On this page BTN writes about Social Media Marketing For Wineries and how wineries can use social media to grow their wine brand. Social Media Marketing For Wineries: Tools and Techniques To Grow Your Wine Brand Using Facebook, Twitter, LinkedIn and Other Social Media Platforms.

1. ON THIS PAGE BTN WRITES ABOUT SOCIAL MEDIA
MARKETING FOR WINERIES AND HOW WINERIES CAN
USE SOCIAL MEDIA TO GROW THEIR WINE BRAND.
SOCIAL MEDIA MARKETING FOR WINERIES: TOOLS AND
TECHNIQUES TO GROW YOUR WINE BRAND USING
FACEBOOK, TWITTER, LINKEDIN AND OTHER SOCIAL
MEDIA PLATFORMS.
Beveragetradenetwork.com
Social Media Marketing For Wineries
By BeverageTradeNetwork.com

2. SOCIAL MEDIA
MARKETING FOR WINERIES
Beveragetradenetwork.com

3. SOCIAL MEDIA
MARKETING FOR WINERIES

Everyday there are millions of new accounts being added to the
already daunting number of members using social media
platforms. An average of 150 000 new twitter accounts are being
created every day1 and as of March 2013 Facebook is toting over
1.06 Billion users and 618 million pages2.

Throw in the number of members on Pinterest, Instagram, and
Google+ (not to mention the thousands of other platforms) and the
amount of information that is being shared is astronomical. So how
do we begin to take advantage of all of this information? Where
do we start?

Your potential audience is willing to share and grow with you, so
create a strategy and be willing to share and grow with them.
There are thousands of members actively looking to establish
relationships and using social media in creative and entertaining
ways is a great way to create a healthy following.

4. SOCIAL MEDIA
MARKETING FOR WINERIES
These 5 strategies of Social Media Marketing (SMM) for
Wineries are powerful tools in building your brand power and
creating positive awareness for your company.
1. First and Foremost - Create A Marketing Strategy
It is crucial to understand what it is you want to accomplish
with social media before you start using social media to
accomplish it. Some good questions to ask yourself before you
start using SMM to help achieve your business goals are:
• How can I use Social Media to direct traffic to my website,
brand, company?
• Who is my target audience and how can I reach them on
different social media platforms?
• What are some popular concepts that have to do with my
brand and how can I use them to engage with my followers.
• How am I going to create my brand identity?

5. SOCIAL MEDIA
MARKETING FOR WINERIES
2. Listen as much as you Talk
A big mistake when starting out is to get
overwhelmed by the amount of information
streaming by and decide that the only way to get
your company seen is to bombard the platform
with images and messages. People enjoy personal
relationships and feeling valued. Make sure that
your friends and followers understand that you are
willing to have a two-way conversation – spend
time looking at and commenting on what other
people are doing and answer any questions that
come your way [...] Full Article on Social Media
Marketing

6. SOCIAL MEDIA
MARKETING FOR WINERIES

How Wineries Can Engage On Twitter?

Twitter offers four different ways to
communicate with other members on its
platform. All are very similar, but each has
its on use. Let’s take a look at how to take
full advantage of them.

1. Tweeting [...] Read Full Article on Social
Media Strategy For Wineries (Twitter)

7. SOCIAL MEDIA
MARKETING FOR WINERIES

i. Create Contests and Offer Prizes & Discounts

GIVE, GIVE & GIVE SOME MORE.

Everybody loves free stuff. Make your page attractive by offering prizes for
correctly answering a skill-testing question or offer promotions to your clients
for taking part in a survey. Use catch phrases like “Be the first to answer and
win…!” or “at the end of the competition the person (or photo) with the
most ‘likes’ wins…” When you generate interest in a certain promotion your
followers will continually return to your page to see what has happened
since they were last online.


ii. Always Make Sure Your Followers Feel Like They Are Receiving Something.
When you are asking them for their email address to subscribe to your
newsletter or to click on your links make sure you give them lots of rewards
for commiting their time and participating in your community. Make your
followers feel that they are a valued part of your platform. Encourage them
to share and grow with you. Use catch phrases to describe your newsletters.
Make your link headlines exciting and always take the time to personally
answer any emails or comments [...] Read Full Article on Social Media For
Wineries

8. About Beverage Trade
Network
BTN Platform is only for licensed importers, distributors, buyers, wineries,
distilleries, breweries, and other beverage industry professionals
Free Membership Features:
1. Share your brands on Social Platforms
2. Post unlimited selling leads/products and get infront of importers and
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3. Post unlimited events and news.
4. Post Buying Leads
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