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Buyer Persona Infographics
Personality
Adventure
Extrovert
Sportive
Attentive
Travel
Shows
Talk
Art
Interests
Occupation
Job:
Company:
Income Range:
Publicist
Freepik
$15,000
Profile
Age:
Status:
Location:
18-25
Single
Spain
Buyer Persona Infographics
Mercury is the closest planet
to the Sun and the smallest
one in the Solar System—it’s
only a bit larger than the Moon
Profile Demographic
Interests
Gender
70%
30%
M
W
Age:
Status:
Location:
25-45
Single
London
Buyer Persona Infographics
Mercury is the closest planet
to the Sun and the smallest
one in the Solar System—it’s
a bit larger than the Moon
Studies
Gender
Age
Min. Salary
Job
Hostelry
Male
30 years old
$1000
Barman $5000
Max. Salary
Company Size
< 15 employers
> 15 employers
Buyer Persona Infographics
Gender
65%
90%
People Bar
Fashion
75% 60%
85%
Studies
Age
Salary
Job
Fashion
25 years old
$1500-$2000
Stylist
Profile Interests
Travel
60%
Buyer Persona Infographics
Most bought
Profile 1 Profile 2
Most Bought
Studies
Age
Salary
Job
Degree
30 years old
$1500-$2000
Officier
Studies
Age
Salary
Job
Degree
23 years old
$1000-$1200
Shopgirl
Buyer Persona Infographics
Designer
California
30 years old
Single
Mercury is the closest planet to
the Sun and the smallest one in
the Solar System—it’s only a bit
larger than the Moon
Gender
60% 40%
Interests
Buyer Persona Infographics
Mercury is the
closest planet to
the Sun and the
smallest one in
the Solar System
Favourite
Platforms
Netflix
HBO
Prime
Disney+
Studies
Age
Job
Cinematography
23 years old
Actor/ Actress
Status Single
Personality
Buyer Persona Infographics
Complete Profile
Age:
Gender:
Location:
18-40
Woman
Germany
Studies:
Occupation:
Income Range:
Marketing
Event Organizer
$1500-$2000
Level:
Marital Status:
Gradee
Married
Hobbies
Fashion
Dance
Party
Music
Buyer Persona Infographics
Mercury is the closest planet
to the Sun and the smallest
one in the Solar System—it’s
only a bit larger than the Moon
Profile Demographic
15-25
There are the main
purchase locations of
our purchases
Age Range
25-45
45-99
Buyer Persona Infographics
Complete Profile
Age:
Gender:
Location:
30-40
Man
Spanish
Studies:
Income Range:
Architecture
$2000-$2500
Level:
Marital Status:
Gradee
Married
Level Boughts
40% 20% 30% 10%
Buyer Persona Infographics
Profile Goals
Age Frustrations
18 - 25
25 - 55
Despite being red, Mars is cold
Venus has a beautiful name
Mars is red and a cold place
Venus has a beautiful name
Gender
Salary
Job
Woman
$1500-$2000
Housewife
Buyer Persona Infographics
PERSONAL DATA
Studies
Gender
Age
Salary
Job
Advertising
Male
30 years old
$1500-$2000
Designer
INTERESTS
Location United States
Buyer Persona Infographics
Product Experiences
Venus has a beautiful
name, but it’s terribly hot
Despite being red, Mars
is a cold place, not hot
Mercury is the closest
planet to the Sun
Shopping Choices
Annual Concerts
35%
30%
35%
Headphones
Vinyls
Earphonea
J F M A M J
J A S O N D
Buyer Persona Infographics
Features Principal Goals
Afforestation
Recycling
Energy Salving
Age and Gender
Monthly Salary
Occupation
25 years old, Woman
$1500-$2000 /month
Enviromental ONG
Buyer Persona Infographics
Studies
Gender
Age
Salary
Job
Development
Male
24 years old
$2000-$4000
FrontEnd Dev.
