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Hydroshare’s
Legal
Defenses
Against
Copyright
Infringement
Claims:
Promotional

    Music
Storage
and
Redistribution
Under
the
Implied
License
Doctrine,
Fair
Use,
and

               the
Digital
Millennium
Copyright
Act
Safe
Harbor
Provisions





                         “You
can't
steal
something
that
was
designed
to
be
free.”
­
TRON:
Legacy
(2010)







Introduction

Hydroshare
(http://www.hydroshare.tv)
enables
recording
artists
and
authorized

rights
owners
to
upload
their
promotional
music
files
as
multimedia
projects,
which

are
then
stored
and
indexed
for
mass
free‐distribution.
Hydroshare
also
indexes
and

redistributes
projects
that
have
been
freely
released
on
the
web
and
promoted
as

viral,
creating
a
curated
repository
of
promotional
music
(formally
called

“mixtapes”)
and
video.

There
are
two
issues
of
legal
liability
involved
in
the
operation
of
Hydroshare:



             I.
Liability
to
performance
right
holders
(labels/artists)
stemming
from
the

             redistribution
of
promotional
music
on
the
Internet.


             II.
Liability
to
the
rights
owners
of
underlying
music
reused
by
the
artist
in

             the
promotional
project.





      I.        Promotional
music
released
into
the
stream
of
commerce
for
free
by

                the
appropriate
copyright
holders
are
distributed
under
a
revocable

                non­exclusive
implied
license
to
duplicate
and
redistribute
the

                work,
and
thus
Hydroshare’s
redistribution
is
a
Fair
Use.

                

             a. Copyright
Law
in
the
Modern
Digital
Music
Landscape

Digital
technology
and
the
Internet
revolution
have
shifted
certain
social
and

business
norms,
creating
dissonance
with
existing
copyright
law
in
the
process.1

Specifically,
the
Copyright
Act
states
that
copyright
is
automatically
granted
to

content
owners
and
subsequently
protected
unless
it
is
explicitly
waived.2
Therefore

a
person
who
violates
any
of
a
copyright
owner’s
exclusive
rights
is
strictly
liable
as

an
infringer.3
However,
this
law
sits
in
direct
opposition
from
modern
trends
in


























































1
See
generally
Christopher
Jensen,
Note,
The
More
Things
Change,
the
More
They
Stay
the
Same:


Copyright
Digital
Technology,
and
Social
Norms,
56
Stan.
L.
Rev.
531
(2003).

2
17
U.S.C.
§
102(a)
(2000).

3
17
U.S.C.
§
501(a)
(2000).





Marvin
Barksdale
for
Hydroshare,
Inc.

                                                                     1

digital
technology,
which
generally
enable
anyone
to
easily
copy,
distribute,
and

make
digital
works
from
available
media
without
regard
to
applicable
copyright

law.4
From
these
technologies,
new
sharing
and
distribution
norms
have
emerged

and
found
expression
through
peer‐to‐peer
networks,
open‐source
software,

promotional
mixtapes,
and
other
regimes
where
unlicensed
copying
and

distribution
are
deemed
acceptable.
5

In
this
new
environment,
while
a
number
of
content
producers
with
large
sunk
costs

may
desire
to
restrict
all
unauthorized
uses
of
content,
other
content
producers

adhering
to
new
norms,
commonly
waive
some
copyright
restrictions
and
prohibit

others,
e.g.
“for
promotional
use
only6”
or
claims
for
“failure
to
properly
attribute

authorship.7”
The
later
group
of
copyright
owners,
preferring
to
allow
certain
uses

but
not
others,
may
use
“rights
management”
or
chose
to
license
specific
uses
of

their
works.
These
Digital
Rights
Management
systems
(or
DRMs)
allow
a
copyright

holder
to
“implement
technical
constraints
on
access
to
and
use
of
digital

information,”8
and
copyright
law
provides
supplemental
protection
by
prohibiting

their
circumvention.9

A
copyright
owner
looking
to
protect
unauthorized

distribution
of
his
work
can
also
choose
from
the
many
ready‐made
rights

management
systems,
including
password
protection,
content
scrambling,
and

streaming.
10
However,
when
one
of
these
ready‐made
systems
does
not
reflect
the

rights
holder’s
preferences,
the
copyright
owner
may
choose
to
forego
such

protection,
thereby
enabling
free
sharing.11

The
result
is
the
automatic
reservation

of
all
rights12
‐
a
default
imposed
by
the
law
that
fails
to
reflect
the
copyright

owner’s
preferences13.

















As
discussed
earlier,
many
rights
holders
choose
to
license
their
work
for
specific

uses,
outside
of
DRM.
Although
these
licenses
may
be
exclusive,
most
licenses

granted
to
consumers
are
nonexclusive:
“When
the
totality
of
the
parties’
conduct

indicates
an
intent to grant such permission, the result is a nonexclusive license.”14
These nonexclusive licenses may be expressly written, orally stated, or implied from
conduct,15 and the scope of the implied license depends on the licensor’s intent16.

























































4
See
Jensen,
supra
note
2,
at
556.

5
See
David
W.
Opderbeck,
Peer
to
Peer
Networks,
Technological
Evolution,
and
Intellectual
Property


Reverse
Private
Attorney
General
Litigation,
20
Berkeley
Tech
L.J.
1685,
1696099
(2005).


6
See
Umg
Recordings,
Inc,
V.
Augusto,
2011
U.S.
App.
Lexis
52
(9th
Cir.
Cal.
Jan.
4,
2011)

7
Chris
Anderson,
The
Long
Tail:
Why
The
Future
Of
Business
Is
Selling
Less
Of
More
74
(Hyperion


2006)
(Quoting
Columbia
University
Law
Professor
Tim
Wu).

8
Dan
L.
Burk
&
Julie
E.
Cohen,
Fair
Use
Infrastructure
For
Rights
Management
Systems,
15
Harv.
J.L.
&


Tech.
41,
50
(2001).


9
See
Digital
Millennium
Copyright
Act
§103(A),
17
U.S.C.
§
1201
(2000)

10
See
Seshadri
At
4

11
Id.

12
See
17
U.S.C
§
501
(A);
But
See
17
U.S.C.
§
107
(2000)
(Stating
That
Some
Uses,
Such
As
For
News


Reporting,
May
Be
Fair
Use).

13
See
Raghu
Seshadri,
Bridging
The
Digital
Divide:
How
The
Implied
License
Doctrine
Could
Narrow


The
Copynorm­Copyright
Gap,
Ucla
J.L.

4
(2007)

14
3
Melville
B.
Nimmer
&
David
Nimmer,
Nimmer
On
Copyright
§
10.03[A][7]
At
10
49
To
50
(2007).

15
Id.





Marvin
Barksdale
for
Hydroshare,
Inc.

                                                                2

Furthermore, an implied license can be found where the copyright holder engages in
conduct “from which [the] other [party] may properly infer that the owner consents to his
use.”17 Thus, for courts to rule in favor of the existence of an implied license between an
artist or representative releasing a promotional album and a free-content distribution
website like Hydroshare, there must be evidence of the copyright holder’s intent to not
only release the music for no cost to the public but to also permit the re-distribution of the
work. In instances of valid implied consent, for Courts to find otherwise would subject
this free promotional music to unreasonable restrictions defeating the purpose for which
it was intended.18 Thus, in order to reach this conclusion, we must analyze the
relationship of the U.S. Copyright Act and the evolution of modern marketing and
promotional business strategy to the Recording Industry.

This
analysis
of
the
evolving
business
strategy
of
releasing
free
promotional
music

by
the
Recording
Industry
will
also
prove
vital
in
determining
whether

Hydroshare’s
redistribution
of
content
qualifies
as
a
“fair
use”.

In
a
2003
statement

commissioned
and
sponsored
by
the
National
Digital
Infrastructure
and

Preservation
Program,
the
US
Library
of
Congress
stated
that
the
permissibility
of

copying
or
”harvesting”
publicly
available
content
depends
on
consideration
of

traditional
fair
use
factors.19

Under
the
Copyright
Act,
“fair
use”
of
a
copyrighted

work
“is
not
an
infringement
of
copyright.”20
The
fair
use
doctrine
“creates
a
limited

privilege
in
those
other
than
the
owner
of
a
copyright
to
use
the
copyrighted

material
in
a
reasonable
manner
without
the
owner’s
consent,”
and
“permits
courts

to
avoid
rigid
application
of
the
copyright
statue
when,
on
occasion,
it
would
stifle

the
very
creativity
which
that
law
is
designed
to
foster.”

The
Library
of
Congress

recommended
circumstantial
case‐by‐case
review
on
the
following
factors:

the

nature
of
the
material
copied,
the
scope
of
the
copying,
who
would
have
access,
and

how
the
archival
use
could
affect
the
copyright
owner’s
market.21


This
paper

argues
that
because
recording
industry
copyright
owners
now
utilize
authorized

digital
promotional
releases
for
a
variety
of
legitimate
business
purposes,
they
are

inherently
reliant
on
the
spread
and
redistribution
of
this
content,
and
therefore
to

stifle
its
subsequent
distribution
would
defeat
the
purpose
for
which
it
was

intended.















































































































































































16
See
Effects
Assocs.
v.
Cohen,
908
F.2d
555,
558
(9th
Cir.
1990);
Lulirama
Ltd.,
Inc.
v.
Axcess
Broad.


Servs.,
Inc.,
128
F.3d
872,
882
(5th
Cir.
1997).


17

See,
e.g.,
De
Forest
Radio
Tel.
&
Tel.
Co.
v.
United
States,
273
U.S.
236,
241
(1927)
(setting
forth


requirements
for
an
implied
license
defense
to
a
charge
of
parent
infringement.


18
See
Storm
Impact,
Inc.
v.
Software
of
the
Month
Club,
13
F.
Supp.
2d
784,
790

(N.D.
Ill.
1998)


19
June
Besek,
Copyright
Issues
Relevant
to
the
Creation
of
a
Digital
Archive:
A
Preliminary
Assessment,


Council
on
Library
and
Information
Resources
Washington,
D.C.
and
Library
of
Congress,
17
(2003).


20
17
U.S.C.
§
107.

21
See
Besek
at
17





Marvin
Barksdale
for
Hydroshare,
Inc.

                                                                                                                          3

b. The
Copyright
Act
and
the
Economics
of
the
Traditional
Recording

            Industry


Section
102
(a)(2)
of
the
Copyright
Act
of
1976
provides
legal
protection
for

“musical
works,
including
any
accompanying
words.”
For
a
work
to
be
protected,
it

must
be
original,
and
must
be
“fixed
in
any
tangible
medium
of
expression”22.

Through
the
Act,
copyright
owners
are
given
a
set
of
exclusive
rights
to
incentivize

them
to
continue
creating
works,
and
which
benefit
society
as
a
whole.23

This

bundle
of
rights
includes
the
right
to:
1)
reproduce
the
work,
2)
prepare
derivative

works,
3)
distribute
copies
or
phonorecords
of
the
work,
4)
perform
the
work,
and

5)
display
the
work.
24


Historically
music
industry
revenues
have
come
primarily
from
selling
physical
(and

later
digital)
music
products.

Thus,
it
follows
that
copyrights
have
been
vital
to

labels
and
artists,
as
the
rights
afforded
to
these
rights
holders
directly
determine

profit
and
royalty
distribution.25
Each
of
the
bundle
of
rights
granted
to
musical

works
through
the
Copyright
Act
create
an
exclusionary
and
exploitable
right
to
a

limited
extent26.
A
digital
sale
of
a
digitally
formatted
musical
work,
just
like
a

traditional
sale
of
a
compact
disc,
creates
numerous
royalties
for
the
copyright

owners
of
the
underlying
works.

Generally,
two
royalties
are
generated
through
the

sale
of
a
musical
work
in
a
sound
recording
–
a
musical
composition
or
mechanical

royalty
and
the
performing
artist
royalty.27


Considering the money potentiality generated through the use of one musical
composition in the sale of an album, the economics of copyright protection become
clear.28 For example, assume one songwriter produces three songs that are used in a
commercial album. Further assuming two million copies of the sound recording are
distributed in the United States, the mechanical royalty due to the copyright owner in the
musical composition would be $480,000.29

In addition to the composer, the performing artist (generally signed to record label) is
also paid a royalty from digital and physical music sales. As compensation for recording
music exclusively with one label and signing over the copyright in the sound recording,
the performing artist is paid a royalty based on the number of sound recordings sold.30
But in exchange for distribution, marketing, and other company services, performing

























































22
17
U.S.C.
§
102(a)(2)(2006).

23
See
Washingtonian
Publ’g
Co.
V.
Pearson
306
U.S.
30,
36
(1939)

24
See
id.
§106.

25
See
Brian
Mencher,
Digital
Transmissions:
To
Boldly
Go
Where
No
First
Sale
Doctrine
Has
Gone


Before,
10
UCLA
ENT.
L.
Rev.
47,
53
(2002)

26
Id
at
8
(citing
17
U.S.C.
§
102(a)(2))

27
See
generally
Donald
S.
Passman,
All
You
Need
To
Know
About
The
Music
Business
211(2000)

(The


royalty
became
known
as
a
“mechanical”
for
the
action
that
was
taken
when
the
musical
sounds
were

mechanically
molded
into
the
vinyl
album.).


28
Mencher
at
9.

29
Using
the
current
the
royalty
rate
determined
by
the
U.S.
Congress,
songwriters
are
paid
8
cents


per
musical
composition
user,
per
sound
recording
distributed.
(37
C.F.R.
§
255.3
(2002))

30
See
Passman,

supra
note
45
at
90.






Marvin
Barksdale
for
Hydroshare,
Inc.

                                                            4

artists give up a number of their formerly exclusive copyrights to the label, including
autonomy regarding distribution and creative decisions. While the royalty rate fluctuates
with the medium used (i.e. cassette, compact disc, new media), an average performance
royalty is about 15% of listed retail price.31 In dollars and cents, this averages out to a
$1.10 royalty for each sound recording sold.32 Thus, for the album that sells 2 million
copies, the performing artist receives roughly $2.2 million.

During the music industry’s “Golden Age” (from 1992 – 1999) consumption of albums in
the US rose to nearly 3.5 albums per person per year, with total recorded music revenue
topping off in ‘99 at nearly $15 Billion.33 Music’s permeation into the psyche of
Americans, as well as into their collective wallets, can be directly correlated with its
permeation into multiple facets of popular culture. Through the expansion of radio, film,
cable television, and print media, music was able to affect nearly every aspect of world
culture.

The Golden Age of the music business also led to the proliferation of new recording
industry commerce and marketing strategies. Instead of relying on radio to introduce the
public to new music, music marketers also began utilizing television executives, writers,
club disk jockeys, and other influencers to promote music to the public. Thus began the
music industry swell of promotional music.


             c. The
History
and
Economic
Rationale
Behind
Promotional
Music
                  

Although
the
common
business
practices
of
marketing
and
promoting
products

have
expanded
over
time,
the
core
concepts
behind
promotion
have
remained

relatively
the
same.
Promotional
releases
in
the
recording
industry
(promos
for

short),
traditionally
were
copies
of
singles,
albums,
or
EPs
issued
by
a
label
to

journalists,
radio
stations,
retail
stores,
and
other
parties
who
might
provide
some

form
of
product
promotion
or
otherwise
generate
industry
“buzz.”34
Standard

industry
practice
is
that
no
royalties
are
paid
to
the
composers
and
performers
of

the
recorded
materials
given
away
as
promotional
items35.

But
whether
the
act
is

sending
out
key
chains,
Frisbees,
or
new
music,
record
companies
pass
on
the
costs

of
producing
and
distributing
promotional
items
to
the
artists
that
they
promote,

often
against
the
artists’
advances.36




























































31
Id.
at
90.

32
Id.

33

Paul
Cashmere,
"Music
Sales
Down
To
One
Album
Per
Person
Per
Year”
Undercover
News:
Your


Daily
Music
Fix.
28
Feb
2011
Web.
23
April
2011.

34
Lawrence
J.
Glusman,
Comment,
It’s
My
Copy,
Right?:
Music
Industry
Power
to
Control
Growing


Resale
Markets
in
Used
Digital
Audio
Recordings,
1995
WIS.
L.
REV.
709,
736
n.120.


35
Donald
E.
Biederman,
Martin
E.
Silfen,
Law
and
business
of
the
Entertainment
Industries,
Nov
30


2006,
Greenwood
Publishing,
721

36
Corrina
Cree
Clover,
Accounting
Accountability:
Should
Record
Labels
Have
a
Fiduciary
Duty
to


Report
Accurate
Royalties
to
Recording
Artists?,
23
LOY.
L.A.
ENT.
L.
REV.
395
(2003).

(An
“advance”

is
defined
in
the
boilerplate
language
of
most
music
industry
contracts
as
a
“prepayment
of
future

royalties.”)



Marvin
Barksdale
for
Hydroshare,
Inc.

                                                              5

Although
promotional
music
has
always
been
freely
given,
labels
and
artists
remain

explicit
regarding
their
intent
the
recordings
not
be
resold.
This
concept
was

recently
litigated
in
the
UMG
Records
v.
Augusto
case
in
the
Ninth
Circuit,
where

Universal
Music
Group
brought
an
infringement
claim
against
a
defendant
who
was

selling
legally
obtained
promotional
CDs.37
In order to overcome the burden of proof
necessary for the suit, although UMG admitted sending the unsolicited CDs to the
defendant by mail, they relied on inclusion of a CD affixed sticker that read “Promotional
Use Only-Not For Sale” in some cases and in others a lengthier statement that reads:

             “This CD is the property of the record company and is licensed to the
             intended recipient for personal use only. Acceptance of this CD shall
             constitute an agreement to comply with the terms of the license. Resale or
             transfer of possession is not allowed and may be punishable under federal
             and state laws.”38

Although the restrictions of this “license” were ultimately struck down in this case, it
accurately represents the marketing and promotional strategy of record labels in the
bygone age of physical CD and record promotion: release physical promotional copies
only to intended taste makers who affect the buying market.

In
any
given
era
of
the
recording
industry,
promotional
music
strategy
has
always

directly
mirrored
music
consumption.
In
the
Golden
Age
of
recorded
music,
promos

were
given
freely
to
influencers
in
TV,
movies,
and
media.
However,
in
the
‘70s
and

early
‘80s,
promo
distribution
was
limited
to
radio
and
club
disk
jockeys.



As
consumer
demand
for
cassette‐tapes
and
other
personal
media
recording
devices

rose
in
the
late
1970s,
it
didn’t
take
very
long
for
party
DJs
to
begin
integrating
these

pre‐releases
into
their
already
popular
“Party
Tapes”.
Party
Tapes
were
DJ
curated

compilations
of
live
performances
that
were
given
away
by
DJs
to
promote
their

mixing
abilities
and
their
events.
39

But
as
these
Party
Tapes
naturally
expanded
to

include
label
and
artist
provided
promotional
songs,
DJs
soon
realized
there
was
a

viable
black‐market
for
what
would
be
soon
be
known
as
the
“Mixtape.”




