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Behavioral Economics
and Chatbots
InfoQ.com: News & Community Site
• 750,000 unique visitors/month
• Published in 4 languages (English, Chinese, Japanese and Brazilian
Portuguese)
• Post content from our QCon conferences
• News 15-20 / week
• Articles 3-4 / week
• Presentations (videos) 12-15 / week
• Interviews 2-3 / week
• Books 1 / month
Watch the video with slide
synchronization on InfoQ.com!
https://www.infoq.com/presentations/
behavioral-economics-chatbots
Presented at QCon New York
www.qconnewyork.com
Purpose of QCon
- to empower software development by facilitating the spread of
knowledge and innovation
Strategy
- practitioner-driven conference designed for YOU: influencers of
change and innovation in your teams
- speakers and topics driving the evolution and innovation
- connecting and catalyzing the influencers and innovators
Highlights
- attended by more than 12,000 delegates since 2007
- held in 9 cities worldwide
Psychology Technology
Nudge Theory:

altering decision making
Actionable Messages
Value-Action Gaps Event Handlers
Information Decits ChatOps
Diffusion of Innovation Scheduling Goals
NUDGE DEMOS
• Follow the Leaders
• Libbits
• Value action gaps
• Setting Goals
• maintaining presence
• Causing ISSUES
FOLLOW THE LEADER
• What version of this library is everyone else using?
• Has anyone already tried version X
• Are any of our projects using libraries with known vulnerabilities?
Microservice 1 Microservice 2 Microservice 3
Demonstration
of
Follow the Leader
Observe: Unmet goals
Orient: Goals -> Libraries -> Projects -> Channels
Decision: time for a PR? Set new target?
Actions: raise a Pull Request OR set new guidance
HOW DOES THIS WORK?
• onCommit:
• Record diffable representations of data (like library version)
• Record lots of shas
• onPush:
• Provide diff events to drive nudges
Demonstration
of
Libbits
Observe: changes to code within a project

Orient: Code Fingerprints -> Branch refs -> Projects ->
Channels
Decision: useful?
Actions: accept/reject PR
Value Action Gaps
Observe: new Security Issue
Orient: some projects are affected
Decision: upgrade the lib? Block the download of the lib?
Action: raise a Pull Request/call an API
VALUE ACTION GAPS
• Commands are important but …
• Do you know when a Command could benefit from a nudge?
• Present timely options
• Lower the barrier to Action
Setting
Goals
INNOVATION DIFFUSION
Microservice 1 Microservice 2 Microservice 3
How different are the delivery “goals” for these three projects?
MAKE IT EASY TO SHARE
Microservice 1 Microservice 2 Microservice 3
Shared Goals
Microservice 1 Microservice 2 Microservice 3
Try new things!
Artifactory K8 GitHub
Xray
BitBucket Jira
Splunk Heroku Jenkins Travis SonarQube
CircleCI
KEEP OPTIONS OPEN
ALWAYS BE IMPROVING
Maintaining
Attribution
Code Examples
Bots we like Bots we don’t like
inform you of options bad command lines
Do things on behalf of you Do things as the bot
Help you to see what you need to see Spray you with a data hose
SUMMARY
• Predict when a command is relevant and present it in context
• Make it easy to do the things that align with your values
• Always be learning
• New projects should not be hard to start
• Lower the barrier for trying things
• Lower the barrier for good ideas spreading
• Bots
• not mobile CLIs
• Agents to facilitate collaboration
• Automate in a social context
THANKS!
ATOMIST.COM
Watch the video with slide
synchronization on InfoQ.com!
https://www.infoq.com/presentations/
behavioral-economics-chatbots

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Behavioral Economics and ChatBots

  • 2. InfoQ.com: News & Community Site • 750,000 unique visitors/month • Published in 4 languages (English, Chinese, Japanese and Brazilian Portuguese) • Post content from our QCon conferences • News 15-20 / week • Articles 3-4 / week • Presentations (videos) 12-15 / week • Interviews 2-3 / week • Books 1 / month Watch the video with slide synchronization on InfoQ.com! https://www.infoq.com/presentations/ behavioral-economics-chatbots
  • 3. Presented at QCon New York www.qconnewyork.com Purpose of QCon - to empower software development by facilitating the spread of knowledge and innovation Strategy - practitioner-driven conference designed for YOU: influencers of change and innovation in your teams - speakers and topics driving the evolution and innovation - connecting and catalyzing the influencers and innovators Highlights - attended by more than 12,000 delegates since 2007 - held in 9 cities worldwide
  • 4.
  • 5. Psychology Technology Nudge Theory:
 altering decision making Actionable Messages Value-Action Gaps Event Handlers Information Decits ChatOps Diffusion of Innovation Scheduling Goals
  • 6. NUDGE DEMOS • Follow the Leaders • Libbits • Value action gaps • Setting Goals • maintaining presence • Causing ISSUES
  • 7. FOLLOW THE LEADER • What version of this library is everyone else using? • Has anyone already tried version X • Are any of our projects using libraries with known vulnerabilities? Microservice 1 Microservice 2 Microservice 3
  • 9. Observe: Unmet goals Orient: Goals -> Libraries -> Projects -> Channels Decision: time for a PR? Set new target? Actions: raise a Pull Request OR set new guidance
  • 10. HOW DOES THIS WORK? • onCommit: • Record diffable representations of data (like library version) • Record lots of shas • onPush: • Provide diff events to drive nudges
  • 11.
  • 13. Observe: changes to code within a project
 Orient: Code Fingerprints -> Branch refs -> Projects -> Channels Decision: useful? Actions: accept/reject PR
  • 15.
  • 16.
  • 17.
  • 18. Observe: new Security Issue Orient: some projects are affected Decision: upgrade the lib? Block the download of the lib? Action: raise a Pull Request/call an API
  • 19. VALUE ACTION GAPS • Commands are important but … • Do you know when a Command could benet from a nudge? • Present timely options • Lower the barrier to Action
  • 20.
  • 22. INNOVATION DIFFUSION Microservice 1 Microservice 2 Microservice 3 How different are the delivery “goals” for these three projects?
  • 23. MAKE IT EASY TO SHARE Microservice 1 Microservice 2 Microservice 3 Shared Goals
  • 24. Microservice 1 Microservice 2 Microservice 3 Try new things! Artifactory K8 GitHub Xray BitBucket Jira Splunk Heroku Jenkins Travis SonarQube CircleCI KEEP OPTIONS OPEN
  • 25.
  • 28.
  • 30.
  • 31. Bots we like Bots we don’t like inform you of options bad command lines Do things on behalf of you Do things as the bot Help you to see what you need to see Spray you with a data hose
  • 32. SUMMARY • Predict when a command is relevant and present it in context • Make it easy to do the things that align with your values • Always be learning • New projects should not be hard to start • Lower the barrier for trying things • Lower the barrier for good ideas spreading • Bots • not mobile CLIs • Agents to facilitate collaboration • Automate in a social context
  • 34. Watch the video with slide synchronization on InfoQ.com! https://www.infoq.com/presentations/ behavioral-economics-chatbots