CSS
HTML
Java
PHP
Most Used
Technologies
Product Experience
100%
90%
80%
20%
Mercury is the
closest planet to
the Sun and the
smallest one in the
Solar System—it’s
only a bit larger
than the Moon
Buyer Persona Infographics
Personal Data
Studies
Gender
Age
Salary
Company
Tourism
Woman
25 years old
$1500-$2000
Travel Agency
Prefer Destination
Purchases Language Level
Agency Internet
25% 75% B1
B2
C1
C2
10%
30%
50%
10%
Buyer Persona Infographics
Bio
Age
Salary
Job
30 years old
$1500-$2000
Yoga Teacher
Gender
Tools
Mercury is the closest planet
to the Sun and the smallest
one in the Solar System—it’s a
bit larger than the Moon
General Profile:
Buyer Persona Infographics
18-35
50% 90%
36-49 50-85
70%
AGE
PROFILE PRODUCTIVITY
Monday
Central
Office
Project 1
Major
Purchases
Position
Occupation
Intermediate
Businesspeople
Monthly Salary
$1500-$2000 /month
65%
Female
Buyer Persona Infographics
Interests
Product Experience
Gender
80%
Male
Despite being red, Mars is a cold
place. It’s full of iron oxide dust
It’s a gas giant and the biggest
planet in the Solar System
Saturn is a gas giant, composed
mostly of hydrogen and helium
Venus is the second planet from
the Sun in the Solar System
Buyer Persona Infographics
Favourite Display
15% 30%
5%
50%
Buyer People Information
Age:
Gender:
Location:
18-45
Indifferent
United States
Studies:
Income Range:
Computing
$1500-$2500
Occupation:
Marital Status:
Social Media
Married
Buyer Persona Infographics
Purchases
Spring
Summer
Autumn
Winter
Reviews
Occupation
Job:
Career:
Location:
Student
Degree
Spain
Profile
Age:
Status:
Gender:
17-25
Single
Woman
Shop 1
Shop 2
Shop 3
Shop 4
.
Buyer Persona Infographics
Profile
Studies
Gender
Job
Teaching
Women
Music Teacher
Location Mexico
25% 15%
55%
Age
10-20 20-40 40-60
Music Choice
Despite being red, Mars is a cold
place. It’s full of iron oxide dust
Buyer Persona Infographics
PERSONAL DATA
Studies
Age
Salary
Job
Sport
30 years old
$1500-$2000
Sport Teacher
Location United States
MOTIVATIONS
GENDER
GOALS
Nature
Food
Sport
Music
60%
40%
Mercury is the smallest planet
Jupiter is the biggest planet
Neptune is the farthest planet
W
M
Buyer Persona Infographics
Complete Profile
Age:
Gender:
Location:
18-40
Man
Italy
Studies:
Occupation:
Salary:
Veterinary
Veterinary
$1500-$2500
Level:
Status:
Gradee
Married
Favourite Animals
90% 50% 30% 70%
Material Purchase
Company: > 200 employer
Buyer Persona Infographics
Social Media Choice
Despite being red, Mars is a cold
place. It’s full of iron oxide dust
Location
Buyer Profile
Studies
Age
Salary
Job
Marketing
20-30
$1500-$2000
Community
Manager
Purchases
75%
Online Local
25%
Choices
Profile
Pays
Buyer Persona Infographics
35%
65%
Physical
Online
Tip
1
Tip
2
Tip
3
Op.1
Op.2
Op. 3
Studies
Age
Salary
Job
Economy
30 years old
$2500-$3500
Banker
Location Canada
Buyer Persona Infographics
Profile
Studies
Age
Salary
Job
Finances
40 years old
$1000-$2000
Commercial
Personality
Gender
● Hipster
● Animal Lover
● Naturist
● Retailer
● Consumerist
Disc Profile by Age
Buyer Persona Infographics
Profile
Books Choice
Personality
Biography
Book Lover
Big Dreamer
Artist Creative
Mercury is the closest planet to
the Sun and the smallest one in
the Solar System—it’s only a bit
larger than the Moon
Age Range
Gender
17-25 years old
Woman
Occupation
Literature
Student
Skills
Love
History
Terror
Buyer Persona Infographics
Choice Food
Profile
Gender
Age
Country
Job
Man
40
France
Chef
Food Choice
Cheap
Expensive
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Buyer Persona Infographics by Slidesgo.pptx

  • 2. Buyer Persona Infographics Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon Profile Demographic Interests Gender 70% 30% M W Age: Status: Location: 25-45 Single London
  • 3. Buyer Persona Infographics Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s a bit larger than the Moon Studies Gender Age Min. Salary Job Hostelry Male 30 years old $1000 Barman $5000 Max. Salary Company Size < 15 employers > 15 employers
  • 4. Buyer Persona Infographics Gender 65% 90% People Bar Fashion 75% 60% 85% Studies Age Salary Job Fashion 25 years old $1500-$2000 Stylist Profile Interests Travel 60%
  • 5. Buyer Persona Infographics Most bought Profile 1 Profile 2 Most Bought Studies Age Salary Job Degree 30 years old $1500-$2000 Officier Studies Age Salary Job Degree 23 years old $1000-$1200 Shopgirl
