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GUSTAVO E. VELEZ
5S420 Scots Drive • Naperville, IL 60563
630-854-3259 • velezwest@gmail.com
SALES / ACCOUNT MANAGEMENT
 Comprehensive experience in sales, marketing and new business development, including
solution-based sales and national account management.
 Proven ability to build and drive sales in both domestic and Latin American markets.
 Expert relationship builder; excel at communicating business value and competitive advantage of
products.
 Adept at training and providing superior technical support to customers and sales team.
 Bilingual: English and Spanish; key skills include:
New Business Development • Lead Generation • Account Management • Account Acquisition
Account Retention • Presentations • Post-Sale Support • Contract Negotiations • Proposal Development
Product Rollout • Market Analysis • Sales Forecasting
PROFESSIONAL EXPERIENCE
PCTEL, INC., Bloomingdale, IL 2009 – Present
Global leader in propagation and optimization solutions for the wireless industry.
Account Development Representative, 2012 – Present
Manage sales, marketing, and technical support of antenna products and accessories to national
accounts, with specialized focus on Latin and South America regions. Develop and implement strategic
account management plans to cultivate new accounts, revitalize dormant accounts, and grow existing
business. Create ad-hoc reports for individual markets, and deliver sales results to the VP of Sales and
CEO for the Account Development Team.
Provide key technical support as point-of-contact for the division; deliver on-site training and technical
support to sales force and customers. Assess customer business requirements and determine effective
technical solutions.
• Played a key role in closing a $3.4 million contract, with potential growth to $5 million over the
duration; communicated with government agencies in Mexico by sourcing business and leading
initial contact.
• Opened 26 new accounts, representing 110% of budget goal in 2012.
• Slashed technical support delivery time to customers from three days to one hour by creating a new
technical support program.
• Maintained 100% retention of customers from 2009 to present by providing superior customer
service and technical support.
Senior Account Representative, 2009 – 2012
Drove inside sales and leads to new customers and existing cold accounts. Developed and implemented
sales initiatives and marketing presentations to drive market entry in Latin and South America regions.
Formulated winning strategies for large opportunities. Managed in-bound calls and customer technical
support to drive customer satisfaction and retention. Consulted with product management groups to
develop new products.
GUSTAVO E. VELEZ • gusvelez1965@gmail.com • Page Two
• Drove 40% increase in overall Latin sales from 2009 to 2011 by developing marketing strategy to
strengthen relationships with new and existing customers.
• Met or exceeded all annual quotas for sales and new account generation.
OMRON ELECTRONIC COMPONENTS, LLC, Hoffman Estates, IL 2002 – 2009
One of the world's leading suppliers of reliable, advanced electronics, and control system components.
Inside Sales Agent, 2006 -– 2009
Performed sales and marketing of electronic components to domestic customers, and those in Mexico,
Latin America, and South America regions. Provided customer service and technical support to major
direct accounts. Conducted extensive market research on component industry.
• Secured new business totaling $400,000 annually by replacing Omron products on existing designs
for AdlerTisch, Sumidenso, INRECO, and RIDA.
• Achieved 120% of individual sales quota in 2009 despite economic downturn by focusing on Latin
American market; won recognition as only department in company to overachieve goals in 2009.
• Played a key role in gaining market share by providing logistics, pricing, and technical support to
global contract manufacturers, including Flextronics, Sanmina SCI, Solectron, and Celestica.
Senior Account Customer Service Representative, 2001 – 2006
Provided customer service and technical support to customers. Charged with sourcing and retaining new
and existing customers.
• Impacted business growth by providing superior customer service and technical support to major
accounts, including Whirlpool, Electrolux, Lucent, and Maytag.
• Eliminated critical international shipping issue by developing shipping trace documentation process.
ADDITIONAL PROFESSIONAL EXPERIENCE
NICHICON INC., Schaumburg, IL 1998 – 2002
Manufacturer of electronics components and circuit products used in advanced fields.
