Smart Lab Exchange Brochure

DELEGATE
INFORMATION PACK

February 28 – March 2, 2011
Berlin Marriott Hotel, Germany

www.smartlabexchange.com

February 28 –
March 2, 2011 Great place to meet and
Berlin Marriott Hotel, exchange professional
Germany information with important
actors of the lab-IT,
Scientists, IT Senior
Managers, major suppliers
Welcome to the 2011 Smart Lab Exchange
& Consultants
Following on from the huge success of the 2010 Smart Lab Exchange in Brussels, we’re delighted to
announce our 6th annual event taking place on February 28 – March 2, 2011 in Berlin, Germany. Recognised Senior IT Manager for R&D, GSK Bio-
as the premier European Laboratory Informatics event, the Smart Lab Exchange provides the ideal learning logicals
platform for those tasked with enhancing laboratory innovation, operational excellence and automation
to minimise compliance risk and improve workflow from lab bench to product release.

Bringing together CIOs and Directors of Labs, IT, R&D, Quality & Compliance and Lean Six Sigma from
across the most active marketplaces, the 2011 Smart Lab Exchange enables key decision makers from
industries including life sciences (bio/pharmaceutical, biotech, medical device), petrochemical, biofuel,
cosmetics, manufacturing, food and beverage (to name a few!), to spend three days learning from and
debating with each other in an intimate environment ideal for knowledge exchange.

At the 2011 Smart Labs Exchange you will gain the tools you need to drive improved performance through
case studies that focus on the most value-driven, cost-effective and practical strategies for enhancing
process excellence, information management and collaboration, to truly achieve a “Smart Lab”

Your featured expert faculty includes:
Why You Cannot Afford to
Patrick Jeufraux,
CIO and VP, Enterprise Integration,
Mary Jensen,
Director, Knowledge Management,
Miss the 2011 Smart Lab
Areva Renewable Energies Baker Hughes Exchange
Ralph Haffner, Peter Stiefvatter,
Head of Scientific Information Systems, Global IT Manager, With a number of subtle but highly impactful
Roche Atotech changes taking place across the Exchange
portfolio, the Smart Lab Exchange 2011 will offer
Maurice Tayeh, Andrew Barendrecht,
you truly unique learning & networking
SVP and Group CIO, Innovation and Knowledge Consultant,
Technip Shell opportunities. Don’t miss the opportunity to take
advantage of:
John Leonard, Robert Edwards,
Principal Scientist and Head of Automation Chief Scientist, UK Food and Environment • This unique invitation-only forum featuring
and Informatics, AstraZeneca Research Agency senior executives only from leading national
Alexander Scheer, John Trigg, and international corporations
Director, Informatics & Knowledge Founder,
Management, Operational Excellence R&D, Phase4Informatics • Unsurpassed formal and informal networking
Merck Serono International S.A. opportunities to share and exchange ideas and
Elisabeth Goodman,
concepts with your global counterparts
Dr. Martin Curley, Owner and Principal Consultant,
Senior Principal Engineer and Director, Intel RiverRhee Consulting
Labs Europe, Intel Corporation • Benchmark your current strategies and
Jared Welsh, initiatives with other leading corporations in our
Burkhard Schaefer, North America Supply Chain Lead,
exclusive Think Tank discussions
Lead Architect, Accenture
AnIML standard
Alan Foreman, • Meeting the market leading service and
Chris Christodoulou, European Lab Technologies Lead, solution providers relevant to your business
Head of Laboratory Compliance, Accenture needs, in focused one-on-one business
MedImmune
Ken Rapp, meetings
Mike Ludlow, President & CEO,
Process and Operational Efficiency Team, Velquest • Taking part in a wide range of conference and
LGC Pharmaceutical Services discussion sessions led by peer-level
Michael Schmidt,
Gary Bouwman, Partner, presenters, sharing case-studies,
Technology Director, Lab Informatics, Lodestone Management Consultants AG best practices and unique programme updates
Dow Chemical
Gareth Maxwell, LIMS and Compliance
Erwin von Dolling, • Your own customised itinerary. Select the
Reporting Manager, Northern Ireland Water
Head of IT Services EMEA and Asia, conference sessions, Think Tank discussions
Cemex Greg Beeber, Director of EMEA, and business meetings that match your specific
MasterControl Global Ltd initiatives and current business needs
Friedrich Hübner,
Business Development Manager,
Osthus GmbH

