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Smart mobility in the Helsinki region

Contents:
• Why Helsinki for smart mobility
• Transport habits and usage
• Smart mobility segments in Helsinki
--- Shared mobility
--- Integrated mobility
--- Autonomous driving
• Helsinki testbeds
• About Helsinki Business Hub
• Contacts

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Smart mobility in the Helsinki region

  1. 1. HELSINKI SMART MOBILITY TRANSPORT HABITS AND USAGE WHY HELSINKI? HELSINKI TEST BEDS ABOUT SHARED MOBILITY INTEGRATED MOBILITY AUTONOMOUS DRIVING CONTACT THE HELSINKI REGION SMART MOBILITY ECOSYSTEM ?
  2. 2. WHY SMART MOBILITY IN THE HELSINKI REGION?
  3. 3. Helsinki, as one of the first cities in the world, aims to make it unnecessary for any city resident to own a private car by 2025.
  4. 4. THE HELSINKI MODEL: DATA INTERFACES INNOVATION ECOSYSTEM PUBLIC/PRIVATE CO-OPOPEN
  5. 5. HELSINKI #1 IN POLITICO'S URBAN MOBILITY INDEX 2017 AIR QUALITY: 2ND OUT OF 20 CITIES CONGESTION: 5TH BICYCLE USE: 5TH MASS TRANSIT USE: 10TH COST OF SINGLE CITY PUBLIC TRANSPORT TICKET: 17TH (2.90€)
  6. 6. 3000 parking permits for car sharing companies in Helsinki Helsinki’s public transportation authority opened all relevant transportation data inc. ticketing for anyone to use. Driverless vehicle testing allowed on all public roads across Finland. HELSINKI PIONEERS IN SMART MOBILITY AUTONOMOUS VEHICLES SHARed mobility MOBILITY AS A SERVICE
  7. 7. COMMITMENT FROM PUBLIC SECTOR TO INTEGRATED MOBILITY & MAAS 1) ALL MAJOR TRANSPORTATION COMPANIES AND OPERATORS HAVE ALREADY OPENED THEIR DATA AND SERVICES 2) TOP LEVEL SUPPORT FROM THE CITIES IN THE HELSINKI REGION TO MAAS DEVELOPMENT à TESTBED AREAS & FACILITIES INNOVATIVE PROCUREMENTS OPEN DATABASES CITY SPACE INFRASTRUCTURE USERS FOR PILOTS
  8. 8. FAVOURABLE LEGISLATION AUTOMATED VEHICLES CAN BE USED IN ROAD TRAFFIC LEGISLATION ALREADY ALLOWS EASY ACCESS TO TESTING AND TEST PLATE CERTIFICATE NEW TRANSPORT CODE IN FINLAND AUG 1 2018 DIGITAL, OPEN, COMPATIBLE DATA CREATION OF SEAMLESS MOBILITY CHAINS SUPPORTS MaaS DEVELOPMENT MOBILITY SERVICE PROVIDERS MUST OFFER OPEN INTERFACES FOR OTHER SERVICE PROVIDERS & OPERATORS HEAVY DEREGULATION EASY ACCESS TO MARKETS TEMPORARY USE EXEMPT FROM CAR AND VEHICLE TAX
  9. 9. THE NEW TRANSPORT CODE EXAMPLES FOR TAXIS • Taxi licenses to become company-specific instead of vehicle/driver-specific & no more quotas • No longer maximum prices for a taxi trip • Obligation on area of operation abandoned (taxi could take on "return" passengers) • Entrepreneurship in public transport services will be made easier Ministry of Transport and Communications, Transport Code https://www.lvm.fi/en/-/transport-code-enables-better-transport-services-and-flexible-business-operations
  10. 10. HSL ENABLES MAAS Is responsible for the preparation of the Helsinki Region Transport System Plan (HLJ). Plans and organizes public transport in the region and improves its operating conditions Procures bus, tram, Metro, ferry and commuter train services. Approves the public transport fare and ticketing system and public transport fares. Is responsible for public transport marketing and passenger information. Organizes ticket sales and is responsible for ticket inspections HSL TASKS JOURNEY PLANNER ROUTING, GEOCODING, MAP & REAL-TIME DATA PUBLIC TRANSPORT ROUTES AND TIMETABLES PARK&RIDE INFORMATION SYSTEM CUSTOMER SATISFACTION AND FERRY PASSENGER NUMBERS SPATIAL DATA MOBILE SINGLE TICKETS HSL INTERFACES 0000111010010001 001110110110110011 1000001100101101 01011101010101010 101110001101 0000111010010001 001110110110110011 1000001100101101 01011101010101010 101110001101 OPEN CONTRACTUAL SUPPLY EVOLVES AND INCREASES MOBILITY SERVICES MAAS INTEGRATORS COMPANIES AND SERVICES EVOLVING MOBILE SINGLE TICKETS REAL-TIME JOURNEY PLANNING
  11. 11. SMART MOBILITY CLUSTER IN FINLAND 1142 AUTOMOTIVE AND TRANSPORT TECHNOLOGY COMPANIES… DATA FROM 2016 …WITH PERSONNEL OF 26 600… …AND ANNUAL TURNOVER OF €7.3 BILLION
  12. 12. TALENT RESOURCES FOR SMART MOBILITY EXPERTISE IN SPECIALIST IT & ENGINEERING SKILLS IN FINLAND 251 000 130 000 108 000 92 000 55 000 32 000 29 000 13 000 Software development Electrical & electronic eng. Mechanical Industrial & manufacturing Automotive Controls & systems Telecoms Aerospace
  13. 13. WHY LOOK AT SMART MOBILITY IN HELSINKI? • Helsinki hosts THE FIRST OPEN MOBILITY AS A SERVICE ECOSYSTEM in the world • Helsinki has OPEN ACCESS TO DATA for everyone in the metropolitan area • Helsinki has SKILLFUL TECH & MOBILITY TALENT available • LEGISLATION ALREADY ALLOWS AUTOMATED VEHICLES to be used in road traffic • THE NEW TRANSPORT CODE = HEAVY DEREGULATION for new business to flourish • GOVERNMENT & CITIES COMMITTED to further enable future intelligent mobility
