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ISSUE 4 WINTER 2008



 DISASTER
 RECOVERY
 SPECIAL
 Learn about successful
 DR planning

 What constitutes a
 disaster?

 Some Do’s and Don’ts
 of DR planning

 How managed services
 can assist your DR process
                                                              Take Cover!
                                                              There is one clear message for business right now:          priority is ever more pressing. There can be no doubt
                                                              it is imperative to seek protection in the face of          that, as times get tougher, and the margins between
                                                              adversity. Yet research among 200 contact centres           success and failure get tighter, it’s time to ‘take cover’.
                                                              worldwide has shown just 36.7 per cent of companies
 Push to Experience                                           are confident they could survive a business disruption
                                                              without their customers being affected (the point at
                                                                                                                          The great news is that InTechnology’s services for
                                                                                                                          helping to see your business through difficult times

 now provides                                                 which a disruption can easily become a disaster).           just keep getting better. This edition of Inspire focuses
                                                                                                                          on how, with the right preparation and investment,
                                                              With so many companies opting to gamble with their          your business can thrive on these challenges – rather
 GPS Tracking                                                 very existence, it seems the question of why business
                                                              continuity and disaster recovery are not a greater
                                                                                                                          than struggle to survive them.

 InTechnology’s Push to Experience (PTX),
 the new mobile service which helps
 protecting lone workers in compliance with
 Health and Safety and Corporate
 Manslaughter legislation, now also
                                                                Dream Vision
                                                                Successful DR planning places great emphasis on avoiding disaster
 incorporates Push to Locate, a GPS Tracking
                                                                in the first place. But every organisation should have a viable escape
 functionality.
                                                                plan, just in case.....
 A critical component in protecting lone
 workers is knowing where to send help in                       Dealing with a disaster scenario brings multiple challenges, and it’s
 the event of an emergency, and being able to                   easy to list an idealised ‘vision’ for how it might work: all elements
 monitor and detect unusual behaviour such                      covered with money no object; all consequences of all categories of
 as a member of staff not leaving a building                    disaster 100% catered for; fully documented policies and procedures,
 when expected.                                                 roles and responsibilities for every possible eventuality; priorities,
                                                                recovery time objective (RTO) and recovery point objective (RPO)
  Through Push to Locate, companies can                         completely in line with IT capabilities; comprehensive automated
 visually track, in real time, the location of a                tools achieving quick and seamless recovery. Dream on …!
 GPS-enabled PTT phone anywhere to within
 a few metres. Even if a GPS signal is not
 available, for example when working indoors,
 the Push To Locate service will give an
 approximate location based on GSM network
                                                              Disastrous Planning
                                                              A snapshot of disaster recovery planning in the UK today tells a very different story. It’s been dubbed
 information, so you can always know where                    ‘disastrous recovery planning’ for very good reasons. Surprisingly, this is not simply in businesses that have no
 your field workforce are.                                    disaster plan in place at all. A Symantec survey suggested that half of all businesses with DR plans are not
                                                              ready to implement them – and an astonishing 77% of CEOs are still taking no active role in DR planning!


        Call us on 01423 850000 or contact your Account Manager for more information - inspire@intechnology.com   www.intechnology.com
ISSUE 4 WINTER 2008



Successful DR
HOW DO YOU TURN DISASTER
INTO TRIUMPH?
Firstly, of course, avoid the disaster. But if you just can’t – have your response
prepared. Proper DR planning makes either scenario perfectly possible. It means
having a realistic and well understood set of objectives based on your business
needs, combined with the right preparation and investment. A prerequisite is to
have your systems already set up for recovery, documenting and rehearsing every
step of the way that allows you to do that – including regular review of the
DR plan and process itself.
Stefan Haase, Marketing Director, InTechnology, says: “The most common sort of
potential disaster involving IT is a network or server failure. These things happen
to a business somewhere every day. If your business doesn’t have plans in place
to avoid such a common occurrence, or to rapidly recover from one, it’s probably
living on borrowed time.”
“But businesses routinely underestimate the complexity of disaster and data                      “That’s what should make your disaster recovery plan not just a critical
recovery, or they lack the courage or commitment to confront the real possibility                document, but a ‘living’ document. As your business changes, so too must any
of things going wrong. If you want to test your car brakes you don’t do an                       plans to keep it safe. The DR document needs to be regularly updated for new
emergency stop at 10mph. People are frightened to imagine the most extreme                       and emerging business scenarios; and, crucially, the ideas it contains must be
event. But if you can’t imagine it then the certainty is that you can’t possibly be              rigorously and regularly tested in practice.”
prepared for it.”