www.smartlabexchange.com 44 (0) 207 368 9484 exchangeteam@iqpc.com

DAY 1 - Monday 28 February, 2011
14.00 Registration opens
Monday 28 February, 2011
14.50 Event Welcome

Laboratory Information Management
15.00 Chairman’s Introduction

15.15 Realising information and data as a corporate asset: Creating an information
Monday 28 February, 2011 governance culture in the lab (and beyond)
• Applying the same management principles to data that are used to manage other corporate assets
• Identifying what you need: Defining the information resource, drawing boundaries and prioritising what can and
should meaningfully be used
• Information and data value chains: Finding and resolving breaks in the chain
• Integrating data, knowledge and information management systems
• Creating a strategy: Drafting a statement of principles, setting policies and standards, and conducting an annual
strategy review
Maurice Tayeh, SVP and Group CIO, Technip

15.55 Smart Labs: Where Science meets informatics to deliver for customers
• Understanding new generation genomic technologies generating large datasets
• Enhancing handling, quality and security issues: what you need to know now
• Interpreting informatics and datasets
• Tailoring the offer to the customer’s needs
Robert Edwards, Chief Scientist, UK Food and Environment Research Agency

16.35 Success as a matter of integration: How to leverage the R&D application value
Monday 28 February, 2011 • Application integration with multiple data sources from ELN, LIMS/Lab and other solutions by a service bus concept
• Enhance end user productivity by retrieval, visualization, processing and reporting in a combined system with
R&D workflow orientation
• Accelerate discovery processes by project workspaces and gate review support
• Reduce implementation effort for project-specific requirements by a self-service approach
• Protect investments by adaptive solutions based on industry standards
Friedrich Hübner, Business Development Manager, Osthus GmbH

17.20
Monday 28 February, 2011 One-to-One Business Meetings

17.55
Monday 28 February, 2011 One-to-One Business Meetings

18.25 Welcome Drinks Reception & Dinner

DAY 2 - Tuesday 1 March, 2011
09.00 Chairman’s Welcome & Introduction to Day Two
Tuesday 1 March, 2011

Integration, Interoperability and Collaboration
09.10 The convergent lab: Accelerating discovery by enhancing data and information integration
Tuesday 1 March, 2011 • Optimising processes by integrating lab operation workflows with ELNs, LIMS and other IM systems
• Achieving seamless integration by enabling scientists to navigate complex information and records
• Isolating the greatest challenges presented by incompatible data pools and strategising tactics to facilitate data
transfer between current systems
• Identifying preexisting or forthcoming solutions that promise greater data integration
• Using next generation integration technologies and user interfaces to drive discovery Sponsored by
Ralph Haffner, Head of Scientific Information Systems, Roche


09.55 One-to-One Business Meetings
Welcome Drinks Reception & Gala Dinner
10.55 Accelerating time to market: Rapid process transfer from R&D to development manufacturing
Wednesday 2 March, 2011 • Interfacing disparate data sources and higher-order process information management technologies to provide
enterprise wide intelligence
• Implementing ELNs in regulated environments
• Improving efficiency and quality management for GMP API manufacturing
• Streamlined batch documents: Assigning workflow and responsibilities
• Devising a GMP compliant electronic records workflow
John Leonard, Principal Scientist and Head of Automation and Informatics, AstraZeneca

