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Drive sales online & in-store with vouchercloud
1. Drive sales
online & in-store
with vouchercloud
www.vouchercloud.com
www.vouchercloud.com
2. Timeline The story so far
Invitation Media vouchercloud dealcloud launches BlackBerry
launches the Invitation launches on to explore the smartphone
Book in Bristol Android daily deal space app launches
April 2005 Feb 2010 April 2010 May 2011 Nov 2011 Jan 2012
vouchercloud app vouchercloud takes vouchercloud
launches in the investment from v.2 website
UK on iPhone Vodafone Ventures launches and
WP7 version
launches
www.vouchercloud.com
3. What is vouchercloud?
The UK’s number one
mobile voucher platform
Mobile and SMS vouchers for national and local brands
Smartphone application
Online voucher codes and printable vouchers
Merchant dashboard allowing businesses to manage
and create offers
www.vouchercloud.com
4. The vital stats since
we launched
2.4 million
UK downloads to date
127,000
New members joining every month
5.5 million
Vouchers downloaded since launch
3.1 million
Vouchers redeemed so far
53% / 47%
Male to female ratio
18 – 45
The vast majority (90%) of users are high-
spending consumers aged 18 - 45
www.vouchercloud.com
5. UK Brand Partners
A selection of brands we’ve worked with
Over 18,000
merchant relations
Over 22,000
offers across the UK
Across 30,000
stores in the UK
www.vouchercloud.com
6. What our clients say…
“With mobile marketing becoming a key part of our Gill Makepeace
digital marketing strategy, we see vouchercloud as a Affiliate Marketing Manager
preferred partner for mobile vouchers. ” Debenhams
“We achieved some great results the first time we
promoted an offer via vouchercloud. We would definitely
Andrew Ellis
CRM Manager
use this platform again to promote similar projects. ” Gap
“We have worked closely with vouchercloud since day one. The
location-based offers served via vouchercloud have helped Matthew Keys
drive incremental footfall, more repeat Online Marketing Executive
purchases and have raised average Hotel Chocolat
transaction values across our retail estate. ”
“vouchercloud acts as a reliable platform of responsive
users which has been a staple part of new customer delivery Nicholas Cropp
to the Virgin Wines business, especially during seasonal Business Development Manager
periods...confirming vouchercloud as a key Virgin Wines
partner who are absolutely capable of delivering
quality new customers into our business. ”
www.vouchercloud.com
7. How it works
Browsing and finding offers
1. 2.
Users open the vouchercloud The Venue page shows more
application which uses GPS to details including :
automatically detect their
Your offers
location.
Terms and conditions
Maps and branches
The app shows offers nearby
where the offer is valid
sorted by distance, popularity
Information on your
or AtoZ.
business
Phone number and website
Users can choose a category or
search if they know what they
This screen is also where a
are looking for.
customer can download an offer
(this means they can use it
Tapping an offer takes them to
without a phone signal).
the Venue page.
When they are in store and want
to use a voucher they simply press
USE VOUCHER and we send you a
receipt
www.vouchercloud.com
8. How it works
Redeeming an offer and redemption mechanisms
3. 4.
The first part of the redemption process is for your staff to make sure The next screen is the tracking screen and will display either a alphanumeric
that the correct branch is selected, as well as knowing what offer the code or a barcode. We accept the following :
customer wishes to use. You need to tell your staff to ask the customer
reason code (with or without a randomly generated 5 digit number)
to press SHOW CODE
sap code
voucher code
till code
barcode (EAN13 or CODE128 )
A pre-provided set of unique codes which we upload to our system
PLEASE NOTE: to accept barcodes you must have a LCD/CCD scanner
that can read 2D barcodes or images from a mobile phone screen
www.vouchercloud.com
9. You’re in control
Merchants have access to a powerful merchant dashboard, giving you detailed
information about all your current and expired offers (including branch and
redemption statistics). You will also be able to create new offers whenever you like.
Creating offers
We know how important flexibility is when running an offer. vouchercloud enables
you to control:
The total number of times a voucher is downloaded
The number of times an individual can use a voucher –
single usage, unlimited usage or whatever you choose
Which days and months vouchers are valid. If a voucher is not valid
then the user will not be able to redeem it
The terms and conditions of your offer
Reporting
We also provide a detailed reporting mechanism - all redemptions are logged on your merchant dashboard where you can browse
redemption stats by date, branch or offer.
Reports can be delivered in real-time (as voucher redemption takes place) or we can deliver a daily, weekly or monthly summary.
All receipts tell you the branch the voucher was used at, the offer title and the redemption code.
www.vouchercloud.com
10. Additional exposure
Mobile
Featured Push notification
Prominent position on the a message that is sent to the
vouchercloud app. The featured user even though they are not
section is the first category that in the app
users see when opening the app. (150 character max)
www.vouchercloud.com
11. Additional exposure
Mobile
Category advert
A pop up advert will appear
every time a customer enters
the category within the
vouchercloud app
(320x460 pixels)
Banner advert
An advert positioned at the
top of the listing page
Hyper local advertising (320x50 pixels)
Is a category advert as above
(but limited to a 1 mile square
radius).
Ideal for promoting single
branches
(320x460 pixels)
www.vouchercloud.com
12. Additional exposure
Online
Homepage Hero banner
Prime space on the vouchercloud.com
homepage
Listing page banner (MPU)
A 300x250 pixel rotating banner space
Website Takeover
A custom designed background to the
entire site, used in conjunction with the
various banner types described above, to
provide full brand exposure
Themed pages
Used in conjunction with our themed
emails, a page that we would push traffic to
from our themed emails
Homepage Top offers
A section that shows a selection of top
mobile, printable and voucher codes
www.vouchercloud.com
13. Additional exposure
Email
Hero header promotion
800% uplift*
Featured offers section
500% uplift*
Email statistics
1.4 million email database
53:47 male / female ratio
90% aged 18-45 years old
Mobile voucher newsletter sent to database every Thursday
Voucher code newsletter sent to database every Tuesday
23% open rate
Solus emails are available which can be segmented by
gender, age and location
*average uplift in traffic
www.vouchercloud.com
14. Features: M-commerce
M-Commerce platform allows brands to drive traffic to their mobile websites enabling
vouchercloud to generate affiliate revenues
www.vouchercloud.com
15. Features: Vouchercloud Stores
New stores feature will allow brands to add their own channels to the app. Consumers will then
be able to install the channels they wish to have and organise the category carousel as they wish.
www.vouchercloud.com
16. Features: Deals
vouchercloud will be taking the deal space mobile by allowing consumers to buy deals
on the go and redeem instantly in-store
www.vouchercloud.com
17. Get in touch
General enquiries for anything affiliate related affiliates@vouchercloud.com
Mark Andres Jake Mazan Paul Beadnall
Head of Affiliates National Account Manager Partnership Executive
mark@vouchercloud.com jake@invitationdigital.co.uk paul@vouchercloud.com
+44 (0)117 934 1493 +44 (0)117 934 1369 +44 (0)117 934 1358
+44 (0)7968 625 273
Clare Joslin Ami Spencer Rachel Crocker
Partnership Executive Partnership Executive National Account Manager
clare@vouchercloud.com ami@vouchercloud.com rachel@vouchercloud.com
+44 (0)117 934 1489 +44 (0)117 934 1485 +44 (0)117 934 1498
www.vouchercloud.com