Take Better Pics for Social Media

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HY Connect

Ten tips for taking better pictures for social media.

Marketing Business Technology

1
TAKE BETTER SOCIAL
MEDIA PICTURES
Wednesday, June 18, 14

3
Selection
Agency Social Channels
Wednesday, June 18, 14

4
90% OF INFORMATION
TRANSMITTED TO THE
BRAIN IS VISUAL
Wednesday, June 18, 14

the average adult attention
span is 2-8 seconds
visuals are processed 60,000x
faster than text
5
Wednesday, June 18, 14

6
the highest performing social
posts contain images
Wednesday, June 18, 14

7
Selection
when it
comes to
social, your
camera
phone is good
enough
Wednesday, June 18, 14

10 TIPS FOR TAKING BETTER
SOCIAL MEDIA PICTURES
8
Wednesday, June 18, 14

9
Selection
1. The environment tells the story
Wednesday, June 18, 14

10
Selection
The environment tells the story
Wednesday, June 18, 14

11
Selection
2. Find the humanity
Wednesday, June 18, 14

12
Selection
Find the humanity
Wednesday, June 18, 14

13
Selection
3. Shoot with the light, not against
Wednesday, June 18, 14

13
Selection
3. Shoot with the light, not against
every concert pic on your
Wednesday, June 18, 14

14
Selection
4. Get high
Wednesday, June 18, 14

15
Selection
5. Get low
Wednesday, June 18, 14

16
Selection
Get low
Wednesday, June 18, 14

17
Selection
6. Get close
Wednesday, June 18, 14

18
Selection
7. Try a partial
Wednesday, June 18, 14

19
Selection
8. The rule of thirds
Wednesday, June 18, 14

20
Selection
9. Act like a pro and take more than you need
Wednesday, June 18, 14

21
Selection
10. Be a camera phone pro
Wednesday, June 18, 14

21
Selection
Social is optimized for square shots
If you have a “digital zoom” don’t bother with it, crop
later
Keep still
Turn on HDR and the grid, use the tap to focus
function
Practice asking for permission and directing
10. Be a camera phone pro
Wednesday, June 18, 14

22
Selection
CHALLENGE
Wednesday, June 18, 14

22
Selection
CHALLENGE
With these tips in mind, take and share photos
of what you see around the office or when
attending industry events.
Send to agencynews@hyc.com.
Always, be respectful of colleagues or confidential client content. If you aren’t sure,
ask! i.e. “Do you mind if I take a picture? We’d love to share this on our agency
Facebook page.”
Wednesday, June 18, 14

23
Selection
WE APPRECIATE YOUR HELP
Wednesday, June 18, 14

23
Selection
We’ll pick a weekly winner for the next two
months and award you with a $5 Starbucks gift
card.
WE APPRECIATE YOUR HELP
Wednesday, June 18, 14

SHOOT FOR THE MOON!
Wednesday, June 18, 14

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Take Better Pics for Social Media

1. 1 TAKE BETTER SOCIAL MEDIA PICTURES Wednesday, June 18, 14

2. 2 Selection Wednesday, June 18, 14

3. 2 Selection We all have a stake in shaping our agency’s brand. Help us tell better stories by snapping great pictures of agency people, work, clients and events. Bonus! These tips will make your personal social channels pop, too. Wednesday, June 18, 14

4. 3 Selection Agency Social Channels Wednesday, June 18, 14

5. 4 90% OF INFORMATION TRANSMITTED TO THE BRAIN IS VISUAL Wednesday, June 18, 14

6. 5 Wednesday, June 18, 14

7. the average adult attention span is 2-8 seconds visuals are processed 60,000x faster than text 5 Wednesday, June 18, 14

8. 6 the highest performing social posts contain images Wednesday, June 18, 14

9. 7 Selection when it comes to social, your camera phone is good enough Wednesday, June 18, 14

10. 8 Wednesday, June 18, 14

11. 10 TIPS FOR TAKING BETTER SOCIAL MEDIA PICTURES 8 Wednesday, June 18, 14

12. 9 Selection 1. The environment tells the story Wednesday, June 18, 14

13. 10 Selection The environment tells the story Wednesday, June 18, 14

14. 11 Selection 2. Find the humanity Wednesday, June 18, 14

15. 12 Selection Find the humanity Wednesday, June 18, 14

16. 13 Selection 3. Shoot with the light, not against Wednesday, June 18, 14

17. 13 Selection 3. Shoot with the light, not against every concert pic on your Wednesday, June 18, 14

18. 14 Selection 4. Get high Wednesday, June 18, 14

19. 15 Selection 5. Get low Wednesday, June 18, 14

20. 16 Selection Get low Wednesday, June 18, 14

21. 17 Selection 6. Get close Wednesday, June 18, 14

22. 18 Selection 7. Try a partial Wednesday, June 18, 14

23. 19 Selection 8. The rule of thirds Wednesday, June 18, 14

24. 20 Selection 9. Act like a pro and take more than you need Wednesday, June 18, 14

25. 21 Selection 10. Be a camera phone pro Wednesday, June 18, 14

26. 21 Selection Social is optimized for square shots If you have a “digital zoom” don’t bother with it, crop later Keep still Turn on HDR and the grid, use the tap to focus function Practice asking for permission and directing 10. Be a camera phone pro Wednesday, June 18, 14

27. 22 Selection CHALLENGE Wednesday, June 18, 14

28. 22 Selection CHALLENGE With these tips in mind, take and share photos of what you see around the office or when attending industry events. Send to agencynews@hyc.com. Always, be respectful of colleagues or confidential client content. If you aren’t sure, ask! i.e. “Do you mind if I take a picture? We’d love to share this on our agency Facebook page.” Wednesday, June 18, 14

29. 23 Selection WE APPRECIATE YOUR HELP Wednesday, June 18, 14

30. 23 Selection We’ll pick a weekly winner for the next two months and award you with a $5 Starbucks gift card. WE APPRECIATE YOUR HELP Wednesday, June 18, 14

31. SHOOT FOR THE MOON! Wednesday, June 18, 14

Take Better Pics for Social Media

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