11.40 Improving organisational agility to drive innovation and enhance information sharing
Tuesday 1 March, 2011 • How to mature IM in a large enterprise –starting with the lab: Identifying opportunities to improve productivity,
enable high-quality decisions and mitigate risk
• Developing a framework for improved information management during a product lifecycle
• Transforming the ‘data processing and administration’ function into a true IM function
• Improving information transparency and organisational collaboration on a global scale
Patrick Jeufraux, CIO and VP, Enterprise Integration, Areva Renewable Energies

12.25
Tuesday 1 March, 2011 One-to-One Business Meetings

13.25
Seated Networking Luncheon


15.25 Cloud Computing Innovation in R&D
Understanding the pros and cons of cloud Developing and sustaining a collaborative
computing to realize maximum value learning environment
• Communicating (and leveraging) key business drivers • Leveraging next generation semantic technology and
to adopt cloud computing community building
• Examining the challenges arising from cloud • Optimizing research processes through partnering
computing implementation within a laboratory and external focus
• Data management in the cloud: exploring the • Knowledge Performance Frameworks: creating
limitations and the opportunities optimized knowledge environments

Erwin von Dolling, Head of IT Services EMEA Andrew Barendrecht, Innovation and
and Asia, Cemex Knowledge Consultant, Shell

16.10 Process Excellence Knowledge Management
Developing a Continuous Improvement (CI) Integrating knowledge management into the
culture at MedImmune: Practical steps for lab and the enterprise: Making knowledge
the lab – and beyond flow through knowledge connections
• Reviewing the history of CI at MedImmune and the • Facilitating knowledge flow to obtain the most value
development of its operational excellence from KM programs: Why the lab environment needs
programme this more than any other
• Illustrating how CI has been rolled out globally across • Managing an information governance framework on
research, operations and product development a global scale:
• Case studies and examples of successful projects maximizing business benefit and minimising risk
• Future plans: Assessing where you are, and how to • Identifying the IT tools that permit companies to
plan to embed (and sustain) a Continuous “learn” what they already know and promote
Improvement culture knowledge flow
• Attacking on multiple fronts: Policies, roles &

responsibilities, processes, technology
Alexander Scheer, Director, Informatics
& Knowledge Management, Operational
Chris Christodoulou, Head of Laboratory Excellence Research & Development,
Compliance, MedImmune Merck Serono International S.A.


16.55 Achieving the true Smart Lab: Optimising Creating the right knowledge ecosystem to
Tuesday 1 March, 2011 the business value of lab informatics drive operational excellence
• Identifying business practices necessary for • Identifying “at risk” knowledge areas including
optimising the business value of lab informatics specific skills, experience and relationships
• Ensuring business and IT alignment: Understanding • Overcoming knowledge retention challenges related
“closed loop management” to multidisciplinary project teams, integrated

• Running the lab like a business: Strategically processes and supply chains
managing your resources • Mitigating risk with Communities of Practice (CoP),
• Managing supply and demand and empowering your best-practice repositories and after-action reviews
internal customers to truly achieve business value and other approaches to mitigate risk
• Enhancing the implementation of continuous
improvement efforts to ensure efforts are sustained
long-term

Elisabeth Goodman, former Business
Operations Consultant, GlaxoSmithKline
Dr. Martin Curley, Senior Principal Engineer
and Director, Intel Labs Europe, Intel Mary Jensen, Director, Knowledge
Corporation Management, Baker Hughes

17.40
Tuesday 1 March, 2011 Chair’s Closing Remarks and Exchange Adjourns

18.00
Tuesday 1 March, 2011 Free Time

19.00
Tuesday 1 March, 2011 Evening drinks reception

DAY 3 - Wednesday 2 March, 2011
08.30 Chairman’s Welcome & Day One Recap
Wednesday 2 March, 2011

