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1 © 2017 Deep SEARCH 9 GmbH1
Deep SEARCH 9
Managed Intelligence.
2 © 2017 Deep SEARCH 9 GmbH2
Searching the Web Means Google
Expert SearchSources
Information Scientists
Search Specialists
Knowledge WorkersSurface Web
Deep Web
Databases
Repositories
Reporting
Manualresearch Decision makers
Preparation
According to statcounter.com, the global share of Google in
the desktop search engine market is > 92% (02/2017)
3 © 2017 Deep SEARCH 9 GmbH3
Sources
Information Scientists
Surface Web
Deep Web
Databases
Repositories
Dark Web
SEARCHCORPORA
• Start-ups
• Competitors
• Regulatory
• New technology
• …
Manualresearch
Ontologies
Scheduled
execution
Unattendedupdates
Content assessment
Automatic publication
• Known (trusted) sources
• More complete
• Faster
Managed Intelligence
Competitive Intelligence
Decisions
Regulatory Affairs
Research & Development
there are many more…
• Information source selection
• Content structuring
• Linking of disparate sources
• Ontology management
• SEARCHCORPUS management
Managed Intelligence
Search Competence Center
Direct access for
immediate answers
within predefined
scopes of interest
4 © 2017 Deep SEARCH 9 GmbH4
Blending disciplines like search, big data
analysis and semantic web is the
technological base of choice for a
proprietary intelligence system.
Based on information collected from all
specified sources, applications can
visualize the gathered intelligence for the
ultimate recipient in the most suitable
form.
Many areas of critical importance call for
highly automated intelligence systems that
link and analyze relevant informations
sources
Managed Intelligence Systems
❶
❷
❸
5 © 2017 Deep SEARCH 9 GmbH5
Google Repository
Google
Rating
Magic
Google Ads
Surf Behavior
Search Profile
Army of
Google Bots
World Wide Web
.com
google
.de …
max. 1000
results
The Public Search Situation (e.g. Google)
• The “Rating Magic” and therefore who gets
access to which results is determined
solely by Google
• The browser’s finger print tells Google who
is interested in what topics
Public Search
• Restricting search to a specific context, e.g.
“find me persons only” is not possible
(I’m not going to address the “Public Search Paradoxon” here…)
6 © 2017 Deep SEARCH 9 GmbH6
Deep SEARCH 9
Promising
Sources
SEARCHCORPUS®
Advanced
Search
Techniques
Faceted Search / Visualization
Advanced Query Language
Thesaurus based
Query Term Expansion
Focused
Crawlers
Scope of
Interest
all
results
Managed Intelligence
1. Focus crawlers on sources most
promising for scope of interest
2. Employ context specific ontologies
to build SEARCHCORPUS® based
on significant content
3. Use advanced search techniquesIntelligence
Management
7 © 2017 Deep SEARCH 9 GmbH7
1.Focus crawlers on sources most promising1)
• Corporate websites of innovative
technology startup companies
• Publications / patents
• Venture capital portals, bioscience
portals, publishers with lists of
companies
(e.g. http://cafepharma.com)
The most promising sources are be known by
the information scientists doing expert
searches.
e.g. Innovative Tech Companies
1)
8 © 2017 Deep SEARCH 9 GmbH8
2.Tag with ontologies
InnoTech SEARCHCORPUS®
• e.g. MeSH
• Geographic data
• Proprietary taxonomies
• …
• Define filter rules, e.g. “a minimum of 4
ontology terms must be found for a document
to qualify”
• Only add qualified documents to the
SEARCHCORPUS®
9 © 2017 Deep SEARCH 9 GmbH9
1. SEARCHCORPUS®
MATCH some web page:
e.g. CRISPR AND “diabetes type 1”~3
Surface Web
Deep Web
Corporate
Network Dark Web
Lorem ipsum
dolor sit amet, consectetuer adipiscing elit.
ligula eget dolor. Aenean massa. Cum sociis nato
magnis dis parturient montes, nascetur ridiculus mu
quam felis, ultricies nec, pellentesque eu, pretium quis,
consequat massa quis enim. Donec pede justo, fringilla vel,
aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut,
imperdiet a, venenatis vitae, justo. startup dictum felis eu
pede mollis pretium. Integer tincidunt. Cras dapibus.
Vivamus elementum semper nisi. CRISPR vulputate eleifend
tellus. Aenean leo ligula, porttitor eu, consequat vitae,
eleifend ac, enim. Diabetes type 1 lorem ante, dapibus in,
viverra quis, feugiat a, tellus. Phasellus viverra nulla ut
metus varius laoreet. Quisque rutrum. Aenean startup.
Etiam ultricies nisi vel augue. Curabitur ullamcorper
ultricies nisi. Nam eget dui. Etiam rhoncus. Maecenas
tempus, tellus eget condimentum rhoncus, sem quam
semper libero, sit amet adipiscing sem neque sed ipsum.
Nam quam nunc, blandit vel, luctus pulvinar, hendrerit id,
lorem. Maecenas nec odio et ante tincidunt tempus. Donec
vitae sapien ut libero venenatis faucibus. Nullam quis ante.
Etiam sit amet orci eget eros faucibus tincidunt. Duis leo.
Sed fringilla mauris sit amet nibh. Donec sodales sagittis
magna.
3. Use advanced search techniques
SEARCHCORPUS®
Matches all of:
• diabetes type 1
• type 1 diabetes
• diabetes mellitus type 1
• …
10 © 2017 Deep SEARCH 9 GmbH10
Deep SEARCH 9
11 © 2017 Deep SEARCH 9 GmbH11
Ontology Management
• Define ontology and rules
MeSH,
Proprietary taxonomies,
…….