In
the
1990s,
as
popular
music
began
leaving
the
clubs
and
spilling
into
the
streets

and
personal
media
devices,
the
“Mixtape
DJ”
became
a
trusted
source
of
new

music.40

Because
fans
of
the
newly
popular
rap
and
hip‐hop
genres
were

accustomed
to
sharing
Party
Tapes
from
their
favorite
DJs,
and
because
the
quality

of
the
tapes
rose
via
the
expansion
of
Compact
Disks
and
the
presence
of
label/artist

supplied
music,
the
demand
for
mixtapes
in
these
genres
grew
dramatically.


Although
the
barriers
to
music
access
and
distribution
were
beginning
to
dissolve,

(mainly
through
the
proliferation
personal
media
duplication
devices)
in
the
mid


























































37
Universal
Music
Group
v.
Augusto,
558
F.
Supp.
2d
1055
(9th
Cir.
2008)

38
Id.
at
1060

39

MTV.com
(2007).
Mixtape
History.
Retrieved
April
22,
2011,
from:


http://www.mtv.com/bands/m/mixtape/news_feature_021003/index8.jhtml
            

40
Id
at
2.







Marvin
Barksdale
for
Hydroshare,
Inc.

                                                    6

1990s,
promotional
mixtapes
provided
the
opportunity
for
labels
and
artists
to
once

again
promote
their
music
on
an
influential
music
consumption
platform.
Even

further,
rights
holders
were
still
able
to
control
the
distribution
of
their
most

valuable
copyrighted
music
on
radio,
television,
in
movies
and
through
commercial

CD
sales.

Label
executive
Sean
Combs,
who
was
honored
in
2005
with
the

executive/lifetime
achievement
honor
from
the
world
famous
Justo’s
Mixtape

Awards41,
was
at
the
forefront
of
the
label‐originated
mixtape
movement
in
the
mid‐
nineties.

Nearly
a
decade
ahead
of
his
time,
Combs
was
able
to
build
the
successful

Bad
Boy
Records
brand
through
supplying
influencers
as
well
as
his
niche
fan
base

with
a
steady
supply
of
pre‐release
singles
and
exclusive
promotional
songs.
Combs

was
the
first
mainstream
recording
industry
executive
to
utilize
both
white
label

promo
releases
and
his
label’s
DJ
curated
mixtape
series
to
drive
album
sales
and

tour
revenue
throughout
the
mid
nineties.



By
1999
the
symbiotic
relationship
between
Mixtape
DJ
and
record
label
had
nearly

completely
dissolved.

Observing
that
the
most
popular
tapes
were
the
releases
with

the
most
exclusives,
mixtape
DJs
began
competing
for
who
could
acquire
the
most

unreleased
songs.

DJs
began
paying
studio
workers
and
other
artist
affiliates
to

steal
music
from
recording
sessions,
putting
them
at
odds
with
the
same
labels
that

long
supplied
them
with
legal
promotional
music.



             d. The
Recording
Industry
Versus
The
Mixtape

During the first years of the 21st century, as street mixtapes rose in popularity, recording
sales were in steady decline42. Popular mixtapes now contained the industry’s biggest
singles before they were available for purchase and in some instances before they even
reached the radio. But, although mixtapes were acting as a replacement for commercial
albums in a few genres, the overall decline in sales could be attributed to a perfect storm
of other factors. These include increasing Internet bandwidth, the widespread digitization
of physical media files, and the capabilities of home PC's increasing to better handle
playing and storing digitized audio and video files. This new environment lead to a
revolutionary development, that would eventually turn the mixtape industry on its head,
called Peer-to-Peer file sharing.
Peer-to-peer computing platforms are distributed network applications that partition tasks
between peers, who make a portion of their resources, such as processing power, disk
storage or network bandwidth, directly available to other network participants43. This in
turn made it relatively easy to transfer one or more files from one computer to another
across the Internet through various file transfers and individual file-sharing networks. By

























































41
Chris
Harris,
“Mixtape
Awards
To
Honor
P.
Diddy
As
Top
Executive”
MTV
News,
8
Mar
2005

42
Alejandro
Zentner,
"File
Sharing
and
International
Sales
of
Copyrighted
Music:
An
Empirical
Analysis


with
a
Panel
of
Countries",
The
B.E.
Journal
of
Economic
Analysis
&
Policy,
Vol.
5,
Issue
1
(2005)

43
Rüdiger Schollmeier, A Definition of Peer-to-Peer Networking for the Classification of Peer-to-Peer

Architectures and Applications, Proceedings of the First International Conference on Peer-to-Peer
Computing, IEEE (2002).





Marvin
Barksdale
for
Hydroshare,
Inc.

                                                                  7

2003, this relative ease lead an estimated 70 million people to participate in online file
sharing.44 Thus, in response to the proliferation of their copyrighted material on peer-to-
peer networks like Napster, in 2003 the RIAA began an aggressive campaign to enforce
its copyrights in recorded music against alleged infringers around the world. 45
In an extension of the recording industry’s aggressive civil litigation strategy, the labels
soon began to use US criminal law to seek the arrest and prosecution of purveyors of
mixtapes, identified as another source of the illegal proliferation of copyrighted
materials.46 Although the music was now being spread online, mixtape DJs had gained
the reputation as thieves and bootleggers, creating many of the most shared digital music
archives47 and profiting from the creativity of artists through the black market. On
January 16, 2007, Atlanta-area police, working with the RIAA, raided the offices of
Tyree Simmons, professionally known as DJ Drama, and confiscated 81,000 mixtape
CDs, along with computers and recording equipment. Drama, along with protégé DJ Don
Cannon, was also arrested and charged with a felony count of violation of Georgia’s
Racketeering Influenced Corrupt Organization law.48 The state of Georgia requires that
the name of the copyright owner of any recorded music for sale be displayed on the
packaging. According to the complaint, failure by Simmons and Cannon to do so on their
mixtape CDs represented a large-scale, organized and ongoing attempt to engage in
illegal reproduction and distribution of the copyrighted works of others. A conviction
would earn Drama and Cannon one to five years in prison and a fine of anywhere
between $10,000 and $100,000.49

DJ Drama was regarded as one of the industry’s most influential mixtape DJs, and news
of his arrest led to the removal of mixtape products from store shelves and online sites
across the country. Along with earlier raids of small music retailers, the Drama/Cannon
raid increased fear and uncertainty in the mixtape as a promotional tool and led to a
chilling of mixtape production and sales in its current compilative format.50 But,

although
the
law
made
it
clear
that
DJs
would
no
longer
be
able
to
press
and
profit

from
these
compilation
mixtapes,
as
Drama
and
Cannon
argued,
the
prominence
and

success
of
the
top
mixtape
DJs
didn’t
come
from
their
ability
to
steal
the
newest


























































44
   Ray Delgado, Law Professors Examine Ethical Controversies Of Peer-To-Peer File Sharing. Stanford
Report, March 17, 2004.
45
Paul
R.
La
Monica,
“Music
Industry
Sues
Swappers:
RIAA
Says
261
Cases
Pursued
For
Illegal


Distribution
Of
Copyrighted
Music”,
CNN
Money,
September
8,
2003

46
Horace
Anderson,
“‘Criminal
Minded?’
Mixtape
DJs,
the
Piracy
Paradox,
and
Lessons
for
the


Recording
Industry”,
76
Tennessee
Law
Review
2
(2008)

47
Id
at
2.

48
See
Hillary
Crosley,
DJ
Drama
Arrested
in
Mixtape
Raid,
BILLBOARD,
January
17,
2007,



available
at

http://www.billboard.com/bbcom/news/article_display.jsp?vnu_content_id=1003533767;


Kelefa
Sanneh,
With
the
Arrest
of
DJ
Drama,
the
Law
Takes
Aim
at
Mixtapes,
NEW
YORK


TIMES,
January
18,
2007,
at
E1.


49
See Nick Marino and S.A. Reid, Two Hip-Hop DJs’ Arrests Spotlight Atlanta as Hotbed For Music
Piracy, Atlanta Journal And Constitution, January 19, 2007, At A1; S.A. Reid, Djs To Appear Today In
Court, Atlanta Journal And Constitution, January 24, 2007 at D6.
50
See Hillary Crosley, Mixed Messages: DJ Drama’s Bust Leaves Future of Mixtapes Uncertain,
Billboard, January 27, 2007, at 8.


Marvin
Barksdale
for
Hydroshare,
Inc.

                                                                8

copyrighted
material.51
The
artists
themselves,
as
fans
of
the
Mixtape
DJ’s
ability
to

release
high
quality
and
influential
compilative
projects,
were
now
engaging
Drama

and
Canon
to
release
DJ
branded
mixtapes
consisting
entirely
of
artist
supplied

music.
52
Next
all
it
took
was
the
meteoric
success
of
one
of
the
newfound
“mixtape

artists”
to
revitalize
and
redefine
the
promotional
music
market
once
again.



          e. 50
Cent,
Freemium,
and
the
Rise
of
the
Modern
Street
Album



The most important outcome of the Internet Revolution was the lowering of the cost
barriers that historically prevented many creatives from producing and distributing their
own work. The onset of new, cheaper technologies and web infrastructure, created an
influx of new players in visual arts, software, as well as music. Therefore not only were
these industries making less money due to the online proliferation of their once well
protected copyrights, but consumers’ value perception was also declining due to market
overcrowding. In response, media executives enacted a new business model called
“freemium” in order to accommodate customers who were now quickly becoming
accustomed to the free flow of content and information.53 Freemium, a portmanteau
combining the two aspects of the business model: "free" and "premium", works by
offering a basic product or service free of charge (such as software, web services or a
music offering) while charging a premium for advanced features, functionality, or related
products and services.54 Although gaining notoriety through the “open source” and
“shareware” software business models in the early part of the 21st century, music industry
executives like Sean Combs first incorporated this model by releasing label-branded
mixtapes in the mid 90s. Ultimately, this authorized mixtape model would evolve again
with rise of a hip-hop superstar named 50 Cent, whose ascension was propped by a series
of successful freemium “street albums.”


In the tear 2000 Curtis Jackson p/k/a 50 Cent was poised to be another yet forgotten
casualty of the modern music industry. Despite being signed to Columbia Records and
having some niche success with the single “How to Rob” which appeared on the In Too
Deep movie soundtrack, the label refused to agree to release his album. After the severe
drop in sales that same year, although labels and distributers continued to sign acts to
exclusive recording agreements, many of these acts remained “on the bench,” estopped
from selling their music without mutual consent from the label as rights holder. This
created a growing number of “middle class musicians,” with a released single but an
uncertain fan base. Without market confidence, record label executives were unwilling to
spend the resources necessary to release a commercial LP. 50 Cent’s situation was

























































51
Id.

52
Id.

53
JLM
de
la
Iglesia,
JEL
Gayo,
"Doing
business
by
selling
free
services".
Web
2.0:
The
Business
Model,


2008.
Springer

54
Heires,
Katherine,"A
Business
Model
VCs
Love"
Business
2.0
11
October
2001.


http://money.cnn.com/magazines/business2/business2_archive/2006/10/01/8387115/index.htm.



Marvin
Barksdale
for
Hydroshare,
Inc.

                                                                    9

further complicated by bad blood with then industry leader Ja Rule, who was politically
freezing him out of radio and magazines. Despite soon being released from his label, 50
continued to record with his team of artists and producers. Believing in the strength of his
music and burgeoning fan base, in Spring of 2002 he released his first mixtape, 50 Cent
Is the Future, with his group G-Unit.

50 Cent’s first official promotional project, 50 Cent is the Future, in many circles is
considered the best mixtape of all time. 55 Revisiting material from larger acts like Jay-Z
and Raphael Saadiq, 50 showcased his ability to rework his own favorite songs into niche
cover-versions that resonated with his core audience. 50 Cent is the Future stood up
against the most popular hiphop releases of 2002 despite being distributed for free and
executive produced by the artist, his manager, and two mixtape DJs instead of a label.
Through this project, 50 Cent was able to create a buzz that recaptured the attention of
radio stations and media outlets around the country, eventually signing a new million-
dollar deal with Aftermath/Shady Records.

50 Cent’s next two “street albums”, building on the success of the first, set the stage for
one of the most successful commercial debut albums of all time. In 2003 he released No
Mercy, No Fear followed by God’s Plan, containing original performances and song-
writing over a mix of classic and popular instrumentals. But in addition to cover songs,
50 and his team decided to add a few original, potential singles to the tracklists including
the song “Wanksta.” Both the mixtapes and the single soared in popularity, helping his
soon to be released album (which contained “Wanksta” as bonus track) debut at number
one on the US Billboard Charts and sell over six million copies.56

50 Cent and his label Shady/Aftermath utilized the freemium model in releasing free
promotional “street albums” that were integral to his meteoric success. These mixtapes
enabled 50 to capture the attention of his market, sign a lucrative recording deal, tour the
world, and eventually release a hugely successful album that was his spring-board to
becoming one of the most successful moguls in the music industry. In essence, 50 Cent
created the promotional blueprint still followed by artists in this decade: use quality free
music releases to galvanize a fan base, tour, sign partnership deals, and (if signed)
encourage a label to invest in the marketing and sales budget required to release a
successful commercial album. Currently, copyright law fails to fairly protect the
freemium business strategy employed by many music copyright owners in the industry by
defaultly restricting the redistribution of these authorized promotional projects.57 By
examining the modern business practices of music copyright owners in light of “open-
source” and “freeware” software case law, the default position of reserving all rights in
freely released promotional works appears ineffective and drastically contrary to their
intent.



























































55
“Hustler
Musik
:
XXL
Presents
The
Top
20
Street
Albums
Of
All
Time”
XXL
Magazine
(September


2006).

56
Gold
&
Platinum:
Searchable
Database.
Recording
Industry
Association
of
America.
Retrieved
on


2011‐3‐27.

57
See
Jensen,
supra
note
2,
at
556.





Marvin
Barksdale
for
Hydroshare,
Inc.

                                                           10

f. Digital
Age
Case
Law
Involving
the
Online
Redistribution
of
Freely

                Released
Copyrighted
Material


Assuming that by allowing users access to copyrighted material released for free online
Hydroshare is engaged in direct copyright infringement, there are three available defenses
to these claims: an implied non-exclusive license for redistribution, equitable estoppel,
and fair use.

                                   i. Implied
License
in
Digital
Copyright
Law

Although an implied license is a valid defense to claims of copyright infringement, a
copyright owner is not required to expressly grant this permission.58 An implied license
can be found where the copyright holder engages in conduct “from which [the] other
[party] may properly infer that the owner consents to his use.”59 Consent to use the
copyright work need not be manifested verbally and may be inferred based on silence
where the copyright holder knows of the use and encourages it.60 This inferred
permission or lack of objection is equivalent to a nonexclusive license.61 However, this
implied nonexclusive license is revocable where no consideration has been given for the
license.62

In the 2006 case of Field v. Google, the plaintiff, an author named Blake Field, asserted a
claim for infringement against the popular Google search engine for “caching” his freely
distributed poems in their search engine, arguing these actions constituted
unauthorized

copying
and
distribution
of
his
work.63
The
Google
cache,
a
repository
of
web
pages,

images,
and
other
content,
is
assembled
by
GoogleBot,
which
locates,
analyzes,
and

catalogs
web
content
in
its
searchable
index.64
Consequently,
when
visitors
type
in
a

search
term,
Google
accesses
its
index
using
optimized
algorithms
and
returns
a

result
set
in
a
matter
of
milliseconds,
allowing
its
users
to
quickly
and
effectively

find
and
preview
the
content
they
are
searching
for.
Thus
Google
saves
and
utilizes

copyrighted
material
to
help
rights
holders
connect
with
their
potential
customers

and
vice‐versa.




The
Internet
industry
has
developed
a
set
of
widely
recognized
and
well‐published

industry
standard
protocols
by
which
copyright
owners
can
communicate
with

search
engines
such
as
Google.

The
principal
method
for
Web
site
owners
is

through
specific
instructions
in
“meta‐tags”
within
the
computer
code
(called

HTML)
hat
comprises
a
given
page.65
When
Googlebot
visits
a
page,
it
reads
through



























































58
See
Effects
Assocs.,
Inc.
V.
Cohen,
908
F.
2d
555,
558‐59
(9th
Cir.
1990).

59
See,
e.g.,
De
Forest
Radio
Tel.
&
Tel.
Co.
v.
United
States,
273
U.S.
236,
241
(1927).

60
See
Keane
Dealer
Servs.,
Inc.
v.
Harts,
968
F.
Supp.
944,
947
(S.D.N.Y.
1997)

61
See
I.A.E.,
Inc.
v.
Shaver,
74
F.3d
768,
775
(7th
Cir.
1996)


62
See
Avtec
Sys.,
Inc.
v.
Peiffer,
21
F.3d
568.
574
n.
12
(4th
Cir.
1994)

63
Field
v.
Google
Inc.,
412
F.
Supp.
2d
1106,

1107
(9th
Cir
2006)

64
Id
at
1108.

65
Id
at
1113.       



Marvin
Barksdale
for
Hydroshare,
Inc.

                                                      11

the
code,
following
the
instructions
provided.
i.e.
whether
to
include
it
in
Google’s

Web
index
cache
or
not.

Website
owners
also
can
communicate
with
search
engine

robots
by
placing
a
“robots.txt”
file
on
their
website,
which
can
also
contain
text

informing
he
robot
not
to
cache
the
site.
Both
the
“no‐archive”
meta‐tag
and
the

robot.txt
file
have
been
widely
recognized
industry
standard
for
years.66






In
Field
v.
Google,
the
Plaintiff
conceded
that
despite
not
giving
Google
explicit

permission
to
save
his
copyrighted
work,
he
was
long
aware
of
Google’s
value
added

services
to
both
web
site
owners
and
its
users,
in
providing
“cached”
links
for
web

pages.67
Furthermore,
it
was
with
this
knowledge
that
he
created
a
robot.txt
file,

intentionally
aiming
to
get
his
copyrighted
works
included
in
Google’s
index
and
to

have
Google
provide
“cached”
links
to
the
Web
pages
containing
the
works68.
Thus

with
knowledge
of
how
Google
would
use
the
copyrighted
works
he
placed
on
the

Internet,
and
with
knowledge
that
he
could
prevent
such
use,
Filed
instead
made
a

conscious
decision
to
permit
it.

Accordingly,
the
Court
ruled
that
the
Plaintiffs

conduct
was
reasonably
interpreted
as
the
grant
of
a
license
for
Google
for
that
use,

allowing
Goggle’s
implied
license
defense.




In
the
modern
recording
industry,
releasing
“freemium”
albums
has
become
a

prevalent
promotional
strategy.

Due
to
the
large
number
of
acts
that
have
had
great

success
through
releasing
free
content
online,
both
artists
and
labels
are
now
forced

to
embrace
social,
blog,
and
traditional
outlets
as
viable
marketing
tools.

Just
as

Google
provides
a
service
that
essentially
acts
as
a
filter
for
the
wealth
of

information
available
on
the
Internet,
music
blogs,
influencers,
and
other
websites

act
as
a
filter
for
the
wealth
of
music
being
released.

Thus,
just
as
Field
understood

the
benefit
of
being
included
in
Google’s
index
and
communicated
his
desire
for
his

copyrighted
material
to
be
“cached”
by
GoogleBot,
accordingly
artists
and
their

teams
actively
communicate
with
new
and
social
media
outlets,
transferring

copyrighted
works
to
the
curators
of
these
outlets
to
be
redistributed
to
their
users.