  14. 14. FEW MORE FACTS FROM HELSINKI HELSINKI HAS A TALENT POOL OF 25 000 CLEANTECH PROFESSIONALS, 76% HAVE AT LEAST BACHELOR’S DEGREE ANNUAL REVENUES OF €5.3 BILLION IN SMART & CLEANTECH IN HELSINKI: 38% OF FINLAND’S TOTAL FINLAND 2ND IN GLOBAL CLEANTECH INNOVATION INDEX 2014 40% OF FINNISH PUBLIC R&D FUNDING TO ENERGY AND ENVIRONMENT SECTOR 1660 FIRMS IN HELSINKI ACTIVE IN SMART & CLEANTECH, (ACCOUNTING FOR 23% OF FINLAND) MORE THAN 1/3 OF PUBLIC R&D INVESTMENTS IN FINLAND ARE MADE IN CLEANTECH HELSINKI IS THE 8TH SMARTEST CITY IN EUROPE AND 1ST IN THE ENVIRONMENT DIVISION OF THE EUROPEAN UNION IN IESE’S CITIES IN MOTION INDEX 2015
  15. 15. BACK TO NAVIGATION
  16. 16. TRANSPORT HABITS AND USAGE
  17. 17. CAR OWNERSHIP DECLINING OWNERSHIP AMONGST HELSINKI CITY RESIDENTS • Between 2008 & 2012, car ownership in the City of Helsinki has declined from 62% to 59% of households. • The number of households without a car is significantly higher in the Helsinki metropolitan area than in the rest of Finland. • However, about half of the Helsinki citizens and 2/3 of the people living in Espoo, Vantaa and Kauniainen have the possibility for car use. 249,2 134,7 110,7 184,6 Helsinki Espoo and Kauniainen Vantaa Rest of Uusimaa 0 100 200 300 679,000 REGISTERED CARS IN HELSINKI-UUSIMAA REGION Registered cars - thouands
  18. 18. MUNICIPALITY POPULATION 2015 Helsinki 626,300 Espoo 267,900 Vantaa 212,500 Hyvinkää 46,500 Nurmijärvi 41,900 Järvenpää 40,800 Tuusula 38,500 Kirkkonummi 38,500 Kerava 35,400 Vihti 29,000 Mäntsälä 20,700 Sipoo 19,000 Kauniainen 9,300 Pornainen 5,200 THE HELSINKI REGION
  19. 19. TRANSPORT MODE SHARE ACROSS THE HELSINKI REGION Car 46 % Public transport 18% Bike 9 % Walk 25 % Other 2 % VANTAA 2012 Car 29 % Public transport 18% Bike 6 % Walk 29 % Other 2 % HELSINKI 2012 Car 47 % Public transport 18% Bike 8 % Walk 22 % Other 3 % ESPOO & KAUNIAINEN 2012 Source: HSL Helsinki Transport (2013)
  20. 20. PURPOSE OF TRIPS IN HELSINKI METROPOLITAN AREA • 80% of trips begin or end at home • Other trips, including hobbies and recreation, are the most common type. • Car is the most common transportation mode in all other categories than school and studies. Within that category the share of car is less than 20%. Work (from home) 20 % Tasks related to work (from work) 18% School / studies (from home) 9 % Shopping & services (from home) 20 % Other (from home) 31 % Other (not from home) 11% Figure: Share of different trip groups (trips/person/day) according to the trip purpose in the Helsinki metropolitan area. Source: Lindeqvist, M. et al. (2013)
  21. 21. TRIP RATE* AND DISTANCE OF TRAVEL • In the Helsinki region, the average distance of travel by car, including taxi, is around 11,7 km. • The trip rates by car is the highest in the age groups 30-44 and 45-64. • The car trip rate of men is higher within each age group. • In Finland, the trip rate of taxi travel is 0,03. • For comparison, trip rate of private car travel is 1,69 and public transport 0,14. Sources: Lindeqvist, M. et al. (2013) and Finnish Transport Agency, Transport Planning (2012) * Trip rate is defined as the number of trips made on a day per person TRIP RATE AND DISTANCE IN THE HELSINKI METROPOLITAN AREA BY TRANSPORT MODE Trips/person/day Km/person/ working day Car 1,3 13 Public transport 0,9 8 Bike 0,2 1 Walk 0,9 1 Other 0,1 1 Total 3,4 24 TRIP RATE AND DISTANCE IN THE HELSINKI METROPOLITAN AREA BY JOURNEY PURPOSE Trips/person/day Km/person/ working day Work* 0,7 8 Tasks related to work ** 0,3 2 School, studies * 0,3 2 Shopping and services * 0,7 3 Other * 1,1 7 Other *** 0,4 2 Total 3,5 24 * from home, ** from work, *** other location
  22. 22. BACK TO NAVIGATION
  23. 23. HELSINKI SMART MOBILITY OPPORTUNITIES
  24. 24. SHARED MOBILITY INTEGRATED MOBILITY AUTONOMOUS DRIVING CONNECTED VEHICLES
  25. 25. SHARED MOBILITY
  26. 26. Car sharing
  27. 27. CAR SHARING MARKET STILL IN ITS INFANCY SUMMARY • AVERAGE CAR JOURNEYS in the Helsinki region are 11.7KM and the average user makes 1.3 car journeys • There are currently FIVE CAR SHARING OPERATORS in the Helsinki region but Helsinki has strong growth potential • PARKING PERMITS are only necessary in the Helsinki city area whilst they are not needed in Espoo or Vantaa • In the City of Helsinki there are presently 600 PARKING SPOTS RESERVED FOR CAR SHARING • NEW POLICY AND REGULATION is being introduced to further enable car sharing