  • 6. Buyer Persona Infographics Designer California 30 years old Single Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon Gender 60% 40% Interests
  • 7. Buyer Persona Infographics Mercury is the closest planet to the Sun and the smallest one in the Solar System Favourite Platforms Netflix HBO Prime Disney+ Studies Age Job Cinematography 23 years old Actor/ Actress Status Single Personality
  • 8. Buyer Persona Infographics Complete Profile Age: Gender: Location: 18-40 Woman Germany Studies: Occupation: Income Range: Marketing Event Organizer $1500-$2000 Level: Marital Status: Gradee Married Hobbies Fashion Dance Party Music
  • 9. Buyer Persona Infographics Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon Profile Demographic 15-25 There are the main purchase locations of our purchases Age Range 25-45 45-99
  • 10. Buyer Persona Infographics Complete Profile Age: Gender: Location: 30-40 Man Spanish Studies: Income Range: Architecture $2000-$2500 Level: Marital Status: Gradee Married Level Boughts 40% 20% 30% 10%
  • 11. Buyer Persona Infographics Profile Goals Age Frustrations 18 - 25 25 - 55 Despite being red, Mars is cold Venus has a beautiful name Mars is red and a cold place Venus has a beautiful name Gender Salary Job Woman $1500-$2000 Housewife
  • 12. Buyer Persona Infographics PERSONAL DATA Studies Gender Age Salary Job Advertising Male 30 years old $1500-$2000 Designer INTERESTS Location United States
  • 13. Buyer Persona Infographics Product Experiences Venus has a beautiful name, but it’s terribly hot Despite being red, Mars is a cold place, not hot Mercury is the closest planet to the Sun Shopping Choices Annual Concerts 35% 30% 35% Headphones Vinyls Earphonea J F M A M J J A S O N D
  • 14. Buyer Persona Infographics Features Principal Goals Afforestation Recycling Energy Salving Age and Gender Monthly Salary Occupation 25 years old, Woman $1500-$2000 /month Enviromental ONG
  • 15. Buyer Persona Infographics Studies Gender Age Salary Job Development Male 24 years old $2000-$4000 FrontEnd Dev. CSS HTML Java PHP Most Used Technologies Product Experience 100% 90% 80% 20% Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon
  • 16. Buyer Persona Infographics Personal Data Studies Gender Age Salary Company Tourism Woman 25 years old $1500-$2000 Travel Agency Prefer Destination Purchases Language Level Agency Internet 25% 75% B1 B2 C1 C2 10% 30% 50% 10%
  • 17. Buyer Persona Infographics Bio Age Salary Job 30 years old $1500-$2000 Yoga Teacher Gender Tools Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s a bit larger than the Moon General Profile:
  • 18. Buyer Persona Infographics 18-35 50% 90% 36-49 50-85 70% AGE PROFILE PRODUCTIVITY Monday Central Office Project 1 Major Purchases Position Occupation Intermediate Businesspeople Monthly Salary $1500-$2000 /month
  • 19. 65% Female Buyer Persona Infographics Interests Product Experience Gender 80% Male Despite being red, Mars is a cold place. It’s full of iron oxide dust It’s a gas giant and the biggest planet in the Solar System Saturn is a gas giant, composed mostly of hydrogen and helium Venus is the second planet from the Sun in the Solar System
  • 20. Buyer Persona Infographics Favourite Display 15% 30% 5% 50% Buyer People Information Age: Gender: Location: 18-45 Indifferent United States Studies: Income Range: Computing $1500-$2500 Occupation: Marital Status: Social Media Married
  • 22. . Buyer Persona Infographics Profile Studies Gender Job Teaching Women Music Teacher Location Mexico 25% 15% 55% Age 10-20 20-40 40-60 Music Choice Despite being red, Mars is a cold place. It’s full of iron oxide dust
  • 23. Buyer Persona Infographics PERSONAL DATA Studies Age Salary Job Sport 30 years old $1500-$2000 Sport Teacher Location United States MOTIVATIONS GENDER GOALS Nature Food Sport Music 60% 40% Mercury is the smallest planet Jupiter is the biggest planet Neptune is the farthest planet W M
  • 24. Buyer Persona Infographics Complete Profile Age: Gender: Location: 18-40 Man Italy Studies: Occupation: Salary: Veterinary Veterinary $1500-$2500 Level: Status: Gradee Married Favourite Animals 90% 50% 30% 70% Material Purchase Company: > 200 employer
