Slides from the workshop: 'The mobile web and the future of your council's website' hosted by JAdu at Building Perfect Council Websites 11, 14 July 2011 #BPCW11

1. The Mobile Web
And the future of your Council’s website

2. The mobile web is a critical new
channel - an evolution of the
traditional and social web.

3. What is an App?
An interface specific to
your content

4. Content and tasks have not
changed - but the emphasis is on
tasks with mobile.

5. Content has to be brief.
An opportunity to cut to the chase.

6. You can’t just load your full site on
a mobile device.

8. Give users the option

9. Turn your tasks into apps and
deliver them on the web.

11. A web only app:
A microtasking interface
for your website

12. Web apps are HTML :)
Pro’s Con’s
More device features Limited offline storage
100% offline use Requires 3G
Greater local storage ATM limited device access
Rapid development No revenue from AppStore
Lives on web server
No stores!!!

13. A native app:
Compiled code native to
the device using a
development environment

14. Native apps have their place too.

15. Native apps have their place too.
Pro’s Con’s
More device features Need to download it
100% offline use Version management
Greater local storage Support
Can be sold! Changes are slow
Device specific
iOS, Blackberry,Android
Steep learning curve
Need to use a store

16. “Any sufficiently advanced
technology is indistinguishable
from magic”.
Arthur C. Clarke, "Profiles of The Future"

17. JQuery mobile - not magic, but it is cool.

20. No budget?
Just like building a website.

21. Discussion:
Top Mobile Tasks

22. Have you seen this?
www.weejot.com

23. Christina Fowler
“Designing for your mobile users"
Session at 4.15pm