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In Just One Day This
Simple Strategy Frees
You From Complicated
Diet Rules - And
Eliminates Rebound
Weight Gain
June 27, 2022
By Adam Steer, NSCA-CPT
Epilogue by Brad Pilon, MSc
If you’re ready to 몭nally lose all the weight you want
then you’ll love this story...
I used to follow the diet gurus like a lost sheep…
That all ended over a juicy hamburger in 2009 across
from a fellow named Brad Pilon. He helped me dig
out of a deep pit most chronic “dieters” feel trapped
in...
Maybe you’ve felt this too...
You start out strong. You’re con몭dent “this time” you’re going to lose the weight and keep it
o몭.
You pick a “diet” and dig in. At 몭rst it seems doable. Then the rules get confusing.
You get busy. All of a sudden 몭ghting the endless food restrictions, calorie counts, ounces and
portions is overwhelming.
“How Can Losing Weight Really Be This
Complicated?!?”
In every other corner of my life I was in charge. And if
you’re like me, you probably wonder how a free-
thinking, sophisticated, clever and successful person
like you can 몭nd losing weight so complicated and
impossible...
Which is why I’m writing this page for you. Because I
want to share the story of how blind luck lead me to
Brad. And how he showed me the one simple weight
loss strategy that replaced all the complicated rules
and gave me back control.
Not only that, using this one strategy is also proven
to rejuvenate your cells from the inside out . So you
enjoy a more youthful appearance and energy while
you brush away aches, pains and health troubles you
used to accept as “normal”...
Every meal is a mental battle. What foods to eat? How many calories? It’s exhausting!...
I would go out with friends. I’d either watch them enjoy their meals while I picked at a salad...
Or I’d break down... Eat twice as much as I usually would… And end up feeling terrible about
myself...
Whatever it is, something knocks you o몭 the plan...
You tell yourself you’ll get back to it tomorrow. But tomorrow never comes. And…
Before you know it you’ve gained all the weight back — and more!...
When I look back at those times it’s like I was being herded. Like I was a lost sheep blindly
following wherever the diet gurus and their fancy plans drove me — even though time and
time again I ended up right back where I started. I was trapped in a pit, depressed and a little
bit fatter than when I started...
And I want the same freedom for you. However
before you keep reading I should warn you…
The simple strategy you’re about to discover is not
something the “gurus”, the big food companies, or
the diet industry want you to know. In fact they’ve
done their best to attack it with false labels like
“controversial” or “dangerous.”
Which is why this information has been so hard to
몭nd until now. Just keep reading to 몭nd out what
they don’t want you to know, and why...
Weight Loss 101
(or Why Your Diets Have Failed)
Did you know less that 2% of “dieters” manage to
keep o몭 the weight?...
No wonder we all lose hope that we'll ever get the
body we strive for.
What I learned though — and what I'll share with you
today — is that the endless cycle of rebound weight
gain was never my fault. Just like it's not your fault.
You see…
Diets don't work… for one very simple reason...
When you are told to skip entire food groups. When
you are forced to limit the amount of calories you
eat. Your only option is to use discipline to stick to
the plan.
Yet behavioural science clearly proves you only have a small supply of discipline. And when
you run out… well, you know what happens right?...
And the reason you need discipline to follow a diet is because diets are NOT NATURAL.
When you follow a diet day in and day out you are 몭ghting against everything your body thinks
is best for it’s own survival.
Which is why you end up sick, su몭ering from accelerated aging, and 몭ghting once again with
rebound weight gain...
Yet some diets do get ONE thing right. It's just not what you think...
Calories = The Biggest Lie In Weight Loss
In the last few years a lot of diet gurus have tried to argue that calories don’t count… And to
be honest I understand why. It’s what we all want to hear!...
But to be blunt — It’s also the biggest lie in weight loss...
Ignore for a moment all the fancy weight loss theories you’ve heard. Some of them may be
true. Some completely bogus. And others so weak they don’t make a di몭erence in your real
results.
However there is one undeniable truth about weight loss...
This one thing may not be popular. But it MUST happen, no matter what the diet gurus
pretend. Here it is…
To lose weight you must eat below a certain threshold of calories.
Now, stick with me for a second, ok? I know you’re probably thinking…
“How is this any di몭erent from what I’ve already heard?...”
You’ll see in a moment why this is totally di몭erent. First...
Let’s de몭ne a calorie...
Basically it’s a way of talking about the “energy” stored in the food you eat. It’s also used to
talk about the “energy” your body burns to live — and to do whatever activities you do
throughout your day.
Now I know this probably isn’t going to be “popular” advice. However...
Even though you NEVER have to “count” a single calorie… I just don’t have a “magic
formula” that allows you to eat as many calories as you want and still lose weight. And…
If someone claims you can do that… run as fast as you can in the opposite direction!
And second… I said you need to eat below a certain threshold of food.
The trick is knowing what your level of calories is and getting below it. However...
You don’t have to do it every day. There’s a simple strategy that allows you to stay below
your personal threshold WITHOUT daily discipline, precise calorie counting, or giving up any of
your favorite foods.
And using this simple strategy is what helps clean out your body — even at the deepest level
of your cells — so that you can actually turn back the clock, look younger and feel more
energy than folks half your age…
"Both These Bodies Are 75 Years Old - The Choice is Yours..."
We’ll get into exactly how to do it in a minute. First, we need to uncover...
The Secret Kept By Your Great, Great Grandparents
That Unlocks Your Lean & Youthful Body
Chances are your Great Grandparents, and certainly
your Great Great Grandparents happily ate fewer
calories than you do.
However I’d be willing to bet they didn’t discipline
themselves or give up speci몭c foods. In fact...
If you could hop in a time machine and go back
thousands of years to visit your ancestors, you’d see
that for most of human history there was a very
natural cycle of consumption. This kept our bodies
lean, healthy and in balance.
You see, calories came in waves. Sometimes high
and abundant. Sometimes low and hard to 몭nd.
And even today human communities in remote
places still follow this natural cycle of high and low
calories. And researchers who have visited these
communities discover people who are lean, strong,
youthful and shockingly healthy compared to the
constantly overfed people in the modern world.
Listen: your biology is pretty much identical to your
ancestors…
The Genetic Code That Unlocks Permanent Weight
Loss
Picture a football 몭eld…
Imagine it’s 3rd Down and the ball is less than an
inch from the goal line…
Now imagine the entire length of the 몭eld as the
300,000 years of human genetic evolution. Well…
The inch that’s left between the ball and the goal line
would be like the time since humans discovered
agriculture. And…
One blade of grass right before the goal line would
be like the time since we started making modern
industrial food.
So you can see that your genes haven’t had time to adapt to the embarrassing over-
abundance of food that you have today.
Your body still craves the natural waves of higher and lower calories that it evolved to expect.
And we already saw that discipline is not the answer. And that it goes against every survival
instincts your body is wired for. After all…
Your ancestors survived by eating their 몭ll when food was plenty so they could cruise
through times when it was harder to 몭nd. And that’s why you struggle now…
You were never meant to avoid certain types of foods. You are not made to endure daily
discipline and deprivation. And you certainly weren’t meant to spend every day counting
calories. Heck, we didn’t even discover the calorie until the early 1800s!
However your genetic code IS hardwired to
go without food for short periods between
times of plenty.
And that’s what’s missing in the modern diet.
These days it’s like you eat “one long meal per
day” — it starts at breakfast and doesn’t end
until you go to bed...
That’s why we’re sick.
That’s why we’re fat.
That’s why losing weight seems so
complicated.
That’s why you end up gaining it all back.
That’s why you need to shift from “Food
Obsession” to “Food Freedom”... and give
your body the break it deserves...
Stop Obsessing About Food
(if you want to 몭nally keep the weight o몭)
When you don’t eat you get hungry, right?...
And when you’re trying to follow a diet, doesn’t it feel like you’re hungry all the time ?
It’s like you’re running a marathon and the 몭nish line keeps getting pushed away. There’s
never a day or a time when you are allowed to just NOT be hungry. However...
Imagine being hungry only once or twice a week for a speci몭c amount of time…
And the rest of the time you’re full and satis몭ed… Never even thinking about your next meal.
Wouldn’t that be freeing?
When I started using the method I’m about to show you it was like a weight being lifted.
And the crazy thing is… I discovered something about hunger too.
Hunger Loses All Its Power!
All of a sudden hunger did not control me. I
wasn’t scared of it anymore...
Because just a little bit of hunger… the
tiniest amount of self control… opened up a
world of freedom for me.
The method I’ve been talking about is a
speci몭c way to do something nutritionists
call Intermittent Fasting (IF). However my
way of doing it is very di몭erent to what you
may have heard about. So keep reading...
Because this is the system that freed me
from the endless cycle of rebound weight
gain. It allowed me to ditch all the crazy diet
rules. And now I 몭nally enjoy a stable weight
and a lean body I’m proud of.
And it will do the same for you too, like it has
for over 54,000 other folks who are using the
simple nutritional shifts I learned from a guy
named Brad Pilon
This Is The Key To Rewarding Yourself Without
Obsessive “Food-Guilt”
Obsessive “Food-Guilt”
I get a lot of strange looks when I 몭rst talk to folks about Intermittent Fasting…
It’s something they 몭nd either confusing, extreme or scary. And they should because you CAN
do it the wrong way. So…
Let’s start with a no-nonsense explanation of how to do it right…
I follow a simple method of Intermittent Fasting called Eat Stop Eat — developed by
international author and nutrition expert Brad Pilon who you’ll meet in a minute. Here’s how it
works...
Once or twice a week I stop eating for a speci몭c pre-set amount of time depending on my goal
and my amount of bodyfat. Simple as that… and it's only EVER once or twice a week, never
more!
And get this… you never go a single day without enjoying a completely normal meal.
Now...
Think back to your ancestors and their
natural cycles of high and low calories. Really
that’s all you’re doing when you practice Eat
Stop Eat.
Listen: if you’re like most folks new to this
simple yet powerful weight loss and health
enhancing strategy, you may think these
brief periods without eating could feel
limiting. Yet it’s quite the opposite.
Remember: when you’re on a diet you feel
hungry all the time, right?
Yet when you’re following the Eat Stop Eat
method you’re hungry once or twice a week
at most.
That’s it!...
And guess what… the hunger never gets any worse than your normal hunger between meals
that you CONSTANTLY su몭er from when you’re on a diet.
Wait! What?
“Instead of being hungry ALL THE TIME — like when you’re on a diet — you can limit your
hunger to only one or two days a week?...”
Yes! And you won’t be any more or less hungry than on a diet. But you’ll be FREE from hunger
the rest of the week. And you’ll be free to eat whatever you want.
FREEDOM is the reward you get from Eat Stop Eat.
If You Can Stay Busy For 7 to 8 Hours, Then You Can
Lose All The Weight You Want
Here’s what changed my life and my relationship to food...
Simply extending your normal overnight fast once or twice a
week eliminates the need to diet. And it allows you to lose
all the weight you want while you improve the markers
associated with good health and longevity.
Now if you’re as busy as I am, those hours will 몭y by and
you’ll barely notice them. In fact most folks report feeling
more clear headed, alert and productive on those one to two
days per week when they simply hold o몭 on their 몭rst meal!...
