8. Engaging Online Market Research Communities successful MROCs A successful MROC will have members who are More extroverted More creative and open-minded Problem solvers, not problem seekers Use Social media in their daily life More likely to create content in SM More accountable
14. Break members up into teams for discussions, tasks or to problem solveDaunting, artist unknown.
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16. Mix up targeted activities - Short polls - BBFGs/OLFGs - Media uploads - Discussions - Contests
17. A New Type of Community listen! “Social media gives you the ability to check perception. You’re not speaking at people anymore, you are speaking with them.” Brian Solis
18. A New Type of Community listen! Your Company +Sucks
21. A New Type of Community the GOMC story “Trust Agents use today’s web tools to spread their influence faster, wider, and deeper than a typical company’s PR or marketing department might be capable of achieving.” Chris Brogan