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ACCELERATING FRENCH TECH
GROWTH IN THE U.S.
PROCESS

Coaching
Marketing Support
Market Assessment
Define the
Business Development
right
Define and
Operations
strategy
reach your
target

Get real
market
feedback

Develop
direct &
indirect
sales

Optimize
productivity
& profit
SERVICES
Defining the right
strategy

Experienced
executive coaching
from a vast pool of
qualified mentors

Structuring your U.S.
operations

Locating or
domiciliating your
activities with the
Hub,
Incorporating your
U.S. subsidiary,
Managing your back
office.

Building a marketing
plan to reach your
target

- Market
segmentation
Targeting,
Positioning,
Price optimization,
Customer validation,
Americanization of
the Communication
the pitch, media plan
Developing your
team

Recruiting,
Complying to local
regulations

Launching direct and
indirect sales

Lead generation
supported by
UBIFRANCE knowhow and extensive
contacts database

Funding your
business
(soon available)

Developing the right
financials & pitch
Building your board
of advisors
Accessing a network
of French and U.S.
investors
BENEFITS

• Define the right strategy
• Shorten your time to market
• Leverage our network
• Save time: prequalified resources
• Save money: shared resources
• Focus on your core business
STORY

•

Hubtech 21 started operations in 2006 in Boston

•

Paris Region Economic Development Agency acquired
Hubtech 21 in 2012 and opened the San Francisco office
the same year

•

40 customers in 2013
REFERENCES
“I returned from my business trip with a completely different go-to-market strategy
for entering the U.S., and also gained new insight on my strategy back home in
France.”
- Cheikh Deme, CEO - decided to focus on its product development before entering the
US Market
"We wanted an extremely smart, confident and hard working marketing expert, so I
was delighted to find Alyssa (Hubtech21 Marketing Expert) who immediately
understood our product and company."
- Jonathan Benhamou, CEO - French Tech Hub expert, Alyssa Dver, is Novapost US parttime CMO.
“I forgot to tell you how relaxed I feel, knowing that you guys are making sure
everything is under control.”
- Gilles Baujon, CEO – The French Tech Hub manages all administrative aspects in the
U.S.
“I could never achieve my business goals without Hubtech21 sales and logistics
support.”
- Robert Braunschweig, US Director
“You did a good job to prepare these fruitful meetings and I am expecting

to further discussions with these potential clients.”
- Yves Donazzolo, CEO
PARTNERS
THE TEAM
San Francisco
Xavier Wartelle
CEO
Serial Entrepreneurs

Valerie Zeller
Director of Business Development
20 years in strategic marketing

Marie Frochen
Operations Manager
SF Incubatoor manager
Karen Helms
Office Manager
Domiciliation, Customer Support

Stephane Alisse
UBIFRANCE
Managing Director, Technology and Services

Ramon Jimenez
UBIFRANCE
IT Advisor

Boston
Joubin Hatamzadeh
Director of Operations
Biomedical Engineer, quality control
Marie Buhot-Launay
Director of Sales and Marketing
10 years in international business

Christophe Ratte
Operations Manager
Subsidiary Management, Boston

Mounia Mostefaouir,
Business Development
Life Sciences

Yves Germani,
UBIFRANCE,
Managin g Director, Life Sciences

Charles-Henri Dion,
UBIFRANCE,
Life Sciences Advisor
OFFICE IN CAMBRIDGE
OFFICE IN SAN FRANCISCO
@FrenchTechHub
ARD Île-de-France : Frédérique de Bast – Tel : 01 58 18 69 54 –
fdebast@paris-region.com
Ministère du commerce extérieur – Perrine Duglet – 01 53 18 46 89 –
perrine.duglet@cabinets.finances.gouv.fr
UBIFRANCE : Clément Moulet – Tel : 01 40 73 35 31 –
clement.moulet@ubifrance.fr
BPIFRANCE : Vanessa Godet – Tel : 01 41 79 84 33 –
vanessa.godet@bpifrance.fr

