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Professional
Communication
LESSON #04

THE 8 ELEMENTS OF
PROFESSIONAL
COMMUNICATION
BY JAIME ALFREDO CABRERA

ALBUKHARY INTERNATIONAL UNIVERSITY

SLH1013 - Professional English

Tuesday, October 29, 2013
INFORMATION

WHAT IS THE DIFFERENCE BETWEEN
INFORMATION AND DATA?
INFORMATION VS DATA
What is Communication?
 Communication is the transfer of information from






sender to receiver.
If there is no transfer of information, then there is
no communication.
Another word for information is data. There is a
slight difference in meaning.
Data is the content of the message that is sent.
Information is the meaning that is received.

FLG 123: PROFESSIONAL COMMUNICATION

mr.jaime.aiu@gmail.com

Albukhary International University
TYPES OF INFORMATION or DATA
Data is anything that can be sensed
 Data or information is anything that is absorbed by the

senses:
text, images, sounds, actions, colors, smells, shapes, s
izes, textures, or movement.
 Visual data:
words, images, movements, spaces, colors, shapes, si
zes
 Audio data: sounds, silence
 Olfactory data: smells, lack of smells
 Tactile data: texture, touch, pressure
 Other sensory data: taste, pain, pleasure
 Psychological data: empathy, anger,
FLG 123: PROFESSIONAL COMMUNICATION
mr.jaime.aiu@gmail.com
Albukhary International University
METHODS

SIX METHODS OF COMMUNICATION
METHODS of COMMUNICATION

WORDS

SYMBOLS

GRAPHICS

FACIAL
EXPRESSIONS

CLOTHING

BODY
LANGUAGE

STOP!

GO!

DANGER!

FLG 123: PROFESSIONAL COMMUNICATION

mr.jaime.aiu@gmail.com

Albukhary International University
Communication Process
100%

TRANSFER

RECEIVER

SENDER

FLG 123: PROFESSIONAL COMMUNICATION

mr.jaime.aiu@gmail.com

Albukhary International University
PROCESS

THE PROCESS OF COMMUNICATION
COMMUNICATION PROCESS
SENDER  RECEIVER  MESSAGE  FEEDBACK

FLG 123: PROFESSIONAL COMMUNICATION

mr.jaime.aiu@gmail.com

Albukhary International University
BASIC ELEMENTS

THE BASIC ELEMENTS OF COMMUNICATION
ELEMENTS of COMMUNICATION
 Data or information is anything that is in the

message that is sent by a sender.
 The tool used for transferring data is called
media or medium of communication.
 Data transfer can be complete, partial, or
zero.
 Anything that prevents complete data
transfer is called noise, interference, or
intervening variable.
FLG 123: PROFESSIONAL COMMUNICATION

mr.jaime.aiu@gmail.com

Albukhary International University
Key Elements of Communication
100% TRANSFER

RECEIVER

SENDER
PARTIAL TRANSFER

SENDER

INTERFERENCE

RECEIVER

ZERO TRANSFER

SENDER
FLG 123: PROFESSIONAL COMMUNICATION

INTERFERENCE

mr.jaime.aiu@gmail.com

RECEIVER
Albukhary International University
INTERFERENCE

WHAT CAN BLOCK OR DISTORT COMMUNICATION?
TYPES OF INTERFERENCE
Interference is data that prevents 100% effectiveness
of communication
 Environmental interference can be distractions or







message blockers, message distorters
Sender interference can be projection, misleading
input
Receiver interference can be resistance, sensory
challenge
Message content interference can be incorrect,
incomplete, or
Message format interference can be
Medium interference can be

FLG 123: PROFESSIONAL COMMUNICATION

mr.jaime.aiu@gmail.com

Albukhary International University
PROFESSIONAL
COMMUNICATION

THE PROFESSIONAL COMMUNICATION PROCESS
PROFESSIONAL COMMUNICATION: 17 COMPONENTS
8

1

ELEMENTS

SENDER

COMPONENTS

or SOURCE

STEPS

7

DETERMINERS

FEEDBACK

QUESTIONS

2

MESSAGE

6

INTENDED

MEANING
RECEIVED

8

CONFIRMATION
5

3

RECEIVER

MEDIUM
4

CHANNEL

SLH1013 - Professional English
ANALYSIS

EXERCISE YOUR ANALYTICAL SKILLS
EXERCISE
Identify the Message, the Sender, and the
Receiver

A boy is writing a note to
his friend.