    The
Internet
industry
utilizes
a
set
of
widely
recognized
websites
by
which

copyright
owners
can
make
large
media
files
accessible
to
others,
called
file‐hosting

services.
These
websites
provide
space
on
a
server
they
own
or
lease
that
is

optimized
for
serving
large
files
to
multiple
users.
One‐click
hosts
provide
artists

aiming
to
send
files
over
the
Internet
a
low
cost,
high
quality
alternative
to
email

and
other
services
that
are
unable
to
meet
their
needs.

Popularized
by
authors
of

Shareware,
Freeware,
and
other
Free
Software,
file
hosting
services
were
created
to

address
the
inherent
bandwidth
costs
incurred
from
offering
free
downloads.

Thus

an
artist
looking
to
send
music
to
a
website
for
dissemination
would
utilize
a

hosting
site,
uploading
the
files
to
the
host
server
and
then
emailing
the
link
to
the

intended
recipient.

Similarly,
many
artists
utilize
these
links
through
their
own

websites
and
mass
emails
to
disseminate
music
to
their
fan
clubs
and
other
support


























































66
Id.


67
Id
at
1114.


68
Id.





Marvin
Barksdale
for
Hydroshare,
Inc.

                                              12

groups,
as
hosting
sites
themselves
provide
no
index,
discovery,
or
organizational

tools.



Since
hosting
service
users
do
not
have
access
to
the
site
HTML
code
itself,
Internet

industry
hosting
sites
customarily
offer
options
to
either
mark
a
file
as
private
or
to

individually
password
protect
it.
Thus
if
an
artists
is
attempting
to
prevent
mass

distribution,
he
can
share
a
file
internally
so
only
individuals
who
log
into
an

account
can
access
his
music,
or
password
protect
a
file
so
only
those
intended

recipients
who
possess
the
code
have
access.

But,
utilizing
these
protections
to

prevent
distribution
are
contrary
to
the
“freemium”
strategy
of
releasing

promotional
projects,
and
therefore
rarely
utilized
by
recording
artists.

In
order
to

recoup
value
from
the
money
spent
to
produce
the
music
distributed
through
these

releases,
artists
look
to
fully
utilize
the
culture
of
web
2.0,
frequently
encouraging

websites
and
fans
alike
to
redistribute
these
viral
gifts.




Similar
to
the
Plaintiff
in
Field
v.
Google,
modern
recording
artists,
despite
not
giving

every
blog
and
website
explicit
permission
to
redistribute
their
promotional

projects,
are
aware
of
and
benefit
from
the
services
of
websites
like
Hydroshare.

These
online
destinations
are
vital
in
acting
as
filter
for
the
wealth
of
mixtapes
and

promotional
projects
that
are
available
on
the
Internet.

It
is
with
this
knowledge

that
copyright
owners
utilize
one
click
hosting
sites
to
send
their
free
content
to

intended
recipients,
saving
the
bandwidth
costs
associated
with
providing
free

downloads
to
the
public
at
large.
By
choosing
not
to
employ
any
of
the
customary

privacy
protections,
artists
make
the
conscious
decision
that
this
promotional

material
be
freely
shared
and
redistributed
on
traditional,
blog,
and
social
media.

Thus
with
knowledge
that
Hydroshare
and
other
music
sites
redistribute
free

copyrighted
works,
and
that
they
can
easily
prevent
such
uses,
artists
that
promote

and
release
free
promotional
projects
make
a
conscious
decision
to
permit
this

redistribution.
Hydroshare
provides
its
artist
users
with
free
a
storage
solution
for

“mixtape”
artwork,
music,
and
video
and
through
an
implied
revocable
nonexclusive
license to host and redistribute other free projects, creates a repository
for
legal

promotional
albums
aiding
potential
customers
connect
with
music
rights
holders

and
vice‐versa.




                    ii. Estoppel
in
Digital
Copyright
Law


A plaintiff is estopped from asserting a claim for copyright infringement “if he has aided
the defendant in infringing or otherwise induced it to infringe or has committed cover
acts such as holding out… by silence or inaction.69 To prevail on an estoppel case a
defendant must prove the following four elements: 1. Plaintiff knew of Defendants
allegedly infringing conduct; 2. Plaintiff intended that Defended rely upon his conduct or




























































69
See
Quinn
v.
City
of
Detroit,
23
F.
Supp.
2d
741,
749
(E.D.
Mich.
1998),
2d
at
753
(internal
quotation


marks
omitted,
citing
4
Nimmer
§
13.07
(1990))



Marvin
Barksdale
for
Hydroshare,
Inc.

                                                                13

acted so that Defendant had a right to believe it was so intended; 3. Defendant was
ignorant of the true facts; and 4. Defendant detrimentally relied on Plaintiff’s conduct.70

In
the
previously
discussed
case
of
Field
v.
Google,
the
Court
found
that
all
Estoppel

elements
were
established
as
a
matter
of
law.

First,
Field knew of Google’s allegedly
infringing conduct well before any supposed infringement of his works took place.71
Field conceded that he knew that Google would automatically allow access to his works
through “Cached” links when he posted them on the Internet unless he instructed
otherwise.72 Second, Field remained silent regarding his desire not to have “Cached”
links provided to his Web site, and he intended for Google to rely on this silence for his
own benefit.73 Third,
Google
was
not
aware
that
Field
did
not
wish
to
have
Google

provide
“Cached”
links
to
his
works.74

Fourth
and
finally,
Google’s
reliance
on

Field’s
silence
was
to
its
detriment,
because
if
Field
communicated
his
preferences

to
Google,
the
parties
would
have
avoided
the
lawsuit
entirely.75



Reviewing the modern practices of the digital music industry in light of the Field v.
Google holding, artists who promote and release promotional albums for free on the
Internet are estopped from asserting claims of copyright infringement against websites
that redistribute the copyrighted material. First and foremost, these fluid promotional
projects are released with the hope and intention that they will become viral sensations,
exposing the artist to new fans and propelling their career to new heights. In order to
achieve this goal, it has become fundamental that artists encourage new media outlets to
engage in what was historically considered ‘infringing’ activity i.e. posting links to and
redistributing the copyrighted materials. As hosting sites are by nature erratic, although
they have become the industry standard for transferring music files, artists who are
looking for mass free distribution often rely on music websites and fans to disseminate
and re-host their projects. Thus, because free file-hosting sites set limits on total
download numbers, cap the time that links remain active, and terminate links based on
unreliable infringement indicators, Hydroshare and other music sites are able to address
many of the storage concerns of the modern artist. In sum, artists who release their digital
music for free, knowingly and intentionally depend on legal free content destinations to
reliably store and disseminate their large music files, and therefore are estopped from
making claims against them for copyright infringement.

                                iii. Fair
Use
in
Digital
Copyright
Law


In a 2003 paper sponsored by the US Library of Congress titled Copyright Issues
Relevant to the Creation of a Digital Archive, Besek concludes that although the law



























































70

See   Carson v. Dynegy, Inc., 344 F.3d 446, 453 (5th Cir. 2003) (citing 4 Nimmer § 13.07 (2002))
71
Field
at
1119.

72
Id.

73
Id.

74
Id.

75
Id.





Marvin
Barksdale
for
Hydroshare,
Inc.

                                                                14

contains no specific exceptions for copying, or “harvesting,” publicly available web
content its permissibility would likely depend on whether it qualified as fair use.

“Fair use” of a copyrighted work “is not an infringement of copyright” under the
Copyright Act.76 The fair use doctrine “creates a limited privilege in those other than the
owner of a copyright to use the copyrighted material in a reasonable manner without the
owner’s consent,” 77 and “permits courts to avoid rigid application of the copyright
statute when, on occasion, it would stifle the very creativity which that law is designed to
foster.”78

In analyzing whether a particular use qualifies as a “fair use,” the Copyright Act directs a
Court to analyze at least four factors: 1. The purpose and character of the use, including
whether such use is of a commercial nature or is for nonprofit educational purposes; 2.
The nature of the copyrighted work; 3. The amount and substantiality of the portion used
in relation to the copyrighted work as a whole; and 4.The effect of the use upon the
potential market for or value of the copyrighted work.79 The Court must “balance these
factors in light of the objectives of copyright law, rather than view them as definitive or
determinative tests.”80 While no one factor is dispositive, courts traditionally have given
the most weight to the first and fourth factors. 81

Once again drawing upon the holdings of the Court in Field v. Google, based on a
balancing of the relevant fair use factors, Hydroshare, by copying and distributing the
copyrighted works of artists, who have made them publicly available on the web, is
engaged in a “fair use of those copyrighted works.

                                                1. Factor
One:
Purpose
and
Character
of
the
Use

                                                           a. Hydroshare
Serves
the
Purpose
of
the
Releasing

                                                              Artist/Copyright
Owner,
Safely
and
Reliably

                                                              Releasing
the
Original
Works
to
the
Public

According to the United States Supreme Court, the fair use analysis largely turns on one
question: whether the new [use] merely “supersedes the objects” of the original creation .
. . or instead adds something new, with a further purpose or different character, altering
the first with new expression, meaning, or message; it asks, in other words, whether and
to what extent the new work is “transformative” . . . Although such transformative use is


























































76
17 U.S.C. § 107.

77
Fisher  v. Dees, 794 F.2d 432, 435 (9th Cir. 1986).

78
Dr. Seuss Enters., L.P. v. Penguin Books USA Inc., 109 F.3d 1394, 1399 (9th Cir. 1997).

79
17 U.S.C. § 107.

80
See
Kelly
v.
Arriba
Soft
Corp.,
336
F.3d
811,
818
(9th
Cir.
2003.

81
Compare
Campbell v. Acuff-Rose Music, Inc., 510 U.S. 569, 579 (1994) (focusing primarily on first

factor and whether use is transformative) and Leibovitz v. Paramount Pictures Corp., 137 F.3d 109, 114-15
(2d Cir. 1998) (affirming summary judgment of fair use for parody based primarily on the first fair use
factor) with Harper & Row, Publishers, Inc. v. Nation Enters., 471 U.S. 539, 566 (1985) (“[The fourth]
factor is undoubtedly the single most important element of fair use.”).


Marvin
Barksdale
for
Hydroshare,
Inc.

                                                                    15

not absolutely necessary for a finding of fair use, . . . the goal of copyright, to promote
science and the arts, is generally furthered by the creation of transformative works. 82

In the seminal case of Kelly v. Arriba Soft Corp.83, the Ninth Circuit determined that a
search engine’s use of copyrighted photographs was a transformative fair use based on
the fact that the search engine used the photographs in question to “improv[e] access to
information on the internet” while the original function of the work in question was
artistic.84 Assuming that modern recording artists intend to release their copyrighted
works to serve an artistic function as well, Hydroshare’s cataloging and redistribution of
the freely distributed copyrighted works at issue here, also does not supersede the
originals.

As previously discussed, the industry standard for both mass and private distribution of
music files is through free-one click hosting sites; the largest being Germany’s
RapidShare and Megaupload based in Hong Kong.85 But although these companies view
themselves as “dual-use tool[s] providing connectivity between users and storage
capacity,86” both the MPAA and RIAA have categorized them as rouge websites. In May
2010 the United States Congressional
International
Anti‐Piracy
Caucus
and
heads
of

the
Recording
Industry
Association
of
America
and
Motion
Picture
Association
of

America
listed
these
one‐click
hosts
in
a
Piracy
Watch
List
containing
the
a
list
of

Top
Priority
Countries
and
websites
that
they
believe
“undermine
the
ability
of

legitimate
services
to
compete
and
thrive
in
the
global
marketplace…”87
Rapidshare

was
also
listed
in
an
official
RIAA
response
a
request
from
the
Office
of
the
US
Trade

Representative
in
November
2010
as
inducing
its
users
to
infringe
on
the
copyrights

on
others88,
a
stance
that
was
reinforced
by
the
January
2011
study
by

MarkMonitor,
asserting
that
file‐hosting
services
have
overtaken
BitTorrent
and

traditional
file‐sharing
as
the
top
sites
for
downloading
pirated
content89.




By categorizing file hosting services as rouge havens of piracy, both the RIAA and
MPAA are ignoring the holdings in the United
States
District
Court
case
of
Perfect
10

v.
Rapidshare90
as
well
as
the
rights
and
needs
of
modern
worldwide
copyright

holders.

In
Perfect
10,
the
Court
utilized
Rapidshare’s
testimony
that
it
provides

users
with
unindexed
data
storage,
which
presents
businesses
with
an
economical


























































82
See
Campbell,
510
U.S.
at
579

83
See
Kelly.


84
Id
at
819.

85
Demetris
Antoniades,
Evangelos
P.
Markatos,
Constantine
Dovrolis,
One­Click
Hosting
Services:
A


File­Sharing
Hideout,
Internet
Measurement
Conference
2009,
2,
November
5,
2009.

86
“MegaUpload
Fights
Back
Against
MPAA
and
RIAA
Propaganda”
TorrentFreak
13
January
2011,


http://torrentfreak.com/megaupload‐fights‐back‐against‐mpaa‐and‐riaa‐propaganda‐110113.

87

Jared
Moya
“Congress’
Anti‐Piracy
Caucus
Unveils
List
of
World’s
Most
‘Notorious’
Sites”
Zero
Paid


News
19
May
2010,
http://www.zeropaid.com/news/89178/congress‐anti‐piracy‐caucus‐unveils‐
list‐of‐worlds‐most‐notorious‐sites
(Citing
“2010
Watch
List”
Congressional
International
Anti‐Piracy

Caucus,
May
19,
2010)

88
Id.

89
Id.

90
Perfect
10
v.
Rapidshare
(SDCA
09
CV
2596)
May
18,
2010.





Marvin
Barksdale
for
Hydroshare,
Inc.

                                                            16

alternative
to
buying
and
maintaining
their
own
storage
related
hardware,
to
strike

down
the
Plaintiffs claims of inducement of copyright infringement. This testimony,
including
evidence
that
the
German
edition
of
PC
World
magazine
has
twice
used

Rapidshare
to
legally
host
free
anti‐virus
software
for
its
readers,
speaks
directly
to

the
importance
and
transformative
nature
of
Hydroshare’s
use
of
copyrighted

materials.

Although
artist
and
fan
reliance
on
free
storage
sites
to
cheaply

disseminate
music
to
wide
audiences
has
propelled
one‐click
hosting
sites
to
the

forefront
of
its
war
on
piracy,
US
Courts
have
recognized
the
legality,
importance,

and
utility
of
these
services.91
In
the
modern
recording
industry
artists
rely
on
the

viral
distribution
and
redistribution
of
their
copyrighted
material
to
further
their

careers,
yet
are
forced
to
rely
on
what
the
RIAA
has
deemed
“havens
for
piracy”
for

economical
storage
and
distribution
services.


While
one‐click
hosting
serves
allow
thousands
of
artists
and
users
to
upload
files
in

return
for
a
link
they
can
either
forward
to
others
or
publish
on
their
website,
their

unreliable,
unindexed,
and
illegitimate
nature,
present
Hydroshare
an
opportunity

to
significantly
improve access to information on the internet. In acting as a storage
depot and index for copyrighted material legally released on the web with the intention
that it spread virally, there are several reasons Hydroshare’s redistribution qualifies as a
transformative use. First, by storing and redistributing promotional projects publicly
released through one-click hosting sites, Hydroshare provides copyright owners with
dependable distribution that better addresses their needs through multimedia streaming
and analytic capabilities and the needs of their fans by enabling access when the original
upload becomes inaccessible. Second, by indexing virally released promotional projects
currently residing on hosting sites, Hydroshare provides artists and fans a legal
alternative to illegal destinations for copyrighted music. Third, Hydroshare utilizes
several design features to make it clear that it doesn’t intend for its redistributed viral
projects to serve as substitute for commercial releases, including a native opportunity for
users to purchase commercial singles and albums from a given artist. Furthermore,
analogous to Google v. Field, the fact that thousands of copyright owners chose to permit
websites to redistribute their viral releases through externally hosted links and hardware
is further evidence that they do not consider Hydroshare’s redistribution as a substitute
for their own links.92
Because Hydroshare serves different and socially important purposes in offering access
to copyrighted works and encouraging instead of superseding the objectives of the
original creators, Hydroshare’s redistribution of promotional releases of recording artists
falls into the category of transformative.
                                                           b. Hydroshare’s
Status
as
a
Commercial
Enterprise

                                                              Does
Not
Negate
Fair
Use
When a use is found to be transformative, the “commercial” nature of the use is of less

























































91
Atari
Europe
S.A.S.U.

v.
Rapidshare,
OLG
Düsseldorf,
Ref
I‐20
U
59/10
(2010);
Capelight
Pictures
v.


Rapidshare
Ref.
I‐20
U
166/09;
I‐20
U
8/10
(2010);
Viacom
International,
Inc.
v.
YouTube,
Inc.,
No.
07

Civ.
2103
(2010);


92
Field
at
1120






Marvin
Barksdale
for
Hydroshare,
Inc.

                                                                    17

importance in analyzing the first fair use factor. 93 Once again drawing from Field v.
Google, while Google is a for-profit corporation, the Court ruled that the fact that Google
is a commercial operation is of only minor relevance to the fair use analysis, noting that
the transformative purpose of Google’s to be considerably more important. Hydroshare,
like Google, aims to aid users in indexing the large amount of content currently being
distributed using the web and use of copyrighted material is serves both the copyright
owner and online community at large.
                                                2. Factor
Two:
The
Nature
of
the
Copyrighted
Works
The second fair use factor looks to the nature of the plaintiff’s work. When dealing with
transformative uses, this factor has been described as “not . . . terribly significant in the
overall fair use balancing” 94 and “not much help”95 by several courts. In Kelly, the Court
ruled that this factor weighed slightly in favor of the plaintiff where the copyrighted
photographs at issue were “creative.” However many Courts, including Kelly and Field,
have also noted that copyrighted material intended for public dissemination weighs in the
favor of a fair use.96
Even assuming the copyrighted works at issue are as creative as the works at issue in
Kelly, analogous to Kelly, these recording artists publish their works on the Internet, here
distributing them to the world for free through one-click hosting links premiering on their
Web sites. Moreover, artists send out marketing “blasts” to ensure that music sites
redistribute their new releases, similar to Field, where the Court held that the Plaintiff’s
public intentions for the work balance the creative nature of the work in finding in favor
of fair use.
                                                3. Factor Three: The Amount and Substantiality of the Use
The third fair use factor looks at the amount of the work used. The Supreme Court has
made clear that even copying of entire works should not weigh against a fair use finding
where the new use serves a different function from the original, and the original work can
be viewed by anyone free of charge:
             “[W]hen one considers the nature of a televised copyrighted audiovisual
             work . . .and that timeshifting merely enables a viewer to see such a work
             which he had been invited to witness in its entirety free of charge, the fact
             that the entire work is reproduced. . . does not have its ordinary effect of



























































93
See Campbell, 510 U.S. at 579 and Kelly, 336 F.3 at 818 ((“[Transformative] works thus lie at the heart
of the fair use doctrine’s guarantee of breathing space within the confines of copyright, . . . and the more
transformative the new work, the less will be the significance of other factors, like commercialism, that
may weigh against a finding of fair use.”).
94
See Mattel Inc. v. Walking Mountains Prods., 353 F.3d 792, 803 (9th Cir.12003))
95
See Campbell, 510 U.S. at 586)

96
See Kelly, 336 F.3d at 820; See also Diamond v. Am-Law Publ’g Corp., 745 F.2d 142 (2d Cir. 1984)

(finding fair use for a letter to the editor that was published in a modified form); Salinger v. Random
House, Inc., 811 F.2d1790, 95 (2d Cir. 1987) (describing Diamond as “applying fair use to a letter to the
editor of a newspaper, which, though not previously printed, was obviously intended for dissemination”);
Field, (finding fair use in caching creative works disseminated for free on the internet


Marvin
Barksdale
for
Hydroshare,
Inc.

