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INNOVATIVE LIGHTING SOLUTION

TENDENZE E NOVITA’ DEL SETTORE DEI LED:
LE OPPORTUNITÀ DELL’ENERGY SAVING INDUSTRIALE
CORRADO GIANCASPRO
CEO GREENLED INDUSTRY SPA

INDUSTRIA VERDE E ORIZZONTI GLOBALI
18 OTTOBRE 2013 MILANO
BORSA ITALIANA - PALAZZO MEZZANOTTE
ENERGY SAVING: WHAT'S THE MATTER
LIGHTING ACCOUNTS FOR
19% OF ELECTRICITY
CONSUMPTION WORLDWIDE
AND 14% IN THE EU

LIGHTING ACCOUNTS
FOR 50% OF THE
ELECTRICITY
CONSUMPTION OF
EUROPEAN CITIES
OFFICE BUILDINGS USE UP
TO 50% OF THEIR TOTAL
ELECTRICITY
CONSUMPTION FOR
LIGHTING
INDUSTRIA VERDE E ORIZZONTI GLOBALI
18 OTTOBRE 2013 MILANO
BORSA ITALIANA - PALAZZO MEZZANOTTE

Source: GREEN PAPER
COM(2011) 889 final

2
HAITZ’ LAW: LED OUTPUT UP/COST DOWN

ULTRA LONG
SOURCE LIFE

LOW POWER
CONSUMPTION

INDUSTRIA VERDE E ORIZZONTI GLOBALI
18 OTTOBRE 2013 MILANO
BORSA ITALIANA - PALAZZO MEZZANOTTE

LOW
MAINTENANCE

Source: ROLAND HAITZ AND
LUMILEDS

3

FAST
RESPONSE

NO UV
RADIATION

DIGITALLY
CONTROLLABLE
GLOBAL LIGHTING PRODUCT MARKET
TREND BY SECTOR (€ BILLIONS)

83
72
55

14

18

18

4

1

1

2011

2016

2020

Backlighting

REVENUES OVER
€100 BILLION IN 2020

INDUSTRIA VERDE E ORIZZONTI GLOBALI
18 OTTOBRE 2013 MILANO
BORSA ITALIANA - PALAZZO MEZZANOTTE

Automotive lighting

General lighting

5% ANNUAL GROWTH FROM 2011
TO 2016 AND 3% GROWTH P.A.
FROM 2016 TO 2020

Source: MC KINSEY 2012

4

€590 MLN VENTURE CAPITAL
INVESTMENT IN LIGHTING
INDUSTRY FROM 2008 TO 2010
LED LIGHTING PRODUCT MARKET
LED VALUE-BASED MARKET SHARE BY SECTOR (%)

100

100

96

90

LED LIGHTING MARKET BY SECTOR (€ BILLIONS)

