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Drive sales
  online & in-store
 with vouchercloud




www.vouchercloud.com	
     www.vouchercloud.com
Timeline The story so far




              Invitation Media                 vouchercloud         dealcloud launches       BlackBerry
              launches the Invitation          launches on          to explore the           smartphone
              Book in Bristol                  Android              daily deal space         app launches

    April 2005             Feb 2010           April 2010       May 2011           Nov 2011         Jan 2012

                           vouchercloud app        vouchercloud takes                              vouchercloud
                           launches in the         investment from                                 v.2 website
                           UK on iPhone            Vodafone Ventures                               launches and
                                                                                                   WP7 version
                                                                                                   launches




www.vouchercloud.com	
  
What is vouchercloud?
    The UK’s number one
    mobile voucher platform
   Mobile and SMS vouchers for national and local brands

   Smartphone application

   Online voucher codes and printable vouchers

   Merchant dashboard allowing businesses to manage
    and create offers




www.vouchercloud.com	
  
The vital stats since
  we launched
  2.4 million
  UK downloads to date

  127,000
  New members joining every month

  5.5 million
  Vouchers downloaded since launch

  3.1 million
  Vouchers redeemed so far

  53% / 47%
  Male to female ratio

  18 – 45
  The vast majority (90%) of users are high-
  spending consumers aged 18 - 45



www.vouchercloud.com	
  
UK Brand Partners
  A selection of brands we’ve worked with


    Over 18,000
     merchant relations



    Over 22,000
     offers across the UK



    Across 30,000
     stores in the UK


www.vouchercloud.com	
  
What our clients say…
   “With mobile marketing becoming a key part of our              Gill Makepeace
   digital marketing strategy, we see vouchercloud as a           Affiliate Marketing Manager
   preferred partner for mobile vouchers. ”                       Debenhams



   “We achieved some great results the first time we
   promoted an offer via vouchercloud. We would definitely
                                                                  Andrew Ellis
                                                                  CRM Manager
   use this platform again to promote similar projects. ”         Gap



   “We have worked closely with vouchercloud since day one. The
   location-based offers served via vouchercloud have helped       Matthew Keys
   drive incremental footfall, more repeat                        Online Marketing Executive
   purchases and have raised average                              Hotel Chocolat
   transaction values across our retail estate. ”


   “vouchercloud acts as a reliable platform of responsive
   users which has been a staple part of new customer delivery    Nicholas Cropp
   to the Virgin Wines business, especially during seasonal       Business Development Manager
   periods...confirming vouchercloud as a key                     Virgin Wines
   partner who are absolutely capable of delivering
   quality new customers into our business. ”


www.vouchercloud.com	
  
How it works
  Browsing and finding offers


 1.                                2.
  Users open the vouchercloud      The Venue page shows more
  application which uses GPS to    details including :
  automatically detect their
                                      Your offers
  location.
                                      Terms and conditions
                                      Maps and branches
  The app shows offers nearby
                                       where the offer is valid
  sorted by distance, popularity
                                      Information on your
  or AtoZ.
                                       business
                                      Phone number and website
  Users can choose a category or
  search if they know what they
                                   This screen is also where a
  are looking for.
                                   customer can download an offer
                                   (this means they can use it
  Tapping an offer takes them to
                                   without a phone signal).
  the Venue page.
                                   When they are in store and want
                                   to use a voucher they simply press
                                   USE VOUCHER and we send you a
                                   receipt




www.vouchercloud.com	
  
How it works
  Redeeming an offer and redemption mechanisms




  3.                                                                       4.
  The first part of the redemption process is for your staff to make sure    The next screen is the tracking screen and will display either a alphanumeric
  that the correct branch is selected, as well as knowing what offer the    code or a barcode. We accept the following :
  customer wishes to use. You need to tell your staff to ask the customer
                                                                                reason code (with or without a randomly generated 5 digit number)
  to press SHOW CODE
                                                                                sap code
                                                                                voucher code
                                                                                till code
                                                                                barcode (EAN13 or CODE128 )
                                                                                A pre-provided set of unique codes which we upload to our system
                                                                            PLEASE NOTE: to accept barcodes you must have a LCD/CCD scanner
                                                                            that can read 2D barcodes or images from a mobile phone screen


www.vouchercloud.com	
  
You’re in control
   Merchants have access to a powerful merchant dashboard, giving you detailed
   information about all your current and expired offers (including branch and
   redemption statistics). You will also be able to create new offers whenever you like.