                                                                     18

militating against a finding of fair use.”97
Similarly, the Ninth Circuit has held that “the extent of permissible copying varies with
the purpose and character of the use” and that “[i]f the secondary user only copies as
much as is necessary for his or her intended use, then this factor will not weigh against
him or her.”98 The Ninth Circuit in Kelly thus concluded that the search engine’s use of
entire photographs was of no significance:
         “This factor neither weighs for nor against either party because, although
         Arriba did copy each of Kelly’s images as a whole, it was reasonable to do
         so in light of Arriba’s use of the images. It was necessary for Arriba to
         copy the entire image to allow users to recognize the image and decide
         whether to pursue more information about the image or the originating
         web site. If Arriba only copied part of the image, it would be more
         difficult to identify it, thereby reducing the usefulness of the visual search
         engine.”99
Similar to the broadcasters in Sony, the photographer in Kelly, and the writer in Field the
promotional music at issue for Hydroshare is released online and available to anyone,
free of charge. Also like the fair uses in Sony, Kelly, and Field the use of entire work
serves multiple transformative and socially valuable purposes, which could not be
effectively accomplished by using only portions of the work. Without allowing access to
the whole of the project, Hydroshare cannot assist Web users and content owners by
offering access to music releases that are otherwise unavailable. Because Hydroshare
uses no more of the works than is necessary in redistribution, the third fair use factor is
neutral, despite the fact that Hydroshare allows access to the entirety of the recording
artists’ works. 100
                                4. Factor Four: The Effect of the Use upon the Potential
                                    Market for or Value of the Copyrighted Work
The fourth fair use factor considers the effect of the defendant’s use upon the potential
market for the plaintiff’s work: “[A] use that has no demonstrable effect upon the
potential market for, or the value of, the copyrighted work need not be prohibited in order
to protect the author’s incentive to create.”101
The redistributed works on the Hydroshare cloud servers, much like the copyrighted
books in the Google “cache” in the Field case, were initially made freely available to the
public for free and thus similarly there is no potential market for the work. Although
Field contended that Google’s caching harmed the market for his works by depriving him
of potential revenue, the Court held this reasoning to be outside of the scope of the fourth

























































97
See Sony Corp. v. Universal City Studios, Inc., 464 U.S. 417, 449-50 (1984) (emphasis added) (affirming
as a fair use the “timeshifting” of entire television shows).


98
See
Kelly,
336
F.3d
at
820‐21.

99
See
Id.;
see
also
Mattel,
353
F.3d
at
803
n.8
(holding
that
“entire
verbatim
reproductions
are


justifiable
where
the
purpose
of
the
work
differs
from
the
original”).

100
See
Sony
464
U.S.
at
448;
See
Kelly,
336
F.2d
at
4821.
See
Field.

101
Sony,
464
U.S.
at
450.





Marvin
Barksdale
for
Hydroshare,
Inc.

                                                                19

fair use factor. The Supreme Court has explained that the fourth fair use factor only
considers the impact on markets “that creators of the original works would in general
develop or license others to develop.”102 Thus where there is no likely market for the
challenged use of the plaintiff’s works, the fourth use factor favors the defendant. 103
As previously discussed, in the current music industry hundreds of artists every year look
to release free promotional music projects under what those in digital marketing have
deemed the freemium model. Although these releases help artists set the stage for
upcoming commercial releases, book touring engagements, and sign new deals, for the
most part these artists release these projects for free, looking not to violate any exclusive
recording agreements but also to subsidize the work through viral success. But, despite
freemium’s great potential in our new digital society, the new mixtape model hasn’t been
a widespread success for all artists. Even in the case of widely successful projects,
monetization of free music has proven to be a difficult proposition. It is Hydroshare’s
position that the difficulties in creating a viable “market” for promotional music projects
is due to the limitations of current “mixtape” distribution destinations. One click-hosting
sites, although fast and free, are havens for piracy, employ erratic file termination
policies, dictate advertising, and lack index and search capabilities and mixtape
sites/blogs can’t handle the storage requirements for reliable distribution, don’t track
consumption analytics, and curate music content without legal integrity (i.e. hosting both
unlicensed DJ mixtapes and legal artist authorized free releases). Hydroshare, through its
use of copyrighted free material, addresses these unresolved needs of the modern
recording artist.
       By indexing and redistributing authorized promotional projects Hydroshare is
increasing the value of the copyrighted work and bolstering the potential market for the
new industry definition of “mixtape.” First and foremost, indexing these projects with
similar authorized high quality releases gives new credibility and clarity to a segment of
content that suffers from an unfair illegal stigma. Second, through redistributing these
projects and allowing users to stream the associated video, cover image, and music files
at the point of download, Hydroshare enables fans to consume “mixtapes” as the artist
intended: raising consumer perception and project value. Third, by providing project
content owners with robust analytics on consumer behavior, Hydroshare allows artists to
better quantity their viral success, giving them concrete tools for touring and other
negotiations. Fourth, by enabling sponsors to target advertising by user characteristics
and by individual releases, Hydroshare makes it easier for artists to subsidize their free
releases through sharing in the advertising revenue generated by their content.
Because, there is no evidence that Hydsoshare’s use had any impacton the potential
market for the work, and as Hydroshare’s redistribution has a positive impact on the non-
existent market for authorized promotional music releases the fourth factor weighs
strongly in favor of a fair use determination.104
                                                5. Additional Factor: Hydroshare’s Good Faith in


























































102
See
Campbell,
510
US
at
592.

103
See
Mattel,
353
F.3d
at
806.                 

104
See
Kelly,
336
F.3d
at
821‐22.





Marvin
Barksdale
for
Hydroshare,
Inc.

                                                            20

Redistributing Promotional Music Releases Weighs In
                                                      Favor of Fair Use
The Copyright Act authorizes courts to consider other factors than the four non-exclusive
factors discussed above.105 In particular, the Ninth Circuit has stated that courts may
evaluate whether an alleged copyright infringer has acted in good faith as part of a fair
use inquiry.106 The fact that Hydroshare acts in good faith in only redistributing projects
that were authorized and intended to be released virally lends additional support for a
finding of fair use.
Hydroshare’s fundamental mission is to help artists maximize the value in releasing free
albums, so it only redistributes projects that were clearly released in that manner.
Hydroshare honors industry-standard protocols that artists use in communicating their
release wishes to the world at large, including direct communication, social media, and
press releases. Hydroshare also provides instructions on deploying industry standard
instructions (including the Creative Commons License107) as well as an automatic
mechanism for removing redistributed projects from their cloud servers. Moreover,
Hydroshare has established an automated mechanism that searches for retail songs and
albums from the project’s author, presenting an opportunity to make a commercial
purchase while downloading or streaming the promotional work.
       Comparing the activities of the Plaintiff in Field to that of the common recording
artist releasing and promoting the availability of free music for sharing and redistribution
provides further weight in favor of a finding of fair use. In Field, the Court balanced
Google’s “caching” activities with Field’s affirmative steps to include his work in
Google’s search results and ignore the protocols that would have instructed Google not
do so. Deliberate conduct by the Plaintiff is often weighed against Defendant’s good faith
use of the work in findings of fair use.108

       In summary, the first fair use factor weighs in Hydroshare’s favor because indexing
and redistributing promotional copies of work intended to be mass distributed is a
transformative use, encouraging the purpose of the work instead of superseding it. The
second factor is neutral, use because although creative in nature, recording artists make
these works available in their entirety for free to the widest possible audience. The third
fair use factor is also neutral, as Hydroshare uses no more of the copyrighted works than
was necessary to serve its transformative purposes. The fourth fair use factor cuts
strongly in favor of fair use in the absence of any evidence of an impact on the current

























































105
See
17
U.S.C.
§
107

106
See
Fisher,
794
F.2d
at
436‐37
(“Because
‘fair
use
presupposes
“good
faith”
and
“fair
dealing,”’


courts
may
weigh
the
‘propriety
of
the
defendant’s
conduct’
in
the
equitable
balance
of
a
fair
use

determination.)

107
Creative
Commons
copyright
licenses
and
tools
forge
a
balance
inside
the
traditional
“all
rights


reserved”
setting
that
copyright
law
creates.
These
tools
give
creators
a
simple,
standardized
way
to

retain
copyright
while
allowing
others
to
copy,
distribute,
and
make
some
uses
of
their
work,
but

non‐commercially.
http://creativecommons.org/licenses/

108
See
Campbell,
510
U.S.
at
585
n.18;
Bill
Graham
Archives
LLC
v.
Dorling
Kindersley
Ltd.,
75


U.S.P.Q.2d
1192,
1199‐1200
(S.D.N.Y.
May
11,
2005)
(granting
summary
judgment
of
fair
use
based
in

part
on
defendant’s
good
faith).



Marvin
Barksdale
for
Hydroshare,
Inc.

                                                                     21

market for copyrighted promotional releases and Hydroshare’s premeditated development
of a “mixtape market”. A fifth factor, comparison of the equities, likewise favors fair
use in the case of an artist who has deliberately ignored the mechanisms that would
prevent websites like Hydroshare from redistributing their works. A balance of all these
factors demonstrates that if Hydroshare indexes and redistributes the copyrighted
authorized promotional digital releases of recording artists, Hydroshare’s conduct is a fair
use of those works.


II.         Section
512
of
the
DMCA,
17
U.S.C.
§
512,
the
"safe­harbor"
provisions,

            shield
online
service
providers,
such
as
hosting
service
providers
and

            website
operators,
from
copyright
infringement
claims
made
against

            them
based
on
the
conduct
of
their
customers
or
users.


            

            a. Definition
of
Copyright
Infringement


Two
main
pieces
of
U.S.
legislation
outline
the
permissible
use
of
an
auditory
work:


the
Copyright
Act
of
1976
(Copyright
Act)109
and
the
Digital
Millennium
Copyright

Act
of
1998
(DMCA).110
The
Copyright
Act
protects
the
rights
of
original
copyright

holders
in
“musical
works”
and
“sound
recordings,”
in
addition
to
“literary
works”

and
“motion
pictures.”
Sections
106
through
122
of
the
Copyright
Act
grants

copyright
holders
many
rights,
including
the
“exclusive
right”
to
reproduce
their

work
“in
copies
or
phonorecords,”
to
“prepare
derivative
works,”
to
sell,
rent,
lease,

or
lend
copies
or
phonorecords
of
their
work,
and
to
perform
or
display
their
work

in
public.111

The
Copyright
Act
renders
violations
of
Sections
106
through
122

illegal
and
copyright
infringers
will
be
subject
to
applicable
civil
and
criminal

penalties.

Under
the
Copyright
Act,
however,
there
are
limited
circumstances
where

an
individual
is
immune
from
liability.112

One
of
the
most
pervasive
copyright
infringement
problems
in
the
United
States
is

the
development
of
sophisticated
technology
that
allows
individuals
to
copy
or

reproduce
auditory
works.

The
most
well
known
reproductive
method
is
the
MPEG

Audio
Layer
3
(mp3),
a
form
of
“audio
compression
technology”
that
“compresses

CD‐quality
sound
.
.
.
while
retaining
most
of
the
original
fidelity.”


In
the
Copyright
Act,
Congress
anticipated
this
use
of
innovative
reproduction

technology
when
it
defined
“copies”
to
include
“material
objects,
other
than

phonorecords,
in
which
a
work
is
fixed
by
any
method
now
known
or
later

developed”
and
methods
of
“perceiv[ing],
reproduc[ing],
or
otherwise

communicat[ing],
achieved
either
directly
or
with
the
aid
of
a
machine
or
device.”113 




























































109 
See generally 17 U.S.C. § 101 (2006).
110 
See generally H.R. 2281, 105th Cong. (1998)
111 
17 U.S.C. § 102(a).
112
   See generally Id. §§ 107-112, 117, 119, 121-12248
 Id. § 107.
113
      17. U.S.C. § 101



Marvin
Barksdale
for
Hydroshare,
Inc.

                                                  22

In
the
2009
case
between
UMG
Recording,
the
largest
recording
company
in
the

world,
and
Veoh
Networks,
Inc.,
a
video
hosting
platform
backed
Michael
Eisner
and

raising
money
from
Time
Warner
and
Goldman
Sachs,
UMG
sued
the
defendant
for

direct,
contributory,
and
vicarious
copyright
infringement,
and
for
inducement
of

copyright
infringement.

Like
several
defendant
companies
that
have
developed

software
as
a
means
for
democratizing
the
distribution
of
user‐generated
content
in

recent
years,
Veoh
agreed
with
the
plaintiff’s
assertions
that
users
of
Veoh's
service

have
been
able
to
download
videos
containing
songs
for
which
UMG
owns
the

copyright,
and
that
Veoh
did
not
obtain
UMG's
authorization
to
make
those
works

available.114 
But,
in
a
move
that
normally
frames
the
substance
of
current
hosting

site
infringement
litigation,
Veoh
asserted
an
affirmative
defense
under
the
Digital

Millennium
Copyright
Act's
(“DMCA”)
“safe
harbor”
provisions.

             b. DMCA
Safe
Harbor
Provisions
for
File
Hosting
Sites

The
creation
of
the
DMCA
was
in
response
to
the
growing
popularity
of
the
internet,


coupled
with
reservations
of
copyright
holders
who
were
reluctant
to
make
their

work
available
on
the
internet
and
ISPs
who
were
fearful
of
liability
that
could
result

from
the
misuse
of
the
services
they
provide.
In
passing
the
DMCA,
Congress
sought

to
achieve
a
compromise
between
the
concerns
shared
by
copyright
holders
and

ISPs.

It
amended
the
Copyright
Act
to
(1)
include
greater
civil
and
criminal

penalties
for
copyright
infringement;
(2)
addresses
technical
measures
that
prevent

unauthorized
access
to
and/or
copying
of
a
copyrighted
work;
and
(3)
protect

Internet
innovation.




In
regards
to
protecting
innovation,
Congress
found
that
millions
of
American

Internet
users
depend
on
one
or
more
technological
intermediaries
to
transmit
or

host
information
in
both
their
business
and
personal
lives.
These
intermediaries

include
ISPs,
mobile
telecommunications
providers,
website
hosting
companies,

online
service
providers
(such
as
blog
platforms,
email
service
providers,
social

networking
websites,
and
video,
photo,
and
music
hosting
sites),
Internet
search

engines,
and
e‐commerce
platforms.
They
provide
valuable
forums
for
commerce,

personal
expression,
community
building,
political
activity,
and
the
diffusion
of

knowledge.



The
openness
of
the
Internet
also
means
that
some
individuals
will
use
these
online

service
providers
(i.e.
hosting
sites)
to
transmit
or
post
content
that
is
unlawful
or

otherwise
offensive.
Clearly,
anyone
who
creates
illegal
content
should
be
subject
to

penalties
provided
by
criminal
or
civil
law.
However,
there
is
a
temptation
in
many

countries
to
try
to
control
objectionable
content
by
punishing
not
only
the
creators

of
content
but
also
the
intermediaries
who
transmit
or
host
it.
This
is
known
as

“intermediary
liability.”
It
arises
where
governments
(or
private
individuals
through

lawsuits)
can
hold
technological
intermediaries
such
as
ISPs
and
websites



























































114
      UMG Recordings Inc. v. Veoh Networks, Inc. ,665 F. Supp. 2d 1099, 1111 (C. D. Cal. 2009)




Marvin
Barksdale
for
Hydroshare,
Inc.

                                                          23

responsible
for
unlawful
or
harmful
content
created
by
their
users
and
other
third

parties.

In
response,
Title
II
of
the
DMCA
adds
a
new
section
512
to
the
Copyright
Act
to

create
four
new
limitations
on
liability
for
copyright
infringement
by
online
service

providers.
The
limitations
are
based
on
the
following
four
categories
of
conduct
by
a

service
provider:
(1)
transitory
communications;
(2)
system
caching;
(3)
storage
of

information
on
systems
or
networks
at
direction
of
users;
and
(4)
information

location
tools.

                                   i. Eligibility
for
DMCA
Service
Provider
Liability
Limitations



To
be
eligible
for
any
of
the
limitations,
a
service
provider
must
meet
two
overall

conditions:

(1)
it
must
adopt
and
reasonably
implement
a
policy
of
terminating
in

appropriate
circumstances
the
accounts
of
subscribers
who
are
repeat
infringers;

and
(2)
it
must
accommodate
and
not
interfere
with
“standard
technical
measures.”


(Section
512(i)).

“Standard
technical
measures”
are
defined
as
measures
that

copyright
owners
use
to
identify
or
protect
copyrighted
works,
that
have
been

developed
pursuant
to
a
broad
consensus
of
copyright
owners
and
service

providers
in
an
open,
fair
and
voluntary
multi‐industry
process,
are
available
to

anyone
on
reasonable
nondiscriminatory
terms,
and
do
not
impose
substantial
costs

or
burdens
on
service
providers.
In
response,
the
Hydroshare
staff
implements
a

strict
submission
and
termination
policy,
only
accepting
content
from
the
accounts

of
verified
rights
owners
and
content
creators,
as
well
as
terminating
the
media

flagged
as
infringing
on
the
rights
of
others.


As
each
limitation
relates
to
a
separate
and
distinct
function,
and
a
determination
of

whether
a
service
provider
qualifies
for
one
of
the
limitations
does
not
bear
upon
a

determination
of
whether
the
provider
qualifies
for
any
of
the
other
three115,

Hydroshare’s
online
activities
fall
into
three
possible
categories:

(1)
transitory

communications;
(2)
system
caching;
and
(3)
storage
of
information
on
systems
or

networks
at
direction
of
users.



                                   i. Safe
Harbor
Limitation
for
Transitory
Communications


In
general
terms,
section
512(a)
limits
the
liability
of
service
providers
in

circumstances
where
the
provider
merely
acts
as
a
data
conduit,
transmitting
digital

information
from
one
point
on
a
network
to
another
at
someone
else’s
request.

This

limitation
covers
acts
of
transmission,
routing,
or
providing
connections
for
the

information,
as
well
as
the
intermediate
and
transient
copies
that
are
made

automatically
in
the
operation
of
a
network.
In
order
to
qualify
for
this
limitation,

the
service
provider’s
activities
must
meet
the
following
conditions:
(1)
the

transmission
must
be
initiated
by
a
person
other
than
the
provider;
(2)
the

transmission,
routing,
provision
of
connections,
or
copying
must
be
carried
out
by

an
automatic
technical
process
without
selection
of
material
by
the
service
provider;



























































115
Section
512(n).





Marvin
Barksdale
for
Hydroshare,
Inc.