Criteria's
Ontology
Extracted Company Data
Websites
of extracted
companies
Publications
Patents
Search Competence Center:
• Address Room Management
select relevant addresses
bioscentury.com,
gust.com,
bloomberg.com, …….
Search Room
CRISPR AND “diabetes type 1”~3World Wide Web
Deep SEARCH 9
repeatable
targeted
systematic
structured
reliable
flexible
24hx7

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II-SDV 2017: Deep SEARCH 9

  • 1. 1 © 2017 Deep SEARCH 9 GmbH1 Deep SEARCH 9 Managed Intelligence.
  • 2. 2 © 2017 Deep SEARCH 9 GmbH2 Searching the Web Means Google Expert SearchSources Information Scientists Search Specialists Knowledge WorkersSurface Web Deep Web Databases Repositories Reporting Manualresearch Decision makers Preparation According to statcounter.com, the global share of Google in the desktop search engine market is > 92% (02/2017)
  • 3. 3 © 2017 Deep SEARCH 9 GmbH3 Sources Information Scientists Surface Web Deep Web Databases Repositories Dark Web SEARCHCORPORA • Start-ups • Competitors • Regulatory • New technology • … Manualresearch Ontologies Scheduled execution Unattendedupdates Content assessment Automatic publication • Known (trusted) sources • More complete • Faster Managed Intelligence Competitive Intelligence Decisions Regulatory Affairs Research & Development there are many more… • Information source selection • Content structuring • Linking of disparate sources • Ontology management • SEARCHCORPUS management Managed Intelligence Search Competence Center Direct access for immediate answers within predefined scopes of interest
  • 4. 4 © 2017 Deep SEARCH 9 GmbH4 Blending disciplines like search, big data analysis and semantic web is the technological base of choice for a proprietary intelligence system. Based on information collected from all specified sources, applications can visualize the gathered intelligence for the ultimate recipient in the most suitable form. Many areas of critical importance call for highly automated intelligence systems that link and analyze relevant informations sources Managed Intelligence Systems ❶ ❷ ❸
  • 5. 5 © 2017 Deep SEARCH 9 GmbH5 Google Repository Google Rating Magic Google Ads Surf Behavior Search Profile Army of Google Bots World Wide Web .com google .de … max. 1000 results The Public Search Situation (e.g. Google) • The “Rating Magic” and therefore who gets access to which results is determined solely by Google • The browser’s finger print tells Google who is interested in what topics Public Search • Restricting search to a specific context, e.g. “find me persons only” is not possible (I’m not going to address the “Public Search Paradoxon” here…)
  • 6. 6 © 2017 Deep SEARCH 9 GmbH6 Deep SEARCH 9 Promising Sources SEARCHCORPUS® Advanced Search Techniques Faceted Search / Visualization Advanced Query Language Thesaurus based Query Term Expansion Focused Crawlers Scope of Interest all results Managed Intelligence 1. Focus crawlers on sources most promising for scope of interest 2. Employ context specific ontologies to build SEARCHCORPUS® based on significant content 3. Use advanced search techniquesIntelligence Management
  • 7. 7 © 2017 Deep SEARCH 9 GmbH7 1.Focus crawlers on sources most promising1) • Corporate websites of innovative technology startup companies • Publications / patents • Venture capital portals, bioscience portals, publishers with lists of companies (e.g. http://cafepharma.com) The most promising sources are be known by the information scientists doing expert searches. e.g. Innovative Tech Companies 1)
  • 8. 8 © 2017 Deep SEARCH 9 GmbH8 2.Tag with ontologies InnoTech SEARCHCORPUS® • e.g. MeSH • Geographic data • Proprietary taxonomies • … • Define filter rules, e.g. “a minimum of 4 ontology terms must be found for a document to qualify” • Only add qualified documents to the SEARCHCORPUS®
  • 9. 9 © 2017 Deep SEARCH 9 GmbH9 1. SEARCHCORPUS® MATCH some web page: e.g. CRISPR AND “diabetes type 1”~3 Surface Web Deep Web Corporate Network Dark Web Lorem ipsum dolor sit amet, consectetuer adipiscing elit. ligula eget dolor. Aenean massa. Cum sociis nato magnis dis parturient montes, nascetur ridiculus mu quam felis, ultricies nec, pellentesque eu, pretium quis, consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo. startup dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. CRISPR vulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Diabetes type 1 lorem ante, dapibus in, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum. Aenean startup. Etiam ultricies nisi vel augue. Curabitur ullamcorper ultricies nisi. Nam eget dui. Etiam rhoncus. Maecenas tempus, tellus eget condimentum rhoncus, sem quam semper libero, sit amet adipiscing sem neque sed ipsum. Nam quam nunc, blandit vel, luctus pulvinar, hendrerit id, lorem. Maecenas nec odio et ante tincidunt tempus. Donec vitae sapien ut libero venenatis faucibus. Nullam quis ante. Etiam sit amet orci eget eros faucibus tincidunt. Duis leo. Sed fringilla mauris sit amet nibh. Donec sodales sagittis magna. 3. Use advanced search techniques SEARCHCORPUS® Matches all of: • diabetes type 1 • type 1 diabetes • diabetes mellitus type 1 • …
  • 10. 10 © 2017 Deep SEARCH 9 GmbH10 Deep SEARCH 9
  • 11. 11 © 2017 Deep SEARCH 9 GmbH11 Ontology Management • Define ontology and rules MeSH, Proprietary taxonomies, ……. Criteria's Ontology Extracted Company Data Websites of extracted companies Publications Patents Search Competence Center: • Address Room Management select relevant addresses bioscentury.com, gust.com, bloomberg.com, ……. Search Room CRISPR AND “diabetes type 1”~3World Wide Web Deep SEARCH 9 repeatable targeted systematic structured reliable flexible 24hx7