Compliance and Quality Management
08.40 Managing compliance risk, increasing efficiencies and reducing cycle times: Using
Wednesday 2 March, 2011 Procedure Execution Management Systems and Automated Quality Systems to
improve compliance and productivity
• Insights from industry deployments of cGMP Procedure Execution Management Systems (PEMS) and Automated
Quality Systems (AZ, BMS, GSK, J&J, Lilly, etc.):
•10x lower compliance risk vs paper-based
•30% efficiency gains
•and 50% cycle time reductions
• Using PEMS including deployments of Laboratory Information Management Systems (LIMS), Electronic Laboratory
Notebook Execution Systems (ELNES), Chromatography Data Systems (CDSs) and Instrument Data Systems (IDSs).
• Understanding Laboratory Execution Systems/Batch Record Execution Systems: Core technologies, architecture,
and interfaces
• Leveraging best-of-breed LIMS/CDS/ELN/PEMS: Best practices and industry landscape
• Achieving proven business results including metrics of business drivers and tools to calculate
payback and net present value of investments in systems
Ken Rapp, President & CEO, VelQuest

LIMS Implementation
09.20 From ideas to action: Lowering costs and delivering value through lab systems implementation
Wednesday 2 March, 2011 • Centralizing and rationalizing your LIMS landscape to reduce costs
• Leveraging the opportunity to rethink how you implement and integrate LIMS products and achieve greater
business value in the form of increased productivity and reduced cycle times
• Developing a practical framework for taking a business-oriented approach to implementing LIMS
Jared Welsh, North America Supply Chain Lead, Accenture
Alan Foreman, European Lab Technologies Lead, Accenture



DAY 3 - Wednesday 2 March, 2011
10.40 One-to-One Business Meetings Think Tank

11.15 “How to use MasterControl in a Lab”
• Efficient automation of Quality Events such as CAPA, Change Control, MSDS, Calibration/Maintenance, and Risk
• Accelerate time to market with effective Document Management and Change Control
• Integrating critical Quality processes with automated Training Management
• Easy integration to LIMS, ELN and Raw Data Archiving tools
Greg Beeber, Director of EMEA, MasterControl Global Ltd


12.35 One-to-One Business Meetings Think Tank

13.05 Seated Networking Lunch



Data Management, Storage and Retrieval

15.15 Improving data management and reducing Using LIMS to enhance your audit trail, improve
costs with data standards: Removing sample integrity and drive measurable time
barriers to adoption to speed up results savings
• Understanding the biggest challenges (and drivers) • Using LIMS to improve sample management in highly
in laboratory integration regulated environments
• Where do informatics systems fit, and what are their • Customising workflow and integrating with other lab
limitations? instrumentation or ERP systems to improve sample
• Emerging technologies and their integration integrity
potential: AnIML progress update • Enhancing the quality of testing methods and
• How to cope with legacy issues Identifying potential reducing time associated with collecting and logging
data compliance gaps and vulnerabilities, and field samples
reducing them to acceptable levels of risk • Using remote sampling to save time, ensure the
quality of the sample at log-in, and reduce manual
Mike Ludlow, Process and Operational transcription errors by inputting into the LIMS at
Efficiency Team, LGC Pharmaceutical source
Services
Burkhard Schaefer, Lead Architect, AnIML Gareth Maxwell, LIMS and Compliance
standard Reporting Manager, Northern Ireland Water

16.00 Automating data flow through the lab
Wednesday 2 March, 2011 • Defining lab informatics
• Choosing a lab informatics solution: determining what your lab needs and how to match requirements with
marketplace applications
• Interfacing and automating information transfer between lab systems
• Aligning your lab informatics solutions with lab work processes
Gary Bouwman, Technology Director, Lab Informatics, Dow Chemical

16.40 Chairperson’s Closing Remarks and Exchange Adjourns


February 28 –
March 2, 2011
Berlin Marriott Hotel,
Germany

THINK TANK DISCUSSIONS
Our signature Think Tank sessions encourage discussion, debate and learning in an unscripted and informal setting.
You can choose to participate in these interactive roundtable style sessions on topics which are top of mind issues.
You will be able to select from a range of Think Tank topics which will be incorporated into your personal itinerary.
These 30 minute discussions will be moderated to ensure that the discussions stay on course and deliver maximum
benefit to you. Ask questions, share experiences, ideas and find the right answers to your immediate concerns.