                                                                 What is a ‘Disaster’?
                                                                 ‘Disaster’ can take many different forms but, for the purposes of business continuity and DR planning, it is
                                                                 essentially an event that impacts to such an extent on the ability of an organisation to go about its business
                                                                 that the viability of the business itself – and possibly its staff, customers and business partners – may be
                                                                 threatened.

                                                                 For an oil refinery (or any business located in the vicinity of one, as in the Buncefield case) this could be a
                                                                 massive explosion creating headlines around the world. But for the small, specialist travel agent, it could be
                                                                 something as simple as an untimely server failure.

                                                                 What if this happened to you? What if your IT team is out of action? Or what if your backup didn’t work –
                                                                 as in the case of many 9/11 businesses, because they had no effective offsite data recovery solution?
                                                                 (the reason a copy of your data needs to be physically removed by some distance from your business locations).

                                                                 Only by looking at ‘what if…?’ scenarios that could affect your business can you begin to analyse the kind of
                                                                 developments that could spell disaster, and then begin to plan an effective response.




Why DR fails:
SEVEN                                                                                                               SINS
                            d                                               Inadequate Testing                                         There Is No DR Plan
     Business & IT not linke

                                                                  Insufficient DR Investment                                       Bad Backup Arrangements


     Unrealistic Recovery Goals
                                                                                            Responsibilities & Risks Unidentified



02        Call us on 01423 850000 or contact your Account Manager for more information - inspire@intechnology.com   www.intechnology.com
ISSUE 4 WINTER 2008



Some Do’s and Don’ts
of DR Planning
Pull Together ✔                                                                                  Get Real… ✔
Creating a workable DR plan inevitably involves a compromise between best                        It’s crucial every element of a DR plan, from objectives to implementation, is
practice and available resources.                                                                realistic. It’s not uncommon for an organisation to have established objectives
                                                                                                 and prioritised servers and applications in accordance with DR policies, only to
It is the job of IT to brief the business effectively on everything from capability to           find its goals are unattainable once capabilities and resources are examined.
cost; it is the job of a business to understand the implications of that message,                Realistic recovery point objectives and recovery time objectives (RPO and RTOs)
and act on it.                                                                                   are a must, backed with the requisite levels of investment in IT.

Be Ready               ✔                                                                         The Price You Pay                     ✘
A disaster always seems remote until the day it arrives, which is why preparing
for it can seem at best a burden or, worse, not a priority. The problem is                       Disaster and continuity planning can seem expensive but, as some businesses
disasters arrive unannounced, by which time it could well be too late. Investing                 learn to their cost, ignoring it – or even getting it wrong – can ultimately mean
in your IT function’s ability to respond could hardly be more important. Efficient               paying an even heavier price. Think of DR planning as an investment in a
disaster recovery takes planning and preparation. You can’t do that in the eye of                business-critical insurance policy, and look to make an informed, practical
the storm.                                                                                       decision between spending money and accepting risk.


Risk and Responsibility ✔                                                                        Bad Backup ✘
What could go wrong and who will be responsible for putting it right? It’s the                   Data backup on its own does not constitute a disaster recovery plan – and, when
most basic question of any DR plan. First to analyse the right risks, and second to              traditional backup doesn’t work as intended, it can even become part of the
plan how the response will be organised, coordinated and executed. Clearly                       problem. Tape backup is still the primary medium for offsite disaster recovery,
defined roles and responsibilities from the outset are key.                                      and requires recoverability to be validated through the recovery of backups to the
                                                                                                 application level. But, alongside the vastly superior options now available,

Plan, Plan, Plan…. ✔
                                                                                                 traditional tape backup is cumbersome and inefficient.


A good DR plan needs to represent all functional areas within IT – prior to,
during, and in the wake of a disaster – covering applications, networks,
servers and storage.
Contingencies should be made for any number of “what if”
scenarios, and incorporate ideas on what levels of disruption will
constitute a disaster, including an assessment of downtime
and loss tolerances – and also how far you need recovery to
go back, per site, server or even company.