Remember You Don’t JUST Lose Weight
(Over 317 peer-reviewed studies prove the surprising
health bene몭ts)
Listen, I 몭rst started using Eat Stop Eat because I wanted a permanent solution to controlling
my weight. You see…
Even though I’m a 몭tness professional, I used to constantly 몭uctuate between looking great
Even though I’m a 몭tness professional, I used to constantly 몭uctuate between looking great
and hiding my body in embarrassment. Eat Stop Eat gave me freedom from that struggle. Yet I
soon discovered that I was doing a lot more good for my body than simply weight control…
The author of Eat Stop Eat — Brad Pilon — has studied over 317 peer reviewed scienti몭c
research papers. He continues to devour every new piece of scienti몭c evidence linked to
Intermittent Fasting. And…
The bene몭ts of the simple strategy he created are shocking. Here’s what you can expect...
“Give Me 24 Hours and I’ll Give You…”
An Increase In Your #1 Fat Burning Hormone By 700%
Control of Your “Hunger Hormone” and an End to Cravings
A Decrease In Your Stress Hormone So You Burn More Belly Fat
Increase in Your Brain Function For Better Memory and
Concentration
And a Boost In Your Metabolism & Energy
Reduced Risk of Diabetes & an Easing of Symptoms
Increased Testosterone If You’re a Man
Increased Insulin Sensitivity So You Can Eat More & Stay Slim
Faster Weight Loss
Decreased In몭ammation So Your Joints Heal & Feel Better
Rapid Cleansing & Renewal of Your Body At a Cellular Level
And much more...
Brad’s Eat Stop Eat uses no-nonsense language. It explains the science of exactly WHY the
Intermittent Fasting — done right — delivers such powerful and lasting bene몭ts…
In fact, after reading Eat Stop Eat I knew more about nutrition and how it a몭ects my body than
99% of the professional nutritionists I work with in the industry...
Take a Second Now To
Review The BIG Health
Bene몭ts Covered In Brad’s
Eat Stop Eat
The Pioneer Who De몭ed The Diet Industry &
Revealed The Health Healing and Weight Loss
Power of “I.F.”
Meet Brad Pilon...
In the Summer of 2009 I joined Brad for lunch at a little
burger joint in his hometown of Guelph, Canada. I’d only just
started using his Eat Stop Eat method and I was excited to
discuss my new passion with the author of the book.
He didn’t disappoint. Brad talks about Eat Stop Eat with all
the passion of an artist. Yet he backs it up with a depth of
knowledge I’ve rarely seen in any 몭tness professional. And
I’ve met my fair share!...
Brad actually stumbled on the Eat Stop Eat protocol in a
strange way. You see…
In his post-graduate studies he set out to prove Intermittent
Fasting was wrong.
Yet what he discovered shocked him and forced him to write
his thesis in defence of a speci몭c type of Intermittent Fasting.
And it’s his post-grad thesis that became the foundation for
Eat Stop Eat.
Brad went on to head up the R&D department for one of the biggest supplement companies
in the world. He describes his time there as being like a kid in a candy store…
He had access to all the latest gadgets and scienti몭c labs a nutrition geek could ever hope for.
And he was able to poke, prod and measure countless test subjects — including 몭tness
models and athletes. And…
Although it’s the complete opposite of what the supplement company was trying to sell… Brad
continually saw that everything pointed back to what he’d discovered during his post-grad
research — Intermittent Fasting when done according to the 몭ndings of his thesis is the
fastest way to lose weight. It’s the most consistent way to control it for life. And the most
natural way to help your body achieve optimal health...
Introducing The Eat Stop Eat Method:
Now Science, Evolution and Tradition All Agree On
The Simplest, Most E몭cient and Permanent Way To
Lose Weight
There’s a strange contradiction in the diet world.
Everyone seems to accept it without question…
Think about it… Almost every diet, weight loss pill,
supplement or program is encouraging you to
consume MORE of something.
Weird right?
No one is talking about how to make it easier to
eat less.
They try and convince you that eating less is hard,
Here’s A Quick Tour Of
What We Now
Scienti몭cally KNOW Is
They try and convince you that eating less is hard,
scary, bad for you, and that it’s just not appropriate…
and they leave out the fact that it’s the only
sustainable solution to permanent weight control.
Now, Brad’s permanent solution to weight loss is not
new. As far back as ancient Greece the famous
philosophers of the day were promoting the same
principles found in Eat Stop Eat.
And as we’ve seen… it’s really just a way for you to mimic the way your ancestors ate. It’s what
kept them lean and healthy. And it’s what your body still craves today...
So it may seem strange that “science” has taken so long to catch up. Well…
That may not be true. You see the scienti몭c research has been there for years. And it
continues to build up...
However studies that tell you to “consume” less don’t get the same backing and marketing
dollars as studies that hint you can buy a pill, eat a certain food, or purchase a certain
supplement and lose weight…
It took a pioneer like Brad to gather all the research. He’s had to 몭ght every step of the way to
get the word out.
He battled against the status quo — with people trying to claim silly things like fasting would
slow your metabolism. Or you’d lose muscle. Or that it wouldn’t work for women. Yet the
evidence is overwhelming...
Using Brad’s speci몭c method of IF actually improves your metabolism, preserves your lean
muscle tone, and can be used by ANYONE to improve organ health, reverse signs of aging and
achieve your lifelong ideal weight.
Scienti몭cally KNOW Is
Happening In Your Body
Each Time You Practice
Brad’s Eat Stop Eat
Protocol…
How Eat Stop Eat Boosts Your #1 Fat Burning
Hormone 15x
What if there was a near "magical" fat burning hormone?...
It may sound too good to be true… but we know that Human Growth Hormone (GH) is such a
powerful fat burner that models and athletes actually inject themselves with it...
It acts directly on your fat cells, telling them to release stored fat for energy.
Unfortunately your GH can plummet as you get older if you don’t take measures to prevent it.
However you don’t need expensive injections to enjoy the fat burning e몭ects of GH at any age.
In fact...
Research clearly shows Brad’s Eat Stop Eat protocol increases your body’s own GH production
by 15x... (Some studies have even shown a boost as high as 2000%!)
 
Which is what makes Eat Stop Eat work so quickly compared to traditional "dieting."
In fact Brad receives hundreds of notes like this one from his customer Scott Smith:
“I purchased Eat Stop Eat last April
and I saw incredible results and I was
close to my goal of a 6 pack by mid
May.”
— Scott Smith
Eat Stop Eat Is The Original Cleanse & Detox Healing
Protocol
(Or Why Detox Potions Are a Rip O몭…)
Your body is toxic. There’s no getting around it.
You’re exposed each and every day to more than 70,000 industrial chemicals created in the
past 100 years.
No matter how “clean” you try to live you can’t avoid toxic exposure. Most of it comes from
your food. Plus there’s the toxins you breathe in and that touch your skin…
Together all these chemicals make up what’s called your “toxic load.”
So you can see why expensive detox potions and formulas have become all the rage. We need
to do something to unclog our cells of this toxic goop right?
I mean… you may not even realize it anymore — it’s
been going on so long — yet these toxins are making
you feel sick, ruining your sleep, draining your
energy and…
They even increase your weight gain because they
clog up your mitochondria — the energy generators
that burn calories deep within every cell of your
body. So...
Of course we want to clean up the mess. Except the folks selling the detox potions don’t tell
you...
Your body already has everything it needs to completely detoxify and cleanse without ANY
outside help from fancy herbal formulas, superfood smoothies or cleansing 몭ushes...
In fact your body has a speci몭c process called Autophagy. And it is responsible for repairing
damaged and defective organelles, cell membranes and cellular proteins...
Basically it’s your body’s internal ‘cleanup crew’ — it identi몭es and discards damaged or
malfunctioning parts. However...
Constant eating — which is how mainstream dieting recommends you eat — shuts down
Autophagy. Especially meals that are high in sugar and protein. The good news is…
The research clearly shows that practicing Eat Stop Eat kicks Autophagy into overdrive so you
naturally turn on your cleansing and detoxifying pathways.
And this is the #1 factor in generating a healthy and happy body now and in your future.
Listen: Brad’s not a doctor and neither am I. You need a doc you can trust. And you need to
listen to your health care pros. However you can’t deny the potential of Eat Stop Eat to clear
out nagging health issues and possibly prevent future problems…
Check out what popular blogger Richard Nikoley experienced:
“I’ve gotten o몭 a couple of medications, my BP
has come way down, and most particularly, the
Eat Stop Eat has radically altered my appetite…
I don’t seem to crave food when I’m not
particularly hungry. And, a bit of hunger has
actually become a pleasant feeling rather than
a gnawing feeling.”
— Richard Nikoley
The Shocking Truth About Eat Stop Eat and Your
Muscle Quality
The fear-mongers try to scare you away from Eat Stop Eat with the silly idea that you’ll
somehow lose muscle mass and quality. However that could not be further from the truth. In
fact…
As you’ll see in a minute, not only does Eat Stop Eat protect muscle mass when you do it
As you’ll see in a minute, not only does Eat Stop Eat protect muscle mass when you do it
properly… there’s good evidence that it may actually help you build NEW muscle more quickly
if that’s your goal. You see...
Your body goes through a very speci몭c process to build muscle. Bear with me because this
gets a bit geeky…
1. You create local in몭ammation with exercise
2. Something called satellite cells react to the in몭ammation
3. The satellite cells seep into the damaged muscle cells
4. Amino acids (protein) gets pulled into the muscle cells
5. Muscle repair and growth occurs
Now for all this to happen you need to release a precise cocktail of hormones and other
biochemical signals. Except…
It’s easy for your body to override this entire muscle growth process. Things like systemic
in몭ammation (throughout your whole body) and hormonal imbalance can make it impossible
to grow muscle…
Now here’s the really cool part… Eat Stop Eat can reset the growth process in your body and
eliminate the factors that are messing up the conditions you need to grow muscle. Here’s
how:
1. Eat Stop Eat lowers chronic in몭ammation
2. It encourages cell health and detox to prepare for growth
3. It enhances the growth e몭ects of insulin on muscle cells
4. Eat Stop Eat preserves your testosterone levels
5. It massively increases your Growth Hormone
6. And that’s just the most obvious e몭ects...
Listen, Brad used to be a die-hard believer in the “eat-all-the-time” approach to building
muscle. Yet his story proves quite the opposite...
More Muscle. Less Hassle
To the right are 3 pics of Brad. The 몭rst was
taken after 5 months of dieting for his 몭rst
bodybuilding show. He planned his meals,
ate well over 200 grams of protein a day,
ate well over 200 grams of protein a day,
and did cardio in the morning, weights at
lunch, then cardio again at night.
The second picture was taken three years
later — after three years of practicing Eat
Stop Eat. No more su몭ering and sacri몭ce.
Eating whatever he wanted most days. And
working out just 3 to 4 times per week.
The third picture is 8 years later — March of
2014 — after 5 more years of Eat Stop Eat.
By now you can see Brad still maintains
impressive muscle and is leaner than ever...
