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1
Get your child’s sporting talent spotted!
Pradeep Parashar is an experienced
professional, with years of consulting
and procurement stints across
industries. Having been a state level
football player, he comes from a family
of sportsmen including Coaches &
Olympians. Pradeep has ground zero
experience of all the struggles a
sportsman faces in his career
2
Sangram Singh is a former World
commonwealth heavyweight champion
wrestler and was the brand ambassador
for the Wrestling Federation of India. He
is committed towards development of
sports and fitness across all age groups.
His recent role with Fit India campaign
and Sports Ministry is known country
wide for promoting grass root level
sports and athletes
Vipul Dahiya, along with famous
wrestlers such as Vinesh Phaugat and
Dronacharya Awardee Wrestling Coach
in the family, runs a sports academy in
Sonipat with 3000+students who have
bagged 191+ international medals so far.
The school also has Training Centre &
Facilities of Olympic level for 20+ games
approved as Extended Training Centre
by Sports Authority Of India
Founders
Vision
Market leader in digital sports
Scouting, Coaching and Sports
Talent Marketing Platform
3
Why Now?
4
Financial Innovation for
Funding Athletes just
like Lambda School
Growth of Sports in
India
Increasing View of
Sports as an Alternative
Career
Increasing View of Sports as an
Alternative Career
5
India reported that overall growth in sports sponsorship in
2019 was 17% as the sports sponsorship Industry crossed Rs
9000 crore.*
TV viewership of sports channels witnessed a 17% jump in
overall viewing minutes in 2019, as per BARC India**
Sports broadcasting has diversified significantly with the
start of new leagues (like Kabbadi, Football) ***
*https://brandequity.economictimes.indiatimes.com/news/marketing/indian-sports-sponsorship-crossed-rs-9000-cr-in-2019/74594921
**https://www.insidesport.co/ipl-icc-wc-result-in-massive-upsurge-in-sports-audience-on-tv-in-2019/#:~:text=Sports%20overall%20contributed%20to%203.2,of%20total%20sports%20broadcast%20consumption
***https://assets.kpmg/content/dam/kpmg/in/pdf/2016/09/the-business-of-sports.pdf
6
Market Entry
Approach
Digital Platform for
Scouting and Marketing
Sportspersons
Why this ?
High Relevance
Sportospot plans to create an ecosystem where sporting
talent can be identified, nurtured (through coaching) and
sponsored at grassroots level. The idea is to catch them
young and stay with them through their sporting career.
7
High Differentiation
By enabling the parents/students with a virtual Sports
Folio and by providing access to investments, Sportospot
aims to give access to equal opportunities for
undiscovered talent. The advanced training programs and
early sponsorship opportunities will help such talents
polish their skills and have an actual shot at success.