Testing, Testing… ✔
Testing a DR plan can be a tricky business. In fact, a
Symantec survey of 900 IT managers found that 50% of
DR tests failed, and that DR testing itself is often viewed
by management as being unnecessarily disruptive to
people and budgets. The problem is that if recovery has
not been tested all the way to the application level,
problems are inevitable.
DR testing is a major challenge for most IT departments, and
should be carried out once or twice a year. But research suggests
that, for a host of reasons, it is frequently not carried out
effectively. Virtualisation of your servers using InTechnology
managed and VMware powered machines can be a massive help
in this respect.
Remember...a DR plan is a ‘live document’, to be updated and adapted to
take into account any significant developments within the business.




   Recovery Positions
   Advances in available technology put your business in a much better position to handle a would-be disaster head on, significantly
   reducing recovery time and recovery point, not to mention the inconvenience of getting the essentials of your business up and
   running again. InTechnology can deliver a range of superior options, which include:
   • Virtual replication – involving data replication at the storage, network,                    • Virtualisation of servers – consolidated servers that are easier to
     host or application level                                                                      manage and protect
   • Disk backup technologies – great enablers to improving disaster                              • Archiving – creates huge day-to-day benefits and makes disaster
     recovery                                                                                       recovery (a process largely concerned with current data) simpler,
                                                                                                    quicker and cheaper




          Call us on 01423 850000 or contact your Account Manager for more information - inspire@intechnology.com   www.intechnology.com                                            03
ISSUE 4 WINTER 2008



                                                                                                                     Perfect
                                                                                                                     Replica...
                                                                                                                      InTechnology’s Managed Replication Service (MRS) is a
                                                                                                                      revolution in data recovery and business continuity. Using
                                                                                                                      ‘traditional’ data backup techniques you can easily lose a whole
                                                                                                                      day of business data, the value of which could be incalculable.
                                                                                                                      The Managed Replication Service is based on continuous
                                                                                                                      synchronisation and consequently enables the recovery of data
                                                                                                                      to the precise point at which a failure occurred.

                                                                                                                      Customers can replicate key data up to the minute, such as
                                                                                                                      on mail and application servers, to InTechnology’s remote,
                                                                                                                      geographically dispersed data centre for DR purposes and
                                                                                                                      fast recovery. The process benefits from the power of
                                                                                                                      InTechnology’s VMware fail-over servers, and guarantees
                                                                                                                      improved recovery time and recovery point objectives.




Back up
the Future
InTechnology’s Managed Backup Service involves the
introduction of specialist software on the customer’s server,
linking it to an InTechnology data centre via VPN or the Internet.
This arrangement revolutionises your options in a range of
recovery scenarios.
With Managed Backup data recovery is achieved in the relatively
simple case of lost files through simple online point-and-click.
In the more serious (but by no means uncommon) case of server
failure or complete outage, data is copied to a portable virtual
storage, which is made available for high level restores by being
sent directly to a customer’s own disaster recovery site.




Lean Machine
Bringing in InTechnology’s Managed Archiving Service is hugely beneficial not only for disaster recovery and planning, but also for day-to-day data management.
Data archived – perhaps 70% of the total – is both removed from your system and, at the same time, fully protected. Archiving non-critical data off-site typically
means that in a disaster scenario you are running much 'leaner', maybe only needing to recover as little as 30% of your organisation’s total data volumes. Inevitably
this will be quicker, easier and cheaper.




 Don’t lose your voice!
 For many businesses these days losing their telephony system, even for a short time, could be disastrous. But voice
 business continuity can be as vulnerable as it is critical. The network based solution provided by InTechnology’s
 ‘Unity’ system distributes call routing and intelligence across the entire network, with no dependency on one key
 location. Using ‘Unity’ negates any dependency on an onsite-based PBX, while offering a carrier-grade IP telephony
 system. In the event of a site outage, incoming calls can be quickly rerouted to any fixed or mobile number via a few
 clicks on a web page, and staff can work from home until alternative arrangements are available. As a hosted and
 fully managed service, mirrored between two data centres, service availability is second-to-none.