How Eat Stop Eat Boosts Your Metabolism So You
Can Eat More and Still Lose Weight
By the time you 몭nish your 몭rst Eat Stop Eat protocol — as soon as tomorrow — you’re going
to FEEL the di몭erence in the way your clothes 몭t. You will SEE that your face looks leaner. And
you’ll even notice that you feel lighter and more energetic…
You, your friends and your family will notice. Yet here’s what’s actually going on inside your
body…
Fat Burning Bio-Factor #1:
Insulin Sensitivity
Your body can’t burn fat when your insulin is
high. It’s a hormone that signals your fat cells
to store more fat. And it locks existing fat in
your cells.
During the Eat Stop Eat protocol your Insulin
Levels will drop to one third of regular levels
allowing you to burn fat at an extreme pace.
And practicing one to two ESE protocols per
week will increase something called Insulin
Sensitivity — allowing you to store more
calories in lean tissue and less in fat, even
when your insulin levels are higher.
Fat Burning Bio-Factor #2: Fat
Oxidation
If you’ve ever fanned the 몭ames of a 몭re you
know that air makes it burn hotter. So
Oxidation is the fancy word for actually
burning up your fat for fuel.
In the minute before you start your 몭rst Eat
Stop Eat protocol you’ll be burning fat at about
0.5 umol/kgFFM/min.
By the end you’ll be operating at a whopping
4.0 umol/kgFFM/min. That’s an 800%
increase!
Fat Burning Bio-Factor #3:
Metabolic Rate
How would you like to burn an extra 8840
calories per year — no strings attached?
That’s what would happen if you practice Eat
Stop Eat twice per week for 1 year. And that’s
simply from the boost in metabolism you get
from the protocol.
from the protocol.
To put that in perspective — on top of your
regular Eat Stop Eat fat burning you’ll lose an
extra 3 lbs without any extra e몭ort. OR…
You could eat an extra 55 chocolate chip
cookies instead with ZERO weight gain.
Roberta hit rock bottom at 48 years old. She
weighed 171 lbs at 5’1”. She su몭ered from back
pain, thyroid problems and adrenal issues. Yet
as you can see it’s all behind her now. And she
feels and looks like a woman half her age!...
The Eat Stop Eat protocol gave Roberta the
freedom she needed. It allowed her body to
naturally 몭nd its own weight loss rhythm. And
the results are stunning…
How Eat Stop Eat Reverses The #1 Cause Of
Accelerated Aging
If you think you look older than you should… then you probably su몭er from something called
chronic in몭ammation…
The research now shows that in몭ammation plays a critical role in determining your biological
age. And we know it is triggered from overeating and being overweight.
Chronic in몭ammation is also linked to most of the diseases associated with aging including:
arthritis, hypertension, atherosclerosis, fatty liver, asthma, cardiovascular disease, diabetes
and many more...
Yes. In몭ammation is making you old before your time.
Don’t worry though. Here’s the good news...
Practicing Eat Stop Eat has been shown to cut markers of chronic in몭ammation in half.
“Practicing Eat Stop Eat
has been shown to cut
markers of chronic
in몭ammation in half.”
What Happens In Your Body During 24 Hours and 7
Days Using Eat Stop Eat
Remember how your ancestors and even your Great, Great Grandparents naturally
experienced cycles of consumption that kept their overall calories under a certain threshold.
As a result their bodies stayed lean. And they avoided the accelerated aging and organ
damage su몭ered by folks following the Standard American Diet (SAD).
Yet it happened in a way that didn’t cause the mental stress, cravings and inevitable bingeing
caused by modern diets.
You see, everyone has a line in the sand — a certain calorie threshold. Above that line you
gain weight. Below that line you lose weight.
“Everyone has a line in the sand — a certain
calorie threshold. Above that line you gain
weight. Below that line you lose weight.
Eat Stop Eat is the only weight loss protocol
Your line is determined mostly by your height.
Yes it’s true… tall people get to eat more. At 5’6” that’s a sad fact I’ve had to accept...
Which means for me… if I want to stay below my threshold I’d have to eat like a bird if I
followed a typical diet every day.
Yet with Eat Stop Eat most days you can eat MORE calories than someone else your height,
and still stay below the line of your weekly weight loss calories.
That’s the magic of Eat Stop Eat. That’s why you never have to count another calorie. And it’s
something you can very quickly test out for yourself...
that allows you to stay below your line in the
sand WITHOUT the stress and anxiety caused
by diets, food restriction and calorie counting.”
You’ll Know By Tomorrow Night That Eat Stop Eat Is
Working For You
I want to prove to you how quickly you’ll experience noticeable results from Eat Stop Eat. Give
this a try...
Simply eat your normal evening meal tonight…
Then right after dinner start applying the simple instructions you’ll 몭nd in Eat Stop Eat on page
116. Then…
Tomorrow night after your evening meal I want you to answer these questions…
1. Do you feel lighter and have more bounce in your step?
2. Does your digestive system somehow feel cleaner and more healthy?
3. Do you feel more clear headed and alert than usual?
Then — the very next morning — I want you to weigh yourself. Do you weigh 1-3 lbs lighter?
Wait one more week and weigh yourself on the same scale, at the same time of day. Do you
see that your weight has dropped another 3-5 lbs?
By now you should also be feeling that each time you use the Eat Stop Eat protocol it gets
easier and you feel less and less hungry. In fact hunger will practically lose it’s grip on you
entirely, while cravings all but disappear.
And 몭nally — 30 days from now — put on the same clothes you’re wearing today and step in
front of the mirror. Do you feel that your clothes are hanging o몭 you? Do you see that your
face looks lean and even seems more youthful and brighter?
And do you notice how much more energy you have throughout your entire day? And that you
no longer su몭er from the “brain fog” you didn’t even realize was holding you down?
Are you excited that there are no forbidden foods. That you can reward yourself with your
favorites. And that social eating is a celebration again instead of a burden?
If you answer yes to most of these questions, then Eat Stop Eat is working for you. And you
can look forward to a long love a몭air with this simple yet elegant strategy that is already
helping over 54,000 people around the world to live a life free from weight worries and
frustrating diets.
This works for anyone, man or woman, no matter
how young or how old you are
I’ve heard a lot of excuses from folks before they tried Eat Stop Eat. Yet once you try it they
melt away just as quickly as your extra body fat. Here are some of the biggest excuses I’ve
heard… and why they just aren’t true...
“But I like food too much...”
Perfect… Eat Stop Eat is the only system that will work for you. Because you
get to enjoy all your favorite foods while you limit your hunger to only one
or two brief periods a week — never more.
“But I’m too fat and sick…”
By now you’ve seen that Eat Stop Eat is the perfect solution to reset your
By now you’ve seen that Eat Stop Eat is the perfect solution to reset your
health while you lose weight. Over 317 peer-reviewed studies prove it is
safe, e몭ective and fast.
“But I’m too old…”
Not for long… as you’re beginning to see Eat Stop Eat actually turns back the
hands of time by decreasing in몭ammation and increasing youth-enhancing
hormones like HGH. There’s no such thing as the fountain of youth.
However practicing Eat Stop Eat comes close!...
“But there’s no way I could practice IF
every day...”
That’s the last thing Brad wants you to do. In fact Eat Stop Eat shows you
exactly why you need to wait 48 to 72 hours between Eat Stop Eat protocols
(and sometimes more).
“But I’m only in my 20s…”
I wish I had discovered Brad’s work in my 20s! It would have saved me over
a decade of frustration. And I would have avoided a pile of health issues
and joint injuries associated with overeating and in몭ammation. So yes! The
younger you start the better.
“But I love Breakfast too much to skip it...”
Perfect, because I love breakfast too. And with Eat Stop Eat I still eat
breakfast almost every single day. Pancakes, wa몭es, or a bowl of yogurt, it
doesn’t matter… I get to eat the foods I love because I create that freedom
for myself.
“But I have a slow metabolism…”
Not really… You may have temporarily sabotaged your ability to burn o몭
your food as fuel. Yet as you saw earlier, simply practicing Eat Stop Eat once
or twice a week restores your metabolism and improves your ability to burn
fat by 800% or more!...
Look: You Don’t Have To Decide
Today
Because you need the time to experiment with Eat Stop
Eat for yourself — and to go through each question above
so you can prove to yourself it works — Brad has agreed to
give you a crazy guarantee. He will accept all the risk on his
own shoulders. You see…
You can try Eat Stop Eat today — and continue using it for the next 60 days —
before you even decide if it’s really for you.
And Brad expects that before the end of those 60 days you must agree that Eat
Stop Eat is a sustainable lifestyle. And that it will give you a lifetime of peace and
freedom from your struggles with weight and diets. If not he actually expects
you to ask for a refund of your purchase. You see...
Brad’s passion is to make health and weight control simple again. He wants you
to enjoy your life, your food, your family and your friends to the fullest. The last
thing he wants is to bring more stress into your life. So if you decide Eat Stop Eat
is not for you then he’ll happily give you a no-hassles, no-questions-asked, 100%
refund.
Save Time & Money — Use This Checklist To See If
You Qualify For Eat Stop Eat
I need to be totally upfront with you. Even Brad admits that Eat Stop Eat is not for everyone. In
fact he has identi몭ed a few common traits shared by the rare folks who did not thrive on his
system. So take a second to review the list just in case you don’t qualify…
If you have too much idle time and you’re not busy enough to keep
your mind o몭 food for a few hours, Eat Stop Eat may not be ideal for
you…
If you prefer the daily discipline and structure of traditional diets, you
would not appreciate the freedom of Eat Stop Eat…
If you’re able to control your appetite and cravings even during social
meals then you likely don’t need the 몭exibility of the Eat Stop Eat
lifestyle…
If you enjoy the challenge of conquering diet rules, then the simplicity
of Eat Stop Eat’s single strategy will probably not satisfy you.
If losing weight quickly is your only motivation — and you aren’t
worried about the health consequences of crash dieting — then the
Eat Stop Eat health bene몭ts won’t matter to you…
On the other hand, Eat Stop Eat “power users” — those folks who’ve gotten the best results
and continue to experience vibrant health and optimal weight after years using the system —
all share these common qualities…
You want a simple strategy you can follow for a lifetime
You care as much about your health as about looking great
You want control over when to be disciplined and when to indulge
You enjoy food with friends and family
You want freedom from hunger and food-obsession
You want to understand the scienti몭c proof behind the method
You want results quickly, and you want to keep them for life!...
If that sounds like you, then Eat Stop Eat is not just “a” great solution for you, it’s the ONLY
system that will give you everything you are looking for...
Brad’s Mission (why we have lowered the price for
the month of June)
Remember, Brad’s main motivation is to spread the word about this one simple strategy that
will free you from all the diet misinformation and 몭nally deliver the body you deserve. In fact…
Brad 몭rmly believes the information in Eat Stop Eat is the solution to our modern crisis of
obesity and poor health. Because until now… no one had 몭gured out how to make it easier to
eat less!...
Which is why you won’t pay the regular price of $49.95 for Eat Stop Eat during the month of
June. In fact you won’t even pay half that. Because…
Brad understands that this time of year can be challenging...
Summer weather is 몭nally here! And you’re
excited to experience the sun on your skin.
However…
Summer treats like ice cream, hamburgers
and hotdogs are half the fun and you want
to keep losing weight without depriving
yourself…
Thankfully Eat Stop Eat actually gives you the
freedom to indulge in all those summer
treats and more while still losing weight and
experiencing growing energy and health.