1

80
70
60

69
57

1

50

45

40

57

36

30

32

20

13

10

21

9

2
2

0
2011

2016

General lighting

Automotive lighting

2020
Backlighting

18 OTTOBRE 2013 MILANO
BORSA ITALIANA - PALAZZO MEZZANOTTE

Source: MC KINSEY 2012

4

Automotive lighting

6

2016

2011

2020

General lighting

Backlighting

LED LIGHTING MARKET OVERALL SIZE IS
EXPECTED TO BE AROUND €37 BILLION
IN 2016 AND €64 BILLION IN 2020

LED LIGHTING MARKET SHARE IN GENERAL
LIGHTING IS EXPECTED TO BE 45% IN 2016
AND ALMOST 70% IN 2020

INDUSTRIA VERDE E ORIZZONTI GLOBALI

5

5
LED LIGHTING APPLICATION AREAS
LED PENETRATION FORECAST (%) - INDUSTRIAL/OUTDOOR

77

54
46

31

8

7

13

2011

10

2012

2016

Luminaires Industrial

2020

Luminaires Outdoor

GENERAL LIGHTING MARKET TREND BY APPLICATION VALUE BASED (€ MILLIONS)
25.000

CAGR
2011-20

20.000

INDUSTRIAL
OUTDOOR

32

HOSPITALITY

30

ARCHITECTURAL
0

35

SHOP
5.000

35

OFFICE

10.000

38

RESIDENTIAL

15.000

35

13
TOT. 31

2011

INDUSTRIA VERDE E ORIZZONTI GLOBALI
18 OTTOBRE 2013 MILANO
BORSA ITALIANA - PALAZZO MEZZANOTTE

2012

Source: MC KINSEY 2012

2016

6

2020
MARKET OPPORTUNITIES

CUSTOMIZABLE
INDUSTRIAL
PRODUCTS

WIN FACTOR
PERFORMANCE
ENSAVING VS
FINAL PRICE

HIGH GROWTH
SEGMENT

HIGH TARGET
CUSTOMER

INDUSTRIA VERDE E ORIZZONTI GLOBALI
18 OTTOBRE 2013 MILANO
BORSA ITALIANA - PALAZZO MEZZANOTTE

7
GROUP STRUCTURE AND ASSETS
56,07%

13%

100%

83%

56,07%

LEDs PROPRIETARY
DRIVERS
INDUSTRIA VERDE E ORIZZONTI GLOBALI
18 OTTOBRE 2013 MILANO
BORSA ITALIANA - PALAZZO MEZZANOTTE

OWNER OF LED LAMP
UTILITY MODEL
8

OWNER OF INDUSTRIAL
BUILDINGS
COMPANY MILESTONES AND BUSINESS AREAS

INDUSTRIAL LIGHTING

INDUSTRIA VERDE E ORIZZONTI GLOBALI
18 OTTOBRE 2013 MILANO
BORSA ITALIANA - PALAZZO MEZZANOTTE

STREET LIGHTING

9
VALUE CHAIN
UPSTREAM
PACKAGE

MODULE

DRIVERS

HARDWARE

INDUSTRIA VERDE E ORIZZONTI GLOBALI
18 OTTOBRE 2013 MILANO
BORSA ITALIANA - PALAZZO MEZZANOTTE

DOWNSTREAM
LUMINAIRE

CONTROL
SYSTEM

SERVICE

SOFTWARE

SPEED/EARLY STAGE

LATE CHANGE

EPI/CHIP

MIDSTREAM

10
LED MARKET COMPARISON CHART
ENGINEERING PRODUCTION SHED,
FOUNDRY, ROLLING MILL, FORGE
INDUSTRIAL BUILDING

POWER STATION

OFF-SHORE

WAREHOUSE

INDUSTRIAL STREET

SUBURBAN STREET

HIGHWAY

TUNNEL

PARKING AREA, PORT AREA

URBAN FURNITURE

SPORTS AREA/SWIMMING POOL

INDUSTRIA VERDE E ORIZZONTI GLOBALI
18 OTTOBRE 2013 MILANO
BORSA ITALIANA - PALAZZO MEZZANOTTE

11
PAYBACK PERIOD ACCEPTANCE LEVEL FOR LED

OPERATING LEASE
INDUSTRIA VERDE E ORIZZONTI GLOBALI
18 OTTOBRE 2013 MILANO
BORSA ITALIANA - PALAZZO MEZZANOTTE

Source: MC KINSEY 2012

ESCO
12
CUSTOMERS
BIESSE SPA – PESARO
700 INDOOR LUMINAIRES
BUZZI UNICEM SPA – VERNASCA
350 INDOOR LUMINAIRES

ITALEAF SPA

40 OUTDOOR LUMINARIES

FINCANTIERI – MONFALCONE

25 TESTING INDOOR LUMINAIRES. POSITIVE TESTS.

ACCIAI SPECIALI TERNI AST – TERNI
PRIVATE TENDER FOR 750 INDOOR LUMINAIRES.
WAITING FOR THE ORDER

INDUSTRIA VERDE E ORIZZONTI GLOBALI
18 OTTOBRE 2013 MILANO
BORSA ITALIANA - PALAZZO MEZZANOTTE

13
GREENLED

FOR FURTHER INFORMATIONS
CORRADO GIANCASPRO

CEO GREENLED INDUSTRY S.P.A.