  28. 28. CAR SHARING AN EMERGING OPPORTUNITY • Car sharing is still in its very early stages in Finland • Finnish vehicle leasing market: circa €600M/year • No market data available on the car sharing market • 5 current car sharing operators FINNISH MOBILITY MARKET (2012) Vehicle investment and operation • Vehicles 7 bn € • Vehicle maintenance 2,2 bn € • Vehicle spare parts 1 bn € • Operative expenses (insurance, fuel, etc.) 2 bn € Market of mobility services • Public transportation 3 bn € • Vehicle leasing and renting 0,6 bn €
  29. 29. CAR SHARING PLAYERS IN THE HELSINKI REGION TRADITIONAL CAR SHARING (SOME ALSO HAVING CORPORATE CAR SHARING SERVICES) • City Car Club • 24Rent • EkoRent • DriveNow PEER TO PEER CAR SHARING (RENTAL OF VEHICLES OF PRIVATE OWNERS) • Shareit Blox Car FIVE CURRENT OPERATORS H E V K H E V K H E V H E V K H V Areas of operation of car sharing operators: = Helsinki = Espoo = Vantaa = Kauniainen H E
  30. 30. CAR SHARING REGULATION REGULATIONS ARE EVOLVING • No specific laws relating to car sharing as the term has yet to be defined • Currently covered under same laws as for private vehicles • Most relevant is Motor Liability Insurance Act (279/1959) • Cars intended for car sharing must be registered and insured as rental car • Insurance premiums are priced based on high risk categories • Recommendations have been made to government for a clearer framework for car sharing
  31. 31. Ride sharing
  32. 32. RIDE SHARING IS AN EXCITING NEW OPPORTUNITY SUMMARY • HELSINKI IS A GLOBAL PIONEER in novel mobility and intelligent transport concepts such as mobility-as-a-service • Presently the Finnish ride sharing market is still at a very early stage. Most of the operators are START-UP COMPANIES OR NON-COMMERCIAL PLATFORMS for ride share matching which are maintained on a voluntary basis • 41% of ride share trips in Finland are LONG DISTANCE (over 100 km) • 37% are for leisure; 14% to attend specific events and 7% for commuting • NEW POLICY AND REGULATION will be needed to further enable car sharing on a fee-paying basis • Helsinki region has an open invitation to Finnish and international companies to participate in PILOT SCHEMES and to offer their solutions to the Helsinki region market
  33. 33. AN EMERGING OPPORTUNITY POTENTIAL • Presently there are no available market studies about the scale of the current or potential ride sharing market in Helsinki region or Finland as a whole • However, based on the number of operators it can be estimated that the market is rather small • Most of the operators are start-up companies or non-commercial platforms for ride share matching which are maintained on a voluntary basis • Some operators have a corporate edition of their service but the volume of this market is also estimated to be rather small
  34. 34. TRIP RATES BY TYPE OF JOURNEY • The Finnish Transport Agency conducted a study on demand, market and legislation of ride sharing services in 2013 • The study also involved a survey for ride sharing users. • Ride sharing is used most for the long-distance trips • Other journey purposes were leisure trips, travelling to some individual events (such as festivals) and commuting Source: Rintamäki & Ansio (2013) 1% 7% 14% 37% 41% 0% 10% 20% 30% 40% 50% Other Commute Trips to individual events (such as concerts, festivals) Leisure trips, free time Long distance trips (> 100 km) JOURNEY PURPOSE (Rintamäki & Ansio, 2013)
  35. 35. BUSINESS MODELS FOR RIDE SHARING PEER TO PEER • Under current legislation, it is only possible to share fuel costs relating to a ride share • No single model for calculating the fuel sharing costs – depends on the service provider • Some service providers use mobile apps to calculate the cost sharing • Presently operators are not allowed to charge a fee for a shared drive CORPORATE • Currently offered by two players: GreenRiders and Tziip • GreenRiders corporate ride sharing is based on the licence for the ride matching application. Pricing of the license is based on active usage of the solution
  36. 36. PEER TO PEER AND CORPORATE RIDE SHARING SERVICES RIDE SHARING LANDSCAPE IN 2016 • Service providers: peer-to-peer and corporate ride sharing • Kimppa.net – established 2000 www.kimppa.net • Kyydit.net – mainly P2P www.kyydit.net/ • GreenRiders – mobile application P2P and corporate www.greenriders.fi/en • Tziip – mobile application, has a platform for the 15,000 City of Tampere employees* • Ridefy – mobile application www.ridefy.com options for both P2P and taxis • RidenRent Oy - www.autokyyti.fi Tampere company, established in 2015 • See https://www.tekes.fi/en/whats-going-on/news-from-tekes/tziip-revolutionizes-the-way-we-travel--the-first-mobility-as-a-service-operator-in-the-world/
