The ESCO Report identified an erstwhile invisible Electronic Systems community in the UK. These are businesses and individuals who's (technical) roles are in the life-cycle of Electronic Systems provision. These 21c enterprises are the evolutionary product of the old 20c electronic companies that used to be visible here ... and whose demise is erroneously seen as the UKs exit from this domain. The 850k individuals; employed in 35,000 ES Enterprises and embedded into other consumer and professional businesses; collectively contribute around 5.4% to UK-GDP. This is a very different 'shaped' business, but is a story of successful adoption to the global business of creating the Electronic Systems we would miss today and on which we will depend tomorrow. This is an opportunity for the UK ... but also for the UK's Academic community within it.
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
A Sucess Culture for the UK Electronics Systems Community
1. Opinions expressed are those of the author alone
Prof. Ian Phillips
Principal Staff Eng’r,
ARM Ltd
ian.phillips@arm.com
Visiting Prof. at ...
Contribution to Industry
Award 2008
eFutures Future Workshop
British Library, London
4dec13
SlideCast and pdf available via http://ianp24.blogspot.co.uk/
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4. The British Culture of Failure ...
All UK Electronic Companies failed
The UK FABs all left or died
Electronic Innovation is all in America
Electronic Manufacture is all in China
Any business in Electronics in the UK
.... is just working-out the remains of failed industries
The UK lost every aspect of the Electronic opportunity
... so investing Tax£ in it today is just a waste of money
ARM is an interesting exception; but it is ...
Non scalable; Non repeatable; Incomprehensible
... ESCO was created to refute this perception with facts !
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5. ESCO Established ...
The UK Electronic Systems Community ...
2.9% of Employment; 5.4% of the Economy (~2x productivity!)
On par with other strategically important industries ...
GDP: Automotive (0.7%), Aerospace (0.4%), Construction (8%)
Creative (3%), Pharma/Bio (0.6%) , Tourism (9%), Universities (2.3%)
A story of UK Success!
... despite neglect and prejudice!
... We are an Unrecognised, Uncoordinated Community
... with Huge Potential do deliver much-more!
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6. ESCO Also Pointed Out ...
The Strategic Importance of Electronic Systems to the
ongoing health of the UK Economy.
The importance and practicality of establishing International
Mutual Co-Dependence in Electronic Systems Technologies
That Electronic Systems are actually all global products
To avoid national dependency, we need to develop our National Capabilities
and their abilities to supply into their life-cycles
The technology and business involved are beyond understanding of most
non-technically educated; but no less viable as a businesses because of this
The UK is in a surprisingly good place in Electronic Systems today;
but we can lose that if it continues to be neglected here ...
... Recognise and Value the UK ES Community and it will
return the favour many fold.
... But it is a 21c child; it will succeed here ... or elsewhere!
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7. The UK Electronic Systems Community
Electronic System are Human-Level Product whose Functionality
fundamentally rests on the Electronic Technology (ies) beneath.
You are part of the UK Electronic Systems Community, if : You have a UK Footprint (Your UK people are in the UK-ESC)
You work in some part of the science, technology or technical life-cycle of
Electronic Systems; their methods, components and manufacture.
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Except their overt Exploitation or direct Maintenance.
Including Fundamental Science, Manufacturing and Tech. Support.
All technologies: Hardware, embedded-software; analogue, digital; optical,
rf; systems, architecture; metrology and equipment; technical support; etc
Your Department if its work otherwise qualifies as Electronic Systems;
though your Industry or Institution is known primarily for something else.
8. Moore’s Law ...
X
100nm
10um
Transistor/PM (K)
1um
Transistors/Chip (M)
Approximate Process Geometry
10nm
Gordon Moore. Founder of Intel. (1965)
100um
ITRS’99
...
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http://en.wikipedia.org/wiki/Moore’s_law
x More Functionality on a Si Chip in 20 yrs!
9. Research within a Thriving Economy
As this UK Sector is not a Basket Case; it matters that it has an
working access to Science and Technology that it needs ...
Before a company commences actual Product Design ...
... it must know that it can succeed!
It needs Knowledge, and Installed Capabilities in all of the many
domains that it will traverse en-route to a Successful Product
Industrial Research identifies and provides answers to these issues ...
From the Known-Set and Unknown-Set (1-3yr)
How others do it (Conferences, published papers, espionage, etc)
Specialist Tools and Training
Licence, Purchase, Employ (People) or Acquire (Viable, small businesses)
It needs to see beyond this ...
Primarily from the Unknown-Set (3-5yr)
Fundamental Research (Science ... Predictable, useful fundamentals)
... But 5+ years is beyond its threshold of caring!
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10. Our Orthogonal Motivations
Their-Market ; not A-Market (ie not defined by others)
Output is Commercially Viable Product
Industries can’t change their spots overnight
Charity and Society is a nice concept
NOT Commercial objectives
Output is Science (Tending towards Technology)
Prof’s can’t change their spots overnight
Exploitation is a messy distraction
...There is a Chasm of understanding between all three groups
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11. There are Markets and Markets
Gov. Says: “Societies Challenges are a Great Market Opportunity”
Always being told this; but it is not strictly true ...
The biggest actual markets are not been predicted by Governments
Though driven by Societal need, the biggest market developments today
(Internet, Tablets and IoT) are not aligned with Societies Challenges!
They will be where Gov. spends lots of money to address Market Failure
where there’s money there is opportunity
but the best “Business Opportunities” will probably occur in a myriad of crosscutting technologies that are *also* applicable to Societies Challenges.
... These are Vectors of Market Direction; Business chooses its own!
Similarly Gov. are not the best people to direct research!