GIANCASPRO@GREENLEDINDUSTRY.COM

+39 0744.7581

CREDITS
THANKS TO
http://icons8.com/

INDUSTRIA VERDE E ORIZZONTI GLOBALI
18 OTTOBRE 2013 MILANO
BORSA ITALIANA - PALAZZO MEZZANOTTE

14

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Tendenze e novità del settore LED: le opportunità dell'energy saving industriale

  • 1. INNOVATIVE LIGHTING SOLUTION TENDENZE E NOVITA’ DEL SETTORE DEI LED: LE OPPORTUNITÀ DELL’ENERGY SAVING INDUSTRIALE CORRADO GIANCASPRO CEO GREENLED INDUSTRY SPA INDUSTRIA VERDE E ORIZZONTI GLOBALI 18 OTTOBRE 2013 MILANO BORSA ITALIANA - PALAZZO MEZZANOTTE
  • 2. ENERGY SAVING: WHAT'S THE MATTER LIGHTING ACCOUNTS FOR 19% OF ELECTRICITY CONSUMPTION WORLDWIDE AND 14% IN THE EU LIGHTING ACCOUNTS FOR 50% OF THE ELECTRICITY CONSUMPTION OF EUROPEAN CITIES OFFICE BUILDINGS USE UP TO 50% OF THEIR TOTAL ELECTRICITY CONSUMPTION FOR LIGHTING INDUSTRIA VERDE E ORIZZONTI GLOBALI 18 OTTOBRE 2013 MILANO BORSA ITALIANA - PALAZZO MEZZANOTTE Source: GREEN PAPER COM(2011) 889 final 2
  • 3. HAITZ’ LAW: LED OUTPUT UP/COST DOWN ULTRA LONG SOURCE LIFE LOW POWER CONSUMPTION INDUSTRIA VERDE E ORIZZONTI GLOBALI 18 OTTOBRE 2013 MILANO BORSA ITALIANA - PALAZZO MEZZANOTTE LOW MAINTENANCE Source: ROLAND HAITZ AND LUMILEDS 3 FAST RESPONSE NO UV RADIATION DIGITALLY CONTROLLABLE
  • 4. GLOBAL LIGHTING PRODUCT MARKET TREND BY SECTOR (€ BILLIONS) 83 72 55 14 18 18 4 1 1 2011 2016 2020 Backlighting REVENUES OVER €100 BILLION IN 2020 INDUSTRIA VERDE E ORIZZONTI GLOBALI 18 OTTOBRE 2013 MILANO BORSA ITALIANA - PALAZZO MEZZANOTTE Automotive lighting General lighting 5% ANNUAL GROWTH FROM 2011 TO 2016 AND 3% GROWTH P.A. FROM 2016 TO 2020 Source: MC KINSEY 2012 4 €590 MLN VENTURE CAPITAL INVESTMENT IN LIGHTING INDUSTRY FROM 2008 TO 2010
  • 5. LED LIGHTING PRODUCT MARKET LED VALUE-BASED MARKET SHARE BY SECTOR (%) 100 100 96 90 LED LIGHTING MARKET BY SECTOR (€ BILLIONS) 1 80 70 60 69 57 1 50 45 40 57 36 30 32 20 13 10 21 9 2 2 0 2011 2016 General lighting Automotive lighting 2020 Backlighting 18 OTTOBRE 2013 MILANO BORSA ITALIANA - PALAZZO MEZZANOTTE Source: MC KINSEY 2012 4 Automotive lighting 6 2016 2011 2020 General lighting Backlighting LED LIGHTING MARKET OVERALL SIZE IS EXPECTED TO BE AROUND €37 BILLION IN 2016 AND €64 BILLION IN 2020 LED LIGHTING MARKET SHARE IN GENERAL LIGHTING IS EXPECTED TO BE 45% IN 2016 AND ALMOST 70% IN 2020 INDUSTRIA VERDE E ORIZZONTI GLOBALI 5 5