  37. 37. OTHER RIDE SHARING CONCEPTS RIDE SHARING LANDSCAPE IN 2016 • PiggyBaggy – ride sharing platform for goods delivery • KustuPlus – on-demand, dynamic routing bus service piloted during 2015 by HSL (Helsinki Region Transport) • Ride sharing service provided by the Finnish Taxi Owners Federation (Taksiliiton kimppakyytipalvelu) • The Finnish Taxi Owners Federation will soon launch new ride sharing concept destined for all its clients. • Vedia Shared Taxi Service – another taxi sharing operator
  38. 38. TAXI TRIP RATES • Trip rate of taxi is composed of a starting fee and a fare depending on the length and time of the trip and persons traveling in a vehicle • Starting fee during weekdays between 6 am and 8 pm and Saturdays between 6 am and 4 pm is maximum 5.90 euros • Starting fee is 5.90 euros also during religious holidays and some other holiday eves • Other times the starting fee is maximum 9.00 euros • Total of taxi 2,124 taxi permits issued in the Helsinki metropolitan area in 2016 TAXI FARES ACCORDING TO NUMBER OF PASSENGERS Fare class Persons Euros/km I 1-2 1.55 II 3-4 1.87 III 5-6 2.02 IV >6 2.18 Source: The Finnish Taxi Owners Federation (2015), Centre for Economic Development, Transport and the Environment (2015), Rintamäki & Ansio (2013)
  39. 39. Appendix shared mobility
  40. 40. POLICY AND REGULATION RELATING TO RIDE SHARING LEGISLATION • Regulation related to ride sharing is fragmented into various laws. • Taxi act (217/2007), Public Transport Act (869/2009), Employment Contracts Act (55/2011), Income Tax Act (1535/1992), Value Added Tax Act (1501/1993) and Act on the Contractor’s Obligations and Liability when Work is Contracted Out (1233/2006) • The current legislation allows ride sharing when only part of the gasoline costs is compensated by the passenger or if the responsibility for ride sharing is reciprocal between two persons. • However, all sorts of requested compensation, either monetary or other, needs to be reported to the tax authority. • Furthermore, it is not allowed to continuously share a ride for example with a colleague when monetary compensation is requested.
  41. 41. POLICY AND REGULATION RELATING TO RIDE SHARING LEGISLATION • The US company Uber has raised discussion in Finland • The Ministry of Transport and Communications has stated that the provision of Uber rides is legal but the drivers require taxi licence. (Ministry of Transport and Communications, 2015b) • The supervision of transportation is a responsibility of the police (2015b). The police are currently conducting an investigation into whether Uber is in breach of Finnish taxi legislation and driver safety requirements. (Helsingin Sanomat, 2015) • A 2015 study by Trafi stated that improvements in legislation and taxation are needed • Many transport types are currently aligned with common sense but prohibited by law. • The clarification of the status of crowdsourced services* and the prevention of the grey economy require legislative changes. • The study suggested changing the law to allow non-professional transport and other services in small scale. Payments between individuals would be tax free up to 2 000 euros per year. Source: Waris & Paloheimo (2015), Ministry of Transport and Communications (2015b), Helsingin Sanomat (2015) * According to Waris & Paloheimo (2015), the term crowdsourced transport consists of many types of transport activities, including current taxi traffic, ride sharing and crowdsourced deliveries.
  42. 42. TAXIS LEGISLATION • Provisions on taxi services are laid down in the Taxi Act (217/2007) • The professional transport of people in passenger cars on public roads is subject to a licence which is granted by the local Centre for Economic Development, Transport and the Environment (ELY Centre). The ELY Centres confirm the maximum number of taxi licenses per municipality on an annual basis. • The maximum prices charged from customers for taxi services are established annually by government decree. • The Act on the professional competence of taxi drivers (695/2009) • In order to obtain a taxi driver licence issued by the Police, applicants must complete compulsory training. Training licenses are granted by the Finnish Transport Safety Agency. • The taxi driver licence is valid for five years at a time. After further training lasting at least one day is needed.
