The success of implementing any new technology depends on high user adoption and numerous reports reveal that getting people up and running on new deployments is a key concern for CIOs:

1. User adoption: Putting our money
where our mouth is
Jon Landau, VP of Customer Engagement, Huddle
The success of implementing any new technology depends on high user adoption and numerous
reports reveal that getting people up and running on new deployments is a key concern for CIOs:
 In a survey by Sandhill group and Neochange, 70 per cent of respondents cited end user
adoption as the most critical factor for realizing software success and ROI
 When asked what their greatest concerns after an application rollout of are, almost a third
of TechRepublic members (32 per cent) stated end user adoption problems
However, according to Mark Gilbert, research vice president at Gartner, more than 40 per cent of
enterprises do not properly consider process and organization issues when installing an enterprise
content management system.
Recognizing the importance of user adoption and the fact that rolling out a new tool or service is an
investment risk for organizations, the Huddle team is today putting its money where its mouth is.
Yes, we have launched an industry-first, adoption guarantee, pledging 100 per cent adoption across
the enterprise or your money back .
At Huddle, ensuring that our customers are delighted with our product is of the upmost importance.
By gaining an in-depth understanding of our customers’ specific goals, our customer engagement
managers can work side-by-side with organizations to ensure that they get maximum ROI from
Huddle. By combining our exceptional customer support with a novel approach to usability design
and a guaranteed uptime of 99.9 per cent, Huddle is already achieving 90 per cent adoption rates
across businesses. This is in huge contrast to SharePoint’s adoption rate of just 32 per cent within
the first three months of roll out to a community*
Forrester’s The ROI of Software-as-a-Service report reveals that organizations often complain of low
user adoption rates for on-premise applications, despite significant investments in end user training
and user interface. For many users that have been using social software and a wealth of other
applications in their personal lives, SaaS applications have a familiar look and feel. So, by rolling out
Huddle with our user adoption guarantee, both the end user and the IT department benefit. The end
users gets to use a tool that actually gets a job done, while IT can be confident in the enterprise-level
security and feature set required by organizations.
If you’d like to find out more, take a look at the Huddle Adoption Guarantee page.
* Huddle customer research; November 2010.