                                                               24

Issues of Legal Liability in the Operation of the Hydroshare Distribution Software and Hydroshare.tv
Issues of Legal Liability in the Operation of the Hydroshare Distribution Software and Hydroshare.tv
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Issues of Legal Liability in the Operation of the Hydroshare Distribution Software and Hydroshare.tv

  • 1. Hydroshare’s
Legal
Defenses
Against
Copyright
Infringement
Claims:
Promotional
 Music
Storage
and
Redistribution
Under
the
Implied
License
Doctrine,
Fair
Use,
and
 the
Digital
Millennium
Copyright
Act
Safe
Harbor
Provisions
 
 
 “You
can't
steal
something
that
was
designed
to
be
free.”
­
TRON:
Legacy
(2010)
 
 
 Introduction
 Hydroshare
(http://www.hydroshare.tv)
enables
recording
artists
and
authorized
 rights
owners
to
upload
their
promotional
music
files
as
multimedia
projects,
which
 are
then
stored
and
indexed
for
mass
free‐distribution.
Hydroshare
also
indexes
and
 redistributes
projects
that
have
been
freely
released
on
the
web
and
promoted
as
 viral,
creating
a
curated
repository
of
promotional
music
(formally
called
 “mixtapes”)
and
video.
 There
are
two
issues
of
legal
liability
involved
in
the
operation
of
Hydroshare:

 I.
Liability
to
performance
right
holders
(labels/artists)
stemming
from
the
 redistribution
of
promotional
music
on
the
Internet.

 II.
Liability
to
the
rights
owners
of
underlying
music
reused
by
the
artist
in
 the
promotional
project.

 
 I. Promotional
music
released
into
the
stream
of
commerce
for
free
by
 the
appropriate
copyright
holders
are
distributed
under
a
revocable
 non­exclusive
implied
license
to
duplicate
and
redistribute
the
 work,
and
thus
Hydroshare’s
redistribution
is
a
Fair
Use.
 
 a. Copyright
Law
in
the
Modern
Digital
Music
Landscape
 Digital
technology
and
the
Internet
revolution
have
shifted
certain
social
and
 business
norms,
creating
dissonance
with
existing
copyright
law
in
the
process.1
 Specifically,
the
Copyright
Act
states
that
copyright
is
automatically
granted
to
 content
owners
and
subsequently
protected
unless
it
is
explicitly
waived.2
Therefore
 a
person
who
violates
any
of
a
copyright
owner’s
exclusive
rights
is
strictly
liable
as
 an
infringer.3
However,
this
law
sits
in
direct
opposition
from
modern
trends
in
 























































 1
See
generally
Christopher
Jensen,
Note,
The
More
Things
Change,
the
More
They
Stay
the
Same:
 Copyright
Digital
Technology,
and
Social
Norms,
56
Stan.
L.
Rev.
531
(2003).
 2
17
U.S.C.
§
102(a)
(2000).
 3
17
U.S.C.
§
501(a)
(2000).
 Marvin
Barksdale
for
Hydroshare,
Inc.

 1

  • 2. digital
technology,
which
generally
enable
anyone
to
easily
copy,
distribute,
and
 make
digital
works
from
available
media
without
regard
to
applicable
copyright
 law.4
From
these
technologies,
new
sharing
and
distribution
norms
have
emerged
 and
found
expression
through
peer‐to‐peer
networks,
open‐source
software,
 promotional
mixtapes,
and
other
regimes
where
unlicensed
copying
and
 distribution
are
deemed
acceptable.
5
 In
this
new
environment,
while
a
number
of
content
producers
with
large
sunk
costs
 may
desire
to
restrict
all
unauthorized
uses
of
content,
other
content
producers
 adhering
to
new
norms,
commonly
waive
some
copyright
restrictions
and
prohibit
 others,
e.g.
“for
promotional
use
only6”
or
claims
for
“failure
to
properly
attribute
 authorship.7”
The
later
group
of
copyright
owners,
preferring
to
allow
certain
uses
 but
not
others,
may
use
“rights
management”
or
chose
to
license
specific
uses
of
 their
works.
These
Digital
Rights
Management
systems
(or
DRMs)
allow
a
copyright
 holder
to
“implement
technical
constraints
on
access
to
and
use
of
digital
 information,”8
and
copyright
law
provides
supplemental
protection
by
prohibiting
 their
circumvention.9

A
copyright
owner
looking
to
protect
unauthorized
 distribution
of
his
work
can
also
choose
from
the
many
ready‐made
rights
 management
systems,
including
password
protection,
content
scrambling,
and
 streaming.
10
However,
when
one
of
these
ready‐made
systems
does
not
reflect
the
 rights
holder’s
preferences,
the
copyright
owner
may
choose
to
forego
such
 protection,
thereby
enabling
free
sharing.11

The
result
is
the
automatic
reservation
 of
all
rights12
‐
a
default
imposed
by
the
law
that
fails
to
reflect
the
copyright
 owner’s
preferences13.















 As
discussed
earlier,
many
rights
holders
choose
to
license
their
work
for
specific
 uses,
outside
of
DRM.
Although
these
licenses
may
be
exclusive,
most
licenses
 granted
to
consumers
are
nonexclusive:
“When
the
totality
of
the
parties’
conduct
 indicates
an
intent to grant such permission, the result is a nonexclusive license.”14 These nonexclusive licenses may be expressly written, orally stated, or implied from conduct,15 and the scope of the implied license depends on the licensor’s intent16. 























































 4
See
Jensen,
supra
note
2,
at
556.
 5
See
David
W.
Opderbeck,
Peer
to
Peer
Networks,
Technological
Evolution,
and
Intellectual
Property
 Reverse
Private
Attorney
General
Litigation,
20
Berkeley
Tech
L.J.
1685,
1696099
(2005).

 6
See
Umg
Recordings,
Inc,
V.
Augusto,
2011
U.S.
App.
Lexis
52
(9th
Cir.
Cal.
Jan.
4,
2011)
 7
Chris
Anderson,
The
Long
Tail:
Why
The
Future
Of
Business
Is
Selling
Less
Of
More
74
(Hyperion
 2006)
(Quoting
Columbia
University
Law
Professor
Tim
Wu).
 8
Dan
L.
Burk
&
Julie
E.
Cohen,
Fair
Use
Infrastructure
For
Rights
Management
Systems,
15
Harv.
J.L.
&
 Tech.
41,
50
(2001).

 9
See
Digital
Millennium
Copyright
Act
§103(A),
17
U.S.C.
§
1201
(2000)
 10
See
Seshadri
At
4
 11
Id.
 12
See
17
U.S.C
§
501
(A);
But
See
17
U.S.C.
§
107
(2000)
(Stating
That
Some
Uses,
Such
As
For
News
 Reporting,
May
Be
Fair
Use).
 13
See
Raghu
Seshadri,
Bridging
The
Digital
Divide:
How
The
Implied
License
Doctrine
Could
Narrow
 The
Copynorm­Copyright
Gap,
Ucla
J.L.

4
(2007)
 14
3
Melville
B.
Nimmer
&
David
Nimmer,
Nimmer
On
Copyright
§
10.03[A][7]
At
10
49
To
50
(2007).
 15
Id.
 Marvin
Barksdale
for
Hydroshare,
Inc.

 2

  • 3. Furthermore, an implied license can be found where the copyright holder engages in conduct “from which [the] other [party] may properly infer that the owner consents to his use.”17 Thus, for courts to rule in favor of the existence of an implied license between an artist or representative releasing a promotional album and a free-content distribution website like Hydroshare, there must be evidence of the copyright holder’s intent to not only release the music for no cost to the public but to also permit the re-distribution of the work. In instances of valid implied consent, for Courts to find otherwise would subject this free promotional music to unreasonable restrictions defeating the purpose for which it was intended.18 Thus, in order to reach this conclusion, we must analyze the relationship of the U.S. Copyright Act and the evolution of modern marketing and promotional business strategy to the Recording Industry. This
analysis
of
the
evolving
business
strategy
of
releasing
free
promotional
music
 by
the
Recording
Industry
will
also
prove
vital
in
determining
whether
 Hydroshare’s
redistribution
of
content
qualifies
as
a
“fair
use”.

In
a
2003
statement
 commissioned
and
sponsored
by
the
National
Digital
Infrastructure
and
 Preservation
Program,
the
US
Library
of
Congress
stated
that
the
permissibility
of
 copying
or
”harvesting”
publicly
available
content
depends
on
consideration
of
 traditional
fair
use
factors.19

Under
the
Copyright
Act,
“fair
use”
of
a
copyrighted
 work
“is
not
an
infringement
of
copyright.”20
The
fair
use
doctrine
“creates
a
limited
 privilege
in
those
other
than
the
owner
of
a
copyright
to
use
the
copyrighted
 material
in
a
reasonable
manner
without
the
owner’s
consent,”
and
“permits
courts
 to
avoid
rigid
application
of
the
copyright
statue
when,
on
occasion,
it
would
stifle
 the
very
creativity
which
that
law
is
designed
to
foster.”

The
Library
of
Congress
 recommended
circumstantial
case‐by‐case
review
on
the
following
factors:

the
 nature
of
the
material
copied,
the
scope
of
the
copying,
who
would
have
access,
and
 how
the
archival
use
could
affect
the
copyright
owner’s
market.21


This
paper
 argues
that
because
recording
industry
copyright
owners
now
utilize
authorized
 digital
promotional
releases
for
a
variety
of
legitimate
business
purposes,
they
are
 inherently
reliant
on
the
spread
and
redistribution
of
this
content,
and
therefore
to
 stifle
its
subsequent
distribution
would
defeat
the
purpose
for
which
it
was
 intended.

 
 
 
 




































































































































































 16
See
Effects
Assocs.
v.
Cohen,
908
F.2d
555,
558
(9th
Cir.
1990);
Lulirama
Ltd.,
Inc.
v.
Axcess
Broad.
 Servs.,
Inc.,
128
F.3d
872,
882
(5th
Cir.
1997).

 17

See,
e.g.,
De
Forest
Radio
Tel.
&
Tel.
Co.
v.
United
States,
273
U.S.
236,
241
(1927)
(setting
forth
 requirements
for
an
implied
license
defense
to
a
charge
of
parent
infringement.

 18
See
Storm
Impact,
Inc.
v.
Software
of
the
Month
Club,
13
F.
Supp.
2d
784,
790

(N.D.
Ill.
1998)

 19
June
Besek,
Copyright
Issues
Relevant
to
the
Creation
of
a
Digital
Archive:
A
Preliminary
Assessment,
 Council
on
Library
and
Information
Resources
Washington,
D.C.
and
Library
of
Congress,
17
(2003).

 20
17
U.S.C.
§
107.
 21
See
Besek
at
17
 Marvin
Barksdale
for
Hydroshare,
Inc.

 3

  • 4. b. The
Copyright
Act
and
the
Economics
of
the
Traditional
Recording
 Industry

 Section
102
(a)(2)
of
the
Copyright
Act
of
1976
provides
legal
protection
for
 “musical
works,
including
any
accompanying
words.”
For
a
work
to
be
protected,
it
 must
be
original,
and
must
be
“fixed
in
any
tangible
medium
of
expression”22.
 Through
the
Act,
copyright
owners
are
given
a
set
of
exclusive
rights
to
incentivize
 them
to
continue
creating
works,
and
which
benefit
society
as
a
whole.23

This
 bundle
of
rights
includes
the
right
to:
1)
reproduce
the
work,
2)
prepare
derivative
 works,
3)
distribute
copies
or
phonorecords
of
the
work,
4)
perform
the
work,
and
 5)
display
the
work.
24
 Historically
music
industry
revenues
have
come
primarily
from
selling
physical
(and
 later
digital)
music
products.

Thus,
it
follows
that
copyrights
have
been
vital
to
 labels
and
artists,
as
the
rights
afforded
to
these
rights
holders
directly
determine
 profit
and
royalty
distribution.25
Each
of
the
bundle
of
rights
granted
to
musical
 works
through
the
Copyright
Act
create
an
exclusionary
and
exploitable
right
to
a
 limited
extent26.
A
digital
sale
of
a
digitally
formatted
musical
work,
just
like
a
 traditional
sale
of
a
compact
disc,
creates
numerous
royalties
for
the
copyright
 owners
of
the
underlying
works.

Generally,
two
royalties
are
generated
through
the
 sale
of
a
musical
work
in
a
sound
recording
–
a
musical
composition
or
mechanical
 royalty
and
the
performing
artist
royalty.27
 Considering the money potentiality generated through the use of one musical composition in the sale of an album, the economics of copyright protection become clear.28 For example, assume one songwriter produces three songs that are used in a commercial album. Further assuming two million copies of the sound recording are distributed in the United States, the mechanical royalty due to the copyright owner in the musical composition would be $480,000.29 In addition to the composer, the performing artist (generally signed to record label) is also paid a royalty from digital and physical music sales. As compensation for recording music exclusively with one label and signing over the copyright in the sound recording, the performing artist is paid a royalty based on the number of sound recordings sold.30 But in exchange for distribution, marketing, and other company services, performing 























































 22
17
U.S.C.
§
102(a)(2)(2006).
 23
See
Washingtonian
Publ’g
Co.
V.
Pearson
306
U.S.
30,
36
(1939)
 24
See
id.
§106.
 25
See
Brian
Mencher,
Digital
Transmissions:
To
Boldly
Go
Where
No
First
Sale
Doctrine
Has
Gone
 Before,
10
UCLA
ENT.
L.
Rev.
47,
53
(2002)
 26
Id
at
8
(citing
17
U.S.C.
§
102(a)(2))
 27
See
generally
Donald
S.
Passman,
All
You
Need
To
Know
About
The
Music
Business
211(2000)

(The
 royalty
became
known
as
a
“mechanical”
for
the
action
that
was
taken
when
the
musical
sounds
were
 mechanically
molded
into
the
vinyl
album.).

 28
Mencher
at
9.
 29
Using
the
current
the
royalty
rate
determined
by
the
U.S.
Congress,
songwriters
are
paid
8
cents
 per
musical
composition
user,
per
sound
recording
distributed.
(37
C.F.R.
§
255.3
(2002))
 30
See
Passman,

supra
note
45
at
90.

 Marvin
Barksdale
for
Hydroshare,
Inc.

 4

  • 5. artists give up a number of their formerly exclusive copyrights to the label, including autonomy regarding distribution and creative decisions. While the royalty rate fluctuates with the medium used (i.e. cassette, compact disc, new media), an average performance royalty is about 15% of listed retail price.31 In dollars and cents, this averages out to a $1.10 royalty for each sound recording sold.32 Thus, for the album that sells 2 million copies, the performing artist receives roughly $2.2 million. During the music industry’s “Golden Age” (from 1992 – 1999) consumption of albums in the US rose to nearly 3.5 albums per person per year, with total recorded music revenue topping off in ‘99 at nearly $15 Billion.33 Music’s permeation into the psyche of Americans, as well as into their collective wallets, can be directly correlated with its permeation into multiple facets of popular culture. Through the expansion of radio, film, cable television, and print media, music was able to affect nearly every aspect of world culture. The Golden Age of the music business also led to the proliferation of new recording industry commerce and marketing strategies. Instead of relying on radio to introduce the public to new music, music marketers also began utilizing television executives, writers, club disk jockeys, and other influencers to promote music to the public. Thus began the music industry swell of promotional music. 
 c. The
History
and
Economic
Rationale
Behind
Promotional
Music
 
 Although
the
common
business
practices
of
marketing
and
promoting
products
 have
expanded
over
time,
the
core
concepts
behind
promotion
have
remained
 relatively
the
same.
Promotional
releases
in
the
recording
industry
(promos
for
 short),
traditionally
were
copies
of
singles,
albums,
or
EPs
issued
by
a
label
to
 journalists,
radio
stations,
retail
stores,
and
other
parties
who
might
provide
some
 form
of
product
promotion
or
otherwise
generate
industry
“buzz.”34
Standard
 industry
practice
is
that
no
royalties
are
paid
to
the
composers
and
performers
of
 the
recorded
materials
given
away
as
promotional
items35.

But
whether
the
act
is
 sending
out
key
chains,
Frisbees,
or
new
music,
record
companies
pass
on
the
costs
 of
producing
and
distributing
promotional
items
to
the
artists
that
they
promote,
 often
against
the
artists’
advances.36

 























































 31
Id.
at
90.
 32
Id.
 33

Paul
Cashmere,
"Music
Sales
Down
To
One
Album
Per
Person
Per
Year”
Undercover
News:
Your
 Daily
Music
Fix.
28
Feb
2011
Web.
23
April
2011.
 34
Lawrence
J.
Glusman,
Comment,
It’s
My
Copy,
Right?:
Music
Industry
Power
to
Control
Growing
 Resale
Markets
in
Used
Digital
Audio
Recordings,
1995
WIS.
L.
REV.
709,
736
n.120.

 35
Donald
E.
Biederman,
Martin
E.
Silfen,
Law
and
business
of
the
Entertainment
Industries,
Nov
30
 2006,
Greenwood
Publishing,
721
 36
Corrina
Cree
Clover,
Accounting
Accountability:
Should
Record
Labels
Have
a
Fiduciary
Duty
to
 Report
Accurate
Royalties
to
Recording
Artists?,
23
LOY.
L.A.
ENT.
L.
REV.
395
(2003).

(An
“advance”
 is
defined
in
the
boilerplate
language
of
most
music
industry
contracts
as
a
“prepayment
of
future
 royalties.”)
 Marvin
Barksdale
for
Hydroshare,
Inc.

 5

  • 6. Although
promotional
music
has
always
been
freely
given,
labels
and
artists
remain
 explicit
regarding
their
intent
the
recordings
not
be
resold.
This
concept
was
 recently
litigated
in
the
UMG
Records
v.
Augusto
case
in
the
Ninth
Circuit,
where
 Universal
Music
Group
brought
an
infringement
claim
against
a
defendant
who
was
 selling
legally
obtained
promotional
CDs.37
In order to overcome the burden of proof necessary for the suit, although UMG admitted sending the unsolicited CDs to the defendant by mail, they relied on inclusion of a CD affixed sticker that read “Promotional Use Only-Not For Sale” in some cases and in others a lengthier statement that reads: “This CD is the property of the record company and is licensed to the intended recipient for personal use only. Acceptance of this CD shall constitute an agreement to comply with the terms of the license. Resale or transfer of possession is not allowed and may be punishable under federal and state laws.”38 Although the restrictions of this “license” were ultimately struck down in this case, it accurately represents the marketing and promotional strategy of record labels in the bygone age of physical CD and record promotion: release physical promotional copies only to intended taste makers who affect the buying market. In
any
given
era
of
the
recording
industry,
promotional
music
strategy
has
always
 directly
mirrored
music
consumption.
In
the
Golden
Age
of
recorded
music,
promos
 were
given
freely
to
influencers
in
TV,
movies,
and
media.
However,
in
the
‘70s
and
 early
‘80s,
promo
distribution
was
limited
to
radio
and
club
disk
jockeys.

 As
consumer
demand
for
cassette‐tapes
and
other
personal
media
recording
devices
 rose
in
the
late
1970s,
it
didn’t
take
very
long
for
party
DJs
to
begin
integrating
these
 pre‐releases
into
their
already
popular
“Party
Tapes”.
Party
Tapes
were
DJ
curated
 compilations
of
live
performances
that
were
given
away
by
DJs
to
promote
their
 mixing
abilities
and
their
events.
39

But
as
these
Party
Tapes
naturally
expanded
to
 include
label
and
artist
provided
promotional
songs,
DJs
soon
realized
there
was
a
 viable
black‐market
for
what
would
be
soon
be
known
as
the
“Mixtape.”