  43. 43. HELSINKI REGION NEEDS NEW PARKING SOLUTIONS SUMMARY • There are 637,000 REGISTERED CARS in the Uusimaa (Greater Helsinki) region • The City of HELSINKI IS DIVIDED INTO PARKING ZONES A-O in which residents and companies having the office or home within each zone can buy a parking permit • Parking permits are only necessary in the Helsinki city area • There are NO PARKING PERMITS NEEDED IN THE CITIES OF ESPOO OR VANTAA, where parking is free • The City of Helsinki has around 35,000 PARKING SPACES • 7,000 in private car parks • 3,500 paid on-street parking • Up to 600 PARKING SPOTS WILL BE RESERVED FOR CAR SHARING in 2016 in order to provide further growth stimulus to the car sharing market
  44. 44. PARKING PLACES FOR CAR SHARING • Public parking places for car sharing vehicles • Helsinki: Public parking spaces reserved solely for car sharing cars in 65 locations, a total of 98 parking spaces • Vantaa: no parking spots reserved for car share vehicles • Espoo: a few parking slots reserved for car sharing vehicles • Car sharing companies have also contracts with private parking space providers (such as Qpark). • Booking of the car sharing parking spots is done by the car sharing company Source: Hietanen, J. (2015)
  45. 45. PARKING FOR CAR SHARING 600 PERMITS CURRENTLY SPECIFIED FOR CAR SHARING SLOTS • Car sharing operators have been granted 76 parking permits in the City of Helsinki. • Each parking permit is registered to one registration number and thus one car • City Car Club and 24 Rent are current permit holders • Currently there are 600 parking permits to car sharing specified parking slots • Each corporation (or group of corporations) is currently allowed to apply for 120 parking permits. • This means a total of five operators can currently be granted the maximum amount of permits, • However this may be changed if the number of operators grows substantially
  46. 46. PARKING PERMIT PRICING FOR CAR SHARING DISCOUNTS FOR LOW-EMISSION VEHICLES • Same price for car sharing parking permits as for residential permit holders • Only difference is car sharing is valid across all zones • Discount for low-emission vehicles • A low emission petrol or diesel car (including hybrids) emits a maximum of 100g CO2 per kilometre and gas- and ethanol cars a maximum of 150g CO2 per kilometre. In addition the emissions from the car need to be a minimum Euro 5-level • Only fully electric cars and electric mopeds are directly classified as low emission cars
  47. 47. PARKING CHALLENGES • Traffic congestion remains a problem in the morning and late afternoon rush hour • Snowy weather causes parking problems • Heavy snowfall in the winter time may cause problems in parking as snow piles block public on-street parking spaces. • Also cars parked on or too close to tramways cause problems especially during snowy time periods. Source: City of Helsinki, Public Works Department (2015)
  48. 48. PARKING PRICING DISCOUNTS FOR LOW-EMISSION VEHICLES • Discount for low-emission vehicles • A low emission petrol or diesel car (including hybrids) emits a maximum of 100g CO2 per kilometre and gas- and ethanol cars a maximum of 150g CO2 per kilometre. In addition the emissions from the car need to be a minimum Euro 5-level • Only fully electric cars and electric mopeds are directly classified as low emission cars • Same price for car sharing parking permits as for residential permit holders • Only difference is that car sharing is valid across all zones
  49. 49. CAR PARK CHARGES • Price of public and private parking currently in Helsinki. • Helsinki gives parking discounts for low emission cars, including electric cars • Only fully electric cars and electric mopeds are directly classified as low emission cars • In Vantaa, Espoo and Kauniainen street side parking is often time limited but free of charge Sources: City of Helsinki, Public Works Department (2015) STREET SIDE PARKING Zone-I 4€/h Zone-II 2€/h Zone-III 1€/h PARKING HALLS Privately operated parking halls 1-6€/h (e.g. Forum P) Contract parking 310 €/month + ALV Night-time parking 80,49 €/month + ALV RESIDENTIAL- AND CORPORATE PARKING PERMITS (street side parking, parking not guaranteed) Residential parking (Zones A- O) 18€/month (2015), 20€/month (2016), 22€/month (2017) Kimppatunnus 18€/month (2015), 20€/month (2016), 22€/month (2017) Corporate parking (Zones A-O) 370€/year Parking in all Zones A-O 740€/year or 61,66€/month
  50. 50. NEW PARKING GOVERNANCE FOR CAR SHARING • A booking system for public car sharing parking spaces in Helsinki launched beginning 2016. • This only currently relates to the City of Helsinki spaces • All parking spaces reserved for car sharing companies are in a common pool and there will not be any company-specific parking spaces • The number of public parking spaces reserved for car sharing in Espoo is still so small that the city is not yet planning implementation of any booking system