   Creating offers
   We know how important flexibility is when running an offer. vouchercloud enables
   you to control:

     The total number of times a voucher is downloaded

     The number of times an individual can use a voucher –
      single usage, unlimited usage or whatever you choose

     Which days and months vouchers are valid. If a voucher is not valid
      then the user will not be able to redeem it

     The terms and conditions of your offer



   Reporting
   We also provide a detailed reporting mechanism - all redemptions are logged on your merchant dashboard where you can browse
   redemption stats by date, branch or offer.

   Reports can be delivered in real-time (as voucher redemption takes place) or we can deliver a daily, weekly or monthly summary.

   All receipts tell you the branch the voucher was used at, the offer title and the redemption code.


www.vouchercloud.com	
  
Additional exposure
    Mobile




Featured                            Push notification
Prominent position on the           a message that is sent to the
vouchercloud app. The featured      user even though they are not
section is the first category that   in the app
users see when opening the app.     (150 character max)




www.vouchercloud.com	
  
Additional exposure
  Mobile


 Category advert
 A pop up advert will appear
 every time a customer enters
 the category within the
 vouchercloud app
 (320x460 pixels)
                                   Banner advert
                                   An advert positioned at the
                                   top of the listing page
 Hyper local advertising           (320x50 pixels)
 Is a category advert as above
 (but limited to a 1 mile square
 radius).
 Ideal for promoting single
 branches
 (320x460 pixels)




www.vouchercloud.com	
  
Additional exposure
  Online
                           Homepage Hero banner
                           Prime space on the vouchercloud.com
                           homepage




                           Listing page banner (MPU)
                           A 300x250 pixel rotating banner space



                           Website Takeover
                           A custom designed background to the
                           entire site, used in conjunction with the
                           various banner types described above, to
                           provide full brand exposure

                           Themed pages
                           Used in conjunction with our themed
                           emails, a page that we would push traffic to
                           from our themed emails



                           Homepage Top offers
                           A section that shows a selection of top
                           mobile, printable and voucher codes


www.vouchercloud.com	
  
Additional exposure
  Email
                            Hero header promotion
                            800% uplift*


                            Featured offers section
                            500% uplift*



                              Email statistics
                                1.4 million email database

                                53:47 male / female ratio

                                90% aged 18-45 years old

                                Mobile voucher newsletter sent to database every Thursday

                                Voucher code newsletter sent to database every Tuesday

                                23% open rate

                                Solus emails are available which can be segmented by
                                gender, age and location

                           *average uplift in traffic

www.vouchercloud.com	
  
Features: M-commerce
    M-Commerce platform allows brands to drive traffic to their mobile websites enabling
    vouchercloud to generate affiliate revenues




www.vouchercloud.com	
  
Features: Vouchercloud Stores
    New stores feature will allow brands to add their own channels to the app. Consumers will then
    be able to install the channels they wish to have and organise the category carousel as they wish.




www.vouchercloud.com	
  
Features: Deals
    vouchercloud will be taking the deal space mobile by allowing consumers to buy deals
    on the go and redeem instantly in-store




www.vouchercloud.com	
  
Get in touch
   General enquiries for anything affiliate related affiliates@vouchercloud.com