“I saved more than the price of Brad’s book on my 몭rst week’s
grocery bill.”
— Marie, Illinois
PLUS: Accept This Extra Gift From Brad To Make Your
Decision Even Easier Today
After interviewing hundreds of successful Eat Stop Eat users, I discovered a simple extra to
make your experience even easier and faster. So…
I asked Brad to develop a new manual and to include it for free with Eat Stop Eat. And he
agreed to test the idea.
Just make sure you take advantage of this while it’s still free, ok…
Eat Stop Eat Quick
Start Guide
— Free Bonus
Message From Brad:
Have you ever skipped the complicated instructions
when setting up some new software on your computer,
and then regretted it? That's me… I always want to skip
ahead and just get started. So I created the Quick Start
Guide for you. You’ll get a running start while so you can
quickly enjoy the bene몭ts of Eat Stop Eat within minutes
of receiving the book.
You’re Also Getting FREE VIP Email Coaching
Now if for some reason you are still on the fence, I’m about
to make this a complete no-brainer for you…
Brad has agreed to give you 15 days of FREE access to his VIP
insider email coaching service called the Advocate.
This is where Brad shares the mind blowing insights, tips and
tricks that come from his constant scouring of the latest
scienti몭c research papers on nutrition, weight loss, exercise
and health.
He sifts through it all for you, chooses the most relevant and useful information, and
translates it into easy to understand advice you can put into action right away.
Right after checkout, you’ll see a page asking if you want to activate your free access. Just use
the button on that page and with one click you’ll start receiving Brad’s Advocate newsletter
right in your inbox, completely free for 15 days!
Now It’s Time To Ask Yourself The Question That
Really Matters… How Do You Feel About Your Body
and Your Health Today?
Close your eyes and think about your body for a
second. Are you happy with how it feels?
That’s really what it all comes down to. Are you
happy with the results of everything you’ve done to
get you to where you are today?...
Because if you’re not... the only way to guarantee
you won’t feel just as frustrated next week, or 6
weeks from now, is by making a change. And that’s
what I want for you…
That’s why I wrote this page for you. So you can see
how di몭erent Brad’s Eat Stop Eat is compared to all
the other so-called “solutions” you’ve tried before…
Whereas so many diets force you restrict certain
foods like carbs or fats, Eat Stop Eat breaks those
chains and unlocks the door to enjoying food again
on your terms…
Whereas dangerous diet pills, fancy supplements
and pre-packaged weight loss meals cost you a
bundle, Eat Stop Eat actually puts grocery money
back in your pocket so you can spend it enjoying
meals out with friends and family…
Whereas popular weight loss advice like “watch what you eat” or “exercise more” requires
constant discipline, with Eat Stop Eat you simply apply a small amount of restraint once or
twice a week while you enjoy a 몭ood of food-freedom the rest of the time…
Whereas we’ve all experienced the awkward social moments of “being on a diet” and
defending it to friends and family, no one need ever know that you practice Eat Stop Eat
because you can simply schedule it around your social life…
Whereas exercise takes a huge e몭ort for a small result, just 24 hours delivers noticeable
changes using Eat Stop Eat…
And 몭nally, whereas virtually every other weight loss method works in the short term but
ultimately ends in gaining all the weight back once you fall o몭 the wagon, Eat Stop Eat is truly
a lean-body lifestyle that you’ll enjoy forever.
Just don’t put it o몭 a second longer. Because I’ve seen too many people put their health and
happiness on the back burner… insisting they’ll get to it “tomorrow”... yet looking back with
regret and self-accusation after weeks or even months of not taking action...
That’s not what I want for you, and I know it’s not what you desire for yourself. That’s why you
can get started risk-free today and prove to yourself why Eat Stop Eat is so very di몭erent…
Remember, this month you’re also getting Brad’s limited-time discounted price on Eat Stop
Eat. Instead of paying the regular $49.95 retail price you’re getting the unabridged 5th
Edition of Eat Stop Eat PLUS both bonuses — worth over $50 on their own — for just one,
single, secure and guaranteed payment of $10…OR the ultimate deal… only $19 for the
paperback shipped to your door PLUS the digital version and ALL the bonuses (regular price
$79.95!).
Limited-Time Reduced Price For
June Ends In 3 Days
Limited-Time O몭er!
Physical Book Shipped Plus Instant Access DigitalVersion and
both FREE bonuses
 $79.95 
$19
Choose Your Preferred
Option Below
Physical Book Shipped and both FREE bonuses
 $59.95 
$19
Instant Access DigitalVersion and both FREE bonuses
 $49.95 
$10
  Yours in youthful health and 몭tness
Adam Steer with Brad Pilon
 
Epilogue
By Brad Pilon
I wanted to personally thank you for reading this page.
You see I’m a science geek and an Author. However I’m terrible at selling. So I’m grateful that
Adam is helping me reach out to folks like you — savvy, sophisticated, successful and clever
people who want to understand how the body REALLY loses weight and returns to health…
It’s my mission to bust the myth that you have to consume MORE of some expensive pill,
potion or gizmo to lose weight. It doesn’t make sense and it just is not supported by the
potion or gizmo to lose weight. It doesn’t make sense and it just is not supported by the
research.
What we really need is a simple way to make it EASY to eat less.
And after pouring through 317+ scienti몭c research papers and interacting with over 54,000
Eat Stop Eat early adopters, I’m more convinced than ever that the speci몭c Eat Stop Eat
protocol is the answer you’ve been looking for. After all...
As Adam mentioned in the 5th section of this letter, humans evolved to eat according to these
natural cycles. So it makes sense that going back to your roots allows your body to naturally
release unneeded fat and repair creeping health issues right at a cellular level.
You and I still have a long uphill climb though. The diet industry and big food companies
would still rather keep you spending big bucks on their latest product rollouts. And believe it
or not…
Some folks are so stuck in their ways that they’d prefer to su몭er through the constant,
everyday hunger of traditional “dieting” rather than simply limit their hunger to just one or
two times a week so they can enjoy food completely the rest of the time…
Which is why I’m excited that you’re still with me. It’s only open minded trendsetters like you
who can spread the message...
So I’m excited to hear your story. I hope you’ll reach out to me and let me know about your
Eat Stop Eat experience.
I’m not a typical author who hides out behind my PR team and agent. You’ll 몭nd me on Twitter
every day interacting with all the Eat Stop Eat early adopters. And I hope you’ll join us today!
Tweet me, ok… (@BradPilon)
Your friend,
Brad
Limited-Time O몭er!
Choose Your Preferred
Option Below
Limited-Time O몭er!
Physical Book Shipped Plus Instant Access Digital
Version and both FREE bonuses
 $79.95 
$19
Physical Book Shipped and both FREE bonuses
 $59.95 
$19
Instant Access DigitalVersion and both FREE bonuses
 $49.95 
$10
-ps-Remember you’ve got Brad’s 100% no-questions-asked guarantee on Eat Stop Eat so that
you can try it yourself for 60 days. If you decide it’s not for you just let us know via email. We’ll
make sure you get a 100% refund the very same day and we part as friends…
-pps-If you have questions about Eat Stop Eat Brad is happy for you to hit him up on Twitter.
However we’ve put together some of the most common questions and answers for you right
here...
Eat Stop Eat Frequently Asked
Questions
Q: I want to lose fat and gain muscle. Can I do both with Eat
Stop Eat?
Absolutely. In Eat Stop Eat I outline exactly how you can build muscle while also losing body fat,
just like Doctor Kevin. You can check out the chapter ‘Fasting and your muscle mass’ for more
information.
Q: I'm really enjoying the weight loss results I’m getting from
Eat Stop Eat, but I'd still like to clean up the way I eat even
more, any tips?
A: With Eat Stop Eat you can incorporate any diet style you like. My personal opinion is that the
general guideline of eating 'lean and green' with lots of fruits, vegetables, herbs and spices is an
ideal complement to the Eat Stop Eat lifestyle, but you can incorporate any diet style you wish
and still see fantastic results just like Meagan did, You can check out the chapter ‘How to eat,
Eat Stop Eat style’ for more information.
Q: I’ve heard that women shouldn’t follow diets that involve
missing meals, is this true?
A: The Eat Stop Eat style of eating has helped thousands of women lose weight - Just look at the
results of Benita, Tracey and Roberta! In fact, there is an entire chapter in Eat Stop Eat devoted
to helping women get the absolute best results possible from Eat Stop Eat, you can check out
the chapter ‘Fasting for women’ for more information.
Q: Do you think the Eat Stop Eat lifestyle would be bene몭cial to
someone who is simply trying to maintain his or her current
weight?
A: Yes. Eat Stop Eat provides a simple way to lose weight, and to also maintain your weight. The
trick is in the timing. If you want to be like O몭cer Mike and not only lose weight, but keep it o몭,
You can check out the chapter ‘How to keep it o몭’ for more information on maintaining your
weight with Eat Stop Eat.
Q: Can you guarantee that I will lose fat if I buy your book?
A: No. Eat Stop Eat does not have a weight loss guarantee. Any diet that does is scamming you.
Any e몭ective Weight loss program requires you to eat less and exercise more. when you
purchase Eat Stop Eat what you get is a book outlining all the principles you need to be very
successful at losing weight and keeping it o몭, but it's up to YOU to actually put these principles
into action. If you want to see the same kind of amazing results as Robb Eat Stop Eat has the
tools to make that happen.
Limited-Time O몭er!
Physical Book Shipped Plus Instant Access DigitalVersion
and both FREE bonuses
Choose Your Preferred
Option Below
 $79.95 
$19
Physical Book Shipped and both FREE bonuses
 $59.95 
$19
Instant Access DigitalVersion and both FREE bonuses
 $49.95 
$10
Q: Is this type of diet healthy in the long run?
A: According to the research, yes. Fasting initiates many health promoting pathways inside your
body, including decreasing in몭ammation, activating autophagic pathways, and decreasing your
body’s total toxin load. For more information you can check out the chapters in ‘The Health
Bene몭ts of Fasting’ section of Eat Stop Eat.
Q: I really want to try this diet, but I’m worried that I’m too old.
Is this program appropriate for someone my age (I’m 67 years
young)?
A: Absolutely. Many of our best Eat Stop Eat transformations have come from people over the
age of 50. You don’t have to be in your 20’s to see fantastic results - Just look at Stephen .and
William As long as you have medical clearance to diet and exercise this program will work for
you if followed correctly. When in doubt you can always check with your healthcare
professional.
Q: I've read that high protein diets can help with weight loss.
Can I eat a high protein diet while doing Eat Stop Eat?
A: Yes. With Eat Stop Eat HOW you eat is completely your choice. There are several published
research studies suggesting that a higher amount of dietary protein might be associated with an
increased rate of weight loss (As long as the diet is calorie reduced). Most of the research I've
reviewed have had people eat between 70 and 150 grams of protein per day (not the crazy 250
grams of protein per day suggestions that you 몭nd in 몭tness magazines). If you like, you can
de몭nitely try eating a higher protein diet while using Eat Stop Eat.
Q: I’d like to get to single digit body fat, is this the right
program for me?
Whether your goal is to lose the last 10 stubborn pounds, or if you want to get absolutely
shredded like Michael, Eat Stop Eat can and will help you. You can read the chapter ‘The Eat
Stop Eat lifestyle’ for more information on reaching extremely low levels of body fat.