Coaches/Pro-Coaches
Recognition, Branding, Income,
Publicity, Awareness, Business
Development, Goodwill Ambassador,
Assistance, Investment Opportunities,
Influencer Marketing
Parents
Identification, Career
Guidance, Trackability,
Professional Evaluation, Ease,
Feedback, Sports,
Affordability
Young Athletes
Access To Coach, Showcase,
Coaching, Convenience, Advisory,
Recognition, Affordability, Guidance,
Knowledge, Certification, Celebrity
Target Audience
Sports Investors
Investment Opportunities,
Impact, Returns, Evaluation,
Branding
Competition
Landscape
9
10
*Other Market Players include AccelerWare,Coach's Eye, Max One, Coach Logic, Coach Me Plus, Sportlyzer, SportsMechanics
Basis of Comparison Other Market Players* Khelo More Coach Crew
ECoach Sports,
SportsEdTV
Run Adam Sportospot
Focus
Sports Team Performance or
Trainer Efficiency
Direct to Consumer Coaching Marketplace Online Sports Education
Hollistic Sportsperson
Development
Sports Ecosystem
Development
Online Coaching ✔ YES ✔ YES ✔ YES ✔ YES ✔ YES ✔ YES
Offline Coaching - - ✔ YES - - ✔ YES
Mentorship - - - - ✔ YES ✔ YES
Training Camps - - - ✔ YES ✔ YES ✔ YES
Sponsorships/ - - - - - ✔ YES
Selectors Showcase - - - - - ✔ YES
Talent Based Fundraiser - - - - - ✔ YES
Sports Investors - - - - - ✔ YES
Services In India - ✔ YES ✔ YES ✔ YES ✔ YES ✔ YES
Operating Model
11
12
Direct to Consumer
Sports Investor
Parents
Coaches
Young Athletes
Business Model
& Projections
13
LTV to CAC Ratio
14
Direct to Consumer
(Talentspot)
10.6
Click here for full LTV-CAC Model
https://drive.google.com/file/d/1T2o_h9j7iQiS
RIKoycZXHk9wmBfXwog8/view?usp=sharing
Revenue Streams
15
Verified Sports Folios Affordable Pro-Coaching
to Top Athletes
Transaction fees on Sports
investors/sponsors
Pre-Product
Traction
16
Early Access Product Launch
Traction Data
17
Parent-focused TalentSpot
Webinars done with 1.5M+ reach
on social media
6,800+ Qualified Leads and
690+ early access sign-ups
through 5 Webinars
Watch the full video here.
https://youtu.be/w5_xL-Vubl8
Boxing Champion:
Manoj Kumar
Golfer: Arjun Bhati
Kabaddi Champion:
Manjeet Chhillar
Wrestling Champion
Gurusharan Preet Kaur
Milestones
Achieved
18
Validated Business Model
Digital Product Engineering Finished
5 TalentSpot Webinars
6,800+ qualified leads acquired
First Batch of Paid Customers Acquired
Next
Milestones
March 2021
Full Product Launch
500 Verified Sporto Folios
50 Coaches
20 Sports Investors
10 Core Team Members (Marketing,
Operations and Channel partnership)
April 2021
10 Sports Academies onboard
19
Thank You
20

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SportoSpot pitch deck

  • 1. 1 Get your child’s sporting talent spotted!
  • 2. Pradeep Parashar is an experienced professional, with years of consulting and procurement stints across industries. Having been a state level football player, he comes from a family of sportsmen including Coaches & Olympians. Pradeep has ground zero experience of all the struggles a sportsman faces in his career 2 Sangram Singh is a former World commonwealth heavyweight champion wrestler and was the brand ambassador for the Wrestling Federation of India. He is committed towards development of sports and fitness across all age groups. His recent role with Fit India campaign and Sports Ministry is known country wide for promoting grass root level sports and athletes Vipul Dahiya, along with famous wrestlers such as Vinesh Phaugat and Dronacharya Awardee Wrestling Coach in the family, runs a sports academy in Sonipat with 3000+students who have bagged 191+ international medals so far. The school also has Training Centre & Facilities of Olympic level for 20+ games approved as Extended Training Centre by Sports Authority Of India Founders
  • 3. Vision Market leader in digital sports Scouting, Coaching and Sports Talent Marketing Platform 3
  • 4. Why Now? 4 Financial Innovation for Funding Athletes just like Lambda School Growth of Sports in India Increasing View of Sports as an Alternative Career
  • 5. Increasing View of Sports as an Alternative Career 5 India reported that overall growth in sports sponsorship in 2019 was 17% as the sports sponsorship Industry crossed Rs 9000 crore.* TV viewership of sports channels witnessed a 17% jump in overall viewing minutes in 2019, as per BARC India** Sports broadcasting has diversified significantly with the start of new leagues (like Kabbadi, Football) *** *https://brandequity.economictimes.indiatimes.com/news/marketing/indian-sports-sponsorship-crossed-rs-9000-cr-in-2019/74594921 **https://www.insidesport.co/ipl-icc-wc-result-in-massive-upsurge-in-sports-audience-on-tv-in-2019/#:~:text=Sports%20overall%20contributed%20to%203.2,of%20total%20sports%20broadcast%20consumption ***https://assets.kpmg/content/dam/kpmg/in/pdf/2016/09/the-business-of-sports.pdf
  • 6. 6 Market Entry Approach Digital Platform for Scouting and Marketing Sportspersons
  • 7. Why this ? High Relevance Sportospot plans to create an ecosystem where sporting talent can be identified, nurtured (through coaching) and sponsored at grassroots level. The idea is to catch them young and stay with them through their sporting career. 7 High Differentiation By enabling the parents/students with a virtual Sports Folio and by providing access to investments, Sportospot aims to give access to equal opportunities for undiscovered talent. The advanced training programs and early sponsorship opportunities will help such talents polish their skills and have an actual shot at success.