 Mark Andres                    Jake Mazan                     Paul Beadnall
 Head of Affiliates               National Account Manager       Partnership Executive

 mark@vouchercloud.com          jake@invitationdigital.co.uk   paul@vouchercloud.com
 +44 (0)117 934 1493            +44 (0)117 934 1369            +44 (0)117 934 1358
 +44 (0)7968 625 273



 Clare Joslin                   Ami Spencer                    Rachel Crocker
 Partnership Executive          Partnership Executive          National Account Manager

 clare@vouchercloud.com         ami@vouchercloud.com           rachel@vouchercloud.com
 +44 (0)117 934 1489            +44 (0)117 934 1485            +44 (0)117 934 1498




www.vouchercloud.com	
  

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Drive sales online & in-store with vouchercloud

  • 1. Drive sales online & in-store with vouchercloud www.vouchercloud.com   www.vouchercloud.com
  • 2. Timeline The story so far Invitation Media vouchercloud dealcloud launches BlackBerry launches the Invitation launches on to explore the smartphone Book in Bristol Android daily deal space app launches April 2005 Feb 2010 April 2010 May 2011 Nov 2011 Jan 2012 vouchercloud app vouchercloud takes vouchercloud launches in the investment from v.2 website UK on iPhone Vodafone Ventures launches and WP7 version launches www.vouchercloud.com  
  • 3. What is vouchercloud? The UK’s number one mobile voucher platform   Mobile and SMS vouchers for national and local brands   Smartphone application   Online voucher codes and printable vouchers   Merchant dashboard allowing businesses to manage and create offers www.vouchercloud.com  
  • 4. The vital stats since we launched 2.4 million UK downloads to date 127,000 New members joining every month 5.5 million Vouchers downloaded since launch 3.1 million Vouchers redeemed so far 53% / 47% Male to female ratio 18 – 45 The vast majority (90%) of users are high- spending consumers aged 18 - 45 www.vouchercloud.com  
  • 5. UK Brand Partners A selection of brands we’ve worked with Over 18,000 merchant relations Over 22,000 offers across the UK Across 30,000 stores in the UK www.vouchercloud.com  
  • 6. What our clients say… “With mobile marketing becoming a key part of our Gill Makepeace digital marketing strategy, we see vouchercloud as a Affiliate Marketing Manager preferred partner for mobile vouchers. ” Debenhams “We achieved some great results the first time we promoted an offer via vouchercloud. We would definitely Andrew Ellis CRM Manager use this platform again to promote similar projects. ” Gap “We have worked closely with vouchercloud since day one. The location-based offers served via vouchercloud have helped Matthew Keys drive incremental footfall, more repeat Online Marketing Executive purchases and have raised average Hotel Chocolat transaction values across our retail estate. ” “vouchercloud acts as a reliable platform of responsive users which has been a staple part of new customer delivery Nicholas Cropp to the Virgin Wines business, especially during seasonal Business Development Manager periods...confirming vouchercloud as a key Virgin Wines partner who are absolutely capable of delivering quality new customers into our business. ” www.vouchercloud.com  
  • 7. How it works Browsing and finding offers 1. 2. Users open the vouchercloud The Venue page shows more application which uses GPS to details including : automatically detect their   Your offers location.   Terms and conditions   Maps and branches The app shows offers nearby where the offer is valid sorted by distance, popularity   Information on your or AtoZ. business   Phone number and website Users can choose a category or search if they know what they This screen is also where a are looking for. customer can download an offer (this means they can use it Tapping an offer takes them to without a phone signal). the Venue page. When they are in store and want to use a voucher they simply press USE VOUCHER and we send you a receipt www.vouchercloud.com  
  • 8. How it works Redeeming an offer and redemption mechanisms 3. 4. The first part of the redemption process is for your staff to make sure The next screen is the tracking screen and will display either a alphanumeric that the correct branch is selected, as well as knowing what offer the code or a barcode. We accept the following : customer wishes to use. You need to tell your staff to ask the customer   reason code (with or without a randomly generated 5 digit number) to press SHOW CODE   sap code   voucher code   till code   barcode (EAN13 or CODE128 )   A pre-provided set of unique codes which we upload to our system PLEASE NOTE: to accept barcodes you must have a LCD/CCD scanner that can read 2D barcodes or images from a mobile phone screen www.vouchercloud.com  
