impatience Economy™. https://www.impatienceeconomy.com

Hinweis der Redaktion

  1. The benefits to mobile operators are that: We deliver: 1) a turn-key digital channel; 2) targeted marketing; and, 3) we enable operators to introduce new business models Because we live inside social media channels, there’s no App download We fully integrate with the operators CRM, billion and provisioning system; and, We fully automate customer interactions, with only 1-2 clicks for most transactions The FastForward platform also allows operators to effectively target market and most importantly, re-market their subscribers inside social media And third, we enable operators to experiment with and introduce new business models, allowing them to offer other services beyond traditional Telco services and products