  51. 51. KEY COMPANIES EASY PARK AND ABAX PARKING • EasyPark (ABAX Parking) https://easypark.fi/ https://abax.fi/abax-parking/ • ABAX Parking, developed in cooperation with Easypark, paying for parking from your mobile • Norwegian multinational ABAX, established in 2003, is the market-leader in developing and delivering electronic Triplogs, GPS tracking, fleet management platforms, Equipment & Vehicle Control systems • ABAX Finland Oy was established in 2014, headquartered in Vantaa • In January 2015 ABAX acquired Finnish company Salkatek (an Oulu based firm) • Easypark AB, established in 2001, is a Swedish multinational with operations in 400 cities acoss 9 countries It has a partnership with DriveNow • The service is available in Helsinki, Espoo and Vantaa
  52. 52. KEY COMPANIES PARKMAN (NELIGRATE OY) • ParkMan https://parkman.fi/ https://parkmanworld.com/ • Incorporated in Finland in 2010, also known as Parkkinappi • Real time parking finder (navigation to the parking spot) and mobile parking payment • Operates in 55 cities in Denmark (26 cities), Finland (24) and Sweden (5) • Services for companies, car drivers and parking owners • Available in Helsinki, Espoo and Vantaa
  53. 53. PARKING TECHNOLOGY APPLICATIONS 400 NEW PARKING METERS WITH MOBILE AND CARD PAYMENTS • Helsinki city has purchased 400 new parking meters which will be installed beginning of year 2016 • The new parking meters allow payment by card and mobile. Old coin purchase parking meters will gradually be phased out • The new mobile payment system in principle would allow for tracking of regional data of parking availability by tracking the payments made • Dynamic pricing does not seem to exist in Helsinki municipal area
  54. 54. PUBLIC ON-STREET PARKING IN HELSINKI The City of Helsinki Public Works Department provides maps of • parking space in the Helsinki city centre • parking for travelling (harbour etc.) • motor cycle parking • the parking pay zones. Source: City of Helsinki, Public Works Department (2015)
  55. 55. PUBLIC ON-STREET PARKING IN VANTAA • The City of Vantaa has parking operated by private actors • Parking is provided by shops and malls • Parking by transit points Source: City of Vantaa (2015)
  56. 56. PUBLIC ON-STREET PARKING IN ESPOO • Palvelukartta map of Espoo parking spaces: http://palvelukartta.hel.fi/unit?service=2 5574 • The map shows electric vehicle charging points in Espoo, Helsinki and Vantaa Source: Palvelukartta (2015)
  57. 57. Park & Ride • Adjacent to public transport hubs • Ownership varies (public/private) • Range from simple outdoor to quality indoor facilities • Free of charge for public transport card holders Pay-as-you-go fee for other users • Maybe time limits (12-24h) • Some have dedicated car sharing slots
  58. 58. INTEGRATED MOBILITY
  59. 59. MAAS INTEGRATES JOURNEYS & SERVICES 1. MAAS OPERATORS 2. INTEGRATING ROUTES 3. NEWTYPES OF MOBILITY SERVICES
  60. 60. HELSINKI IS A GLOBAL PIONEER IN THE MAAS CONCEPT. • HELSINKI – FIRST IN MAAS. Helsinki’s vision is to be the first city in the world to offer a truly integrated personal mobility-as-a-service solution. • CUSTOMER FOCUS. The customer pays one trips fee or monthly subscription and is able to access different modes of transport (public and private) with differing levels of service options depending on needs. • SMART SERVICE. All of this is seamlessly enabled via smart phone and other digital devices. • GLOBAL PILOT PLATFORM. Helsinki region has an open invitation to finnish and international companies to participate in pilot schemes and to offer their solutions to the helsinki region market.
  61. 61. WHY LOOK AT MAAS IN FINLAND? • Finland has A ROAD MAP to make MaaS concept reality by 2025 • Finland hosts THE FIRST MOBILITYAS A SERVICE ECOSYSTEM in the world • Finland has SKILLFULTECHNICAL ITAND CLEANTECH TALENT available • Helsinki has OPEN ACCESS TO DATA for everyone in the metropolitan area • Finnish legislation is favorable for smart mobility solutions à Current LEGISLATION ALREADYALLOWS THE USE OF AUTOMATED VEHICLES in road traffic à Government & cities committed to further deregulate legislation
  62. 62. HELSINKI REGIONAL TRANSPORT (HSL/HRT)
  63. 63. HSL/HRT ENABLES & SUPPORTS THE BUILDING OF NEW MAAS SERVICES • HSL is a neutral partner and positive to projects and services that make easier to build effective journey chains, in which HSL’s public transport services play one role • Open data & open data interfaces (APIs) à Transport information à Passenger loads à Park & Ride information • Ticket sell interfaces are developed in close cooperation with active 3rd parties, such as potential MaaS operators. A contract is always needed. • HSL may choose suitable companies to be part of their loyalty programme benefits à visibility in HSL’s own information and marketing channels • HSL informs actively about ongoing and future digitals services and service development • HSL develops its services openly together and in cooperation with our customers, partners and transport operators.