 Next Issue...
  InTechnology is once again at the forefront of
  deploying innovative, industry-leading services
                                                              Professional Services
                                                               Bringing in our Professional Services team’s best practice consultancy can cut through your data management
  that address changing business requirements.
  Read in the next issue of Inspire how                        issues and, in the process, redefine your disaster recovery planning.
  InTechnology – in partnership with BT – is
  driving the role-out of 21st Century Network                 Auditing not only your data, but also your network, InTechnology can help you to bring massive efficiencies to the
  services to businesses all over the UK. Improved             way in which you categorise and manage the data your business holds, to benefit from increased efficiencies in a
  reach for Ethernet and DSL services and reduced              way your business categorises and manages its data; while substantially decreasing the possibility your network
  costs have the needs of our customers in mind.               will fail to cope with either the data it is handling or the demands placed on it in a recovery situation.



04        Call us on 01423 850000 or contact your Account Manager for more information - inspire@intechnology.com   www.intechnology.com

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InTechnology InSpire Newsletter - Issue 4

  • 1. ISSUE 4 WINTER 2008 DISASTER RECOVERY SPECIAL Learn about successful DR planning What constitutes a disaster? Some Do’s and Don’ts of DR planning How managed services can assist your DR process Take Cover! There is one clear message for business right now: priority is ever more pressing. There can be no doubt it is imperative to seek protection in the face of that, as times get tougher, and the margins between adversity. Yet research among 200 contact centres success and failure get tighter, it’s time to ‘take cover’. worldwide has shown just 36.7 per cent of companies Push to Experience are confident they could survive a business disruption without their customers being affected (the point at The great news is that InTechnology’s services for helping to see your business through difficult times now provides which a disruption can easily become a disaster). just keep getting better. This edition of Inspire focuses on how, with the right preparation and investment, With so many companies opting to gamble with their your business can thrive on these challenges – rather GPS Tracking very existence, it seems the question of why business continuity and disaster recovery are not a greater than struggle to survive them. InTechnology’s Push to Experience (PTX), the new mobile service which helps protecting lone workers in compliance with Health and Safety and Corporate Manslaughter legislation, now also Dream Vision Successful DR planning places great emphasis on avoiding disaster incorporates Push to Locate, a GPS Tracking in the first place. But every organisation should have a viable escape functionality. plan, just in case..... A critical component in protecting lone workers is knowing where to send help in Dealing with a disaster scenario brings multiple challenges, and it’s the event of an emergency, and being able to easy to list an idealised ‘vision’ for how it might work: all elements monitor and detect unusual behaviour such covered with money no object; all consequences of all categories of as a member of staff not leaving a building disaster 100% catered for; fully documented policies and procedures, when expected. roles and responsibilities for every possible eventuality; priorities, recovery time objective (RTO) and recovery point objective (RPO) Through Push to Locate, companies can completely in line with IT capabilities; comprehensive automated visually track, in real time, the location of a tools achieving quick and seamless recovery. Dream on …! GPS-enabled PTT phone anywhere to within a few metres. Even if a GPS signal is not available, for example when working indoors, the Push To Locate service will give an approximate location based on GSM network Disastrous Planning A snapshot of disaster recovery planning in the UK today tells a very different story. It’s been dubbed information, so you can always know where ‘disastrous recovery planning’ for very good reasons. Surprisingly, this is not simply in businesses that have no your field workforce are. disaster plan in place at all. A Symantec survey suggested that half of all businesses with DR plans are not ready to implement them – and an astonishing 77% of CEOs are still taking no active role in DR planning! Call us on 01423 850000 or contact your Account Manager for more information - inspire@intechnology.com www.intechnology.com
