UX Design isn't a field, a role, or a step, but a mindset. This presentation introduces the core mindset and process used to design experiences that are delightful, useful, and usable.

1. Intro to UX Design
1. Mindset
2. Exercise
3. Process
- Q&A
- Resources
Agenda
2016 ATX Diversity Hackathon • Jp Lynch

2. 1. Mindset

5. Source: https://www.ideo.com/people/barbara-beskind
Story: http://www.npr.org/sections/alltechconsidered/2015/01/19/377702882/
at-90-shes-designing-tech-for-aging-boomers

7. noun
the ability to understand and
share in the feelings of another
Empathy
(E + O + C + E) x D

8. adjective
to be focused on transparent,
unrestricted access to information
Openness
(E + O + C + E) x D

9. noun
working jointly on an activity
Collaboration
(E + O + C + E) x D

10. noun
acting to make a discovery, test a
hypothesis, or demonstrate a fact
with the scientific method
Experimentation
(E + O + C + E) x D

11. diversity
(E + O + C + E) x D

15. Needed > Wanted

16. So what is this?

17. User Experience Design

18. • field, a role, a step
User Experience Design

19. • field, a role, a step
• ROI, Tech, Usability
User Experience Design

20. • field, a role, a step
• ROI, Tech, Usability
• UI, FED, Visuals
User Experience Design

21. UX Design = Mindset

22. UX Design = Mindset
(E + O + C + E) x DMindset =

23. 2. Exercise

24. design a garbage can
2 minutes

25. design a way to reduce littering
2 minutes

26. solution
what already
exists

27. problem
what COULD
exist

28. 3. Process

29. How do you do this?!
(E + O + C + E) x DMindset =
UX Design = Mindset

30. usersproblems D.U.U.why today

31. problems, not deliverables

32. users, not stakeholders

33. why, not what

35. D.U.U., not perfection

36. Source: http://www.businesspundit.com/bad-bathroom-design/
Delightful?

37. Source: http://www.dailyfundose.net/2012/04/funny-signs-and-notice-8-pics/
Useful?

38. Source: http://cheezburger.com/5774468352?
utm_campaign=Feed%3A+pictureisunrelated+
%28Picture+is+Unrelated+-
+WTF+Pictures%29&utm_medium=feed&utm_source=f
eedburner
Usable?

39. test today, not in a year

40. RBT — in a circle
BuildResearch Test
Problem Outcome

41. TetraBIN

43. UX Design = Mindset

44. (E + O + C + E) x DMindset =
UX Design = Mindset

45. UX Design = Mindset
(E + O + C + E) x DMindset =

46. UX Design = Mindset
(E + O + C + E) x DMindset =
Iterate with Research, Build, Test

47. Intro to UX Design
Completed!

48. Q/A

49. Online & Digital
• UX Magazine
• UX Companion
(Free app by Cyber-Duck)
Books
• Don’t Make Me Think,
Steve Krug
• The Design of Everyday
Things, Don Norman
This Human
email • john@jpl-ux.com
twitter • @jpl_UX
JPLynch1 on SlideShare
Courses
• General Assembly
• Iron Yard
• University of Texas