  64. 64. MOBILITY AS A SERVICE LONG TERM VISION LONG TERM NATIONAL POLICY VISION • Shift away from construction and maintenance of transport network towards the effectively functioning travel and transportation • Turn mobility into a service OBJECTIVE • Users' mobility and transportation needs could be easily met through one service agreement IMPLICATIONS • Holistic change in the entire transport system and in the roles of the operators in the transport sector
  65. 65. MARKET POTENTIAL FOR MOBILITY AS A SERVICE • Finnish mobility service market valued at €3.6 billion per year (source: Finnish Transport Agency) • The market for personal motor vehicles (including purchase, servicing and other costs) is €12.2 billion per year • Big question: how much of that €12.2 billion could shift to mobility as a service? FINNISH MOBILITY MARKET (2012) Vehicle investment and operation 12.2 bn € Vehicles 7 bn € Vehicle maintenance 2.2 bn € Vehicle spare parts 1 bn € Operative expenses (insurance, fuel, etc.) 2 bn € Market for mobility services 3.6 bn € Public transportation 3 bn € Vehicle leasing and renting 0,6 bn € Source: Finnish Transport Agency (2015b)
  66. 66. KEY MAAS PLAYERS IN HELSINKI MAAS GLOBAL LTD is bringing into reality the concept of Mobility as a Service (MaaS), by building the world’s first mobility ecosystem. MaaS Global aspires to upgrade the service level of transportation by joining together public and private transportation providers. Collaboration and integration of services will create a seamless and compelling travel experience for everyone, locally and globally. The Whim app launched in Finland in November 2017 and beta in West Midlands, UK. MaaS Global is also very actively developing opportunities worldwide e.g. Toronto, Seoul. Developed partnerships with 23 organizations to enable and develop its services. Raised €2.2 million funding in February 2016 and €14.2 million in August 2017. PERILLE is a MaaS ecosystem driver providing software solutions that improve both passenger experience and utilization of public transport. It combines public transportation and all mobility options to one service. At the moment it gathers the Finnish long-haul transportation network and Helsinki and Tallinn commuting services options to a mobility service, which enables easy and fast trip planning and ticket purchase. Perille application for trip search is available through www.perille.fi and mobile app stores (App Store, Google Play, Windows Store). SITOWISE is a specialist engineering consultancy and technology and platform solutions company in the field of infrastructure, traffic solutions, logistics, land use, environment and digital services. Sito has emerged as one of Finland’s leading players in ITS, developing and operating services to boost efficiency and optimization of public and personal transport services and MaaS services. In February 2016, Fluidtime (Austrian leading provider of IT-services in the fields of integrated mobility and MaaS) and Sitowise joined forces to enter the MaaS market in Finland and the Nordics. KYYTI GROUP is a Finnish mobility start-up, founded in Helsinki in 2015. Kyyti App combines MaaS data and route planning with seamless and secure payment. Kyyti Group has solved first and last mile mobility with an in-house taxi-pooling service, Kyyti, live in several Finnish cities. Our technology is used to for affordable Consumer mobility solutions and cost efficient services for Enterprises and Government, such as private commute services, public transport replacement and cost effective paratransit. Kyyti has strong in-house capability for mobility modelling and big transit data analysis.
  67. 67. NEW FRAMEWORKS TO ENABLE NEW MOBILITY MODELS LEGISLATION • The provision of professional passenger transport services in exchange for a payment is subject to a license. LVM (Finnish Ministry of Transport and Communications) is responsible for preparing legislation related to bus and coach transport as well as taxis. • Bus transport is regulated by the national Public Transport Act, PTA (869/2009) and the EU Regulation on public passenger transport services (1370/2007). • Provisions on taxi services are laid down in the Taxi Act (217/2007). • LVM is taking significant action to revise current legislation to support the development of MaaS: • Regulation on transport markets will be brought together under one act, Transport Code (Liikennekaari). • The project aims to promote new service models. Further aims are to review the transport system as a whole, ease market access and promote interoperability of different parts of the transport system. • The Transport Code project will be carried out in three stages. The goal is that the first stage would enter into force on 1 January 2017. More information can be found on: www.lvm.fi/liikennekaari
  68. 68. Appendix integrated mobility
  69. 69. POLICY AND REGULATION OF MOBILITY SERVICES LEGISLATION • The Public Transport Act and the EU Regulation on public passenger transport services entered into force at the end of 2009. • The organisation of transport is gradually adapted to the new act during the ten years transition period of the Public Transport Act. • The old licenses for route traffic have been changed into public service contracts for the transition period. These licenses will gradually expire between 2014 and 2019. • The extent to which public authorities may intervene in markets to guarantee the quantity and quality of public transport services is laid down in the EU Regulation on public passenger transport services. • Public bus transport can be organized either as a market-based system without public financing or procured according to the processes regulated by the Public Service Obligation (PSO) regulation of the European Union (Kauppila, J., 2015).
  70. 70. LICENCED TRANSPORT OPERATIONS LEGISLATION • Licensed passenger transport by bus or coach is regulated by the Public Transport Act (869/2009) (PTA). The licence system is built on two licences: • in all kinds of public transport the basic licence is required. It entitles to operate general government purchased transport and private charter transport. • in addition to the basic licence, also another licence is required for market-based transport and market- based demand-responsive transport. • Providing demand-responsive public transport services is also subject to a licence and the applicant must commit in providing services for a minimum of one year. • The PTA requires minimum five passengers per ride in case of market-based charter transport with minibuses with capacity of max 16 persons
  71. 71. AUTONOMOUS DRIVING
  72. 72. ROUTE TO AUTONOUMOUS VEHICLE REVOLUTION IN FINLAND Autonomous robot buses work as open innovation platforms 2016 Feeder traffic between train station & fair run with autonomous buses 2015 NEW STARTUPS & NEW BUSINESS IS BORN AROUND AUTONOMOUS DRIVING 2017 Multiple autonomous driving projects kicking off in Finland
