This document discusses the importance of cultural intelligence in international business management. It notes that values, attitudes, and behaviors vary significantly across cultures and can impact business dealings. Stereotyping should be avoided as it can damage relationships. Developing cultural intelligence through experiences like studying abroad, working for international companies, or learning a new language can help one understand different perspectives and function effectively in culturally diverse situations. Ignoring local customs and perspectives when expanding business operations internationally often leads to failure.

1. International
Cultural Effects on
Management Issues

2. TED
ROEBUCK

4. The values and attitudes shared by
individuals from a country that
shape their behavior and beliefs
about what is important

5. Pakistan
Value cleanliness
Artificial
and may seem
fragrances as
obsessive about it
hiding the truth
Japan
Independent and
Value
individualistic
dignity, harmony,
High value on
and social
personal freedom
cohesion
Saudi Arabia
Direct and may Honorary
seem assertive conventions
or rude must take place
before business

7. Spoken Language

8. SLANGS
may hurt an international
business deal

9. Body Language

10. Between 60 and 70
percent of all meaning
is derived from
nonverbal behaviors.

11. Body Language

12. Active Listening

13. Professor, I’
m paying
attention!

14. STEREOTYPING

16. “Stereotypes can cloud
our judgment and
jeopardize future
business relationships”

17. Hollywood…

18. 9/11

19. Terrorists…

20. “…Muslim men got rid of their beards
and women gave up their hijab in
order to be accepted in society…”

21. [Supervisors and coworkers]
had cursed them for being
Muslim; thrown blood, meat
and bones at them; and
interrupted their prayer break.

22. “If she insisted on
wearing the
scarf, she could
work either in back
or at a telephone
job…”

23. Muslims make up less than 2% of US population
but more than 25% of religious
discrimination claim filed with the E.E.O.C

25. Ethnocentrism is the
tendency to look at the world
primarily from the perspective
of one’s own ethnic culture.

26. Religion Language Customs Culture History

27. 1997: Walmart
bought Wertkauf

29. Failed to listen to
employees

32. Ignore local
culture

33. Business is not
conducted the same way
across cultures

34. Cultural
Intelligence

35. • Cultural Intelligence is a
person’sCultural Intelligence
(CQ- Cultural Quotient)
-a person’s capability to function effectively
in situations characterized by cultural diversity

37. mindfulness

39. Activities to Support the Development
of Cultural Intelligence
●International tourism
● International internship
● Working for an international company
● Studying abroad
● Moving to another country and actively seeking employment
● Finding an international business mentor
● Teaching English abroad
● Government foreign service
● Multicultural team assignments, including virtual teams with members in
different countries
● Foreign mission/humanitarian service
● Foreign military service
● Learning another language
● Research
● Attend performances and classes that showcase other cultures, such as
dance, music, production, art, and cooking

40. “As business becomes increasingly
globalized, cultural intelligence is a vital tool
that can positively affect business outcomes”