Guidebook allows universities to build mobile apps for their campus in under an hour. The document discusses how Guidebook provides a single destination and centralized administration for university mobile apps. It also notes common pitfalls like developing apps from scratch or having disparate apps, and how Guidebook's centralized approach allows for better adoption, communication, and content quality within a university mobile app.

1. Build Your Own
University App
in Under an Hour
Engaging new students with
highly effective mobile apps

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What is Guidebook?

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Who is using Guidebook?

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84% of college students own a smartphone
Source: Pearson Student Mobile Device Survey: College Students May 16, 2014

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Trends that lead to successful
mobile app implementation:
• A single destination with a centralised admin
• A distribution plan
• A focus on content and quality

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The #1 complaint before
Guidebook:
the online schedule wasn’t mobile-
friendly

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(Essex Video)

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What does an implementation look like?

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Common campus app pitfalls:
• Developing from scratch
• Not focusing on quality content delivery
• Too many disparate uses across campus

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A central app admin allows:
• Widespread internal adoption
• A central communication hub
• Better content quality

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Demo

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Justin Lamb
Product & Account Specialist
Guidebook UK
justin@guidebook.com
Katie Williams
Account Director
Guidebook UK
kwilliams@guidebook.com