Building & Leveraging Online Communities: A Case Study

•Als PPT, PDF herunterladen•

2 gefällt mir•1,686 views

See how the Columbus Marathon has built, sustained and leveraged a vibrant, interactive online community. By providing a hub for marathon participants and supporters, the marathon has used social media to achieve the event's overall goals.

Sport Technologie Business

Building, Sustaining & Leveraging Online Communities #SMIATL Heather Whaling • @prTini [email_address] prTini.com facebook.com/GebenCommunication

Columbus Marathon: a social media case study

Priorities ,[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object]

www.columbusmarathon.com/blog ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

after you nail the basics, add some sizzle

RunFest ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Virtual Scavenger Hunt ,[object Object],[object Object],[object Object],[object Object]

Ask the Race Director ,[object Object],[object Object],[object Object]

Results ,[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Collaboration. Integration. Social Good.

Weitere ähnliche Inhalte

Mehr von Geben Communication

Pitching Performance RubricGeben Communication

Instagram for PR SuccessGeben Communication

Content Marketing Through a PR Lens (GroupHigh #OutreachMarketing Summit)Geben Communication

Helpful Apps for Busy ProsGeben Communication

Digital Event Trends: Socializing the Entire ExperienceGeben Communication

Next-Gen PR: Innovating in a Social WorldGeben Communication

Social TV Activation: Driving Engagement & Viewership for a PBS Documentary P...Geben Communication

Solo pr presentation finalGeben Communication

Social Media Builds CommunityGeben Communication

Social Media for Marathons Geben Communication

Active Listening as a PR ToolGeben Communication

Content Marketing as a PR ToolGeben Communication

Digital PR Best PracticesGeben Communication

Twitter for PR ProsGeben Communication

Zaarly: A Startup PR Case StudyGeben Communication

Media Relations in a Social WorldGeben Communication

Crisis Communication & Social Media: Understanding PR 2.0's Role in Crisis Re...Geben Communication

Changing Perceptions with Social MediaGeben Communication

Effective Blogger Relations: Debunking Myths, Discovering RealityGeben Communication

Mehr von Geben Communication (20)

Pitching Performance Rubric

Instagram for PR Success

Content Marketing Through a PR Lens (GroupHigh #OutreachMarketing Summit)

Helpful Apps for Busy Pros

Digital Event Trends: Socializing the Entire Experience

Next-Gen PR: Innovating in a Social World

Social TV Activation: Driving Engagement & Viewership for a PBS Documentary P...

Solo pr presentation final

Social Media Builds Community

Social Media for Marathons

Active Listening as a PR Tool

Content Marketing as a PR Tool

Digital PR Best Practices

Twitter for PR Pros

Zaarly: A Startup PR Case Study

Media Relations in a Social World

Crisis Communication & Social Media: Understanding PR 2.0's Role in Crisis Re...

Changing Perceptions with Social Media

Effective Blogger Relations: Debunking Myths, Discovering Reality

Kürzlich hochgeladen

大学学位办理《原版美国USD学位证书》圣地亚哥大学毕业证制作成绩单修改atducpo

Albania Vs Spain Albania is Loaded with Defensive Talent on their Roster.docxWorld Wide Tickets And Hospitality

Call Girls In Vasundhara 📱 9999965857 🤩 Delhi 🫦 HOT AND SEXY VVIP 🍎 SERVICECall Girls In Delhi Whatsup 9873940964 Enjoy Unlimited Pleasure

ALL NFL NETWORK CONTACTS- April 29, 2024Brian Slack

Atlanta Dream Exec Dan Gadd on Driving Fan Engagement and Growth, Serving the...Neil Horowitz

ppt on Myself, Occupation and my InterestNagaissenValaydum

Plan d'orientations stratégiques rugby fémininThibaut TATRY

08448380779 Call Girls In International Airport Women Seeking MenDelhi Call girls

Call Girls In RK Puram 📱 9999965857 🤩 Delhi 🫦 HOT AND SEXY VVIP 🍎 SERVICECall Girls In Delhi Whatsup 9873940964 Enjoy Unlimited Pleasure

08448380779 Call Girls In Lajpat Nagar Women Seeking MenDelhi Call girls

CALL ON ➥8923113531 🔝Call Girls Chinhat Lucknow best sexual serviceanilsa9823

Spain Vs Italy 20 players confirmed for Spain's Euro 2024 squad, and three po...World Wide Tickets And Hospitality

Call Girls 🫤 Malviya Nagar ➡️ 9999965857 ➡️ Delhi 🫦 Russian Escorts FULL ENJOYCall Girls In Delhi Whatsup 9873940964 Enjoy Unlimited Pleasure

( Sports training) All topic (MCQs).pptxParshotamGupta1

JORNADA 4 LIGA MURO 2024TUXTEPEC1234.pdfArturo Pacheco Alvarez

Call Girls Service Noida Extension @9999965857 Delhi 🫦 No Advance VVIP 🍎 SER...Call Girls In Delhi Whatsup 9873940964 Enjoy Unlimited Pleasure

Jankipuram / Call Girls Lucknow | Whatsapp No 🫗 8923113531 🎳 VIP Escorts Serv...gurkirankumar98700

Croatia vs Albania Clash of Euro Cup 2024 Squad Preparations and Euro Cup Dre...Eticketing.co

VIP Kolkata Call Girl Liluah 👉 8250192130 Available With Roomdivyansh0kumar0

JORNADA 5 LIGA MURO 2024INSUGURACION.pdfArturo Pacheco Alvarez

Kürzlich hochgeladen (20)

大学学位办理《原版美国USD学位证书》圣地亚哥大学毕业证制作成绩单修改

Albania Vs Spain Albania is Loaded with Defensive Talent on their Roster.docx

Call Girls In Vasundhara 📱 9999965857 🤩 Delhi 🫦 HOT AND SEXY VVIP 🍎 SERVICE

ALL NFL NETWORK CONTACTS- April 29, 2024

Atlanta Dream Exec Dan Gadd on Driving Fan Engagement and Growth, Serving the...

ppt on Myself, Occupation and my Interest

Plan d'orientations stratégiques rugby féminin

08448380779 Call Girls In International Airport Women Seeking Men

Call Girls In RK Puram 📱 9999965857 🤩 Delhi 🫦 HOT AND SEXY VVIP 🍎 SERVICE

08448380779 Call Girls In Lajpat Nagar Women Seeking Men

CALL ON ➥8923113531 🔝Call Girls Chinhat Lucknow best sexual service

Spain Vs Italy 20 players confirmed for Spain's Euro 2024 squad, and three po...

Call Girls 🫤 Malviya Nagar ➡️ 9999965857 ➡️ Delhi 🫦 Russian Escorts FULL ENJOY

( Sports training) All topic (MCQs).pptx

JORNADA 4 LIGA MURO 2024TUXTEPEC1234.pdf

Call Girls Service Noida Extension @9999965857 Delhi 🫦 No Advance VVIP 🍎 SER...

Jankipuram / Call Girls Lucknow | Whatsapp No 🫗 8923113531 🎳 VIP Escorts Serv...

Croatia vs Albania Clash of Euro Cup 2024 Squad Preparations and Euro Cup Dre...

VIP Kolkata Call Girl Liluah 👉 8250192130 Available With Room

JORNADA 5 LIGA MURO 2024INSUGURACION.pdf