 In
the
1990s,
as
popular
music
began
leaving
the
clubs
and
spilling
into
the
streets
 and
personal
media
devices,
the
“Mixtape
DJ”
became
a
trusted
source
of
new
 music.40

Because
fans
of
the
newly
popular
rap
and
hip‐hop
genres
were
 accustomed
to
sharing
Party
Tapes
from
their
favorite
DJs,
and
because
the
quality
 of
the
tapes
rose
via
the
expansion
of
Compact
Disks
and
the
presence
of
label/artist
 supplied
music,
the
demand
for
mixtapes
in
these
genres
grew
dramatically.

 Although
the
barriers
to
music
access
and
distribution
were
beginning
to
dissolve,
 (mainly
through
the
proliferation
personal
media
duplication
devices)
in
the
mid
 























































 37
Universal
Music
Group
v.
Augusto,
558
F.
Supp.
2d
1055
(9th
Cir.
2008)
 38
Id.
at
1060
 39

MTV.com
(2007).
Mixtape
History.
Retrieved
April
22,
2011,
from:
 http://www.mtv.com/bands/m/mixtape/news_feature_021003/index8.jhtml
 
 40
Id
at
2.


 Marvin
Barksdale
for
Hydroshare,
Inc.

 6

  • 7. 1990s,
promotional
mixtapes
provided
the
opportunity
for
labels
and
artists
to
once
 again
promote
their
music
on
an
influential
music
consumption
platform.
Even
 further,
rights
holders
were
still
able
to
control
the
distribution
of
their
most
 valuable
copyrighted
music
on
radio,
television,
in
movies
and
through
commercial
 CD
sales.

Label
executive
Sean
Combs,
who
was
honored
in
2005
with
the
 executive/lifetime
achievement
honor
from
the
world
famous
Justo’s
Mixtape
 Awards41,
was
at
the
forefront
of
the
label‐originated
mixtape
movement
in
the
mid‐ nineties.

Nearly
a
decade
ahead
of
his
time,
Combs
was
able
to
build
the
successful
 Bad
Boy
Records
brand
through
supplying
influencers
as
well
as
his
niche
fan
base
 with
a
steady
supply
of
pre‐release
singles
and
exclusive
promotional
songs.
Combs
 was
the
first
mainstream
recording
industry
executive
to
utilize
both
white
label
 promo
releases
and
his
label’s
DJ
curated
mixtape
series
to
drive
album
sales
and
 tour
revenue
throughout
the
mid
nineties.

 By
1999
the
symbiotic
relationship
between
Mixtape
DJ
and
record
label
had
nearly
 completely
dissolved.

Observing
that
the
most
popular
tapes
were
the
releases
with
 the
most
exclusives,
mixtape
DJs
began
competing
for
who
could
acquire
the
most
 unreleased
songs.

DJs
began
paying
studio
workers
and
other
artist
affiliates
to
 steal
music
from
recording
sessions,
putting
them
at
odds
with
the
same
labels
that
 long
supplied
them
with
legal
promotional
music.


 d. The
Recording
Industry
Versus
The
Mixtape
 During the first years of the 21st century, as street mixtapes rose in popularity, recording sales were in steady decline42. Popular mixtapes now contained the industry’s biggest singles before they were available for purchase and in some instances before they even reached the radio. But, although mixtapes were acting as a replacement for commercial albums in a few genres, the overall decline in sales could be attributed to a perfect storm of other factors. These include increasing Internet bandwidth, the widespread digitization of physical media files, and the capabilities of home PC's increasing to better handle playing and storing digitized audio and video files. This new environment lead to a revolutionary development, that would eventually turn the mixtape industry on its head, called Peer-to-Peer file sharing. Peer-to-peer computing platforms are distributed network applications that partition tasks between peers, who make a portion of their resources, such as processing power, disk storage or network bandwidth, directly available to other network participants43. This in turn made it relatively easy to transfer one or more files from one computer to another across the Internet through various file transfers and individual file-sharing networks. By 























































 41
Chris
Harris,
“Mixtape
Awards
To
Honor
P.
Diddy
As
Top
Executive”
MTV
News,
8
Mar
2005
 42
Alejandro
Zentner,
"File
Sharing
and
International
Sales
of
Copyrighted
Music:
An
Empirical
Analysis
 with
a
Panel
of
Countries",
The
B.E.
Journal
of
Economic
Analysis
&
Policy,
Vol.
5,
Issue
1
(2005)
 43
Rüdiger Schollmeier, A Definition of Peer-to-Peer Networking for the Classification of Peer-to-Peer Architectures and Applications, Proceedings of the First International Conference on Peer-to-Peer Computing, IEEE (2002). 
 Marvin
Barksdale
for
Hydroshare,
Inc.

 7

  • 8. 2003, this relative ease lead an estimated 70 million people to participate in online file sharing.44 Thus, in response to the proliferation of their copyrighted material on peer-to- peer networks like Napster, in 2003 the RIAA began an aggressive campaign to enforce its copyrights in recorded music against alleged infringers around the world. 45 In an extension of the recording industry’s aggressive civil litigation strategy, the labels soon began to use US criminal law to seek the arrest and prosecution of purveyors of mixtapes, identified as another source of the illegal proliferation of copyrighted materials.46 Although the music was now being spread online, mixtape DJs had gained the reputation as thieves and bootleggers, creating many of the most shared digital music archives47 and profiting from the creativity of artists through the black market. On January 16, 2007, Atlanta-area police, working with the RIAA, raided the offices of Tyree Simmons, professionally known as DJ Drama, and confiscated 81,000 mixtape CDs, along with computers and recording equipment. Drama, along with protégé DJ Don Cannon, was also arrested and charged with a felony count of violation of Georgia’s Racketeering Influenced Corrupt Organization law.48 The state of Georgia requires that the name of the copyright owner of any recorded music for sale be displayed on the packaging. According to the complaint, failure by Simmons and Cannon to do so on their mixtape CDs represented a large-scale, organized and ongoing attempt to engage in illegal reproduction and distribution of the copyrighted works of others. A conviction would earn Drama and Cannon one to five years in prison and a fine of anywhere between $10,000 and $100,000.49 DJ Drama was regarded as one of the industry’s most influential mixtape DJs, and news of his arrest led to the removal of mixtape products from store shelves and online sites across the country. Along with earlier raids of small music retailers, the Drama/Cannon raid increased fear and uncertainty in the mixtape as a promotional tool and led to a chilling of mixtape production and sales in its current compilative format.50 But,
 although
the
law
made
it
clear
that
DJs
would
no
longer
be
able
to
press
and
profit
 from
these
compilation
mixtapes,
as
Drama
and
Cannon
argued,
the
prominence
and
 success
of
the
top
mixtape
DJs
didn’t
come
from
their
ability
to
steal
the
newest
 























































 44 Ray Delgado, Law Professors Examine Ethical Controversies Of Peer-To-Peer File Sharing. Stanford Report, March 17, 2004. 45
Paul
R.
La
Monica,
“Music
Industry
Sues
Swappers:
RIAA
Says
261
Cases
Pursued
For
Illegal
 Distribution
Of
Copyrighted
Music”,
CNN
Money,
September
8,
2003
 46
Horace
Anderson,
“‘Criminal
Minded?’
Mixtape
DJs,
the
Piracy
Paradox,
and
Lessons
for
the
 Recording
Industry”,
76
Tennessee
Law
Review
2
(2008)
 47
Id
at
2.
 48
See
Hillary
Crosley,
DJ
Drama
Arrested
in
Mixtape
Raid,
BILLBOARD,
January
17,
2007,

 available
at
 http://www.billboard.com/bbcom/news/article_display.jsp?vnu_content_id=1003533767;

 Kelefa
Sanneh,
With
the
Arrest
of
DJ
Drama,
the
Law
Takes
Aim
at
Mixtapes,
NEW
YORK

 TIMES,
January
18,
2007,
at
E1.

 49
See Nick Marino and S.A. Reid, Two Hip-Hop DJs’ Arrests Spotlight Atlanta as Hotbed For Music Piracy, Atlanta Journal And Constitution, January 19, 2007, At A1; S.A. Reid, Djs To Appear Today In Court, Atlanta Journal And Constitution, January 24, 2007 at D6. 50
See Hillary Crosley, Mixed Messages: DJ Drama’s Bust Leaves Future of Mixtapes Uncertain, Billboard, January 27, 2007, at 8. Marvin
Barksdale
for
Hydroshare,
Inc.

 8

  • 9. copyrighted
material.51
The
artists
themselves,
as
fans
of
the
Mixtape
DJ’s
ability
to
 release
high
quality
and
influential
compilative
projects,
were
now
engaging
Drama
 and
Canon
to
release
DJ
branded
mixtapes
consisting
entirely
of
artist
supplied
 music.
52
Next
all
it
took
was
the
meteoric
success
of
one
of
the
newfound
“mixtape
 artists”
to
revitalize
and
redefine
the
promotional
music
market
once
again. e. 50
Cent,
Freemium,
and
the
Rise
of
the
Modern
Street
Album
 The most important outcome of the Internet Revolution was the lowering of the cost barriers that historically prevented many creatives from producing and distributing their own work. The onset of new, cheaper technologies and web infrastructure, created an influx of new players in visual arts, software, as well as music. Therefore not only were these industries making less money due to the online proliferation of their once well protected copyrights, but consumers’ value perception was also declining due to market overcrowding. In response, media executives enacted a new business model called “freemium” in order to accommodate customers who were now quickly becoming accustomed to the free flow of content and information.53 Freemium, a portmanteau combining the two aspects of the business model: "free" and "premium", works by offering a basic product or service free of charge (such as software, web services or a music offering) while charging a premium for advanced features, functionality, or related products and services.54 Although gaining notoriety through the “open source” and “shareware” software business models in the early part of the 21st century, music industry executives like Sean Combs first incorporated this model by releasing label-branded mixtapes in the mid 90s. Ultimately, this authorized mixtape model would evolve again with rise of a hip-hop superstar named 50 Cent, whose ascension was propped by a series of successful freemium “street albums.” In the tear 2000 Curtis Jackson p/k/a 50 Cent was poised to be another yet forgotten casualty of the modern music industry. Despite being signed to Columbia Records and having some niche success with the single “How to Rob” which appeared on the In Too Deep movie soundtrack, the label refused to agree to release his album. After the severe drop in sales that same year, although labels and distributers continued to sign acts to exclusive recording agreements, many of these acts remained “on the bench,” estopped from selling their music without mutual consent from the label as rights holder. This created a growing number of “middle class musicians,” with a released single but an uncertain fan base. Without market confidence, record label executives were unwilling to spend the resources necessary to release a commercial LP. 50 Cent’s situation was 























































 51
Id.
 52
Id.
 53
JLM
de
la
Iglesia,
JEL
Gayo,
"Doing
business
by
selling
free
services".
Web
2.0:
The
Business
Model,
 2008.
Springer
 54
Heires,
Katherine,"A
Business
Model
VCs
Love"
Business
2.0
11
October
2001.
 http://money.cnn.com/magazines/business2/business2_archive/2006/10/01/8387115/index.htm.
 Marvin
Barksdale
for
Hydroshare,
Inc.

 9

  • 10. further complicated by bad blood with then industry leader Ja Rule, who was politically freezing him out of radio and magazines. Despite soon being released from his label, 50 continued to record with his team of artists and producers. Believing in the strength of his music and burgeoning fan base, in Spring of 2002 he released his first mixtape, 50 Cent Is the Future, with his group G-Unit. 50 Cent’s first official promotional project, 50 Cent is the Future, in many circles is considered the best mixtape of all time. 55 Revisiting material from larger acts like Jay-Z and Raphael Saadiq, 50 showcased his ability to rework his own favorite songs into niche cover-versions that resonated with his core audience. 50 Cent is the Future stood up against the most popular hiphop releases of 2002 despite being distributed for free and executive produced by the artist, his manager, and two mixtape DJs instead of a label. Through this project, 50 Cent was able to create a buzz that recaptured the attention of radio stations and media outlets around the country, eventually signing a new million- dollar deal with Aftermath/Shady Records. 50 Cent’s next two “street albums”, building on the success of the first, set the stage for one of the most successful commercial debut albums of all time. In 2003 he released No Mercy, No Fear followed by God’s Plan, containing original performances and song- writing over a mix of classic and popular instrumentals. But in addition to cover songs, 50 and his team decided to add a few original, potential singles to the tracklists including the song “Wanksta.” Both the mixtapes and the single soared in popularity, helping his soon to be released album (which contained “Wanksta” as bonus track) debut at number one on the US Billboard Charts and sell over six million copies.56 50 Cent and his label Shady/Aftermath utilized the freemium model in releasing free promotional “street albums” that were integral to his meteoric success. These mixtapes enabled 50 to capture the attention of his market, sign a lucrative recording deal, tour the world, and eventually release a hugely successful album that was his spring-board to becoming one of the most successful moguls in the music industry. In essence, 50 Cent created the promotional blueprint still followed by artists in this decade: use quality free music releases to galvanize a fan base, tour, sign partnership deals, and (if signed) encourage a label to invest in the marketing and sales budget required to release a successful commercial album. Currently, copyright law fails to fairly protect the freemium business strategy employed by many music copyright owners in the industry by defaultly restricting the redistribution of these authorized promotional projects.57 By examining the modern business practices of music copyright owners in light of “open- source” and “freeware” software case law, the default position of reserving all rights in freely released promotional works appears ineffective and drastically contrary to their intent. 























































 55
“Hustler
Musik
:
XXL
Presents
The
Top
20
Street
Albums
Of
All
Time”
XXL
Magazine
(September
 2006).
 56
Gold
&
Platinum:
Searchable
Database.
Recording
Industry
Association
of
America.
Retrieved
on
 2011‐3‐27.
 57
See
Jensen,
supra
note
2,
at
556.
 Marvin
Barksdale
for
Hydroshare,
Inc.

 10

  • 11. f. Digital
Age
Case
Law
Involving
the
Online
Redistribution
of
Freely
 Released
Copyrighted
Material
 Assuming that by allowing users access to copyrighted material released for free online Hydroshare is engaged in direct copyright infringement, there are three available defenses to these claims: an implied non-exclusive license for redistribution, equitable estoppel, and fair use. i. Implied
License
in
Digital
Copyright
Law Although an implied license is a valid defense to claims of copyright infringement, a copyright owner is not required to expressly grant this permission.58 An implied license can be found where the copyright holder engages in conduct “from which [the] other [party] may properly infer that the owner consents to his use.”59 Consent to use the copyright work need not be manifested verbally and may be inferred based on silence where the copyright holder knows of the use and encourages it.60 This inferred permission or lack of objection is equivalent to a nonexclusive license.61 However, this implied nonexclusive license is revocable where no consideration has been given for the license.62 In the 2006 case of Field v. Google, the plaintiff, an author named Blake Field, asserted a claim for infringement against the popular Google search engine for “caching” his freely distributed poems in their search engine, arguing these actions constituted
unauthorized
 copying
and
distribution
of
his
work.63
The
Google
cache,
a
repository
of
web
pages,
 images,
and
other
content,
is
assembled
by
GoogleBot,
which
locates,
analyzes,
and
 catalogs
web
content
in
its
searchable
index.64
Consequently,
when
visitors
type
in
a
 search
term,
Google
accesses
its
index
using
optimized
algorithms
and
returns
a
 result
set
in
a
matter
of
milliseconds,
allowing
its
users
to
quickly
and
effectively
 find
and
preview
the
content
they
are
searching
for.
Thus
Google
saves
and
utilizes
 copyrighted
material
to
help
rights
holders
connect
with
their
potential
customers
 and
vice‐versa.

 
 The
Internet
industry
has
developed
a
set
of
widely
recognized
and
well‐published
 industry
standard
protocols
by
which
copyright
owners
can
communicate
with
 search
engines
such
as
Google.

The
principal
method
for
Web
site
owners
is
 through
specific
instructions
in
“meta‐tags”
within
the
computer
code
(called
 HTML)
hat
comprises
a
given
page.65
When
Googlebot
visits
a
page,
it
reads
through
 























































 58
See
Effects
Assocs.,
Inc.
V.
Cohen,
908
F.
2d
555,
558‐59
(9th
Cir.
1990).
 59
See,
e.g.,
De
Forest
Radio
Tel.
&
Tel.
Co.
v.
United
States,
273
U.S.
236,
241
(1927).
 60
See
Keane
Dealer
Servs.,
Inc.
v.
Harts,
968
F.
Supp.
944,
947
(S.D.N.Y.
1997)
 61
See
I.A.E.,
Inc.
v.
Shaver,
74
F.3d
768,
775
(7th
Cir.
1996)

 62
See
Avtec
Sys.,
Inc.
v.
Peiffer,
21
F.3d
568.
574
n.
12
(4th
Cir.
1994)
 63
Field
v.
Google
Inc.,
412
F.
Supp.
2d
1106,

1107
(9th
Cir
2006)
 64
Id
at
1108.
 65
Id
at
1113. 
 Marvin
Barksdale
for
Hydroshare,
Inc.

 11

  • 12. the
code,
following
the
instructions
provided.
i.e.
whether
to
include
it
in
Google’s
 Web
index
cache
or
not.

Website
owners
also
can
communicate
with
search
engine
 robots
by
placing
a
“robots.txt”
file
on
their
website,
which
can
also
contain
text
 informing
he
robot
not
to
cache
the
site.
Both
the
“no‐archive”
meta‐tag
and
the
 robot.txt
file
have
been
widely
recognized
industry
standard
for
years.66



 
 In
Field
v.
Google,
the
Plaintiff
conceded
that
despite
not
giving
Google
explicit
 permission
to
save
his
copyrighted
work,
he
was
long
aware
of
Google’s
value
added
 services
to
both
web
site
owners
and
its
users,
in
providing
“cached”
links
for
web
 pages.67
Furthermore,
it
was
with
this
knowledge
that
he
created
a
robot.txt
file,
 intentionally
aiming
to
get
his
copyrighted
works
included
in
Google’s
index
and
to
 have
Google
provide
“cached”
links
to
the
Web
pages
containing
the
works68.
Thus
 with
knowledge
of
how
Google
would
use
the
copyrighted
works
he
placed
on
the
 Internet,
and
with
knowledge
that
he
could
prevent
such
use,
Filed
instead
made
a
 conscious
decision
to
permit
it.

Accordingly,
the
Court
ruled
that
the
Plaintiffs
 conduct
was
reasonably
interpreted
as
the
grant
of
a
license
for
Google
for
that
use,
 allowing
Goggle’s
implied
license
defense.

 
 In
the
modern
recording
industry,
releasing
“freemium”
albums
has
become
a
 prevalent
promotional
strategy.

Due
to
the
large
number
of
acts
that
have
had
great
 success
through
releasing
free
content
online,
both
artists
and
labels
are
now
forced
 to
embrace
social,
blog,
and
traditional
outlets
as
viable
marketing
tools.

Just
as
 Google
provides
a
service
that
essentially
acts
as
a
filter
for
the
wealth
of
 information
available
on
the
Internet,
music
blogs,
influencers,
and
other
websites
 act
as
a
filter
for
the
wealth
of
music
being
released.

