Sales and Operations Planning Las Vegas 2011

1. © 2011 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1
Cisco Strategic Planning
The Journey
Carol Tatum
OFFICE OF STRATEGY + PLANNING
January 28, 2011

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The Journeys
- Cisco Business
Boulders on the Way
Benefits of Integrated Planning
- Cisco Culture
- Planning Approach
- Planning Team
Agenda
The Journey Continues

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Cisco’s Journey
Offering
Hardware Products H/W + Services Architecture Solutions
Business
Segment Enterprise
Commercial
Enterprise
Service
Provider
Small
Business
Consumer
Commercial
Enterprise
Service
Provider
Geography
Developed Countries
US & CAN EUR
International
(US, EUR, LATAM, APAC)
LATAM APAC
Global
(Emerging-BRIC)

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• Dynamic networked organization
• Council & Board direction
• Integrated decision-making
• Collaborative planning
• Market Adjacencies
• Ongoing planning process
• Traditional company
• Lines of business direction
• Hierarchical decision-making
• Silo planning
• Core business
• Annual planning event
Culture
Traditional Councils & BoardsCollaboration
SERVICESBOARDS
Cisco’s Cultural Journey

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INTEGRATED
PLANNING=
© 2011 Cisco Systems, Inc. All rights reserved.
Planning Approach and
Capability Journey

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Strategic Planning
The Deliverables
Data Intensive
Templates
Data Automation
Scenario Planning &
Forecasting

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Strategic Planning
The Horizon View
Fiscal Year
Mid-term
Long-term

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Strategic Planning
The Business Impact
Data Provider
Trusted Advisor
Decision Enabler

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Strategic Planning
Boulders In Our Way
• Transition from entrepreneurial to process
methodology
• Extension from silo to cross-functional
visibility/engagement
• Progression from directed approach to trusted
advisor
• Establishing and maintaining neutrality
• Transformation to integrated decision-making
© 2011 Cisco Systems, Inc. All rights reserved.

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Cisco Strategic Planning
Benefits
•Drive strategic alignment to Cisco priorities
•Integrated Planning across all Cisco functions
•Collaborative decision making based on Business Value
•Increased accountability for investment outcome
•Provide strategic planning leadership through Cisco
Maximize return on Cisco investments

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