1. 101
Matthew Holt & Indu Subaiya

3. Web 2.0 Ecosystem

4. Web 2.0:
O’Reilly’s Core Competencies
• Services, not packaged software, with cost-e ective
scalability
• Control over unique, hard-to-recreate data sources that get
richer as more people use them
• Trusting users as co-developers
• Harnessing collective intelligence
• Leveraging the long tail through customer self-service
• Software above the level of a single device
• Lightweight user interfaces, development models, AND
business models

5. Services, not packaged software

6. Data sources that get richer as
more people use them

7. Trusting Users as Co-Developers

8. Harnessing collective intelligence

9. Leveraging the long tail through
customer self-service

10. Software above the level
of a single device

11. Lightweight user interfaces

12. Easy Development Platforms

16. What is Health 2.0?

17. “...Social software and lightweight tools that promote collaboration between...
stakeholders”
- Matthew Holt and Jane Sarasohn-Kahn
“... all the constituents focus on health value…improving safety, efficiency
and quality of healthcare”
- Scott Shreeve
"health 2.0 is participatory healthcare... we the patients can be effective
partners in healthcare.”
- Ted Eytan

18. What is Health 2.0?
Personalized Search
Communities
Intelligent Tools
Integration of data with content
Technologies fusing as patients increasingly guide
their own care.

19. Social
Networks
Search
Tools

20. Content
Social
Networks
Search
Tools
Transaction
Data

21. Content
Social
Networks
Search
Tools
Transaction
Data

22. The new search.

23. Intelligent communities.

24. Tools intelligently presenting content.

25. Last year, we told you
what was coming next...
• Integration of the three constituent parts
(search, communities, tools—all mash up)
• The data utility layer allows easy inclusion of
same data between di erent services (liquidity)
• Greater diversity in data types
• The emergence of new “unplatforms”

26. The Stages of Health 2.0
User-generated Consumers connect Partnerships to Data drives decisions
health care to providers reform delivery & discovery

27. User-generated Co
health care to

28. Consumers connect Pa
to providers re

29. ct Partnerships to D
reform delivery &

30. ct Partnerships to D
reform delivery &

31. ct Partnerships to D
reform delivery &

32. ct Partnerships to D
reform delivery &

33. ct Partnerships to D
reform delivery &

34. Data drives decisions
& discovery

35. DATA UNPLATFORMS
INDIVIDUAL
DATA
POPULATION UTILITY
LAYER
REFERENCE Decisions
Actions

36. DATA
INDIVIDUAL
D
POPULATION UT
LA
REFERENCE

37. INDIVIDUAL

38. INDIVIDUAL
User-generated

39. INDIVIDUAL
EMR

40. INDIVIDUAL
Claims

41. INDIVIDUAL
Biological/Clinical

42. INDIVIDUAL

43. POPULATION

44. POPULATION
Government data

45. POPULATION
Private data

46. POPULATION

47. REFERENCE

48. REFERENCE
Weather

49. REFERENCE
Mapping/GPS

50. REFERENCE
Food databases

51. REFERENCE
Drug databases

52. REFERENCE

53. DATA UNPLATFORMS
INDIVIDUAL
DATA
POPULATION UTILITY
LAYER
REFERENCE Decisions
Actions

54. INDIVIDUAL
Permissions
Identity
DATA
POPULATION UTILITY
LAYER
REFERENCE

55. INDIVIDUAL
Permissions
Identity
DATA
POPULATION UTILITY
LAYER
REFERENCE

56. INDIVIDUAL
Permissions
Identity
DATA
POPULATION UTILITY
LAYER
REFERENCE

57. DATA UNPLATFORMS
INDIVIDUAL
DATA
POPULATION UTILITY
LAYER
REFERENCE Decisions
Actions

58. UNPLATFORMS
UAL
DATA
ION UTILITY
LAYER
CE Decisions
Actions

59. Unplatforms

60. User-Generated Data Grows Up

61. Composite Applications

62. Composite Applications

63. Composite Applications

64. Composite Applications

65. Composite Applications

66. Integrated Data

67. UNPLATFORMS
A
TY
ER
Decision
Actions

68. DATA UNPLATFORMS
INDIVIDUAL
DATA
POPULATION UTILITY
LAYER
REFERENCE Decisions
Actions

69. Social
Networks
Search
Tools

70. Content
Social
Networks
Search
Tools
Transaction
Data

71. Content
Social
Networks
Search
Tools
Transaction
Data