Thus,
just
as
Field
understood
 the
benefit
of
being
included
in
Google’s
index
and
communicated
his
desire
for
his
 copyrighted
material
to
be
“cached”
by
GoogleBot,
accordingly
artists
and
their
 teams
actively
communicate
with
new
and
social
media
outlets,
transferring
 copyrighted
works
to
the
curators
of
these
outlets
to
be
redistributed
to
their
users.


 
 The
Internet
industry
utilizes
a
set
of
widely
recognized
websites
by
which
 copyright
owners
can
make
large
media
files
accessible
to
others,
called
file‐hosting
 services.
These
websites
provide
space
on
a
server
they
own
or
lease
that
is
 optimized
for
serving
large
files
to
multiple
users.
One‐click
hosts
provide
artists
 aiming
to
send
files
over
the
Internet
a
low
cost,
high
quality
alternative
to
email
 and
other
services
that
are
unable
to
meet
their
needs.

Popularized
by
authors
of
 Shareware,
Freeware,
and
other
Free
Software,
file
hosting
services
were
created
to
 address
the
inherent
bandwidth
costs
incurred
from
offering
free
downloads.

Thus
 an
artist
looking
to
send
music
to
a
website
for
dissemination
would
utilize
a
 hosting
site,
uploading
the
files
to
the
host
server
and
then
emailing
the
link
to
the
 intended
recipient.

Similarly,
many
artists
utilize
these
links
through
their
own
 websites
and
mass
emails
to
disseminate
music
to
their
fan
clubs
and
other
support
 























































 66
Id.

 67
Id
at
1114.

 68
Id.
 Marvin
Barksdale
for
Hydroshare,
Inc.

 12

  • 13. groups,
as
hosting
sites
themselves
provide
no
index,
discovery,
or
organizational
 tools.
 
 Since
hosting
service
users
do
not
have
access
to
the
site
HTML
code
itself,
Internet
 industry
hosting
sites
customarily
offer
options
to
either
mark
a
file
as
private
or
to
 individually
password
protect
it.
Thus
if
an
artists
is
attempting
to
prevent
mass
 distribution,
he
can
share
a
file
internally
so
only
individuals
who
log
into
an
 account
can
access
his
music,
or
password
protect
a
file
so
only
those
intended
 recipients
who
possess
the
code
have
access.

But,
utilizing
these
protections
to
 prevent
distribution
are
contrary
to
the
“freemium”
strategy
of
releasing
 promotional
projects,
and
therefore
rarely
utilized
by
recording
artists.

In
order
to
 recoup
value
from
the
money
spent
to
produce
the
music
distributed
through
these
 releases,
artists
look
to
fully
utilize
the
culture
of
web
2.0,
frequently
encouraging
 websites
and
fans
alike
to
redistribute
these
viral
gifts.

 
 Similar
to
the
Plaintiff
in
Field
v.
Google,
modern
recording
artists,
despite
not
giving
 every
blog
and
website
explicit
permission
to
redistribute
their
promotional
 projects,
are
aware
of
and
benefit
from
the
services
of
websites
like
Hydroshare.
 These
online
destinations
are
vital
in
acting
as
filter
for
the
wealth
of
mixtapes
and
 promotional
projects
that
are
available
on
the
Internet.

It
is
with
this
knowledge
 that
copyright
owners
utilize
one
click
hosting
sites
to
send
their
free
content
to
 intended
recipients,
saving
the
bandwidth
costs
associated
with
providing
free
 downloads
to
the
public
at
large.
By
choosing
not
to
employ
any
of
the
customary
 privacy
protections,
artists
make
the
conscious
decision
that
this
promotional
 material
be
freely
shared
and
redistributed
on
traditional,
blog,
and
social
media.
 Thus
with
knowledge
that
Hydroshare
and
other
music
sites
redistribute
free
 copyrighted
works,
and
that
they
can
easily
prevent
such
uses,
artists
that
promote
 and
release
free
promotional
projects
make
a
conscious
decision
to
permit
this
 redistribution.
Hydroshare
provides
its
artist
users
with
free
a
storage
solution
for
 “mixtape”
artwork,
music,
and
video
and
through
an
implied
revocable
nonexclusive license to host and redistribute other free projects, creates a repository
for
legal
 promotional
albums
aiding
potential
customers
connect
with
music
rights
holders
 and
vice‐versa.

 
 ii. Estoppel
in
Digital
Copyright
Law 
 A plaintiff is estopped from asserting a claim for copyright infringement “if he has aided the defendant in infringing or otherwise induced it to infringe or has committed cover acts such as holding out… by silence or inaction.69 To prevail on an estoppel case a defendant must prove the following four elements: 1. Plaintiff knew of Defendants allegedly infringing conduct; 2. Plaintiff intended that Defended rely upon his conduct or 























































 69
See
Quinn
v.
City
of
Detroit,
23
F.
Supp.
2d
741,
749
(E.D.
Mich.
1998),
2d
at
753
(internal
quotation
 marks
omitted,
citing
4
Nimmer
§
13.07
(1990))
 Marvin
Barksdale
for
Hydroshare,
Inc.

 13

  • 14. acted so that Defendant had a right to believe it was so intended; 3. Defendant was ignorant of the true facts; and 4. Defendant detrimentally relied on Plaintiff’s conduct.70 In
the
previously
discussed
case
of
Field
v.
Google,
the
Court
found
that
all
Estoppel
 elements
were
established
as
a
matter
of
law.

First,
Field knew of Google’s allegedly infringing conduct well before any supposed infringement of his works took place.71 Field conceded that he knew that Google would automatically allow access to his works through “Cached” links when he posted them on the Internet unless he instructed otherwise.72 Second, Field remained silent regarding his desire not to have “Cached” links provided to his Web site, and he intended for Google to rely on this silence for his own benefit.73 Third,
Google
was
not
aware
that
Field
did
not
wish
to
have
Google
 provide
“Cached”
links
to
his
works.74

Fourth
and
finally,
Google’s
reliance
on
 Field’s
silence
was
to
its
detriment,
because
if
Field
communicated
his
preferences
 to
Google,
the
parties
would
have
avoided
the
lawsuit
entirely.75

 Reviewing the modern practices of the digital music industry in light of the Field v. Google holding, artists who promote and release promotional albums for free on the Internet are estopped from asserting claims of copyright infringement against websites that redistribute the copyrighted material. First and foremost, these fluid promotional projects are released with the hope and intention that they will become viral sensations, exposing the artist to new fans and propelling their career to new heights. In order to achieve this goal, it has become fundamental that artists encourage new media outlets to engage in what was historically considered ‘infringing’ activity i.e. posting links to and redistributing the copyrighted materials. As hosting sites are by nature erratic, although they have become the industry standard for transferring music files, artists who are looking for mass free distribution often rely on music websites and fans to disseminate and re-host their projects. Thus, because free file-hosting sites set limits on total download numbers, cap the time that links remain active, and terminate links based on unreliable infringement indicators, Hydroshare and other music sites are able to address many of the storage concerns of the modern artist. In sum, artists who release their digital music for free, knowingly and intentionally depend on legal free content destinations to reliably store and disseminate their large music files, and therefore are estopped from making claims against them for copyright infringement. iii. Fair
Use
in
Digital
Copyright
Law In a 2003 paper sponsored by the US Library of Congress titled Copyright Issues Relevant to the Creation of a Digital Archive, Besek concludes that although the law 























































 70

See Carson v. Dynegy, Inc., 344 F.3d 446, 453 (5th Cir. 2003) (citing 4 Nimmer § 13.07 (2002)) 71
Field
at
1119.
 72
Id.
 73
Id.
 74
Id.
 75
Id.
 Marvin
Barksdale
for
Hydroshare,
Inc.

 14

  • 15. contains no specific exceptions for copying, or “harvesting,” publicly available web content its permissibility would likely depend on whether it qualified as fair use. “Fair use” of a copyrighted work “is not an infringement of copyright” under the Copyright Act.76 The fair use doctrine “creates a limited privilege in those other than the owner of a copyright to use the copyrighted material in a reasonable manner without the owner’s consent,” 77 and “permits courts to avoid rigid application of the copyright statute when, on occasion, it would stifle the very creativity which that law is designed to foster.”78 In analyzing whether a particular use qualifies as a “fair use,” the Copyright Act directs a Court to analyze at least four factors: 1. The purpose and character of the use, including whether such use is of a commercial nature or is for nonprofit educational purposes; 2. The nature of the copyrighted work; 3. The amount and substantiality of the portion used in relation to the copyrighted work as a whole; and 4.The effect of the use upon the potential market for or value of the copyrighted work.79 The Court must “balance these factors in light of the objectives of copyright law, rather than view them as definitive or determinative tests.”80 While no one factor is dispositive, courts traditionally have given the most weight to the first and fourth factors. 81 Once again drawing upon the holdings of the Court in Field v. Google, based on a balancing of the relevant fair use factors, Hydroshare, by copying and distributing the copyrighted works of artists, who have made them publicly available on the web, is engaged in a “fair use of those copyrighted works. 1. Factor
One:
Purpose
and
Character
of
the
Use a. Hydroshare
Serves
the
Purpose
of
the
Releasing
 Artist/Copyright
Owner,
Safely
and
Reliably
 Releasing
the
Original
Works
to
the
Public According to the United States Supreme Court, the fair use analysis largely turns on one question: whether the new [use] merely “supersedes the objects” of the original creation . . . or instead adds something new, with a further purpose or different character, altering the first with new expression, meaning, or message; it asks, in other words, whether and to what extent the new work is “transformative” . . . Although such transformative use is 























































 76
17 U.S.C. § 107.
 77
Fisher v. Dees, 794 F.2d 432, 435 (9th Cir. 1986).
 78
Dr. Seuss Enters., L.P. v. Penguin Books USA Inc., 109 F.3d 1394, 1399 (9th Cir. 1997).
 79
17 U.S.C. § 107.
 80
See
Kelly
v.
Arriba
Soft
Corp.,
336
F.3d
811,
818
(9th
Cir.
2003.
 81
Compare
Campbell v. Acuff-Rose Music, Inc., 510 U.S. 569, 579 (1994) (focusing primarily on first factor and whether use is transformative) and Leibovitz v. Paramount Pictures Corp., 137 F.3d 109, 114-15 (2d Cir. 1998) (affirming summary judgment of fair use for parody based primarily on the first fair use factor) with Harper & Row, Publishers, Inc. v. Nation Enters., 471 U.S. 539, 566 (1985) (“[The fourth] factor is undoubtedly the single most important element of fair use.”). Marvin
Barksdale
for
Hydroshare,
Inc.

 15

  • 16. not absolutely necessary for a finding of fair use, . . . the goal of copyright, to promote science and the arts, is generally furthered by the creation of transformative works. 82 In the seminal case of Kelly v. Arriba Soft Corp.83, the Ninth Circuit determined that a search engine’s use of copyrighted photographs was a transformative fair use based on the fact that the search engine used the photographs in question to “improv[e] access to information on the internet” while the original function of the work in question was artistic.84 Assuming that modern recording artists intend to release their copyrighted works to serve an artistic function as well, Hydroshare’s cataloging and redistribution of the freely distributed copyrighted works at issue here, also does not supersede the originals. As previously discussed, the industry standard for both mass and private distribution of music files is through free-one click hosting sites; the largest being Germany’s RapidShare and Megaupload based in Hong Kong.85 But although these companies view themselves as “dual-use tool[s] providing connectivity between users and storage capacity,86” both the MPAA and RIAA have categorized them as rouge websites. In May 2010 the United States Congressional
International
Anti‐Piracy
Caucus
and
heads
of
 the
Recording
Industry
Association
of
America
and
Motion
Picture
Association
of
 America
listed
these
one‐click
hosts
in
a
Piracy
Watch
List
containing
the
a
list
of
 Top
Priority
Countries
and
websites
that
they
believe
“undermine
the
ability
of
 legitimate
services
to
compete
and
thrive
in
the
global
marketplace…”87
Rapidshare
 was
also
listed
in
an
official
RIAA
response
a
request
from
the
Office
of
the
US
Trade
 Representative
in
November
2010
as
inducing
its
users
to
infringe
on
the
copyrights
 on
others88,
a
stance
that
was
reinforced
by
the
January
2011
study
by
 MarkMonitor,
asserting
that
file‐hosting
services
have
overtaken
BitTorrent
and
 traditional
file‐sharing
as
the
top
sites
for
downloading
pirated
content89.

 By categorizing file hosting services as rouge havens of piracy, both the RIAA and MPAA are ignoring the holdings in the United
States
District
Court
case
of
Perfect
10
 v.
Rapidshare90
as
well
as
the
rights
and
needs
of
modern
worldwide
copyright
 holders.

In
Perfect
10,
the
Court
utilized
Rapidshare’s
testimony
that
it
provides
 users
with
unindexed
data
storage,
which
presents
businesses
with
an
economical
 























































 82
See
Campbell,
510
U.S.
at
579
 83
See
Kelly.

 84
Id
at
819.
 85
Demetris
Antoniades,
Evangelos
P.
Markatos,
Constantine
Dovrolis,
One­Click
Hosting
Services:
A
 File­Sharing
Hideout,
Internet
Measurement
Conference
2009,
2,
November
5,
2009.
 86
“MegaUpload
Fights
Back
Against
MPAA
and
RIAA
Propaganda”
TorrentFreak
13
January
2011,
 http://torrentfreak.com/megaupload‐fights‐back‐against‐mpaa‐and‐riaa‐propaganda‐110113.
 87

Jared
Moya
“Congress’
Anti‐Piracy
Caucus
Unveils
List
of
World’s
Most
‘Notorious’
Sites”
Zero
Paid
 News
19
May
2010,
http://www.zeropaid.com/news/89178/congress‐anti‐piracy‐caucus‐unveils‐ list‐of‐worlds‐most‐notorious‐sites
(Citing
“2010
Watch
List”
Congressional
International
Anti‐Piracy
 Caucus,
May
19,
2010)
 88
Id.
 89
Id.
 90
Perfect
10
v.
Rapidshare
(SDCA
09
CV
2596)
May
18,
2010.
 Marvin
Barksdale
for
Hydroshare,
Inc.

 16

  • 17. alternative
to
buying
and
maintaining
their
own
storage
related
hardware,
to
strike
 down
the
Plaintiffs claims of inducement of copyright infringement. This testimony, including
evidence
that
the
German
edition
of
PC
World
magazine
has
twice
used
 Rapidshare
to
legally
host
free
anti‐virus
software
for
its
readers,
speaks
directly
to
 the
importance
and
transformative
nature
of
Hydroshare’s
use
of
copyrighted
 materials.

Although
artist
and
fan
reliance
on
free
storage
sites
to
cheaply
 disseminate
music
to
wide
audiences
has
propelled
one‐click
hosting
sites
to
the
 forefront
of
its
war
on
piracy,
US
Courts
have
recognized
the
legality,
importance,
 and
utility
of
these
services.91
In
the
modern
recording
industry
artists
rely
on
the
 viral
distribution
and
redistribution
of
their
copyrighted
material
to
further
their
 careers,
yet
are
forced
to
rely
on
what
the
RIAA
has
deemed
“havens
for
piracy”
for
 economical
storage
and
distribution
services.

 While
one‐click
hosting
serves
allow
thousands
of
artists
and
users
to
upload
files
in
 return
for
a
link
they
can
either
forward
to
others
or
publish
on
their
website,
their
 unreliable,
unindexed,
and
illegitimate
nature,
present
Hydroshare
an
opportunity
 to
significantly
improve access to information on the internet. In acting as a storage depot and index for copyrighted material legally released on the web with the intention that it spread virally, there are several reasons Hydroshare’s redistribution qualifies as a transformative use. First, by storing and redistributing promotional projects publicly released through one-click hosting sites, Hydroshare provides copyright owners with dependable distribution that better addresses their needs through multimedia streaming and analytic capabilities and the needs of their fans by enabling access when the original upload becomes inaccessible. Second, by indexing virally released promotional projects currently residing on hosting sites, Hydroshare provides artists and fans a legal alternative to illegal destinations for copyrighted music. Third, Hydroshare utilizes several design features to make it clear that it doesn’t intend for its redistributed viral projects to serve as substitute for commercial releases, including a native opportunity for users to purchase commercial singles and albums from a given artist. Furthermore, analogous to Google v. Field, the fact that thousands of copyright owners chose to permit websites to redistribute their viral releases through externally hosted links and hardware is further evidence that they do not consider Hydroshare’s redistribution as a substitute for their own links.92 Because Hydroshare serves different and socially important purposes in offering access to copyrighted works and encouraging instead of superseding the objectives of the original creators, Hydroshare’s redistribution of promotional releases of recording artists falls into the category of transformative. b. Hydroshare’s
Status
as
a
Commercial
Enterprise
 Does
Not
Negate
Fair
Use When a use is found to be transformative, the “commercial” nature of the use is of less 























































 91
Atari
Europe
S.A.S.U.

v.
Rapidshare,
OLG
Düsseldorf,
Ref
I‐20
U
59/10
(2010);
Capelight
Pictures
v.
 Rapidshare
Ref.
I‐20
U
166/09;
I‐20
U
8/10
(2010);
Viacom
International,
Inc.
v.
YouTube,
Inc.,
No.
07
 Civ.
2103
(2010);

 92
Field
at
1120

 Marvin
Barksdale
for
Hydroshare,
Inc.

 17

  • 18. importance in analyzing the first fair use factor. 93 Once again drawing from Field v. Google, while Google is a for-profit corporation, the Court ruled that the fact that Google is a commercial operation is of only minor relevance to the fair use analysis, noting that the transformative purpose of Google’s to be considerably more important. Hydroshare, like Google, aims to aid users in indexing the large amount of content currently being distributed using the web and use of copyrighted material is serves both the copyright owner and online community at large. 2. Factor
Two:
The
Nature
of
the
Copyrighted
Works The second fair use factor looks to the nature of the plaintiff’s work. When dealing with transformative uses, this factor has been described as “not . . . terribly significant in the overall fair use balancing” 94 and “not much help”95 by several courts. In Kelly, the Court ruled that this factor weighed slightly in favor of the plaintiff where the copyrighted photographs at issue were “creative.” However many Courts, including Kelly and Field, have also noted that copyrighted material intended for public dissemination weighs in the favor of a fair use.96 Even assuming the copyrighted works at issue are as creative as the works at issue in Kelly, analogous to Kelly, these recording artists publish their works on the Internet, here distributing them to the world for free through one-click hosting links premiering on their Web sites. Moreover, artists send out marketing “blasts” to ensure that music sites redistribute their new releases, similar to Field, where the Court held that the Plaintiff’s public intentions for the work balance the creative nature of the work in finding in favor of fair use. 3. Factor Three: The Amount and Substantiality of the Use The third fair use factor looks at the amount of the work used. The Supreme Court has made clear that even copying of entire works should not weigh against a fair use finding where the new use serves a different function from the original, and the original work can be viewed by anyone free of charge: “[W]hen one considers the nature of a televised copyrighted audiovisual work . . .and that timeshifting merely enables a viewer to see such a work which he had been invited to witness in its entirety free of charge, the fact that the entire work is reproduced. . . does not have its ordinary effect of 























































 93
See Campbell, 510 U.S. at 579 and Kelly, 336 F.3 at 818 ((“[Transformative] works thus lie at the heart of the fair use doctrine’s guarantee of breathing space within the confines of copyright, . . . and the more transformative the new work, the less will be the significance of other factors, like commercialism, that may weigh against a finding of fair use.”). 94
See Mattel Inc. v. Walking Mountains Prods., 353 F.3d 792, 803 (9th Cir.12003)) 95
See Campbell, 510 U.S. at 586)
 96
See Kelly, 336 F.3d at 820; See also Diamond v. Am-Law Publ’g Corp., 745 F.2d 142 (2d Cir. 1984) (finding fair use for a letter to the editor that was published in a modified form); Salinger v. Random House, Inc., 811 F.2d1790, 95 (2d Cir. 1987) (describing Diamond as “applying fair use to a letter to the editor of a newspaper, which, though not previously printed, was obviously intended for dissemination”); Field, (finding fair use in caching creative works disseminated for free on the internet Marvin
Barksdale
for
Hydroshare,
Inc.