  • 8. Coaches/Pro-Coaches Recognition, Branding, Income, Publicity, Awareness, Business Development, Goodwill Ambassador, Assistance, Investment Opportunities, Influencer Marketing Parents Identification, Career Guidance, Trackability, Professional Evaluation, Ease, Feedback, Sports, Affordability Young Athletes Access To Coach, Showcase, Coaching, Convenience, Advisory, Recognition, Affordability, Guidance, Knowledge, Certification, Celebrity Target Audience Sports Investors Investment Opportunities, Impact, Returns, Evaluation, Branding
  • 10. 10 *Other Market Players include AccelerWare,Coach's Eye, Max One, Coach Logic, Coach Me Plus, Sportlyzer, SportsMechanics Basis of Comparison Other Market Players* Khelo More Coach Crew ECoach Sports, SportsEdTV Run Adam Sportospot Focus Sports Team Performance or Trainer Efficiency Direct to Consumer Coaching Marketplace Online Sports Education Hollistic Sportsperson Development Sports Ecosystem Development Online Coaching ✔ YES ✔ YES ✔ YES ✔ YES ✔ YES ✔ YES Offline Coaching - - ✔ YES - - ✔ YES Mentorship - - - - ✔ YES ✔ YES Training Camps - - - ✔ YES ✔ YES ✔ YES Sponsorships/ - - - - - ✔ YES Selectors Showcase - - - - - ✔ YES Talent Based Fundraiser - - - - - ✔ YES Sports Investors - - - - - ✔ YES Services In India - ✔ YES ✔ YES ✔ YES ✔ YES ✔ YES
  • 12. 12 Direct to Consumer Sports Investor Parents Coaches Young Athletes
  • 14. LTV to CAC Ratio 14 Direct to Consumer (Talentspot) 10.6 Click here for full LTV-CAC Model https://drive.google.com/file/d/1T2o_h9j7iQiS RIKoycZXHk9wmBfXwog8/view?usp=sharing
  • 15. Revenue Streams 15 Verified Sports Folios Affordable Pro-Coaching to Top Athletes Transaction fees on Sports investors/sponsors
  • 17. Early Access Product Launch Traction Data 17 Parent-focused TalentSpot Webinars done with 1.5M+ reach on social media 6,800+ Qualified Leads and 690+ early access sign-ups through 5 Webinars Watch the full video here. https://youtu.be/w5_xL-Vubl8 Boxing Champion: Manoj Kumar Golfer: Arjun Bhati Kabaddi Champion: Manjeet Chhillar Wrestling Champion Gurusharan Preet Kaur
  • 18. Milestones Achieved 18 Validated Business Model Digital Product Engineering Finished 5 TalentSpot Webinars 6,800+ qualified leads acquired First Batch of Paid Customers Acquired
  • 19. Next Milestones March 2021 Full Product Launch 500 Verified Sporto Folios 50 Coaches 20 Sports Investors 10 Core Team Members (Marketing, Operations and Channel partnership) April 2021 10 Sports Academies onboard 19