This document provides a guide for becoming a writer through social media. It outlines the author Iqbal Hariadi's journey from blogging on Tumblr in 2010 to publishing his first book in 2018. The document then discusses how writing can make money through various paths like copywriting, advertising, and books. It concludes by offering 5 tips for starting as a writer through social media: choose a platform, write about topics you care about, use a basic writing structure, build a personal brand with consistency and networking.
3. 1. Intro
This guide will give you a 101 introduction
on how to be writer from social media. The
content will cover:
➔ My Journey as Writer
Highlight my career path as writer that
begin from social media
➔ How Writing Make Money
Business models on how you can live
from being a writer.
➔ How To Start as Writer
Provide 5 practical tips for you to start
being a writer
14. Writing is the most
important skill
Any work, any company, any industry.
Have been and always will need a
writer for a lot of purposes.
15. Path To Be A Writer
● Social Media
○ Instagram & Facebook Caption
● Sales
○ Product Copywriting (ex: Bukalapak Description)
○ Advertising
● Formal
○ Presentation & Speech
○ Translation
16. Path To Be A Writer
● Books
○ Nonfiction
○ E-Book + Training
○ Ghost Writer
● Visual
○ Youtube video scriptwriter
○ Instagram video scriptwriter
○ TV Shows (ex: comedy writer)
○ Movie scriptwriter
○ Radio & Podcast
19. 1. Choose Social Media
Every social media has its own
characteristic.
Choose one or two social media to be
your main home for your writings.
Tip
Instagram is the most
influential social media
nowadays.
23. 2. Start From What
You Feel / Care About
What is on your mind?
What do you feel?
What bug you the most?
What do you observe on your
surroundings?
Tip
Raditya Dika said there
are 2 source of ideas:
inner self and outer self
25. What you care about
● Love story
● Relationship with family
● Not sure about the future
● Quarter life crisis
● Instagram life pressure
● Annoying neighbours
● Opinion about
government
● Favorite Youtube shows
● Hobbies
26. 3. Writing Structure
Basic writing structure in social media
Is following netizen’s behaviourTip
Instagram is the most
influential social media
nowadays.
27. Headline
The first thing people see
Content
The main message
Call to Action
Closing + engagement
28.
29.
30. 4. Building Brand
Personal branding is the most important
output you need to build.
Brand is like onion: the deeper the layer,
the better
Tip
Instagram is the most
influential social media
nowadays.
32. 2 Keys on Building Personal Brand
1. Consistent Topic/Voice
2. Network: Follow & DM Similar people/account
33.
34.
35.
36. How to Start
Let’s answer these questions to be your own
guide to start writing:
➔ Choose Social Media
➔ Start From What You Care About
➔ Writing Structure
➔ Building Brand (Voice &
Network)