Sales Account Manager
UNITED STATES NAVY 1993 – 2001
Reservist
EDUCATION
Bachelor of Science in Business Management
UNIVERSITY OF PHOENIX, Phoenix, AZ

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Velez,Gustavo_Resume 2015

  • 1. GUSTAVO E. VELEZ 5S420 Scots Drive • Naperville, IL 60563 630-854-3259 • velezwest@gmail.com SALES / ACCOUNT MANAGEMENT  Comprehensive experience in sales, marketing and new business development, including solution-based sales and national account management.  Proven ability to build and drive sales in both domestic and Latin American markets.  Expert relationship builder; excel at communicating business value and competitive advantage of products.  Adept at training and providing superior technical support to customers and sales team.  Bilingual: English and Spanish; key skills include: New Business Development • Lead Generation • Account Management • Account Acquisition Account Retention • Presentations • Post-Sale Support • Contract Negotiations • Proposal Development Product Rollout • Market Analysis • Sales Forecasting PROFESSIONAL EXPERIENCE PCTEL, INC., Bloomingdale, IL 2009 – Present Global leader in propagation and optimization solutions for the wireless industry. Account Development Representative, 2012 – Present Manage sales, marketing, and technical support of antenna products and accessories to national accounts, with specialized focus on Latin and South America regions. Develop and implement strategic account management plans to cultivate new accounts, revitalize dormant accounts, and grow existing business. Create ad-hoc reports for individual markets, and deliver sales results to the VP of Sales and CEO for the Account Development Team. Provide key technical support as point-of-contact for the division; deliver on-site training and technical support to sales force and customers. Assess customer business requirements and determine effective technical solutions. • Played a key role in closing a $3.4 million contract, with potential growth to $5 million over the duration; communicated with government agencies in Mexico by sourcing business and leading initial contact. • Opened 26 new accounts, representing 110% of budget goal in 2012. • Slashed technical support delivery time to customers from three days to one hour by creating a new technical support program. • Maintained 100% retention of customers from 2009 to present by providing superior customer service and technical support. Senior Account Representative, 2009 – 2012 Drove inside sales and leads to new customers and existing cold accounts. Developed and implemented sales initiatives and marketing presentations to drive market entry in Latin and South America regions. Formulated winning strategies for large opportunities. Managed in-bound calls and customer technical support to drive customer satisfaction and retention. Consulted with product management groups to develop new products.
  • 2. GUSTAVO E. VELEZ • gusvelez1965@gmail.com • Page Two • Drove 40% increase in overall Latin sales from 2009 to 2011 by developing marketing strategy to strengthen relationships with new and existing customers. • Met or exceeded all annual quotas for sales and new account generation. OMRON ELECTRONIC COMPONENTS, LLC, Hoffman Estates, IL 2002 – 2009 One of the world's leading suppliers of reliable, advanced electronics, and control system components. Inside Sales Agent, 2006 -– 2009 Performed sales and marketing of electronic components to domestic customers, and those in Mexico, Latin America, and South America regions. Provided customer service and technical support to major direct accounts. Conducted extensive market research on component industry. • Secured new business totaling $400,000 annually by replacing Omron products on existing designs for AdlerTisch, Sumidenso, INRECO, and RIDA. • Achieved 120% of individual sales quota in 2009 despite economic downturn by focusing on Latin American market; won recognition as only department in company to overachieve goals in 2009. • Played a key role in gaining market share by providing logistics, pricing, and technical support to global contract manufacturers, including Flextronics, Sanmina SCI, Solectron, and Celestica. Senior Account Customer Service Representative, 2001 – 2006 Provided customer service and technical support to customers. Charged with sourcing and retaining new and existing customers. • Impacted business growth by providing superior customer service and technical support to major accounts, including Whirlpool, Electrolux, Lucent, and Maytag. • Eliminated critical international shipping issue by developing shipping trace documentation process. ADDITIONAL PROFESSIONAL EXPERIENCE NICHICON INC., Schaumburg, IL 1998 – 2002 Manufacturer of electronics components and circuit products used in advanced fields. Sales Account Manager UNITED STATES NAVY 1993 – 2001 Reservist EDUCATION Bachelor of Science in Business Management UNIVERSITY OF PHOENIX, Phoenix, AZ