Mastering Influence - KickassPM
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Shahin Murray, Project Manager, at Idean Austin, recently presented at the KickassPM Meetup in Austin, Texas. In his presentation Shahin shares two sides of influence: both how to defend yourself against the will of influential people and also how to flex your own muscles of influence. Shahin shared his tactics on how to build your role as an influencer at your organization, with your clients, and with your team. Learn more about Idean at www.idean.com.
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Mastering Influence - KickassPM
- 2. operations@ idean.com designer +123 456789 1 desig@idean.com 09.30 Aipsux Gif gif cat videos Important Stuff 2 Stuff inspiration inspiration idean Mr.designer +1234567891 desig@idean.com s
- 3. INFLUENCE! Defend yourself! January 19, 2016 Shahin Murray
- 4. Contact Information IDEAN Shahin Murray Senior Project Manager Shahin@idean.com @ShahinMurray #Idean #Influence #KickassPM Objective To create innovative, awesome, happy, agile, lean, and productive teams.
- 5. Idean global studios & partners Idean studios Partners FINLAND USA
- 6. COPYRIGHT © 2016 AGENDA 1. Overview 2. Liking 3. Reciprocation 4. Social Proof 5. Consistency and commitment 6. Identity 7. The contrast principle 6
- 9. 1. THE PEOPLE WE LIKE #KICKASSPM #IDEAN
- 10. COPYRIGHT © 2016 LIKING 1. We like people similar to us; we like people we want to be like. • Opinions, personality traits, background, life-style, and dress 2. Physical Attractiveness & Halo Effect • Automatically assigned traits: talent, kindness, honesty, and intelligence • Grooming > Job qualifications • Cute kids seen as less naughty and more intelligent 3. Compliments: we tend as a rule to believe praise and to like those who provide it, oftentimes when it is clearly false! 10
- 12. How much do you like Joe? (least) 1 2 3 4 5 (most) #KICKASSPM #IDEAN
- 14. DEFENSE Listen to your heart. Trust your gut. #KICKASSPM #IDEAN
- 15. 2. RECIPROCATION Obligation to return favors #KICKASSPM #IDEAN
- 17. • All human societies subscribe to the rule • It permeates exchanges of every kind • Supports sophisticated and coordinated systems of aid, gift giving, defense, and trade #KICKASSPM #IDEAN
- 18. THE RULE IS OVERPOWERING: • Possess awesome strength often producing a “yes” response to a request that, except for an existing feeling of indebtedness, would have surely been refused. #KICKASSPM #IDEAN
- 22. • THE RULE ENFORCES UNINVITED DEBTS • THE RULE CAN TRIGGER UNFAIR EXCHANGES #KICKASSPM #IDEAN
- 23. DEFENSE Accept gifts as gifts, until recognized as tools of compliance. At that point, relabel them. #KICKASSPM #IDEAN
- 24. 3. SOCIAL PROOF Looking to others to guide our behaviors
- 25. • 95% of people are followers vs. 5% leaders • Only takes 6% of a population to sway the crowd • Works best with large amounts of uncertainty SOCIAL PROOF #KICKASSPM #IDEAN
- 26. DEFENSE Pick up your head, look around, and make your own decision. #KICKASSPM #IDEAN
- 27. 4. CONSISTENCY The desire to be consistent with our decisions. #KICKASSPM #IDEAN
- 28. COPYRIGHT © 2016 Inconsistent • Indecisive • Confused • Two-faced • Mentally ill 28 Consistent • Personal and intellectual strength • Logic • Rationality • Stability • Honesty
- 29. 5. COMMITMENT • Nodding your head • Speaking • Writing • Volunteering • Public Oath #KICKASSPM #IDEAN
- 31. KEEP CALIFORNIA BEAUTIFUL! SIGN HERE
- 32. DRIVE CAREFULLY
- 33. 17% COMPLIANCE RATE DRIVE CAREFULLY vs. 76% COMPLIANCE RATE (who signed the petition)
- 35. When you experience two similar things in succession, your perception of the second is influenced by the first. 7. The Contrast Principle #KICKASSPM #IDEAN
- 37. REJECTION, THEN RETREAT CONTRAST & RECIPROCITY #KICKASSPM #IDEAN
- 39. DEFENSE Recognize the patterns. Trust your gut. #KICKASSPM #IDEAN
- 40. BELIEFS IDENTITY & SELF IMAGE COMMITMENT & CONSISTENCY OWNERSHIP RECIPROCATION LIKABILITY SOCIAL AUTHORITY RECIPROCATION LIKABILITY
- 41. External pressures generate short term compliance. Internal pressures can create long term commitment. #KICKASSPM #IDEAN
- 42. Q & A #KICKASSPM #IDEAN
- 43. Life is too short FOR CRAPPY UX