Science in the open: Redefining the experimental laboratory record for the web-based networked world
• Making the distinction between capturing “process” and describing an experiment
• Using feeds and feed readers to aggregate and push laboratory records
• Creating an integrated framework for managing a wide range of research objects
• Creating networks of linked data – that in principle can use disparate standards to describe themselves

Cameron Neylon,
Senior Scientist, Science and Technology Facilities Council

Implementing SAP QM for R&D and customer service Laboratories
• Improving integration between quality, manufacturing and R&D throughout supply chain
• Using SAP QM to track quality costs more efficiently
• Standardizing testing practices to enforce consistent product quality

Peter Stiefvatter, Michael Schmidt,
Global IT Manager of Atotech Partner, Lodestone Management
Consultants AG

Minimising the pain of implementing a LIMS into your data management system
• Assessing your labs needs (and factoring in other department needs including legal, IT etc)
• Selecting the right LIMS to add to your informatics structure: making educated software decisions that will compliment your existing
informatics solutions
• Key considerations for a successful LIMS implementaion
Gary Bouwman,
Technology Director, Lab Informatics,
Dow Chemical

Overcoming the most common challenges facing lab integration
• Replacing paper with electronic systems, and then dealing with the demand to interconnect other laboratory applications and processes to
produce a seamless, integrated solution
• Understanding how business and scientific demands are driving requirements for integration
• Outlining the technical barriers and constraints that challenge a way forward
• Raising questions about the available resources, knowledge and skills required to progress

John Trigg,
Director, phaseFour Informatics


More Value for your Time out of the Office
The Smart Lab Exchange offers a variety of unique learning styles and sessions, from
which you can select from to build a customised itinerary that reflects your current
initiatives, priorities and future strategic objectives. Your itinerary will consist of
conference sessions, one-to-one business meetings and our signature Think Tank
discussions:

Conference Sessions

The highly crafted conference sessions reflect the strategic issues that senior
executives have identified as priorities during our lengthy research process. You will
choose from a selection of plenary and concurrent sessions covering a myriad of
issues that will create the foundation of your agenda.
Who you will meet:
One-to-One Business Meetings
Smart Lab Exchange Delegates
An integral part of your agenda is the one-on-one business meetings with leading
solution providers. When you register for the Smart Lab Exchange, you will be asked To ensure the Exchange offers the highest degree of relevancy for
to identify the solutions and services you are currently considering, so we can invite attendees, only senior executives responsible for implementing
leading experts to the Exchange who will fit your business needs. technology into global laboratory environments within their organisation
are invited. This exclusive format allows you to connect with those peers
Prior to the Exchange, you will be able to assess the solution providers who will be
whose insights you respect most – through exceptional networking,
attending and select 6-8 who offer products and services that match your initiatives
business meetings and strategic information sharing sessions.
and priorities.

