OfferPop Presentation

1. OFFERPOP
Smart Social Media Campaigns

2. PHOTO COMPETITION
Photo Contests make it easy for fans to
submit, share and vote on photos around
any theme. Your fans can submit photos
through Facebook, Twitter and Instagram
and vote for their favourites with a single
click.
Includes full branding, customisable
submission forms, entry moderation,
optional fan-gating, reports and much
more
Suggestions:
Internal – Harcourts branding comp –
photo of you/team next to your sold
signboard; best team photo; best office
layout photo;
External – Submit your fav holiday snap;
Be in to win patio futniture – invite
people to post a photo of where their
patio furniture would go if they won

3. VIDEO COMPETITION
If you have an engaged fan base, this app
gives you a great way to drive
participation and sharing. People post
their video using a simple form to enter,
then share with friends to get votes.
Features flexible voting policies and
reports tracking many key metrics.
Internal: Auctions, events, Foundation,
quirky team videos
External: Submit a short film around a
theme

4. TUG OF WAR
Engage Facebook users in a fun
showdown about any topic you choose.
Users just click to vote, and can comment
to support their favourite side. Commens
appear on their Wall so these programs
drive user-generated content and word-
of-mouth.
Get reports with key metrics, charts and
participant details

5. FAN FAVES
Use Fan Faves to set up programs where
fans can vote for and share their favourite
of a set of options you define, around
some theme.
Use this for polls and any cases where you
want to start conversations around
specific content.
Fully customisable and includes reports
and fan-gate feature.
Suggestion:
- Community charity donation – e.g. Tell
us your favourite charity and why and we
will donate $x to the charity with the
most votes

6. EXCLUSIVE
Want to reward your fans and get more
fans? Share Exclusive offers on a Page app
on your Facebook Page.
When someone likes your campaign they
must Like you to see the offer.
Get reports on views, Likes, Shares and
more
Suggestion:
- Local offer on a product/service

7. LOOK BOOK
Give fans a way to discover and interact
with each other on your brand Page.
Showcase your most active and influential
fans while growing your “People Talking
About This” score. Track all fan activity on
your Page and news feed. Fan Profiles
includes real-time reports and fan
tracking data.
Suggestion:
- Local offer on a product/service

8. CAPTION/ESSAY CONTESTS
Run engaging contests that encourage
fans to create and vote on photo captions.
The app is also ideal for essay contests.
Includes optional fan-gating and real-time
reports
Suggestion:
Internal: School holiday competition –
short stories
External: Example - Did you ever hear the
phrase ‘walk a mile in their shoes’? We
want to hear from you about whose shoes
you would like to walk in – celebrity,
figure from history, family member,
whoever you want. We want to know who
and why – top 3 entries receive xx’