1. JAMA PRYOR
Greenwood, IN 46143
317.893.2114
RESUME SUMMARY
Seasoned communications professional with corporate and agency experience, primarily in the
areas of employee communications and marketing. Interested in seeing how social media will
continue to transform external communications, particularly within the medical community, and
expand options for establishing relationships with employees.
EXPERIENCE
INDIANA UNIVERSITY HEALTH—Sr. Service Line Marketing Planner
Indianapolis, IN
February 2010 to present
♦ Manage market planning, budget and execution for IU Health Transplant, Digestive
Diseases & Disorders and Women’s Services for the Academic Medical Center.
♦ Develop team members using StrengthFinder assessments and mini education modules and
by serving as lead for team communications.
♦ Managed rebranding effort, focusing on service line integration to corporate brand
standards.
♦ Negotiated contract terms, pricing and recruitment of physician host and guests for
ReachMD “Advances in Transplantation” program for medical professions airing on
XM167. Advances in Transplantation had the highest conversion rates of all ReachMD
series.
PRYOR COMMUNICATIONS—President
Greenwood, IN
September 2000 to January 2010
♦ Managed multiple marketing and communications projects for non- and for-profit
companies, with an industry emphasis on healthcare and philanthropy.
♦ Provided expertise in market research, market planning and writing.
♦ Served as an Indiana Youth Institute “Briefcase Consultant” from 2003-2010.
HETRICK COMMUNICATIONS—Account Manager
Indianapolis, IN
November 1999 to June 2000
♦ Managed a national coalition of 18 healthcare organizations, including Sigma Theta Tau,
American Hospital Association and American Red Cross. Initiated and coordinated an
organizing committee to get coalition members’ participation in fundraising, sponsorships,
advertising and PR.
♦ Managed five accounts.
DUKE ENERGY [Formerly Cinergy]—Community Development Representative

2. Indianapolis, IN
January 1994 to November 1999
♦ Developed foundation’s youth and adult grantmaking boards operating in Indiana, Ohio and
Kentucky, and three part-time staff.
♦ Originated and organized Community Leaders’ Symposium of corporate and non-profit
leaders in Indiana.
♦ Chaired United Way campaign for the United Way of Central Indiana. Increased leadership
giving, employee participation and overall dollars contributed—during employee downsizing and
redeployment.
♦ Co-facilitated community-wide planning retreats.
DUKE ENERGY [Formerly Cinergy]—Communications Analyst
Plainfield, IN
February 1987 to December 1993
♦ Editor for weekly employee newsletter.
♦ Scriptwriter/director for video newsmagazine.
♦ Handled logistics, promotions and speakers for opening of coal gasification plant—host to
more than 400 guests.
ST. JOHN’S HOSPITAL, Intern
Anderson, IN
Summer 1986
♦ Interviewing, writing, editing and design
EDUCATION
BALL STATE UNIVERSITY
BS in Journalism (Public Relations)
PROFESSIONAL DEVELOPMENT
♦ LEADERSHIP JOHNSON COUNTY, 1997
♦ LEADERSHIP EDUCATION AND DEVELOPMENT (LEAD), 1995