2. 7 Written Communication Tips For
International Audiences
Written communication is the most formal form
of communication and therefore needs great
attention to detail.
3. 1. Use titles and avoid names
• Some cultures consider using
first names disrespectful
• Address a person with a
salutation such as Mr., Mrs.,
Ms., etc.
4. 2. Use non-sexist language
• Use job titles like manager,
doctor, pilot, lawyer, etc.
rather than chairman,
salesman, workman etc.
5. 3. Avoid slang and unfamiliar jargon
• Explain any essential jargon
• Make your message easy to
understand & straight to the
point
6. 4. Keep the content concise and simple
• Avoid wordy phrases and long
sentences
• Be as clear as possible
7. 5. Avoid negative & strongly worded
messages
• Modify your writing style
according to the audience
• Where western cultures
respect directness, eastern
cultures consider it rude
8. 6. Make requests and suggestions
more indirect
• Avoid words and phrases that might
be interpreted as rude or indifferent
• Use respectful language such as
thank you and please
• Open the reader up to a request
rather than shut them down
9. 7. Writing is permanent so choose
your words wisely
• Cultural mistakes made
verbally may be forgotten but
those made in writing are
permanently recorded
10. Writing Dynamics™
Learn to craft your
international communications
with our 2-day workshop
Writing Dynamics™
11. Get in touch …
Visit: www.holstgroup.co.uk
Email: info@holstgroup.co.uk
Call: 0845 456 4000