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Seo And Content 100809

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IABC San Antonio
IABC San Antonio

This was presented by Ryan Kelley, Pear Analytics at our October workshop.

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SEO and Content Presented by: Tanya L. Travers October 8, 2009
SEO - Definition ,[object Object]
Elements of SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Starting Point ,[object Object],[object Object],[object Object]
Outline ,[object Object],[object Object],[object Object],[object Object]
Content ,[object Object],[object Object],[object Object],[object Object],[object Object]
Headlines ,[object Object],[object Object],[object Object]
Blurbs/Intros/Decks ,[object Object],[object Object],[object Object],[object Object],Focus on the front o Headlines : < 1 second to get attention o Blurbs/Decks: Viewers look at the first couple of words — Eyetrack III, The Poynter Institute
Subheads, Lists, Lead-ins ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Search ,[object Object],[object Object]
Content vs. Keywords ,[object Object],[object Object],[object Object]
Tags ,[object Object],[object Object],[object Object],[object Object]
Link Building ,[object Object],[object Object],[object Object],[object Object]
Analytics Tools ,[object Object],[object Object],[object Object]
SEO and Content ,[object Object]

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Seo And Content 100809

  • 1. SEO and Content Presented by: Tanya L. Travers October 8, 2009
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