  • 2. ISSUE 4 WINTER 2008 Successful DR HOW DO YOU TURN DISASTER INTO TRIUMPH? Firstly, of course, avoid the disaster. But if you just can’t – have your response prepared. Proper DR planning makes either scenario perfectly possible. It means having a realistic and well understood set of objectives based on your business needs, combined with the right preparation and investment. A prerequisite is to have your systems already set up for recovery, documenting and rehearsing every step of the way that allows you to do that – including regular review of the DR plan and process itself. Stefan Haase, Marketing Director, InTechnology, says: “The most common sort of potential disaster involving IT is a network or server failure. These things happen to a business somewhere every day. If your business doesn’t have plans in place to avoid such a common occurrence, or to rapidly recover from one, it’s probably living on borrowed time.” “But businesses routinely underestimate the complexity of disaster and data “That’s what should make your disaster recovery plan not just a critical recovery, or they lack the courage or commitment to confront the real possibility document, but a ‘living’ document. As your business changes, so too must any of things going wrong. If you want to test your car brakes you don’t do an plans to keep it safe. The DR document needs to be regularly updated for new emergency stop at 10mph. People are frightened to imagine the most extreme and emerging business scenarios; and, crucially, the ideas it contains must be event. But if you can’t imagine it then the certainty is that you can’t possibly be rigorously and regularly tested in practice.” prepared for it.” What is a ‘Disaster’? ‘Disaster’ can take many different forms but, for the purposes of business continuity and DR planning, it is essentially an event that impacts to such an extent on the ability of an organisation to go about its business that the viability of the business itself – and possibly its staff, customers and business partners – may be threatened. For an oil refinery (or any business located in the vicinity of one, as in the Buncefield case) this could be a massive explosion creating headlines around the world. But for the small, specialist travel agent, it could be something as simple as an untimely server failure. What if this happened to you? What if your IT team is out of action? Or what if your backup didn’t work – as in the case of many 9/11 businesses, because they had no effective offsite data recovery solution? (the reason a copy of your data needs to be physically removed by some distance from your business locations). Only by looking at ‘what if…?’ scenarios that could affect your business can you begin to analyse the kind of developments that could spell disaster, and then begin to plan an effective response. Why DR fails: SEVEN SINS d Inadequate Testing There Is No DR Plan Business & IT not linke Insufficient DR Investment Bad Backup Arrangements Unrealistic Recovery Goals Responsibilities & Risks Unidentified 02 Call us on 01423 850000 or contact your Account Manager for more information - inspire@intechnology.com www.intechnology.com
  • 3. ISSUE 4 WINTER 2008 Some Do’s and Don’ts of DR Planning Pull Together ✔ Get Real… ✔ Creating a workable DR plan inevitably involves a compromise between best It’s crucial every element of a DR plan, from objectives to implementation, is practice and available resources. realistic. It’s not uncommon for an organisation to have established objectives and prioritised servers and applications in accordance with DR policies, only to It is the job of IT to brief the business effectively on everything from capability to find its goals are unattainable once capabilities and resources are examined. cost; it is the job of a business to understand the implications of that message, Realistic recovery point objectives and recovery time objectives (RPO and RTOs) and act on it. are a must, backed with the requisite levels of investment in IT. Be Ready ✔ The Price You Pay ✘ A disaster always seems remote until the day it arrives, which is why preparing for it can seem at best a burden or, worse, not a priority. The problem is Disaster and continuity planning can seem expensive but, as some businesses disasters arrive unannounced, by which time it could well be too late. Investing learn to their cost, ignoring it – or even getting it wrong – can ultimately mean in your IT function’s ability to respond could hardly be more important. Efficient paying an even heavier price. Think of DR planning as an investment in a disaster recovery takes planning and preparation. You can’t do that in the eye of business-critical insurance policy, and look to make an informed, practical the storm. decision between spending money and accepting risk. Risk and Responsibility ✔ Bad Backup ✘ What could go wrong and who will be responsible for putting it right? It’s the Data backup on its own does not constitute a disaster recovery plan – and, when most basic question of any DR plan. First to analyse the right risks, and second to traditional backup doesn’t work as intended, it can even become part of the plan how the response will be organised, coordinated and executed. Clearly problem. Tape backup is still the primary medium for offsite disaster recovery, defined roles and responsibilities from the outset are key. and requires recoverability to be validated through the recovery of backups to the application level. But, alongside the vastly superior options now available, Plan, Plan, Plan…. ✔ traditional tape backup is cumbersome and inefficient. A good DR plan needs to represent all functional areas within IT – prior to, during, and in the wake of a disaster – covering applications, networks, servers and storage. Contingencies should be made for any number of “what if” scenarios, and incorporate ideas on what levels of disruption will constitute a disaster, including an assessment of downtime and loss tolerances – and also how far you need recovery to go back, per site, server or even company. Testing, Testing… ✔ Testing a DR plan can be a tricky business. In fact, a Symantec survey of 900 IT managers found that 50% of DR tests failed, and that DR testing itself