FLG 123: PROFESSIONAL COMMUNICATION

mr.jaime.aiu@gmail.com

Albukhary International University
EXERCISE
Identify the Message, the Sender, and the
Receiver

A girl uses a mirror to
arrange her hair.

FLG 123: PROFESSIONAL COMMUNICATION

mr.jaime.aiu@gmail.com

Albukhary International University
EXERCISE
Identify the Message, the Sender, and the
Receiver

A man inhales to smell the
aroma of a fresh cup of
coffee.

FLG 123: PROFESSIONAL COMMUNICATION

mr.jaime.aiu@gmail.com

Albukhary International University
EXERCISE
Identify the Message, the Sender, and the
Receiver

A doctor listens to music on
the radio.

FLG 123: PROFESSIONAL COMMUNICATION

mr.jaime.aiu@gmail.com

Albukhary International University
Professional
Communication
LESSON #05

THE EIGHT STEPS IN
PROFESSIONAL
COMMUNICATION

SLH1013 - Professional English

Tuesday, October 29, 2013

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Professional Communication 04 - The Eight Elements

  • 1. Professional Communication LESSON #04 THE 8 ELEMENTS OF PROFESSIONAL COMMUNICATION BY JAIME ALFREDO CABRERA ALBUKHARY INTERNATIONAL UNIVERSITY SLH1013 - Professional English Tuesday, October 29, 2013
  • 2. INFORMATION WHAT IS THE DIFFERENCE BETWEEN INFORMATION AND DATA?
  • 3. INFORMATION VS DATA What is Communication?  Communication is the transfer of information from     sender to receiver. If there is no transfer of information, then there is no communication. Another word for information is data. There is a slight difference in meaning. Data is the content of the message that is sent. Information is the meaning that is received. FLG 123: PROFESSIONAL COMMUNICATION mr.jaime.aiu@gmail.com Albukhary International University
  • 4. TYPES OF INFORMATION or DATA Data is anything that can be sensed  Data or information is anything that is absorbed by the senses: text, images, sounds, actions, colors, smells, shapes, s izes, textures, or movement.  Visual data: words, images, movements, spaces, colors, shapes, si zes  Audio data: sounds, silence  Olfactory data: smells, lack of smells  Tactile data: texture, touch, pressure  Other sensory data: taste, pain, pleasure  Psychological data: empathy, anger, FLG 123: PROFESSIONAL COMMUNICATION mr.jaime.aiu@gmail.com Albukhary International University
  • 5. METHODS SIX METHODS OF COMMUNICATION
  • 6. METHODS of COMMUNICATION WORDS SYMBOLS GRAPHICS FACIAL EXPRESSIONS CLOTHING BODY LANGUAGE STOP! GO! DANGER! FLG 123: PROFESSIONAL COMMUNICATION mr.jaime.aiu@gmail.com Albukhary International University
  • 7. Communication Process 100% TRANSFER RECEIVER SENDER FLG 123: PROFESSIONAL COMMUNICATION mr.jaime.aiu@gmail.com Albukhary International University
  • 8. PROCESS THE PROCESS OF COMMUNICATION
  • 9. COMMUNICATION PROCESS SENDER  RECEIVER  MESSAGE  FEEDBACK FLG 123: PROFESSIONAL COMMUNICATION mr.jaime.aiu@gmail.com Albukhary International University
  • 10. BASIC ELEMENTS THE BASIC ELEMENTS OF COMMUNICATION
  • 11. ELEMENTS of COMMUNICATION  Data or information is anything that is in the message that is sent by a sender.  The tool used for transferring data is called media or medium of communication.  Data transfer can be complete, partial, or zero.  Anything that prevents complete data transfer is called noise, interference, or intervening variable. FLG 123: PROFESSIONAL COMMUNICATION mr.jaime.aiu@gmail.com Albukhary International University
  • 12. Key Elements of Communication 100% TRANSFER RECEIVER SENDER PARTIAL TRANSFER SENDER INTERFERENCE RECEIVER ZERO TRANSFER SENDER FLG 123: PROFESSIONAL COMMUNICATION INTERFERENCE mr.jaime.aiu@gmail.com RECEIVER Albukhary International University
  • 13. INTERFERENCE WHAT CAN BLOCK OR DISTORT COMMUNICATION?
  • 14. TYPES OF INTERFERENCE Interference is data that prevents 100% effectiveness of communication  Environmental interference can be distractions or      message blockers, message distorters Sender interference can be projection, misleading input Receiver interference can be resistance, sensory challenge Message content interference can be incorrect, incomplete, or Message format interference can be Medium interference can be FLG 123: PROFESSIONAL COMMUNICATION mr.jaime.aiu@gmail.com Albukhary International University
  • 16. PROFESSIONAL COMMUNICATION: 17 COMPONENTS 8 1 ELEMENTS SENDER COMPONENTS or SOURCE STEPS 7 DETERMINERS FEEDBACK QUESTIONS 2 MESSAGE 6 INTENDED MEANING RECEIVED 8 CONFIRMATION 5 3 RECEIVER MEDIUM 4 CHANNEL SLH1013 - Professional English
  • 18. EXERCISE Identify the Message, the Sender, and the Receiver A boy is writing a note to his friend. FLG 123: PROFESSIONAL COMMUNICATION mr.jaime.aiu@gmail.com Albukhary International University
  • 19. EXERCISE Identify the Message, the Sender, and the Receiver A girl uses a mirror to arrange her hair. FLG 123: PROFESSIONAL COMMUNICATION mr.jaime.aiu@gmail.com Albukhary International University
  • 20. EXERCISE Identify the Message, the Sender, and the Receiver A man inhales to smell the aroma of a fresh cup of coffee. FLG 123: PROFESSIONAL COMMUNICATION mr.jaime.aiu@gmail.com Albukhary International University
  • 21. EXERCISE Identify the Message, the Sender, and the Receiver A doctor listens to music on the radio. FLG 123: PROFESSIONAL COMMUNICATION mr.jaime.aiu@gmail.com Albukhary International University
  • 22. Professional Communication LESSON #05 THE EIGHT STEPS IN PROFESSIONAL COMMUNICATION SLH1013 - Professional English Tuesday, October 29, 2013