Your selections are then incorporated into your customised agenda. These private 30
minute one-on-one meetings give you the opportunity to hear from leading specialists,
whose industry knowledge and experience enable them to make a valuable contribution Executives in attendance Attendees will represent
to the requirements of your business. They offer objective, flexible and relevant will include: the following key industries:
strategies for success. • CIO • Pharmaceutical
• Global IT Director • Biopharmaceutical
This unique aspect of the Smart Lab Exchange serves to simplify the process for
• Director of R&D IT • Biotech
sourcing new solutions, enabling you to discover strategies that are working for others
• Director of R&D • Biobanking
and offering you early previews of emerging technologies.
• Head of Laboratory Informatics • Medical device
• Director of Quality Assurance • Petrochemical
Think Tank Discussion • Director of Quality Control • Biofuel
• Head of Knowledge Management • Cosmetics
Our signature Think Tank sessions encourage discussion, debate and learning in an
• Director of Analytics • Food & beverage
unscripted and informal setting. You can choose to participate in these interactive
• Director Laboratory • Defence
roundtable style sessions on topics which are top of mind issues. You will be able to
Compliance • Forensics
select from a range of Think Tank topics which will be incorporated into your personal
• IT/Lab Project Leads • Water
itinerary. These 30 minute discussions will be moderated to ensure that the discussions
• Lean Six Sigma • Environmental
stay on-course and deliver maximum benefit to you. Ask questions, share experiences,
• Agriculture
ideas and find the right answers to your immediate concerns.

Exchange Solution Providers

A spicy combination of workshops Solution Providers are invited based on the requirements of attending
delegates. The solution providers at the Smart Lab Exchange specialise
& peer networking, allowing you to in the following areas:

compare experiences and find ideas • LIMS
• Wed-based LIMS
• Workflow Management
• ERDMS Document Management
LIMS, Project Manager, Petrom
• ELN • Semantic Searching Systems
• Biological ELN • IT Infrastructure
• Scientific Data Management • Systems Integrators
• Data Quality • Process Management

The place where users and companies
• Data Management/Integration • RFID
• Data Mining • Knowledge Management
exchange solutions in a smart way • Data Visualisation • Quality Control
• Electronic Signatures • Quality Assurance
Validation Officer EDS, PRA International
• ERP • Chromatography
• Change Management • Lean Six Sigma

Good overview, all relevant vendors present
Domain Architect, Novartis Pharma AG


February 28 –
March 2, 2011
Berlin, Germany

What Your Participation Includes: Sponsored by
This exclusive event is strictly for senior Laboratory executives. If you haven’t received an invitation
to this event and would like to know if you qualify to attend please call +44 (0) 207 368 9484, email
exchangeteam@iqpc.com or fill in an invitation application online at www.smartlabexchange.com

Two-day Exchange Pricing
Book and Pay Before Book & Pay before
Friday 19th November Friday 10th Dec Standard Rate

€749+VAT €949 + VAT €949 + VAT
(including accomodation) (including accomodation) (excluding accomodation)

To apply for an invitation, please contact the Exchange team: The registration fee is ONLY
Telephone:+44 (0)20 7368 9484 payable by credit card (VISA,
Online: www.smartlabexchange.com AMEX or MasterCard)
Email: exchangeteam@iqpc.com

Participation for qualifying delegates includes:
• 2 nights accommodation at the venue*
• Access to the secure pre-event website to customise your schedule for the Exchange
• Selection of interactive discussions, keynote presentations and conference sessions
• Selection of one-on-one business meetings with solution providers
• Breakfast, lunch and refreshments
• Networking dinner on day one
* Please note we have a limited amount of free accommodation so please secure your place early to avoid paying.

The Venue
All Exchange venues are very carefully selected. We believe
that the backdrop and ambience are crucial to the success of
an Exchange. By tying in rich traditions, historic significance
and unsurpassed quality at stunning locations across Europe;
these venues present the perfect setting to conduct business
and meet a peer group of senior strategists. Our hotels provide
a peaceful and productive retreat, ensuring that you are able to
focus on your priorities for participating in this Exchange. Media partners
Fusing contemporary chic with classic elegance, the Berlin
Marriott Hotel, Germany ideally located at the Potsdamer
Platz, Berlin business district and in walking distance from
this vibrant core are the historic Brandenburg Gate, the
Philharmonic and Check Point Charlie.

A good balance between user presentations/
experiences, vendor reviews and news & networking
opportunities
Analytical Excellence Director, Givaudan UK Ltd

An original congress, different from others thanks
to easy and various exchanges
Informatics Manager, L’Oreal


Smart Lab Exchange Brochure

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