Increase event attendence and scale revenue with virtual events: Social27
•Als PPTX, PDF herunterladen•
0 gefällt mir•624 views
This is the Social27 presentation for the PCMA Supplier Showdown at the PCMA event in Las Vegas in JAn 2011. Four virtual event platform vendors were presented with a business challenge faced by a an Organization, trying to improve event atttendence and increae revenue. See presentation fro more detail...
Empfohlen
Empfohlen
Weitere ähnliche Inhalte
Ähnlich wie Increase event attendence and scale revenue with virtual events: Social27
Ähnlich wie Increase event attendence and scale revenue with virtual events: Social27 (20)
Kürzlich hochgeladen
Kürzlich hochgeladen (20)
Increase event attendence and scale revenue with virtual events: Social27
- 1. Presentation for PCMA: Supplier Showdown International Fundraising Professional Association (IFPA) Presenter: Ike Singh Kehal Co-Founder & CEO Jan 2011, Las Vegas
- 2. The IFPA (Fictitious Organization) Total members = 45,000 40 years old 255 Chapters worldwide Two annual events in North America The International Conference on Fundraising (January) The Future Of Philanthropy For Nonprofits (July) Event Attendance= 16% of membership Event Revenue = $5.75 million Revenue Split = 40% attendee & 60% sponsor fees
- 3. IFPA Goals Strengthen IFPA Community Increase Event Participation Increase Revenue $$
- 4. Recommended Solution Introduce Hybrid Events On Demand Phase for 6 months (until next event) Stream main sessions (20%) Put remaining sessions On Demand (80%) - available 15 days post event Additional Revenue / Cost Recovery: Virtual Expo Hall Lower registration fee option for virtual event Problem Solved!! The Obvious
- 5. Explore Beyond the Obvious.Take a Detour >
- 6. Once Upon a Time 6 Monologue
- 7. Fast Forward > PresentThe world has Evolved, Advanced…. 7 Monologue
- 9. Re-visit Challenge At Hand Strengthen IFPA Community Increase Event Participation Increase Revenue $$ Expand direct event participation to beyond 2%
- 10. Firstly: IFPA members NOT Kindergarten StudentsThey have a lot of knowledge, give them an opportunity to share their knowledge…….
- 11. Rethink IFPA Strategy: To Monologue Dialogue
- 12. How?
- 13. The Inspiration Monologue Technology Entertainment Design
- 14. The Recommendation TEDX: Independently organized TED event
- 16. The Tactic for the IFPA IFPA Virtual: In a Box Virtual Summit in a Box TM
- 17. The Process: IFPA provides virtual event environment package “In A Box” to all chapters Local: Chapters launch Local event as follows: Choose 80% content from IFPA Virtual Event Library Develop 20% content locally as per priorities Bigger chapters have 1 day hybrid event Smaller chapters have virtual only
- 18. The Process: continued…. Revenue: IFPA shares virtual expo hall environment with chapters Chapters generate revenue by selling virtual booths and advertising to local sponsors
- 20. The 3 Pillars of Virtual Event Tech
- 22. Rich Profiling & Networking
- 23. Mobile: Access,Anywhere, Anytime, Any Device! http://m.social27.com
- 24. Thanks!! Experience VES11 on the Social27 platform: http://VirtualEdgeSummit.social27.com And: http://m.social27.com Blog: http://VirtualEventsHub.com Twitter: @IkeSingh Email: Ike@Social27.com Info: www.Social27.com