Q: I want to get started right away; do I have to wait for you to
deliver my book physically before I get started?
Don’t worry, I know your excited to start seeing results like Allan did, so Eat Stop Eat will be
Limited-Time O몭er!
Physical Book Shipped Plus Instant Access DigitalVersion and
both FREE bonuses
 $79.95 
$19
Don’t worry, I know your excited to start seeing results like Allan did, so Eat Stop Eat will be
instantly available for you to download right after your purchase. No shipping fees, no delays,
no waiting to get started.
Choose Your Preferred
Option Below
Physical Book Shipped and both FREE bonuses
 $59.95 
$19
Instant Access DigitalVersion and both FREE bonuses
 $49.95 
$10
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eat stop eat program

  • 1. In Just One Day This Simple Strategy Frees You From Complicated Diet Rules - And Eliminates Rebound Weight Gain June 27, 2022 By Adam Steer, NSCA-CPT Epilogue by Brad Pilon, MSc If you’re ready to 몭nally lose all the weight you want then you’ll love this story... I used to follow the diet gurus like a lost sheep… That all ended over a juicy hamburger in 2009 across from a fellow named Brad Pilon. He helped me dig out of a deep pit most chronic “dieters” feel trapped in... Maybe you’ve felt this too... You start out strong. You’re con몭dent “this time” you’re going to lose the weight and keep it o몭. You pick a “diet” and dig in. At 몭rst it seems doable. Then the rules get confusing. You get busy. All of a sudden 몭ghting the endless food restrictions, calorie counts, ounces and portions is overwhelming.
  • 2. “How Can Losing Weight Really Be This Complicated?!?” In every other corner of my life I was in charge. And if you’re like me, you probably wonder how a free- thinking, sophisticated, clever and successful person like you can 몭nd losing weight so complicated and impossible... Which is why I’m writing this page for you. Because I want to share the story of how blind luck lead me to Brad. And how he showed me the one simple weight loss strategy that replaced all the complicated rules and gave me back control. Not only that, using this one strategy is also proven to rejuvenate your cells from the inside out . So you enjoy a more youthful appearance and energy while you brush away aches, pains and health troubles you used to accept as “normal”... Every meal is a mental battle. What foods to eat? How many calories? It’s exhausting!... I would go out with friends. I’d either watch them enjoy their meals while I picked at a salad... Or I’d break down... Eat twice as much as I usually would… And end up feeling terrible about myself... Whatever it is, something knocks you o몭 the plan... You tell yourself you’ll get back to it tomorrow. But tomorrow never comes. And… Before you know it you’ve gained all the weight back — and more!... When I look back at those times it’s like I was being herded. Like I was a lost sheep blindly following wherever the diet gurus and their fancy plans drove me — even though time and time again I ended up right back where I started. I was trapped in a pit, depressed and a little bit fatter than when I started...
  • 3. And I want the same freedom for you. However before you keep reading I should warn you… The simple strategy you’re about to discover is not something the “gurus”, the big food companies, or the diet industry want you to know. In fact they’ve done their best to attack it with false labels like “controversial” or “dangerous.” Which is why this information has been so hard to 몭nd until now. Just keep reading to 몭nd out what they don’t want you to know, and why... Weight Loss 101 (or Why Your Diets Have Failed) Did you know less that 2% of “dieters” manage to keep o몭 the weight?... No wonder we all lose hope that we'll ever get the body we strive for. What I learned though — and what I'll share with you
  • 4. today — is that the endless cycle of rebound weight gain was never my fault. Just like it's not your fault. You see… Diets don't work… for one very simple reason... When you are told to skip entire food groups. When you are forced to limit the amount of calories you eat. Your only option is to use discipline to stick to the plan. Yet behavioural science clearly proves you only have a small supply of discipline. And when you run out… well, you know what happens right?... And the reason you need discipline to follow a diet is because diets are NOT NATURAL. When you follow a diet day in and day out you are 몭ghting against everything your body thinks is best for it’s own survival. Which is why you end up sick, su몭ering from accelerated aging, and 몭ghting once again with rebound weight gain... Yet some diets do get ONE thing right. It's just not what you think... Calories = The Biggest Lie In Weight Loss In the last few years a lot of diet gurus have tried to argue that calories don’t count… And to be honest I understand why. It’s what we all want to hear!... But to be blunt — It’s also the biggest lie in weight loss...
  • 5. Ignore for a moment all the fancy weight loss theories you’ve heard. Some of them may be true. Some completely bogus. And others so weak they don’t make a di몭erence in your real results. However there is one undeniable truth about weight loss... This one thing may not be popular. But it MUST happen, no matter what the diet gurus pretend. Here it is… To lose weight you must eat below a certain threshold of calories. Now, stick with me for a second, ok? I know you’re probably thinking… “How is this any di몭erent from what I’ve already heard?...” You’ll see in a moment why this is totally di몭erent. First... Let’s de몭ne a calorie... Basically it’s a way of talking about the “energy” stored in the food you eat. It’s also used to talk about the “energy” your body burns to live — and to do whatever activities you do throughout your day. Now I know this probably isn’t going to be “popular” advice. However... Even though you NEVER have to “count” a single calorie… I just don’t have a “magic formula” that allows you to eat as many calories as you want and still lose weight. And… If someone claims you can do that… run as fast as you can in the opposite direction! And second… I said you need to eat below a certain threshold of food. The trick is knowing what your level of calories is and getting below it. However... You don’t have to do it every day. There’s a simple strategy that allows you to stay below your personal threshold WITHOUT daily discipline, precise calorie counting, or giving up any of your favorite foods. And using this simple strategy is what helps clean out your body — even at the deepest level of your cells — so that you can actually turn back the clock, look younger and feel more energy than folks half your age…
  • 6. "Both These Bodies Are 75 Years Old - The Choice is Yours..." We’ll get into exactly how to do it in a minute. First, we need to uncover... The Secret Kept By Your Great, Great Grandparents That Unlocks Your Lean & Youthful Body Chances are your Great Grandparents, and certainly your Great Great Grandparents happily ate fewer calories than you do.
  • 7. However I’d be willing to bet they didn’t discipline themselves or give up speci몭c foods. In fact... If you could hop in a time machine and go back thousands of years to visit your ancestors, you’d see that for most of human history there was a very natural cycle of consumption. This kept our bodies lean, healthy and in balance. You see, calories came in waves. Sometimes high and abundant. Sometimes low and hard to 몭nd. And even today human communities in remote places still follow this natural cycle of high and low calories. And researchers who have visited these communities discover people who are lean, strong, youthful and shockingly healthy compared to the constantly overfed people in the modern world. Listen: your biology is pretty much identical to your ancestors… The Genetic Code That Unlocks Permanent Weight Loss Picture a football 몭eld…
  • 8. Imagine it’s 3rd Down and the ball is less than an inch from the goal line… Now imagine the entire length of the 몭eld as the 300,000 years of human genetic evolution. Well… The inch that’s left between the ball and the goal line would be like the time since humans discovered agriculture. And… One blade of grass right before the goal line would be like the time since we started making modern industrial food. So you can see that your genes haven’t had time to adapt to the embarrassing over- abundance of food that you have today. Your body still craves the natural waves of higher and lower calories that it evolved to expect. And we already saw that discipline is not the answer. And that it goes against every survival instincts your body is wired for. After all… Your ancestors survived by eating their 몭ll when food was plenty so they could cruise through times when it was harder to 몭nd. And that’s why you struggle now… You were never meant to avoid certain types of foods. You are not made to endure daily discipline and deprivation. And you certainly weren’t meant to spend every day counting calories. Heck, we didn’t even discover the calorie until the early 1800s! However your genetic code IS hardwired to go without food for short periods between times of plenty. And that’s what’s missing in the modern diet. These days it’s like you eat “one long meal per day” — it starts at breakfast and doesn’t end until you go to bed... That’s why we’re sick. That’s why we’re fat. That’s why losing weight seems so complicated.
  • 9. That’s why you end up gaining it all back. That’s why you need to shift from “Food Obsession” to “Food Freedom”... and give your body the break it deserves... Stop Obsessing About Food (if you want to 몭nally keep the weight o몭) When you don’t eat you get hungry, right?... And when you’re trying to follow a diet, doesn’t it feel like you’re hungry all the time ? It’s like you’re running a marathon and the 몭nish line keeps getting pushed away. There’s never a day or a time when you are allowed to just NOT be hungry. However... Imagine being hungry only once or twice a week for a speci몭c amount of time… And the rest of the time you’re full and satis몭ed… Never even thinking about your next meal. Wouldn’t that be freeing? When I started using the method I’m about to show you it was like a weight being lifted. And the crazy thing is… I discovered something about hunger too.
  • 10. Hunger Loses All Its Power! All of a sudden hunger did not control me. I wasn’t scared of it anymore... Because just a little bit of hunger… the tiniest amount of self control… opened up a world of freedom for me. The method I’ve been talking about is a speci몭c way to do something nutritionists call Intermittent Fasting (IF). However my way of doing it is very di몭erent to what you may have heard about. So keep reading... Because this is the system that freed me from the endless cycle of rebound weight gain. It allowed me to ditch all the crazy diet rules. And now I 몭nally enjoy a stable weight and a lean body I’m proud of. And it will do the same for you too, like it has for over 54,000 other folks who are using the simple nutritional shifts I learned from a guy named Brad Pilon This Is The Key To Rewarding Yourself Without Obsessive “Food-Guilt”
  • 11. Obsessive “Food-Guilt” I get a lot of strange looks when I 몭rst talk to folks about Intermittent Fasting… It’s something they 몭nd either confusing, extreme or scary. And they should because you CAN do it the wrong way. So… Let’s start with a no-nonsense explanation of how to do it right… I follow a simple method of Intermittent Fasting called Eat Stop Eat — developed by international author and nutrition expert Brad Pilon who you’ll meet in a minute. Here’s how it works... Once or twice a week I stop eating for a speci몭c pre-set amount of time depending on my goal and my amount of bodyfat. Simple as that… and it's only EVER once or twice a week, never more! And get this… you never go a single day without enjoying a completely normal meal. Now... Think back to your ancestors and their natural cycles of high and low calories. Really that’s all you’re doing when you practice Eat Stop Eat. Listen: if you’re like most folks new to this simple yet powerful weight loss and health enhancing strategy, you may think these brief periods without eating could feel limiting. Yet it’s quite the opposite. Remember: when you’re on a diet you feel hungry all the time, right? Yet when you’re following the Eat Stop Eat method you’re hungry once or twice a week at most. That’s it!... And guess what… the hunger never gets any worse than your normal hunger between meals that you CONSTANTLY su몭er from when you’re on a diet.