But alas, they hold your Purse-Strings (In case you hadn’t noticed!)
So now we have to help them see that what you do is an important part
of the UK’s ES Ecosystem.
... And to do that we (both) have to understand more about each other!
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12. Markets provide the Business Opportunities
3rd Era
Millions of Units
Computing as part
of our lives
2nd Era
Broad-based computing
for specific tasks
1st Era
Select work
tasks
1960
1970
1980
1990
2000
2010
2020
... Remember; the End-Customer actually funds the whole life-cycle.
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13. ARM in the Electronic Systems Market
150+
billion
CPUs cumulative
by 2020
8.7B CPUs shipped in 2012 (Growing 20%pa.pa)
75% of the things connected to the
Internet today are ARM Powered! Gartner
40+
billion
CPUs to date
1998
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http://www.arm.com/
2012
2020
14. The Chasm twixt Research and Innovation
Science
Science
Science
Science
Science
Science
Science
Technology
Technology
Technology
Capability
Capability
Capability
Capability
Capability
Capability
Capability
Gaps
Gaps
Research <= Chasm => Innovation (Product)
Implies that Research outcomes become a Product when they are ‘developed’ ... WRONG
The obvious ‘cure’; drive your national Research base closer to national Exploitation base
The truth is more complex; and so is the ‘cure’ ...
Science <= Gap => Technology <= Gap => Capability <= Gap => Product
Science – Established Predictable Fundamental Behaviour
Technology – Something Useful in the creation or reproduction of a Product
Capability – Installed Technology (Ready for mission-critical use)
Product – Something that a Customer exchanges for his/her actual money
In reality Single-Sciences seldom map to Single-Products ...
Gaps
Product
... And Single-Products inevitably depend on Many-Sciences
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15. Packing ‘Technology’ into an iCon
Analogue and Digital Design
Embedded Software
Mechanics, Plastics and Glass
Micro-Machines (MEMs)
Displays and Transducers
Robotics and Test
Knowledge and Know-How
Research, Education and Training
Components, Sub-Systems and Systems;
Design, Assembly and Manufacture
Metrology, Methodology and Tools
... Involving Many Specialist Businesses
... Round and Round the World
...Not-Least from The UK
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17. Universities need Industry ...
To guide the Direction and Exploitation of research programs ...
Not necessarily for those specific Businesses' interests.
Nor necessarily for UK Industries
To help fund the research ...
100% funded (always the favourite)
Part-Sponsored (eg: iCASE or other studentship scheme)
Support for National Funding (eg: Support for EPSRC Responsive proposals)
Strategic Relationship values (ie: Association with a certain business)
Remember ...
>95%1 of Exploitation opportunities are outside the UK
Don’t over-hype what you have (It is usually Science =>Technology)
Industry is always short-sighted (It can misdirect, mislead or misuse you)
Your local GDP contribution is ∝ to the people you employ locally
... Nothing wrong with maximising the UK-GDP component
1: Based on UK% of global GDP
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18. ... Industry needs Universities
To guide Industrial Expectations of emerging science
Industry doesn’t always know where the science/technology is going
In the portfolio providing Answers ahead of its Product needs ...
Researching the Known and Unknown Sets ...
Purchase, Licence, Contract ..for.. Tools, Methods, Objects
Educate, Build, Acquire, Employ ..for.. Business, Know-How and Knowledge
-------------------------------------
In-House ..for.. Strategic technology and short-term needs (Few/££££)
Partnering ..for.. Market building and less-strategic technology (Med/££)
Basic ..for.. Longer-term, broad-issues, non-strategic technology (Lots/£)
Remember ...
The closer to product the more valuable the service
That 99% of Universities are outside the UK (Answers matter, not sources)
That Industry also contributes to GDP by its Employment (local and global)
... Nothing wrong with maximising the UK-GDP component
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19. ... Industry also needs Universities
To provide Education of and for its Employees
First Degrees (inc Masters and Doctorates) get you going ...
They give you the Language and the Context for starting a Career
But as Careers develop, people need to be trained and re-trained to
undertake the, work expected of them/the career path they chose
Universities have the opportunity to provide
Initial training
Leading-Edge postgraduate training, aligned with their Research
Can be via employment pathways or courses
Leaving Commercial enterprises to look after the mid-ground
Industry needs people who can do ‘the work’
Formal qualifications are not a prerequisite
Education only increases the probability that you will be suited to a new role
... Engineering is a life of challenge and a life of learning; enjoy!
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20. Electronic Systems COmmunity
You ARE an Important Part of this UK Community
ESCO gives US ... Identity, Societal Value, Community and Voice
The new ESCO Council – Provides an Executive-Level Steering group
The new ESCO Executive – Provides the Delivery-Vehicle
Working Groups - Will be formed to address issues
... You will all have plenty of opportunity to participate
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http://www.esco.org.uk/
21. Conclusions
The UK has a strong and vibrant Electronics Systems Community
Employing ~850k people, in ~35,000 businesses and contributing ~5% to UK GDP.
Many tales of Successful Evolution from their 20c predecessors (dinosaurs)
Believe it ... You are a significant part of it!
Electronic Systems Community (ESCO)
Gives us an Identity but also Societal Value, Community and Voice
The Council and the Executive are just up and running
Your opportunity to get involved will be coming soon
For Your and the Communities sake ... Grasp it with both hands
Because UK-ES is not a Basket Case it matters that it Develops
We must demonstrate (to Gov) that Industry needs Academia and vice-versa
And we must make the relationship work (For the benefit of the UK)
To do that, we must all work to understand ...
Each other
..and..
The nature and life-cycle of Products
... Based on a Culture of Success! (Difficult for reticent Brits)
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