  • 9. You’re in control Merchants have access to a powerful merchant dashboard, giving you detailed information about all your current and expired offers (including branch and redemption statistics). You will also be able to create new offers whenever you like. Creating offers We know how important flexibility is when running an offer. vouchercloud enables you to control:   The total number of times a voucher is downloaded   The number of times an individual can use a voucher – single usage, unlimited usage or whatever you choose   Which days and months vouchers are valid. If a voucher is not valid then the user will not be able to redeem it   The terms and conditions of your offer Reporting We also provide a detailed reporting mechanism - all redemptions are logged on your merchant dashboard where you can browse redemption stats by date, branch or offer. Reports can be delivered in real-time (as voucher redemption takes place) or we can deliver a daily, weekly or monthly summary. All receipts tell you the branch the voucher was used at, the offer title and the redemption code. www.vouchercloud.com  
  • 10. Additional exposure Mobile Featured Push notification Prominent position on the a message that is sent to the vouchercloud app. The featured user even though they are not section is the first category that in the app users see when opening the app. (150 character max) www.vouchercloud.com  
  • 11. Additional exposure Mobile Category advert A pop up advert will appear every time a customer enters the category within the vouchercloud app (320x460 pixels) Banner advert An advert positioned at the top of the listing page Hyper local advertising (320x50 pixels) Is a category advert as above (but limited to a 1 mile square radius). Ideal for promoting single branches (320x460 pixels) www.vouchercloud.com  
  • 12. Additional exposure Online Homepage Hero banner Prime space on the vouchercloud.com homepage Listing page banner (MPU) A 300x250 pixel rotating banner space Website Takeover A custom designed background to the entire site, used in conjunction with the various banner types described above, to provide full brand exposure Themed pages Used in conjunction with our themed emails, a page that we would push traffic to from our themed emails Homepage Top offers A section that shows a selection of top mobile, printable and voucher codes www.vouchercloud.com  
  • 13. Additional exposure Email Hero header promotion 800% uplift* Featured offers section 500% uplift* Email statistics   1.4 million email database   53:47 male / female ratio   90% aged 18-45 years old   Mobile voucher newsletter sent to database every Thursday   Voucher code newsletter sent to database every Tuesday   23% open rate   Solus emails are available which can be segmented by gender, age and location *average uplift in traffic www.vouchercloud.com  
  • 14. Features: M-commerce M-Commerce platform allows brands to drive traffic to their mobile websites enabling vouchercloud to generate affiliate revenues www.vouchercloud.com  
  • 15. Features: Vouchercloud Stores New stores feature will allow brands to add their own channels to the app. Consumers will then be able to install the channels they wish to have and organise the category carousel as they wish. www.vouchercloud.com  
  • 16. Features: Deals vouchercloud will be taking the deal space mobile by allowing consumers to buy deals on the go and redeem instantly in-store www.vouchercloud.com  
  • 17. Get in touch General enquiries for anything affiliate related affiliates@vouchercloud.com Mark Andres Jake Mazan Paul Beadnall Head of Affiliates National Account Manager Partnership Executive mark@vouchercloud.com jake@invitationdigital.co.uk paul@vouchercloud.com +44 (0)117 934 1493 +44 (0)117 934 1369 +44 (0)117 934 1358 +44 (0)7968 625 273 Clare Joslin Ami Spencer Rachel Crocker Partnership Executive Partnership Executive National Account Manager clare@vouchercloud.com ami@vouchercloud.com rachel@vouchercloud.com +44 (0)117 934 1489 +44 (0)117 934 1485 +44 (0)117 934 1498 www.vouchercloud.com