  • 12. Wait! What? “Instead of being hungry ALL THE TIME — like when you’re on a diet — you can limit your hunger to only one or two days a week?...” Yes! And you won’t be any more or less hungry than on a diet. But you’ll be FREE from hunger the rest of the week. And you’ll be free to eat whatever you want. FREEDOM is the reward you get from Eat Stop Eat. If You Can Stay Busy For 7 to 8 Hours, Then You Can Lose All The Weight You Want Here’s what changed my life and my relationship to food... Simply extending your normal overnight fast once or twice a week eliminates the need to diet. And it allows you to lose all the weight you want while you improve the markers associated with good health and longevity. Now if you’re as busy as I am, those hours will 몭y by and you’ll barely notice them. In fact most folks report feeling more clear headed, alert and productive on those one to two days per week when they simply hold o몭 on their 몭rst meal!... Remember You Don’t JUST Lose Weight (Over 317 peer-reviewed studies prove the surprising health bene몭ts) Listen, I 몭rst started using Eat Stop Eat because I wanted a permanent solution to controlling my weight. You see… Even though I’m a 몭tness professional, I used to constantly 몭uctuate between looking great
  • 13. Even though I’m a 몭tness professional, I used to constantly 몭uctuate between looking great and hiding my body in embarrassment. Eat Stop Eat gave me freedom from that struggle. Yet I soon discovered that I was doing a lot more good for my body than simply weight control… The author of Eat Stop Eat — Brad Pilon — has studied over 317 peer reviewed scienti몭c research papers. He continues to devour every new piece of scienti몭c evidence linked to Intermittent Fasting. And… The bene몭ts of the simple strategy he created are shocking. Here’s what you can expect... “Give Me 24 Hours and I’ll Give You…” An Increase In Your #1 Fat Burning Hormone By 700% Control of Your “Hunger Hormone” and an End to Cravings A Decrease In Your Stress Hormone So You Burn More Belly Fat Increase in Your Brain Function For Better Memory and Concentration And a Boost In Your Metabolism & Energy Reduced Risk of Diabetes & an Easing of Symptoms Increased Testosterone If You’re a Man Increased Insulin Sensitivity So You Can Eat More & Stay Slim Faster Weight Loss Decreased In몭ammation So Your Joints Heal & Feel Better Rapid Cleansing & Renewal of Your Body At a Cellular Level And much more... Brad’s Eat Stop Eat uses no-nonsense language. It explains the science of exactly WHY the Intermittent Fasting — done right — delivers such powerful and lasting bene몭ts… In fact, after reading Eat Stop Eat I knew more about nutrition and how it a몭ects my body than 99% of the professional nutritionists I work with in the industry...
  • 14. Take a Second Now To Review The BIG Health Bene몭ts Covered In Brad’s Eat Stop Eat The Pioneer Who De몭ed The Diet Industry & Revealed The Health Healing and Weight Loss Power of “I.F.” Meet Brad Pilon... In the Summer of 2009 I joined Brad for lunch at a little burger joint in his hometown of Guelph, Canada. I’d only just started using his Eat Stop Eat method and I was excited to discuss my new passion with the author of the book. He didn’t disappoint. Brad talks about Eat Stop Eat with all the passion of an artist. Yet he backs it up with a depth of knowledge I’ve rarely seen in any 몭tness professional. And I’ve met my fair share!... Brad actually stumbled on the Eat Stop Eat protocol in a strange way. You see… In his post-graduate studies he set out to prove Intermittent
  • 15. Fasting was wrong. Yet what he discovered shocked him and forced him to write his thesis in defence of a speci몭c type of Intermittent Fasting. And it’s his post-grad thesis that became the foundation for Eat Stop Eat. Brad went on to head up the R&D department for one of the biggest supplement companies in the world. He describes his time there as being like a kid in a candy store… He had access to all the latest gadgets and scienti몭c labs a nutrition geek could ever hope for. And he was able to poke, prod and measure countless test subjects — including 몭tness models and athletes. And… Although it’s the complete opposite of what the supplement company was trying to sell… Brad continually saw that everything pointed back to what he’d discovered during his post-grad research — Intermittent Fasting when done according to the 몭ndings of his thesis is the fastest way to lose weight. It’s the most consistent way to control it for life. And the most natural way to help your body achieve optimal health... Introducing The Eat Stop Eat Method: Now Science, Evolution and Tradition All Agree On The Simplest, Most E몭cient and Permanent Way To Lose Weight There’s a strange contradiction in the diet world. Everyone seems to accept it without question… Think about it… Almost every diet, weight loss pill, supplement or program is encouraging you to consume MORE of something. Weird right? No one is talking about how to make it easier to eat less. They try and convince you that eating less is hard,
  • 16. Here’s A Quick Tour Of What We Now Scienti몭cally KNOW Is They try and convince you that eating less is hard, scary, bad for you, and that it’s just not appropriate… and they leave out the fact that it’s the only sustainable solution to permanent weight control. Now, Brad’s permanent solution to weight loss is not new. As far back as ancient Greece the famous philosophers of the day were promoting the same principles found in Eat Stop Eat. And as we’ve seen… it’s really just a way for you to mimic the way your ancestors ate. It’s what kept them lean and healthy. And it’s what your body still craves today... So it may seem strange that “science” has taken so long to catch up. Well… That may not be true. You see the scienti몭c research has been there for years. And it continues to build up... However studies that tell you to “consume” less don’t get the same backing and marketing dollars as studies that hint you can buy a pill, eat a certain food, or purchase a certain supplement and lose weight… It took a pioneer like Brad to gather all the research. He’s had to 몭ght every step of the way to get the word out. He battled against the status quo — with people trying to claim silly things like fasting would slow your metabolism. Or you’d lose muscle. Or that it wouldn’t work for women. Yet the evidence is overwhelming... Using Brad’s speci몭c method of IF actually improves your metabolism, preserves your lean muscle tone, and can be used by ANYONE to improve organ health, reverse signs of aging and achieve your lifelong ideal weight.
  • 17. Scienti몭cally KNOW Is Happening In Your Body Each Time You Practice Brad’s Eat Stop Eat Protocol… How Eat Stop Eat Boosts Your #1 Fat Burning Hormone 15x What if there was a near "magical" fat burning hormone?... It may sound too good to be true… but we know that Human Growth Hormone (GH) is such a powerful fat burner that models and athletes actually inject themselves with it... It acts directly on your fat cells, telling them to release stored fat for energy. Unfortunately your GH can plummet as you get older if you don’t take measures to prevent it. However you don’t need expensive injections to enjoy the fat burning e몭ects of GH at any age. In fact... Research clearly shows Brad’s Eat Stop Eat protocol increases your body’s own GH production by 15x... (Some studies have even shown a boost as high as 2000%!)
  • 18.   Which is what makes Eat Stop Eat work so quickly compared to traditional "dieting." In fact Brad receives hundreds of notes like this one from his customer Scott Smith: “I purchased Eat Stop Eat last April and I saw incredible results and I was close to my goal of a 6 pack by mid May.”
  • 19. — Scott Smith Eat Stop Eat Is The Original Cleanse & Detox Healing Protocol (Or Why Detox Potions Are a Rip O몭…) Your body is toxic. There’s no getting around it. You’re exposed each and every day to more than 70,000 industrial chemicals created in the past 100 years. No matter how “clean” you try to live you can’t avoid toxic exposure. Most of it comes from your food. Plus there’s the toxins you breathe in and that touch your skin… Together all these chemicals make up what’s called your “toxic load.” So you can see why expensive detox potions and formulas have become all the rage. We need to do something to unclog our cells of this toxic goop right? I mean… you may not even realize it anymore — it’s been going on so long — yet these toxins are making you feel sick, ruining your sleep, draining your energy and… They even increase your weight gain because they clog up your mitochondria — the energy generators that burn calories deep within every cell of your body. So... Of course we want to clean up the mess. Except the folks selling the detox potions don’t tell you... Your body already has everything it needs to completely detoxify and cleanse without ANY outside help from fancy herbal formulas, superfood smoothies or cleansing 몭ushes... In fact your body has a speci몭c process called Autophagy. And it is responsible for repairing damaged and defective organelles, cell membranes and cellular proteins...
  • 20. Basically it’s your body’s internal ‘cleanup crew’ — it identi몭es and discards damaged or malfunctioning parts. However... Constant eating — which is how mainstream dieting recommends you eat — shuts down Autophagy. Especially meals that are high in sugar and protein. The good news is… The research clearly shows that practicing Eat Stop Eat kicks Autophagy into overdrive so you naturally turn on your cleansing and detoxifying pathways. And this is the #1 factor in generating a healthy and happy body now and in your future. Listen: Brad’s not a doctor and neither am I. You need a doc you can trust. And you need to listen to your health care pros. However you can’t deny the potential of Eat Stop Eat to clear out nagging health issues and possibly prevent future problems… Check out what popular blogger Richard Nikoley experienced: “I’ve gotten o몭 a couple of medications, my BP has come way down, and most particularly, the Eat Stop Eat has radically altered my appetite… I don’t seem to crave food when I’m not particularly hungry. And, a bit of hunger has actually become a pleasant feeling rather than a gnawing feeling.” — Richard Nikoley The Shocking Truth About Eat Stop Eat and Your Muscle Quality The fear-mongers try to scare you away from Eat Stop Eat with the silly idea that you’ll somehow lose muscle mass and quality. However that could not be further from the truth. In fact… As you’ll see in a minute, not only does Eat Stop Eat protect muscle mass when you do it
  • 21. As you’ll see in a minute, not only does Eat Stop Eat protect muscle mass when you do it properly… there’s good evidence that it may actually help you build NEW muscle more quickly if that’s your goal. You see... Your body goes through a very speci몭c process to build muscle. Bear with me because this gets a bit geeky… 1. You create local in몭ammation with exercise 2. Something called satellite cells react to the in몭ammation 3. The satellite cells seep into the damaged muscle cells 4. Amino acids (protein) gets pulled into the muscle cells 5. Muscle repair and growth occurs Now for all this to happen you need to release a precise cocktail of hormones and other biochemical signals. Except… It’s easy for your body to override this entire muscle growth process. Things like systemic in몭ammation (throughout your whole body) and hormonal imbalance can make it impossible to grow muscle… Now here’s the really cool part… Eat Stop Eat can reset the growth process in your body and eliminate the factors that are messing up the conditions you need to grow muscle. Here’s how: 1. Eat Stop Eat lowers chronic in몭ammation 2. It encourages cell health and detox to prepare for growth 3. It enhances the growth e몭ects of insulin on muscle cells 4. Eat Stop Eat preserves your testosterone levels 5. It massively increases your Growth Hormone 6. And that’s just the most obvious e몭ects... Listen, Brad used to be a die-hard believer in the “eat-all-the-time” approach to building muscle. Yet his story proves quite the opposite... More Muscle. Less Hassle To the right are 3 pics of Brad. The 몭rst was taken after 5 months of dieting for his 몭rst bodybuilding show. He planned his meals, ate well over 200 grams of protein a day,
  • 22. ate well over 200 grams of protein a day, and did cardio in the morning, weights at lunch, then cardio again at night. The second picture was taken three years later — after three years of practicing Eat Stop Eat. No more su몭ering and sacri몭ce. Eating whatever he wanted most days. And working out just 3 to 4 times per week. The third picture is 8 years later — March of 2014 — after 5 more years of Eat Stop Eat. By now you can see Brad still maintains impressive muscle and is leaner than ever... How Eat Stop Eat Boosts Your Metabolism So You Can Eat More and Still Lose Weight By the time you 몭nish your 몭rst Eat Stop Eat protocol — as soon as tomorrow — you’re going to FEEL the di몭erence in the way your clothes 몭t. You will SEE that your face looks leaner. And you’ll even notice that you feel lighter and more energetic… You, your friends and your family will notice. Yet here’s what’s actually going on inside your body… Fat Burning Bio-Factor #1: Insulin Sensitivity Your body can’t burn fat when your insulin is high. It’s a hormone that signals your fat cells to store more fat. And it locks existing fat in your cells. During the Eat Stop Eat protocol your Insulin Levels will drop to one third of regular levels
  • 23. allowing you to burn fat at an extreme pace. And practicing one to two ESE protocols per week will increase something called Insulin Sensitivity — allowing you to store more calories in lean tissue and less in fat, even when your insulin levels are higher. Fat Burning Bio-Factor #2: Fat Oxidation If you’ve ever fanned the 몭ames of a 몭re you know that air makes it burn hotter. So Oxidation is the fancy word for actually burning up your fat for fuel. In the minute before you start your 몭rst Eat Stop Eat protocol you’ll be burning fat at about 0.5 umol/kgFFM/min. By the end you’ll be operating at a whopping 4.0 umol/kgFFM/min. That’s an 800% increase! Fat Burning Bio-Factor #3: Metabolic Rate How would you like to burn an extra 8840 calories per year — no strings attached? That’s what would happen if you practice Eat Stop Eat twice per week for 1 year. And that’s simply from the boost in metabolism you get from the protocol.