  • 6. LED LIGHTING APPLICATION AREAS LED PENETRATION FORECAST (%) - INDUSTRIAL/OUTDOOR 77 54 46 31 8 7 13 2011 10 2012 2016 Luminaires Industrial 2020 Luminaires Outdoor GENERAL LIGHTING MARKET TREND BY APPLICATION VALUE BASED (€ MILLIONS) 25.000 CAGR 2011-20 20.000 INDUSTRIAL OUTDOOR 32 HOSPITALITY 30 ARCHITECTURAL 0 35 SHOP 5.000 35 OFFICE 10.000 38 RESIDENTIAL 15.000 35 13 TOT. 31 2011 INDUSTRIA VERDE E ORIZZONTI GLOBALI 18 OTTOBRE 2013 MILANO BORSA ITALIANA - PALAZZO MEZZANOTTE 2012 Source: MC KINSEY 2012 2016 6 2020
  • 7. MARKET OPPORTUNITIES CUSTOMIZABLE INDUSTRIAL PRODUCTS WIN FACTOR PERFORMANCE ENSAVING VS FINAL PRICE HIGH GROWTH SEGMENT HIGH TARGET CUSTOMER INDUSTRIA VERDE E ORIZZONTI GLOBALI 18 OTTOBRE 2013 MILANO BORSA ITALIANA - PALAZZO MEZZANOTTE 7
  • 8. GROUP STRUCTURE AND ASSETS 56,07% 13% 100% 83% 56,07% LEDs PROPRIETARY DRIVERS INDUSTRIA VERDE E ORIZZONTI GLOBALI 18 OTTOBRE 2013 MILANO BORSA ITALIANA - PALAZZO MEZZANOTTE OWNER OF LED LAMP UTILITY MODEL 8 OWNER OF INDUSTRIAL BUILDINGS
  • 9. COMPANY MILESTONES AND BUSINESS AREAS INDUSTRIAL LIGHTING INDUSTRIA VERDE E ORIZZONTI GLOBALI 18 OTTOBRE 2013 MILANO BORSA ITALIANA - PALAZZO MEZZANOTTE STREET LIGHTING 9
  • 10. VALUE CHAIN UPSTREAM PACKAGE MODULE DRIVERS HARDWARE INDUSTRIA VERDE E ORIZZONTI GLOBALI 18 OTTOBRE 2013 MILANO BORSA ITALIANA - PALAZZO MEZZANOTTE DOWNSTREAM LUMINAIRE CONTROL SYSTEM SERVICE SOFTWARE SPEED/EARLY STAGE LATE CHANGE EPI/CHIP MIDSTREAM 10
  • 11. LED MARKET COMPARISON CHART ENGINEERING PRODUCTION SHED, FOUNDRY, ROLLING MILL, FORGE INDUSTRIAL BUILDING POWER STATION OFF-SHORE WAREHOUSE INDUSTRIAL STREET SUBURBAN STREET HIGHWAY TUNNEL PARKING AREA, PORT AREA URBAN FURNITURE SPORTS AREA/SWIMMING POOL INDUSTRIA VERDE E ORIZZONTI GLOBALI 18 OTTOBRE 2013 MILANO BORSA ITALIANA - PALAZZO MEZZANOTTE 11
  • 12. PAYBACK PERIOD ACCEPTANCE LEVEL FOR LED OPERATING LEASE INDUSTRIA VERDE E ORIZZONTI GLOBALI 18 OTTOBRE 2013 MILANO BORSA ITALIANA - PALAZZO MEZZANOTTE Source: MC KINSEY 2012 ESCO 12
  • 13. CUSTOMERS BIESSE SPA – PESARO 700 INDOOR LUMINAIRES BUZZI UNICEM SPA – VERNASCA 350 INDOOR LUMINAIRES ITALEAF SPA 40 OUTDOOR LUMINARIES FINCANTIERI – MONFALCONE 25 TESTING INDOOR LUMINAIRES. POSITIVE TESTS. ACCIAI SPECIALI TERNI AST – TERNI PRIVATE TENDER FOR 750 INDOOR LUMINAIRES. WAITING FOR THE ORDER INDUSTRIA VERDE E ORIZZONTI GLOBALI 18 OTTOBRE 2013 MILANO BORSA ITALIANA - PALAZZO MEZZANOTTE 13
  • 14. GREENLED FOR FURTHER INFORMATIONS CORRADO GIANCASPRO CEO GREENLED INDUSTRY S.P.A. GIANCASPRO@GREENLEDINDUSTRY.COM +39 0744.7581 CREDITS THANKS TO http://icons8.com/ INDUSTRIA VERDE E ORIZZONTI GLOBALI 18 OTTOBRE 2013 MILANO BORSA ITALIANA - PALAZZO MEZZANOTTE 14