  • 25. Buyer Persona Infographics Social Media Choice Despite being red, Mars is a cold place. It’s full of iron oxide dust Location Buyer Profile Studies Age Salary Job Marketing 20-30 $1500-$2000 Community Manager Purchases 75% Online Local 25%
  • 26. Choices Profile Pays Buyer Persona Infographics 35% 65% Physical Online Tip 1 Tip 2 Tip 3 Op.1 Op.2 Op. 3 Studies Age Salary Job Economy 30 years old $2500-$3500 Banker Location Canada
  • 27. Buyer Persona Infographics Profile Studies Age Salary Job Finances 40 years old $1000-$2000 Commercial Personality Gender ● Hipster ● Animal Lover ● Naturist ● Retailer ● Consumerist Disc Profile by Age
  • 28. Buyer Persona Infographics Profile Books Choice Personality Biography Book Lover Big Dreamer Artist Creative Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon Age Range Gender 17-25 years old Woman Occupation Literature Student Skills Love History Terror
  • 29. Buyer Persona Infographics Choice Food Profile Gender Age Country Job Man 40 France Chef Food Choice Cheap Expensive
  • 30. Instructions for use (free users) In order to use this template, you must credit Slidesgo by keeping the Thanks slide. You are allowed to: ● Modify this template. ● Use it for both personal and commercial purposes. You are not allowed to: ● Sublicense, sell or rent any of Slidesgo Content (or a modified version of Slidesgo Content). ● Distribute this Slidesgo Template (or a modified version of this Slidesgo Template) or include it in a database or in any other product or service that offers downloadable images, icons or presentations that may be subject to distribution or resale. ● Use any of the elements that are part of this Slidesgo Template in an isolated and separated way from this Template. ● Delete the “Thanks” or “Credits” slide. ● Register any of the elements that are part of this template as a trademark or logo, or register it as a work in an intellectual property registry or similar. For more information about editing slides, please read our FAQs or visit Slidesgo School: https://slidesgo.com/faqs and https://slidesgo.com/slidesgo-school
  • 31. Instructions for use (premium users) In order to use this template, you must be a Premium user on Slidesgo. You are allowed to: ● Modify this template. ● Use it for both personal and commercial purposes. ● Hide or delete the “Thanks” slide and the mention to Slidesgo in the credits. ● Share this template in an editable format with people who are not part of your team. You are not allowed to: ● Sublicense, sell or rent this Slidesgo Template (or a modified version of this Slidesgo Template). ● Distribute this Slidesgo Template (or a modified version of this Slidesgo Template) or include it in a database or in any other product or service that offers downloadable images, icons or presentations that may be subject to distribution or resale. ● Use any of the elements that are part of this Slidesgo Template in an isolated and separated way from this Template. ● Register any of the elements that are part of this template as a trademark or logo, or register it as a work in an intellectual property registry or similar. For more information about editing slides, please read our FAQs or visit Slidesgo School: https://slidesgo.com/faqs and https://slidesgo.com/slidesgo-school
  • 32. Infographics You can add and edit some infographics to your presentation to present your data in a visual way. ● Choose your favourite infographic and insert it in your presentation using Ctrl C + Ctrl V or Cmd C + Cmd V in Mac. ● Select one of the parts and ungroup it by right-clicking and choosing “Ungroup”. ● Change the color by clicking on the paint bucket. ● Then resize the element by clicking and dragging one of the square-shaped points of its bounding box (the cursor should look like a double-headed arrow). Remember to hold Shift while dragging to keep the proportions. ● Group the elements again by selecting them, right-clicking and choosing “Group”. ● Repeat the steps above with the other parts and when you’re done editing, copy the end result and paste it into your presentation. ● Remember to choose the “Keep source formatting” option so that it keeps the design. For more info, please visit Slidesgo School.