  • 24. from the protocol. To put that in perspective — on top of your regular Eat Stop Eat fat burning you’ll lose an extra 3 lbs without any extra e몭ort. OR… You could eat an extra 55 chocolate chip cookies instead with ZERO weight gain. Roberta hit rock bottom at 48 years old. She weighed 171 lbs at 5’1”. She su몭ered from back pain, thyroid problems and adrenal issues. Yet as you can see it’s all behind her now. And she feels and looks like a woman half her age!... The Eat Stop Eat protocol gave Roberta the freedom she needed. It allowed her body to naturally 몭nd its own weight loss rhythm. And the results are stunning… How Eat Stop Eat Reverses The #1 Cause Of Accelerated Aging If you think you look older than you should… then you probably su몭er from something called chronic in몭ammation… The research now shows that in몭ammation plays a critical role in determining your biological age. And we know it is triggered from overeating and being overweight. Chronic in몭ammation is also linked to most of the diseases associated with aging including: arthritis, hypertension, atherosclerosis, fatty liver, asthma, cardiovascular disease, diabetes and many more... Yes. In몭ammation is making you old before your time.
  • 25. Don’t worry though. Here’s the good news... Practicing Eat Stop Eat has been shown to cut markers of chronic in몭ammation in half. “Practicing Eat Stop Eat has been shown to cut markers of chronic in몭ammation in half.” What Happens In Your Body During 24 Hours and 7 Days Using Eat Stop Eat Remember how your ancestors and even your Great, Great Grandparents naturally experienced cycles of consumption that kept their overall calories under a certain threshold. As a result their bodies stayed lean. And they avoided the accelerated aging and organ damage su몭ered by folks following the Standard American Diet (SAD). Yet it happened in a way that didn’t cause the mental stress, cravings and inevitable bingeing caused by modern diets. You see, everyone has a line in the sand — a certain calorie threshold. Above that line you gain weight. Below that line you lose weight. “Everyone has a line in the sand — a certain calorie threshold. Above that line you gain weight. Below that line you lose weight. Eat Stop Eat is the only weight loss protocol
  • 26. Your line is determined mostly by your height. Yes it’s true… tall people get to eat more. At 5’6” that’s a sad fact I’ve had to accept... Which means for me… if I want to stay below my threshold I’d have to eat like a bird if I followed a typical diet every day. Yet with Eat Stop Eat most days you can eat MORE calories than someone else your height, and still stay below the line of your weekly weight loss calories. That’s the magic of Eat Stop Eat. That’s why you never have to count another calorie. And it’s something you can very quickly test out for yourself... that allows you to stay below your line in the sand WITHOUT the stress and anxiety caused by diets, food restriction and calorie counting.” You’ll Know By Tomorrow Night That Eat Stop Eat Is Working For You I want to prove to you how quickly you’ll experience noticeable results from Eat Stop Eat. Give this a try... Simply eat your normal evening meal tonight… Then right after dinner start applying the simple instructions you’ll 몭nd in Eat Stop Eat on page 116. Then… Tomorrow night after your evening meal I want you to answer these questions… 1. Do you feel lighter and have more bounce in your step? 2. Does your digestive system somehow feel cleaner and more healthy? 3. Do you feel more clear headed and alert than usual? Then — the very next morning — I want you to weigh yourself. Do you weigh 1-3 lbs lighter?
  • 27. Wait one more week and weigh yourself on the same scale, at the same time of day. Do you see that your weight has dropped another 3-5 lbs? By now you should also be feeling that each time you use the Eat Stop Eat protocol it gets easier and you feel less and less hungry. In fact hunger will practically lose it’s grip on you entirely, while cravings all but disappear. And 몭nally — 30 days from now — put on the same clothes you’re wearing today and step in front of the mirror. Do you feel that your clothes are hanging o몭 you? Do you see that your face looks lean and even seems more youthful and brighter? And do you notice how much more energy you have throughout your entire day? And that you no longer su몭er from the “brain fog” you didn’t even realize was holding you down? Are you excited that there are no forbidden foods. That you can reward yourself with your favorites. And that social eating is a celebration again instead of a burden? If you answer yes to most of these questions, then Eat Stop Eat is working for you. And you can look forward to a long love a몭air with this simple yet elegant strategy that is already helping over 54,000 people around the world to live a life free from weight worries and frustrating diets. This works for anyone, man or woman, no matter how young or how old you are I’ve heard a lot of excuses from folks before they tried Eat Stop Eat. Yet once you try it they melt away just as quickly as your extra body fat. Here are some of the biggest excuses I’ve heard… and why they just aren’t true... “But I like food too much...” Perfect… Eat Stop Eat is the only system that will work for you. Because you get to enjoy all your favorite foods while you limit your hunger to only one or two brief periods a week — never more. “But I’m too fat and sick…” By now you’ve seen that Eat Stop Eat is the perfect solution to reset your
  • 28. By now you’ve seen that Eat Stop Eat is the perfect solution to reset your health while you lose weight. Over 317 peer-reviewed studies prove it is safe, e몭ective and fast. “But I’m too old…” Not for long… as you’re beginning to see Eat Stop Eat actually turns back the hands of time by decreasing in몭ammation and increasing youth-enhancing hormones like HGH. There’s no such thing as the fountain of youth. However practicing Eat Stop Eat comes close!... “But there’s no way I could practice IF every day...” That’s the last thing Brad wants you to do. In fact Eat Stop Eat shows you exactly why you need to wait 48 to 72 hours between Eat Stop Eat protocols (and sometimes more). “But I’m only in my 20s…” I wish I had discovered Brad’s work in my 20s! It would have saved me over a decade of frustration. And I would have avoided a pile of health issues and joint injuries associated with overeating and in몭ammation. So yes! The younger you start the better. “But I love Breakfast too much to skip it...” Perfect, because I love breakfast too. And with Eat Stop Eat I still eat breakfast almost every single day. Pancakes, wa몭es, or a bowl of yogurt, it doesn’t matter… I get to eat the foods I love because I create that freedom for myself. “But I have a slow metabolism…” Not really… You may have temporarily sabotaged your ability to burn o몭 your food as fuel. Yet as you saw earlier, simply practicing Eat Stop Eat once or twice a week restores your metabolism and improves your ability to burn fat by 800% or more!...
  • 29. Look: You Don’t Have To Decide Today Because you need the time to experiment with Eat Stop Eat for yourself — and to go through each question above so you can prove to yourself it works — Brad has agreed to give you a crazy guarantee. He will accept all the risk on his own shoulders. You see… You can try Eat Stop Eat today — and continue using it for the next 60 days — before you even decide if it’s really for you. And Brad expects that before the end of those 60 days you must agree that Eat Stop Eat is a sustainable lifestyle. And that it will give you a lifetime of peace and freedom from your struggles with weight and diets. If not he actually expects you to ask for a refund of your purchase. You see... Brad’s passion is to make health and weight control simple again. He wants you to enjoy your life, your food, your family and your friends to the fullest. The last thing he wants is to bring more stress into your life. So if you decide Eat Stop Eat is not for you then he’ll happily give you a no-hassles, no-questions-asked, 100% refund. Save Time & Money — Use This Checklist To See If You Qualify For Eat Stop Eat I need to be totally upfront with you. Even Brad admits that Eat Stop Eat is not for everyone. In fact he has identi몭ed a few common traits shared by the rare folks who did not thrive on his system. So take a second to review the list just in case you don’t qualify…
  • 30. If you have too much idle time and you’re not busy enough to keep your mind o몭 food for a few hours, Eat Stop Eat may not be ideal for you… If you prefer the daily discipline and structure of traditional diets, you would not appreciate the freedom of Eat Stop Eat… If you’re able to control your appetite and cravings even during social meals then you likely don’t need the 몭exibility of the Eat Stop Eat lifestyle… If you enjoy the challenge of conquering diet rules, then the simplicity of Eat Stop Eat’s single strategy will probably not satisfy you. If losing weight quickly is your only motivation — and you aren’t worried about the health consequences of crash dieting — then the Eat Stop Eat health bene몭ts won’t matter to you… On the other hand, Eat Stop Eat “power users” — those folks who’ve gotten the best results and continue to experience vibrant health and optimal weight after years using the system — all share these common qualities… You want a simple strategy you can follow for a lifetime You care as much about your health as about looking great You want control over when to be disciplined and when to indulge You enjoy food with friends and family You want freedom from hunger and food-obsession You want to understand the scienti몭c proof behind the method You want results quickly, and you want to keep them for life!... If that sounds like you, then Eat Stop Eat is not just “a” great solution for you, it’s the ONLY system that will give you everything you are looking for...