is often viewed by management as being unnecessarily disruptive to people and budgets. The problem is that if recovery has not been tested all the way to the application level, problems are inevitable. DR testing is a major challenge for most IT departments, and should be carried out once or twice a year. But research suggests that, for a host of reasons, it is frequently not carried out effectively. Virtualisation of your servers using InTechnology managed and VMware powered machines can be a massive help in this respect. Remember...a DR plan is a ‘live document’, to be updated and adapted to take into account any significant developments within the business. Recovery Positions Advances in available technology put your business in a much better position to handle a would-be disaster head on, significantly reducing recovery time and recovery point, not to mention the inconvenience of getting the essentials of your business up and running again. InTechnology can deliver a range of superior options, which include: • Virtual replication – involving data replication at the storage, network, • Virtualisation of servers – consolidated servers that are easier to host or application level manage and protect • Disk backup technologies – great enablers to improving disaster • Archiving – creates huge day-to-day benefits and makes disaster recovery recovery (a process largely concerned with current data) simpler, quicker and cheaper Call us on 01423 850000 or contact your Account Manager for more information - inspire@intechnology.com www.intechnology.com 03
  • 4. ISSUE 4 WINTER 2008 Perfect Replica... InTechnology’s Managed Replication Service (MRS) is a revolution in data recovery and business continuity. Using ‘traditional’ data backup techniques you can easily lose a whole day of business data, the value of which could be incalculable. The Managed Replication Service is based on continuous synchronisation and consequently enables the recovery of data to the precise point at which a failure occurred. Customers can replicate key data up to the minute, such as on mail and application servers, to InTechnology’s remote, geographically dispersed data centre for DR purposes and fast recovery. The process benefits from the power of InTechnology’s VMware fail-over servers, and guarantees improved recovery time and recovery point objectives. Back up the Future InTechnology’s Managed Backup Service involves the introduction of specialist software on the customer’s server, linking it to an InTechnology data centre via VPN or the Internet. This arrangement revolutionises your options in a range of recovery scenarios. With Managed Backup data recovery is achieved in the relatively simple case of lost files through simple online point-and-click. In the more serious (but by no means uncommon) case of server failure or complete outage, data is copied to a portable virtual storage, which is made available for high level restores by being sent directly to a customer’s own disaster recovery site. Lean Machine Bringing in InTechnology’s Managed Archiving Service is hugely beneficial not only for disaster recovery and planning, but also for day-to-day data management. Data archived – perhaps 70% of the total – is both removed from your system and, at the same time, fully protected. Archiving non-critical data off-site typically means that in a disaster scenario you are running much 'leaner', maybe only needing to recover as little as 30% of your organisation’s total data volumes. Inevitably this will be quicker, easier and cheaper. Don’t lose your voice! For many businesses these days losing their telephony system, even for a short time, could be disastrous. But voice business continuity can be as vulnerable as it is critical. The network based solution provided by InTechnology’s ‘Unity’ system distributes call routing and intelligence across the entire network, with no dependency on one key location. Using ‘Unity’ negates any dependency on an onsite-based PBX, while offering a carrier-grade IP telephony system. In the event of a site outage, incoming calls can be quickly rerouted to any fixed or mobile number via a few clicks on a web page, and staff can work from home until alternative arrangements are available. As a hosted and fully managed service, mirrored between two data centres, service availability is second-to-none. Next Issue... InTechnology is once again at the forefront of deploying innovative, industry-leading services Professional Services Bringing in our Professional Services team’s best practice consultancy can cut through your data management that address changing business requirements. Read in the next issue of Inspire how issues and, in the process, redefine your disaster recovery planning. InTechnology – in partnership with BT – is driving the role-out of 21st Century Network Auditing not only your data, but also your network, InTechnology can help you to bring massive efficiencies to the services to businesses all over the UK. Improved way in which you categorise and manage the data your business holds, to benefit from increased efficiencies in a reach for Ethernet and DSL services and reduced way your business categorises and manages its data; while substantially decreasing the possibility your network costs have the needs of our customers in mind. will fail to cope with either the data it is handling or the demands placed on it in a recovery situation. 04 Call us on 01423 850000 or contact your Account Manager for more information - inspire@intechnology.com www.intechnology.com