The Briefing Room with Dr. Robin Bloor and IBM Business Analytics
Live Webcast on July 15, 2014
Watch the archive:
https://bloorgroup.webex.com/bloorgroup/lsr.php?RCID=56bf8e3cbf90e205142eac90d889bb4d
A story without the proper visual can only go so far, and then largely by imagination. With the proper visuals, though, stories can often tell themselves. That's what more data professionals are learning these days as they explore the remarkable expansion of data visualization.
Register for this episode of The Briefing Room to hear veteran Analyst Dr. Robin Bloor as he explains how and why the field of data visualization is catching fire. He'll be briefed by Brent Winsor of IBM Business Analytics who will discuss his company's AnalyticsZone offering, which provides many visualization templates that can be effectively applied to countless data sets. He will also show how traditional business intelligence tools can be augmented with this new, diverse set of visuals.
Visit InsideAnlaysis.com for more information.
Get in the Zone -- How to Visualize Success Quickly
1. Grab some coffee and
enjoy the pre-show
banter before
the top of the
hour!
2. Get in the Zone – How to Visualize Success Quickly
The Briefing Room
3. Welcome
Host:
Eric Kavanagh
eric.kavanagh@bloorgroup.com
@eric_kavanagh
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4. Mission
! Reveal the essential characteristics of enterprise software,
good and bad
! Provide a forum for detailed analysis of today’s innovative
technologies
! Give vendors a chance to explain their product to savvy
analysts
! Allow audience members to pose serious questions... and get
answers!
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5. Topics
This Month: INNOVATIVE TECHNOLOGY
August: BIG DATA ECOSYSTEM
September: INTEGRATION
2014 Editorial Calendar at
www.insideanalysis.com/webcasts/the-briefing-room
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6.
7. Analyst: Robin Bloor
Robin Bloor is
Chief Analyst at
The Bloor Group
robin.bloor@bloorgroup.com
@robinbloor
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8. IBM
! IBM offers a full suite of business analytics products, from BI
and dashboards to predictive and advanced analytics
! IBM Cognos includes the Rapidly Adaptive Visualization
Engine (RAVE), a flexible and extensible solution designed
to enhance insight through advanced visuals and graphics
! RAVE is the engine behind Many Eyes, a free web-based tool
that allows users to upload public data sets, create complex
visualizations and publish back out to the Web
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9. Guest: Brent Winsor
Brent Winsor is Product Marketing Manager
at IBM Business Analytics. He has over 14
years of software product marketing
experience in both large and small
software companies. He has positioned and
launched software products in the supply
chain, office productivity, managed
services and business analytics markets. He
has an MBA with a marketing focus from
Dalhousie University in Halifax, Canada.
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17. Driving Factors for Visualization
• Inability to see patterns
• All data points can’t fit on a single screen
• Deep and broad data sets not shown effectively
18. IBM Solution
Rapidly Adaptive Visualization Engine
(RAVE)
• A simple descriptive language to describe a chart
• Flexible enough to describe all known charts and extensible to
describe new and innovative visualizations
35. Minard’s Visualization
Dimensions: Advance/retreat (color), geographical
location, number of men, temperature, distance & time
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36. Beyond The Madd(en)ing
Spreadsheet
Most of the time you do not just
view data, you interact with it:
! Anatomically – via drill
down and summary
! Mathematically – via
algorithms
! Exploratively – via a
variety of perspectives
! Topologically – through its
visual appearance
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37. The Bald Options
For data, there are two possible
approaches:
! Reports: Lists, groupings,
summaries and verbal
comment
! Visualization: Illustrations,
graphs, charts, diagrams,
photographs, animations
Of course, they are not
mutually exclusive.
They are best combined
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38. Consumers & Explorers
SPECIFIC
THE CONSUMER
USER
TYPES: Needs to be
informed/
enabled in an
easily digested
manner
THE EXPLORER
Needs to be
provided with:
• an exploratory
capability
• a versatile set of tools
• a versatile set of
visualizations
• training/education
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39. The Nature of Learning
Learning:
! The visual cortex is the
largest neural system in
the brain and hence often
dominates learning
! Differences noticed by the
senses draw attention and
have greater impact.
! Words and pictures are
inevitably cross-bred.
There is logic, but also
intuition.
! Exploration => learning;
articulation => learning;
teaching => learning
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40. ! What does IBM know about the effectiveness of
any specific visualization and how do we know it?
How is it measured?
! Is there a relationship between visualization and
data volumes? If so, what is it?
! What does IBM know about animation and
cognition, if anything? Does RAVE enable
animation? What new visualizations have been
created?
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41. ! Are some people poor at deriving meaning from
visualization – and yet skilled in other ways?
! What is the learning dimension and how is it
characterized?
! You suggest that there are best practices. How
do we know – what research has been done? Are
there cultural variances?
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43. Upcoming Topics
This Month: INNOVATIVE TECHNOLOGY
August: BIG DATA ECOSYSTEM
September: INTEGRATION
2014 Editorial Calendar at
www.insideanalysis.com/webcasts/the-briefing-room
www.insideanalysis.com
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44. THANK YOU
for your
ATTENTION!
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