  • 31. Brad’s Mission (why we have lowered the price for the month of June) Remember, Brad’s main motivation is to spread the word about this one simple strategy that will free you from all the diet misinformation and 몭nally deliver the body you deserve. In fact… Brad 몭rmly believes the information in Eat Stop Eat is the solution to our modern crisis of obesity and poor health. Because until now… no one had 몭gured out how to make it easier to eat less!... Which is why you won’t pay the regular price of $49.95 for Eat Stop Eat during the month of June. In fact you won’t even pay half that. Because… Brad understands that this time of year can be challenging... Summer weather is 몭nally here! And you’re excited to experience the sun on your skin. However… Summer treats like ice cream, hamburgers and hotdogs are half the fun and you want to keep losing weight without depriving yourself… Thankfully Eat Stop Eat actually gives you the freedom to indulge in all those summer treats and more while still losing weight and experiencing growing energy and health. “I saved more than the price of Brad’s book on my 몭rst week’s grocery bill.” — Marie, Illinois PLUS: Accept This Extra Gift From Brad To Make Your
  • 32. Decision Even Easier Today After interviewing hundreds of successful Eat Stop Eat users, I discovered a simple extra to make your experience even easier and faster. So… I asked Brad to develop a new manual and to include it for free with Eat Stop Eat. And he agreed to test the idea. Just make sure you take advantage of this while it’s still free, ok… Eat Stop Eat Quick Start Guide — Free Bonus Message From Brad: Have you ever skipped the complicated instructions when setting up some new software on your computer, and then regretted it? That's me… I always want to skip ahead and just get started. So I created the Quick Start Guide for you. You’ll get a running start while so you can quickly enjoy the bene몭ts of Eat Stop Eat within minutes of receiving the book. You’re Also Getting FREE VIP Email Coaching Now if for some reason you are still on the fence, I’m about to make this a complete no-brainer for you… Brad has agreed to give you 15 days of FREE access to his VIP insider email coaching service called the Advocate. This is where Brad shares the mind blowing insights, tips and
  • 33. tricks that come from his constant scouring of the latest scienti몭c research papers on nutrition, weight loss, exercise and health. He sifts through it all for you, chooses the most relevant and useful information, and translates it into easy to understand advice you can put into action right away. Right after checkout, you’ll see a page asking if you want to activate your free access. Just use the button on that page and with one click you’ll start receiving Brad’s Advocate newsletter right in your inbox, completely free for 15 days! Now It’s Time To Ask Yourself The Question That Really Matters… How Do You Feel About Your Body and Your Health Today? Close your eyes and think about your body for a second. Are you happy with how it feels? That’s really what it all comes down to. Are you happy with the results of everything you’ve done to get you to where you are today?... Because if you’re not... the only way to guarantee you won’t feel just as frustrated next week, or 6 weeks from now, is by making a change. And that’s what I want for you… That’s why I wrote this page for you. So you can see how di몭erent Brad’s Eat Stop Eat is compared to all the other so-called “solutions” you’ve tried before… Whereas so many diets force you restrict certain foods like carbs or fats, Eat Stop Eat breaks those chains and unlocks the door to enjoying food again on your terms…
  • 34. Whereas dangerous diet pills, fancy supplements and pre-packaged weight loss meals cost you a bundle, Eat Stop Eat actually puts grocery money back in your pocket so you can spend it enjoying meals out with friends and family… Whereas popular weight loss advice like “watch what you eat” or “exercise more” requires constant discipline, with Eat Stop Eat you simply apply a small amount of restraint once or twice a week while you enjoy a 몭ood of food-freedom the rest of the time… Whereas we’ve all experienced the awkward social moments of “being on a diet” and defending it to friends and family, no one need ever know that you practice Eat Stop Eat because you can simply schedule it around your social life… Whereas exercise takes a huge e몭ort for a small result, just 24 hours delivers noticeable changes using Eat Stop Eat… And 몭nally, whereas virtually every other weight loss method works in the short term but ultimately ends in gaining all the weight back once you fall o몭 the wagon, Eat Stop Eat is truly a lean-body lifestyle that you’ll enjoy forever. Just don’t put it o몭 a second longer. Because I’ve seen too many people put their health and happiness on the back burner… insisting they’ll get to it “tomorrow”... yet looking back with regret and self-accusation after weeks or even months of not taking action... That’s not what I want for you, and I know it’s not what you desire for yourself. That’s why you can get started risk-free today and prove to yourself why Eat Stop Eat is so very di몭erent… Remember, this month you’re also getting Brad’s limited-time discounted price on Eat Stop Eat. Instead of paying the regular $49.95 retail price you’re getting the unabridged 5th Edition of Eat Stop Eat PLUS both bonuses — worth over $50 on their own — for just one, single, secure and guaranteed payment of $10…OR the ultimate deal… only $19 for the paperback shipped to your door PLUS the digital version and ALL the bonuses (regular price $79.95!). Limited-Time Reduced Price For June Ends In 3 Days
  • 35. Limited-Time O몭er! Physical Book Shipped Plus Instant Access DigitalVersion and both FREE bonuses  $79.95  $19 Choose Your Preferred Option Below
  • 36. Physical Book Shipped and both FREE bonuses  $59.95  $19 Instant Access DigitalVersion and both FREE bonuses
  • 37.  $49.95  $10   Yours in youthful health and 몭tness Adam Steer with Brad Pilon   Epilogue By Brad Pilon I wanted to personally thank you for reading this page. You see I’m a science geek and an Author. However I’m terrible at selling. So I’m grateful that Adam is helping me reach out to folks like you — savvy, sophisticated, successful and clever people who want to understand how the body REALLY loses weight and returns to health… It’s my mission to bust the myth that you have to consume MORE of some expensive pill, potion or gizmo to lose weight. It doesn’t make sense and it just is not supported by the
  • 38. potion or gizmo to lose weight. It doesn’t make sense and it just is not supported by the research. What we really need is a simple way to make it EASY to eat less. And after pouring through 317+ scienti몭c research papers and interacting with over 54,000 Eat Stop Eat early adopters, I’m more convinced than ever that the speci몭c Eat Stop Eat protocol is the answer you’ve been looking for. After all... As Adam mentioned in the 5th section of this letter, humans evolved to eat according to these natural cycles. So it makes sense that going back to your roots allows your body to naturally release unneeded fat and repair creeping health issues right at a cellular level. You and I still have a long uphill climb though. The diet industry and big food companies would still rather keep you spending big bucks on their latest product rollouts. And believe it or not… Some folks are so stuck in their ways that they’d prefer to su몭er through the constant, everyday hunger of traditional “dieting” rather than simply limit their hunger to just one or two times a week so they can enjoy food completely the rest of the time… Which is why I’m excited that you’re still with me. It’s only open minded trendsetters like you who can spread the message... So I’m excited to hear your story. I hope you’ll reach out to me and let me know about your Eat Stop Eat experience. I’m not a typical author who hides out behind my PR team and agent. You’ll 몭nd me on Twitter every day interacting with all the Eat Stop Eat early adopters. And I hope you’ll join us today! Tweet me, ok… (@BradPilon) Your friend, Brad Limited-Time O몭er! Choose Your Preferred Option Below
  • 39. Limited-Time O몭er! Physical Book Shipped Plus Instant Access Digital Version and both FREE bonuses  $79.95  $19 Physical Book Shipped and both FREE bonuses
  • 40.  $59.95  $19 Instant Access DigitalVersion and both FREE bonuses  $49.95  $10
  • 41. -ps-Remember you’ve got Brad’s 100% no-questions-asked guarantee on Eat Stop Eat so that you can try it yourself for 60 days. If you decide it’s not for you just let us know via email. We’ll make sure you get a 100% refund the very same day and we part as friends… -pps-If you have questions about Eat Stop Eat Brad is happy for you to hit him up on Twitter. However we’ve put together some of the most common questions and answers for you right here... Eat Stop Eat Frequently Asked Questions Q: I want to lose fat and gain muscle. Can I do both with Eat Stop Eat? Absolutely. In Eat Stop Eat I outline exactly how you can build muscle while also losing body fat, just like Doctor Kevin. You can check out the chapter ‘Fasting and your muscle mass’ for more information. Q: I'm really enjoying the weight loss results I’m getting from Eat Stop Eat, but I'd still like to clean up the way I eat even more, any tips? A: With Eat Stop Eat you can incorporate any diet style you like. My personal opinion is that the general guideline of eating 'lean and green' with lots of fruits, vegetables, herbs and spices is an ideal complement to the Eat Stop Eat lifestyle, but you can incorporate any diet style you wish and still see fantastic results just like Meagan did, You can check out the chapter ‘How to eat, Eat Stop Eat style’ for more information.
  • 42. Q: I’ve heard that women shouldn’t follow diets that involve missing meals, is this true? A: The Eat Stop Eat style of eating has helped thousands of women lose weight - Just look at the results of Benita, Tracey and Roberta! In fact, there is an entire chapter in Eat Stop Eat devoted to helping women get the absolute best results possible from Eat Stop Eat, you can check out the chapter ‘Fasting for women’ for more information. Q: Do you think the Eat Stop Eat lifestyle would be bene몭cial to someone who is simply trying to maintain his or her current weight? A: Yes. Eat Stop Eat provides a simple way to lose weight, and to also maintain your weight. The trick is in the timing. If you want to be like O몭cer Mike and not only lose weight, but keep it o몭, You can check out the chapter ‘How to keep it o몭’ for more information on maintaining your weight with Eat Stop Eat. Q: Can you guarantee that I will lose fat if I buy your book? A: No. Eat Stop Eat does not have a weight loss guarantee. Any diet that does is scamming you. Any e몭ective Weight loss program requires you to eat less and exercise more. when you purchase Eat Stop Eat what you get is a book outlining all the principles you need to be very successful at losing weight and keeping it o몭, but it's up to YOU to actually put these principles into action. If you want to see the same kind of amazing results as Robb Eat Stop Eat has the tools to make that happen. Limited-Time O몭er! Physical Book Shipped Plus Instant Access DigitalVersion and both FREE bonuses Choose Your Preferred Option Below
  • 43.  $79.95  $19 Physical Book Shipped and both FREE bonuses
  • 44.  $59.95  $19 Instant Access DigitalVersion and both FREE bonuses  $49.95  $10
  • 45. Q: Is this type of diet healthy in the long run? A: According to the research, yes. Fasting initiates many health promoting pathways inside your body, including decreasing in몭ammation, activating autophagic pathways, and decreasing your body’s total toxin load. For more information you can check out the chapters in ‘The Health Bene몭ts of Fasting’ section of Eat Stop Eat. Q: I really want to try this diet, but I’m worried that I’m too old. Is this program appropriate for someone my age (I’m 67 years young)? A: Absolutely. Many of our best Eat Stop Eat transformations have come from people over the age of 50. You don’t have to be in your 20’s to see fantastic results - Just look at Stephen .and William As long as you have medical clearance to diet and exercise this program will work for you if followed correctly. When in doubt you can always check with your healthcare professional. Q: I've read that high protein diets can help with weight loss. Can I eat a high protein diet while doing Eat Stop Eat? A: Yes. With Eat Stop Eat HOW you eat is completely your choice. There are several published research studies suggesting that a higher amount of dietary protein might be associated with an increased rate of weight loss (As long as the diet is calorie reduced). Most of the research I've reviewed have had people eat between 70 and 150 grams of protein per day (not the crazy 250 grams of protein per day suggestions that you 몭nd in 몭tness magazines). If you like, you can de몭nitely try eating a higher protein diet while using Eat Stop Eat. Q: I’d like to get to single digit body fat, is this the right program for me? Whether your goal is to lose the last 10 stubborn pounds, or if you want to get absolutely shredded like Michael, Eat Stop Eat can and will help you. You can read the chapter ‘The Eat Stop Eat lifestyle’ for more information on reaching extremely low levels of body fat. Q: I want to get started right away; do I have to wait for you to deliver my book physically before I get started? Don’t worry, I know your excited to start seeing results like Allan did, so Eat Stop Eat will be
  • 46. Limited-Time O몭er! Physical Book Shipped Plus Instant Access DigitalVersion and both FREE bonuses  $79.95  $19 Don’t worry, I know your excited to start seeing results like Allan did, so Eat Stop Eat will be instantly available for you to download right after your purchase. No shipping fees, no delays, no waiting to get started. Choose Your Preferred Option Below
  • 47. Physical Book Shipped and both FREE bonuses  $59.95  $19 Instant Access DigitalVersion and both FREE bonuses