Hinweis der Redaktion

  1. The words “information” and “data” are __. Synonyms Homonyms Antonyms AcronymsData is the ___ of the message that is sent. content meaning significance translation effectInformation is the ___ that is received. content meaning significance translation effect
  2. Information has meaning, but data has no meaning. True FalseSmell is one type of information if it has no meaning. True FalseOlfactory data becomes information only when the receiver finds meaning in the smell. True FalseThe shape of an object is only data if the viewer does not understand the meaning of that shape. True False
  3. A symbol is ___ compared to a graphic. Faster to understand Simpler to understand More accurate More meaningful More complicatedA graphic is ___ than a symbol. Faster to understand Simpler to understand More accurate More meaningful More complicated
  4. For 100% transfer to happen in communication, there should be ___ elements. Five Four Three Six SevenThe communication transfer process begins with the ___ . Sender Message Receiver Feedback ConfirmationThe communication transfer process ends with the ___ . Sender Message Receiver Feedback Confirmation
  5. Noise is any interference that distorts, changes, or stops the process of message ___. Transfer Creation Sending Receiving Sender Receiver
  6. When a boy is writing a note to a friend, the data is ___ and ___. Textual and visual Auditory and Tactile Sensory and friendlyWhen a boy is writing a note to a friend, the friend is the ___. Receiver Sender Message Medium Confirmation FeedbackWhen a boy is writing a note to a friend, the boy is the ___. Receiver Sender Message Medium Confirmation Feedback
  7. (Image data, mirror sender, girl receiver)
  8. (Olfactory data, coffee sender, man receiver)
  9. (Audio data, radio sender, man receiver)