 18

  • 19. militating against a finding of fair use.”97 Similarly, the Ninth Circuit has held that “the extent of permissible copying varies with the purpose and character of the use” and that “[i]f the secondary user only copies as much as is necessary for his or her intended use, then this factor will not weigh against him or her.”98 The Ninth Circuit in Kelly thus concluded that the search engine’s use of entire photographs was of no significance: “This factor neither weighs for nor against either party because, although Arriba did copy each of Kelly’s images as a whole, it was reasonable to do so in light of Arriba’s use of the images. It was necessary for Arriba to copy the entire image to allow users to recognize the image and decide whether to pursue more information about the image or the originating web site. If Arriba only copied part of the image, it would be more difficult to identify it, thereby reducing the usefulness of the visual search engine.”99 Similar to the broadcasters in Sony, the photographer in Kelly, and the writer in Field the promotional music at issue for Hydroshare is released online and available to anyone, free of charge. Also like the fair uses in Sony, Kelly, and Field the use of entire work serves multiple transformative and socially valuable purposes, which could not be effectively accomplished by using only portions of the work. Without allowing access to the whole of the project, Hydroshare cannot assist Web users and content owners by offering access to music releases that are otherwise unavailable. Because Hydroshare uses no more of the works than is necessary in redistribution, the third fair use factor is neutral, despite the fact that Hydroshare allows access to the entirety of the recording artists’ works. 100 4. Factor Four: The Effect of the Use upon the Potential Market for or Value of the Copyrighted Work The fourth fair use factor considers the effect of the defendant’s use upon the potential market for the plaintiff’s work: “[A] use that has no demonstrable effect upon the potential market for, or the value of, the copyrighted work need not be prohibited in order to protect the author’s incentive to create.”101 The redistributed works on the Hydroshare cloud servers, much like the copyrighted books in the Google “cache” in the Field case, were initially made freely available to the public for free and thus similarly there is no potential market for the work. Although Field contended that Google’s caching harmed the market for his works by depriving him of potential revenue, the Court held this reasoning to be outside of the scope of the fourth 























































 97
See Sony Corp. v. Universal City Studios, Inc., 464 U.S. 417, 449-50 (1984) (emphasis added) (affirming as a fair use the “timeshifting” of entire television shows). 
 98
See
Kelly,
336
F.3d
at
820‐21.
 99
See
Id.;
see
also
Mattel,
353
F.3d
at
803
n.8
(holding
that
“entire
verbatim
reproductions
are
 justifiable
where
the
purpose
of
the
work
differs
from
the
original”).
 100
See
Sony
464
U.S.
at
448;
See
Kelly,
336
F.2d
at
4821.
See
Field.
 101
Sony,
464
U.S.
at
450.
 Marvin
Barksdale
for
Hydroshare,
Inc.

 19

  • 20. fair use factor. The Supreme Court has explained that the fourth fair use factor only considers the impact on markets “that creators of the original works would in general develop or license others to develop.”102 Thus where there is no likely market for the challenged use of the plaintiff’s works, the fourth use factor favors the defendant. 103 As previously discussed, in the current music industry hundreds of artists every year look to release free promotional music projects under what those in digital marketing have deemed the freemium model. Although these releases help artists set the stage for upcoming commercial releases, book touring engagements, and sign new deals, for the most part these artists release these projects for free, looking not to violate any exclusive recording agreements but also to subsidize the work through viral success. But, despite freemium’s great potential in our new digital society, the new mixtape model hasn’t been a widespread success for all artists. Even in the case of widely successful projects, monetization of free music has proven to be a difficult proposition. It is Hydroshare’s position that the difficulties in creating a viable “market” for promotional music projects is due to the limitations of current “mixtape” distribution destinations. One click-hosting sites, although fast and free, are havens for piracy, employ erratic file termination policies, dictate advertising, and lack index and search capabilities and mixtape sites/blogs can’t handle the storage requirements for reliable distribution, don’t track consumption analytics, and curate music content without legal integrity (i.e. hosting both unlicensed DJ mixtapes and legal artist authorized free releases). Hydroshare, through its use of copyrighted free material, addresses these unresolved needs of the modern recording artist. By indexing and redistributing authorized promotional projects Hydroshare is increasing the value of the copyrighted work and bolstering the potential market for the new industry definition of “mixtape.” First and foremost, indexing these projects with similar authorized high quality releases gives new credibility and clarity to a segment of content that suffers from an unfair illegal stigma. Second, through redistributing these projects and allowing users to stream the associated video, cover image, and music files at the point of download, Hydroshare enables fans to consume “mixtapes” as the artist intended: raising consumer perception and project value. Third, by providing project content owners with robust analytics on consumer behavior, Hydroshare allows artists to better quantity their viral success, giving them concrete tools for touring and other negotiations. Fourth, by enabling sponsors to target advertising by user characteristics and by individual releases, Hydroshare makes it easier for artists to subsidize their free releases through sharing in the advertising revenue generated by their content. Because, there is no evidence that Hydsoshare’s use had any impacton the potential market for the work, and as Hydroshare’s redistribution has a positive impact on the non- existent market for authorized promotional music releases the fourth factor weighs strongly in favor of a fair use determination.104 5. Additional Factor: Hydroshare’s Good Faith in 























































 102
See
Campbell,
510
US
at
592.
 103
See
Mattel,
353
F.3d
at
806. 
 104
See
Kelly,
336
F.3d
at
821‐22.
 Marvin
Barksdale
for
Hydroshare,
Inc.

 20

  • 21. Redistributing Promotional Music Releases Weighs In Favor of Fair Use The Copyright Act authorizes courts to consider other factors than the four non-exclusive factors discussed above.105 In particular, the Ninth Circuit has stated that courts may evaluate whether an alleged copyright infringer has acted in good faith as part of a fair use inquiry.106 The fact that Hydroshare acts in good faith in only redistributing projects that were authorized and intended to be released virally lends additional support for a finding of fair use. Hydroshare’s fundamental mission is to help artists maximize the value in releasing free albums, so it only redistributes projects that were clearly released in that manner. Hydroshare honors industry-standard protocols that artists use in communicating their release wishes to the world at large, including direct communication, social media, and press releases. Hydroshare also provides instructions on deploying industry standard instructions (including the Creative Commons License107) as well as an automatic mechanism for removing redistributed projects from their cloud servers. Moreover, Hydroshare has established an automated mechanism that searches for retail songs and albums from the project’s author, presenting an opportunity to make a commercial purchase while downloading or streaming the promotional work. Comparing the activities of the Plaintiff in Field to that of the common recording artist releasing and promoting the availability of free music for sharing and redistribution provides further weight in favor of a finding of fair use. In Field, the Court balanced Google’s “caching” activities with Field’s affirmative steps to include his work in Google’s search results and ignore the protocols that would have instructed Google not do so. Deliberate conduct by the Plaintiff is often weighed against Defendant’s good faith use of the work in findings of fair use.108 In summary, the first fair use factor weighs in Hydroshare’s favor because indexing and redistributing promotional copies of work intended to be mass distributed is a transformative use, encouraging the purpose of the work instead of superseding it. The second factor is neutral, use because although creative in nature, recording artists make these works available in their entirety for free to the widest possible audience. The third fair use factor is also neutral, as Hydroshare uses no more of the copyrighted works than was necessary to serve its transformative purposes. The fourth fair use factor cuts strongly in favor of fair use in the absence of any evidence of an impact on the current 























































 105
See
17
U.S.C.
§
107
 106
See
Fisher,
794
F.2d
at
436‐37
(“Because
‘fair
use
presupposes
“good
faith”
and
“fair
dealing,”’
 courts
may
weigh
the
‘propriety
of
the
defendant’s
conduct’
in
the
equitable
balance
of
a
fair
use
 determination.)
 107
Creative
Commons
copyright
licenses
and
tools
forge
a
balance
inside
the
traditional
“all
rights
 reserved”
setting
that
copyright
law
creates.
These
tools
give
creators
a
simple,
standardized
way
to
 retain
copyright
while
allowing
others
to
copy,
distribute,
and
make
some
uses
of
their
work,
but
 non‐commercially.
http://creativecommons.org/licenses/
 108
See
Campbell,
510
U.S.
at
585
n.18;
Bill
Graham
Archives
LLC
v.
Dorling
Kindersley
Ltd.,
75
 U.S.P.Q.2d
1192,
1199‐1200
(S.D.N.Y.
May
11,
2005)
(granting
summary
judgment
of
fair
use
based
in
 part
on
defendant’s
good
faith).
 Marvin
Barksdale
for
Hydroshare,
Inc.

 21

  • 22. market for copyrighted promotional releases and Hydroshare’s premeditated development of a “mixtape market”. A fifth factor, comparison of the equities, likewise favors fair use in the case of an artist who has deliberately ignored the mechanisms that would prevent websites like Hydroshare from redistributing their works. A balance of all these factors demonstrates that if Hydroshare indexes and redistributes the copyrighted authorized promotional digital releases of recording artists, Hydroshare’s conduct is a fair use of those works. II. Section
512
of
the
DMCA,
17
U.S.C.
§
512,
the
"safe­harbor"
provisions,
 shield
online
service
providers,
such
as
hosting
service
providers
and
 website
operators,
from
copyright
infringement
claims
made
against
 them
based
on
the
conduct
of
their
customers
or
users.

 
 a. Definition
of
Copyright
Infringement
 Two
main
pieces
of
U.S.
legislation
outline
the
permissible
use
of
an
auditory
work:

 the
Copyright
Act
of
1976
(Copyright
Act)109
and
the
Digital
Millennium
Copyright
 Act
of
1998
(DMCA).110
The
Copyright
Act
protects
the
rights
of
original
copyright
 holders
in
“musical
works”
and
“sound
recordings,”
in
addition
to
“literary
works”
 and
“motion
pictures.”
Sections
106
through
122
of
the
Copyright
Act
grants
 copyright
holders
many
rights,
including
the
“exclusive
right”
to
reproduce
their
 work
“in
copies
or
phonorecords,”
to
“prepare
derivative
works,”
to
sell,
rent,
lease,
 or
lend
copies
or
phonorecords
of
their
work,
and
to
perform
or
display
their
work
 in
public.111

The
Copyright
Act
renders
violations
of
Sections
106
through
122
 illegal
and
copyright
infringers
will
be
subject
to
applicable
civil
and
criminal
 penalties.

Under
the
Copyright
Act,
however,
there
are
limited
circumstances
where
 an
individual
is
immune
from
liability.112
 One
of
the
most
pervasive
copyright
infringement
problems
in
the
United
States
is
 the
development
of
sophisticated
technology
that
allows
individuals
to
copy
or
 reproduce
auditory
works.

The
most
well
known
reproductive
method
is
the
MPEG
 Audio
Layer
3
(mp3),
a
form
of
“audio
compression
technology”
that
“compresses
 CD‐quality
sound
.
.
.
while
retaining
most
of
the
original
fidelity.”
 In
the
Copyright
Act,
Congress
anticipated
this
use
of
innovative
reproduction
 technology
when
it
defined
“copies”
to
include
“material
objects,
other
than
 phonorecords,
in
which
a
work
is
fixed
by
any
method
now
known
or
later
 developed”
and
methods
of
“perceiv[ing],
reproduc[ing],
or
otherwise
 communicat[ing],
achieved
either
directly
or
with
the
aid
of
a
machine
or
device.”113 

 























































 109 
See generally 17 U.S.C. § 101 (2006). 110 
See generally H.R. 2281, 105th Cong. (1998) 111 
17 U.S.C. § 102(a). 112 See generally Id. §§ 107-112, 117, 119, 121-12248 Id. § 107. 113 17. U.S.C. § 101 Marvin
Barksdale
for
Hydroshare,
Inc.

 22

  • 23. In
the
2009
case
between
UMG
Recording,
the
largest
recording
company
in
the
 world,
and
Veoh
Networks,
Inc.,
a
video
hosting
platform
backed
Michael
Eisner
and
 raising
money
from
Time
Warner
and
Goldman
Sachs,
UMG
sued
the
defendant
for
 direct,
contributory,
and
vicarious
copyright
infringement,
and
for
inducement
of
 copyright
infringement.

Like
several
defendant
companies
that
have
developed
 software
as
a
means
for
democratizing
the
distribution
of
user‐generated
content
in
 recent
years,
Veoh
agreed
with
the
plaintiff’s
assertions
that
users
of
Veoh's
service
 have
been
able
to
download
videos
containing
songs
for
which
UMG
owns
the
 copyright,
and
that
Veoh
did
not
obtain
UMG's
authorization
to
make
those
works
 available.114 
But,
in
a
move
that
normally
frames
the
substance
of
current
hosting
 site
infringement
litigation,
Veoh
asserted
an
affirmative
defense
under
the
Digital
 Millennium
Copyright
Act's
(“DMCA”)
“safe
harbor”
provisions.
 b. DMCA
Safe
Harbor
Provisions
for
File
Hosting
Sites
 The
creation
of
the
DMCA
was
in
response
to
the
growing
popularity
of
the
internet,

 coupled
with
reservations
of
copyright
holders
who
were
reluctant
to
make
their
 work
available
on
the
internet
and
ISPs
who
were
fearful
of
liability
that
could
result
 from
the
misuse
of
the
services
they
provide.
In
passing
the
DMCA,
Congress
sought
 to
achieve
a
compromise
between
the
concerns
shared
by
copyright
holders
and
 ISPs.

It
amended
the
Copyright
Act
to
(1)
include
greater
civil
and
criminal
 penalties
for
copyright
infringement;
(2)
addresses
technical
measures
that
prevent
 unauthorized
access
to
and/or
copying
of
a
copyrighted
work;
and
(3)
protect
 Internet
innovation.

 
 In
regards
to
protecting
innovation,
Congress
found
that
millions
of
American
 Internet
users
depend
on
one
or
more
technological
intermediaries
to
transmit
or
 host
information
in
both
their
business
and
personal
lives.
These
intermediaries
 include
ISPs,
mobile
telecommunications
providers,
website
hosting
companies,
 online
service
providers
(such
as
blog
platforms,
email
service
providers,
social
 networking
websites,
and
video,
photo,
and
music
hosting
sites),
Internet
search
 engines,
and
e‐commerce
platforms.
They
provide
valuable
forums
for
commerce,
 personal
expression,
community
building,
political
activity,
and
the
diffusion
of
 knowledge.

 The
openness
of
the
Internet
also
means
that
some
individuals
will
use
these
online
 service
providers
(i.e.
hosting
sites)
to
transmit
or
post
content
that
is
unlawful
or
 otherwise
offensive.
Clearly,
anyone
who
creates
illegal
content
should
be
subject
to
 penalties
provided
by
criminal
or
civil
law.
However,
there
is
a
temptation
in
many
 countries
to
try
to
control
objectionable
content
by
punishing
not
only
the
creators
 of
content
but
also
the
intermediaries
who
transmit
or
host
it.
This
is
known
as
 “intermediary
liability.”
It
arises
where
governments
(or
private
individuals
through
 lawsuits)
can
hold
technological
intermediaries
such
as
ISPs
and
websites
 























































 114 UMG Recordings Inc. v. Veoh Networks, Inc. ,665 F. Supp. 2d 1099, 1111 (C. D. Cal. 2009) 
 Marvin
Barksdale
for
Hydroshare,
Inc.

 23

  • 24. responsible
for
unlawful
or
harmful
content
created
by
their
users
and
other
third
 parties.
 In
response,
Title
II
of
the
DMCA
adds
a
new
section
512
to
the
Copyright
Act
to
 create
four
new
limitations
on
liability
for
copyright
infringement
by
online
service
 providers.
The
limitations
are
based
on
the
following
four
categories
of
conduct
by
a
 service
provider:
(1)
transitory
communications;
(2)
system
caching;
(3)
storage
of
 information
on
systems
or
networks
at
direction
of
users;
and
(4)
information
 location
tools.
 i. Eligibility
for
DMCA
Service
Provider
Liability
Limitations

 To
be
eligible
for
any
of
the
limitations,
a
service
provider
must
meet
two
overall
 conditions:

(1)
it
must
adopt
and
reasonably
implement
a
policy
of
terminating
in
 appropriate
circumstances
the
accounts
of
subscribers
who
are
repeat
infringers;
 and
(2)
it
must
accommodate
and
not
interfere
with
“standard
technical
measures.”

 (Section
512(i)).

“Standard
technical
measures”
are
defined
as
measures
that
 copyright
owners
use
to
identify
or
protect
copyrighted
works,
that
have
been
 developed
pursuant
to
a
broad
consensus
of
copyright
owners
and
service
 providers
in
an
open,
fair
and
voluntary
multi‐industry
process,
are
available
to
 anyone
on
reasonable
nondiscriminatory
terms,
and
do
not
impose
substantial
costs
 or
burdens
on
service
providers.
In
response,
the
Hydroshare
staff
implements
a
 strict
submission
and
termination
policy,
only
accepting
content
from
the
accounts
 of
verified
rights
owners
and
content
creators,
as
well
as
terminating
the
media
 flagged
as
infringing
on
the
rights
of
others.

 As
each
limitation
relates
to
a
separate
and
distinct
function,
and
a
determination
of
 whether
a
service
provider
qualifies
for
one
of
the
limitations
does
not
bear
upon
a
 determination
of
whether
the
provider
qualifies
for
any
of
the
other
three115,
 Hydroshare’s
online
activities
fall
into
three
possible
categories:

(1)
transitory
 communications;
(2)
system
caching;
and
(3)
storage
of
information
on
systems
or
 networks
at
direction
of
users.

 i. Safe
Harbor
Limitation
for
Transitory
Communications
 In
general
terms,
section
512(a)
limits
the
liability
of
service
providers
in
 circumstances
where
the
provider
merely
acts
as
a
data
conduit,
transmitting
digital
 information
from
one
point
on
a
network
to
another
at
someone
else’s
request.

This
 limitation
covers
acts
of
transmission,
routing,
or
providing
connections
for
the
 information,
as
well
as
the
intermediate
and
transient
copies
that
are
made
 automatically
in
the
operation
of
a
network.
In
order
to
qualify
for
this
limitation,
 the
service
provider’s
activities
must
meet
the
following
conditions:
(1)
the
 transmission
must
be
initiated
by
a
person
other
than
the
provider;
(2)
the
 transmission,
routing,
provision
of
connections,
or
copying
must
be
carried
out
by
 an
automatic
technical
process
without
selection
of
material
by
the
service
provider;
 























































 115
Section
512(n).
 Marvin
Barksdale
for
Hydroshare,
Inc.

 24