Lecture

5. Edvic is a trained and prompt server. He has the ability
to provide excellent customer service. Once, he had a
foreign customer who only ordered a beer and has no
plans to order anything more- but Edvic did not just take
the order and leave but suggested barbecued meat to
the customer as a good accompaniment to the beer, and
promoted it in such a way that the customer felt hungry.
The guest was convinced and ordered it.
• What technique or skills do you think applied by Edvic?

6. Suggestive
Selling
Suggestive selling is the act of giving
suggestion and ideas to the guest or customer
to add original orders, which on turn leads to
increase sales and have higher satisfaction.
The server should be careful not be become
too aggressive but rather, he should be able
more helpful by giving ample time to the
guest in deciding what to order. You might
sale due to your reluctance. You can make
suggestion from each section on the menu.

7. Suggestive
Selling Tips
 Get to the table before guest look at
the menu. Be ready for some
questions asked from the gust or
customer, make it sure you know the
standard price
 Do not interrupt the dining guest
while they are selecting food from the
menu or ordering something.
 Suggest food or beverage when the
guest is done with their order.

8. Suggestive
Selling Tips
 Know when to make suggestions
to the guest. If the guest is in
undecided the food that they order.
 Read the customers /guest at the
dining table. Learn to read
customers body language and
adapt our suggestions accordingly.
If one of your customer seems
indecisive or hesitant when
ordering, jump in describe your
favourite menu items. Take some
action to suggest signature food or
beverage.

9. Suggestive
Selling Tips
 Understand the guest needs.
Respect needs of the guest base
on her/his beliefs, suggest some
type of food.
 Avoid using words describing
negatively try to find words that
could not describe “no” or “do not”
how through the thought that the
customer or guest may appreciate
the food that present in the menu.
 Always ware your smile In
suggesting food or beverage to
your guest it’s one way to order for
what food suggested from the
server.

10. Suggestive
Selling Tips
 Be price -sensitive. Base on their
budget, Like, if the guest wants to
have food with beverage the order
range of Php 300-Php 400 do not
suggest over the amount.
 Suggest according to the season
and ambiance or location of the
restaurant
 Suggestive selling price moreover,
suggestions contribute to the
guests, satisfaction, particularly
when their sincere desires to
really help the guest in the first
place.

11. Basics to
wine and
food
pairing
• It is also imperative to
know the standard food
and beverage pairings,
like burger and fries,
steaks and salads, steak
and mash potato, dessert
abd coffee, or seafood
with white wine.

13. Activity
Role play the correct ways of undertaking suggestive
selling.
Situation
• You are very efficient receptionist of NR restaurant. Your
friend Maria who selling of food to the customers. is assigned
as the waitress in the restaurant asked you to replace her in
doing task the next morning because she has to attend to her
mother who is sick. You know that one of the task of a waitress
is to make suggestive selling of food to the customer. How are
you going to do it effectively?

14. True or False : Write T if the statement is correct and F if the statement is in
correct. Write your answer on your test notebook.
1.Suggest food or beverage when the guest finishes
eating the main course
2.You can make suggestions from each section on the
menu.
3.Use appropriate words to describe the food such as,
freshly prepared, delicately seasoned , soft and juicy,
mouthwatering. Favorable, and / o spicy
4.Avoid using negative words such as do not and cannot
5. Be price-sensitive

15. “How you sell matters.
What your process is
matters. But how your
customers feel when
they engage with you
matters more.”