San Francisco
2415 Third Street, suite 231
San Francisco, CA 94107

Boston
One Broadway, 14th floor
Cambridge, MA, 02142

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130208 french tech hub presentation final

  • 2. PROCESS Coaching Marketing Support Market Assessment Define the Business Development right Define and Operations strategy reach your target Get real market feedback Develop direct & indirect sales Optimize productivity & profit
  • 3. SERVICES Defining the right strategy Experienced executive coaching from a vast pool of qualified mentors Structuring your U.S. operations Locating or domiciliating your activities with the Hub, Incorporating your U.S. subsidiary, Managing your back office. Building a marketing plan to reach your target - Market segmentation Targeting, Positioning, Price optimization, Customer validation, Americanization of the Communication the pitch, media plan Developing your team Recruiting, Complying to local regulations Launching direct and indirect sales Lead generation supported by UBIFRANCE knowhow and extensive contacts database Funding your business (soon available) Developing the right financials & pitch Building your board of advisors Accessing a network of French and U.S. investors
  • 4. BENEFITS • Define the right strategy • Shorten your time to market • Leverage our network • Save time: prequalified resources • Save money: shared resources • Focus on your core business
  • 5. STORY • Hubtech 21 started operations in 2006 in Boston • Paris Region Economic Development Agency acquired Hubtech 21 in 2012 and opened the San Francisco office the same year • 40 customers in 2013
  • 6. REFERENCES “I returned from my business trip with a completely different go-to-market strategy for entering the U.S., and also gained new insight on my strategy back home in France.” - Cheikh Deme, CEO - decided to focus on its product development before entering the US Market "We wanted an extremely smart, confident and hard working marketing expert, so I was delighted to find Alyssa (Hubtech21 Marketing Expert) who immediately understood our product and company." - Jonathan Benhamou, CEO - French Tech Hub expert, Alyssa Dver, is Novapost US parttime CMO. “I forgot to tell you how relaxed I feel, knowing that you guys are making sure everything is under control.” - Gilles Baujon, CEO – The French Tech Hub manages all administrative aspects in the U.S. “I could never achieve my business goals without Hubtech21 sales and logistics support.” - Robert Braunschweig, US Director “You did a good job to prepare these fruitful meetings and I am expecting to further discussions with these potential clients.” - Yves Donazzolo, CEO
  • 8. THE TEAM San Francisco Xavier Wartelle CEO Serial Entrepreneurs Valerie Zeller Director of Business Development 20 years in strategic marketing Marie Frochen Operations Manager SF Incubatoor manager Karen Helms Office Manager Domiciliation, Customer Support Stephane Alisse UBIFRANCE Managing Director, Technology and Services Ramon Jimenez UBIFRANCE IT Advisor Boston Joubin Hatamzadeh Director of Operations Biomedical Engineer, quality control Marie Buhot-Launay Director of Sales and Marketing 10 years in international business Christophe Ratte Operations Manager Subsidiary Management, Boston Mounia Mostefaouir, Business Development Life Sciences Yves Germani, UBIFRANCE, Managin g Director, Life Sciences Charles-Henri Dion, UBIFRANCE, Life Sciences Advisor
  • 10. OFFICE IN SAN FRANCISCO
  • 11. @FrenchTechHub ARD Île-de-France : Frédérique de Bast – Tel : 01 58 18 69 54 – fdebast@paris-region.com Ministère du commerce extérieur – Perrine Duglet – 01 53 18 46 89 – perrine.duglet@cabinets.finances.gouv.fr UBIFRANCE : Clément Moulet – Tel : 01 40 73 35 31 – clement.moulet@ubifrance.fr BPIFRANCE : Vanessa Godet – Tel : 01 41 79 84 33 – vanessa.godet@bpifrance.fr San Francisco 2415 Third Street, suite 231 San Francisco, CA 94107 Boston One Broadway, 14th floor Cambridge, MA, 02142

Hinweis der Redaktion

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