  73. 73. AUTONOMOUS DRIVING TRIALS • Finnish Transport Safety Agency Trafi aims make the testing and use of automated vehicles possible in Finland • Finland's current road traffic legislation already permits automated vehicle trials – no amendments will be required • Trafi will facilitate the implementation of trials through means such as proposing solutions for driver specification and helping with the technical approval and registration of the vehicle. • Apply for test certificate: www.trafi.fi/en/road/registration/test_plate_certificate
  74. 74. FINLAND IS OPEN FOR AUTONOMOUS DRIVING TESTS • During 2015 new legislation was passed allowing autonomous vehicle testing on all public roads across Finland • Finnish Transport Safety Agency (Trafi) has a simple application process for testing: • Apply for a test-place certificate – entitles testing of AV both on and off road for a limited time period • Test plate certificate is valid for 1 year • Test vehicle is exempt from car tax • Research report must be submitted to Trafi after completion of the trial(s) • Unique to Finland – having a driver actually in the AV is NOT compulsory • It is sufficient to be controlled by a remote operator • http://www.trafi.fi/en/road/automated_vehicle_trials
  75. 75. AUTONOMOUS DRIVING TEST APPLICATION PROCESS • Application form www.trafi.fi/en/road/registration/test_plate_certificate • Appendices to application: • Trade Register extract, not more than 3 months old • General description of the trials • Research plan • Technical specifications of the test vehicle(s) • Location of the road area where the tests are planned • Description of how road safety will be ensured • Fees: • Test place certificate €300 • Test plates €9 each
  76. 76. SELECTED AUTONOMOUS DRIVING PROJECTS PROJECT SOHJOA http://sohjoa.fi/in-english • Automated electric minibuses test by Metropolia University of Applied Sciences in three cities: Espoo, Helsinki and Tampere, running until 2018 • Open innovation platform for the development of new products and services • Platform covers both the buses and a virtual test environment which are free for companies to use • Previous initial test in Vantaa during 2015 was very successful completing 3,700km in 31 days • 43% of passengers considered AV as being safer than driver operated cars URBANAUTOTEST • VTT Technical Research Centre of Finland and Tieto Corporation • UrbanAutoTest project in Tampere region • Testing of autonomous functions of passenger cars in city traffic • Functionalities tested e.g. wireless data exchange, observation of the environment AURORA ARCTIC ITS AURORA: ARCTIC INTELLIGENT TRANSPORT TEST ECOSYSTEM • Testing of autonomous vehicle concepts in real winter conditions is a prerequisite to commercial use • Tow levels of testing: • Lapland winter proving grounds; • Open road testing on ITS (intelligent transport systems) instrumented and non-ITS instrumented roads in Lapland
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  78. 78. TEST BEDS IN HELSINKI
  79. 79. THE LIVING LAB BUS OPEN NOW • Electric buses as a concrete platform in a real use environment • Enable the development, testing and demonstration of various services and technologies • Implementation in co-operation with private companies, research organisations and public sector • Opportunities for technology providers, service developers and service providers to test and develop their solutions • Future possibilities include: • Technology provider: Installing and testing the functionality of sensors in the context of an electric bus and collecting new data. • Service developer: Utilizing available data sources from operational buses (e.g. vehicle data and sensor data) to come up with new services. • Service provider: Offering contextual services in a bus and gaining feedback from users
  80. 80. SMART JÄTKÄSAARI TEST BED OPEN NOW • Piloting platform to link to / build on smart urban mobility solutions • Large volume of smart city & smart mobility state-of-the-art development activities • IoT, API ecosystems, MAN trials, energy systems development, “living labs” with end-users, open data • Piloting opportunities kicking off in 2016 onwards, e,g, Jätkäsaari Smart Mobility Living Lab project
  81. 81. AUTOMATED VEHICLE TRIALS OPEN NOW • Finnish Transport Safety Agency Trafi aims make the testing and use of automated vehicles possible in Finland • Finland's current road traffic legislation already permits automated vehicle trials – no amendments will be required • Trafi will facilitate the implementation of trials through means such as proposing solutions for driver specification and helping with the technical approval and registration of the vehicle. • Apply for test certifiate: www.trafi.fi/en/road/registration/test_plate_certificate
  82. 82. TRAFFIC FLOW ANALYSIS PILOTS FOR THE CITY OF VANTAA UPCOMING • The City of Vantaa wants to pilot new methods for collecting traffic data • Goal to analyse the traffic flows in its districts and find out where the vehicles come from before they enter the area • Pilots aim to find out how well new methods can be applied to the context of Vantaa and to promote real-time traffic imaging • The total procurement volume is 2–4 pilots. • The duration of each pilot is 2–4 months. Each pilot may cover one of both of the analysis topics.
  83. 83. AVIAPOLIS MAAS LAST MILE SOLUTIONS UPCOMING • Aviapolis wants to develop new mobility services and looks for solutions in order to improve sustainable mobility in and the accessibility of the Aviapolis area • Solutions can be targeted e.g. one of the following uses: • Commuting and work-related traffic between Aviapolis railway station and the office clusters in the area and within the area • Shopping, recreational and personal business traffic between Aviapolis railway station, the area’s hotels, Jumbo shopping centre, the commercial cluster in Tammisto and residential areas
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  85. 85. HELSINKI BUSINESS HUB
  86. 86. We help foreign companies to establish their operations and tap into the business opportunities in Helsinki. This we do by connecting people and businesses with relevant data, companies, partners, investors, public sector & academia. We are funded by the cities of the Helsinki region and our services are free of charge.
  87. 87. SOME OF OUR KEY PARTNERS In SMART MOBILITY In the public sector
  88. 88. HOW WE CAN HELP SMART MOBILITY COMPANIES IN HELSINKI (AND IT’S ALL FREE OF CHARGE)
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  90. 90. WE’RE HERE TO HELP. Olivier Bonfils Senior business advisor, smart mobility +358 50 367 3406 olivier.bonfils@hbh.fi Tommi Rimpiläinen Senior business advisor, smart mobility +358 40 589 5489 tommi.rimpilainen@hbh.fi
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