The document summarizes the results of a survey about magazine preferences. Key findings include: - The most preferred music genres for a magazine are hip hop/rap and R&B/soul. - The majority of people do not regularly buy magazines and get information online instead. - Blue was the most preferred color choice for a magazine design. - Models should dominate magazine content over material objects or musicians. - Text in magazines should be limited to keep readers engaged. - Magazines need interesting content to attract readers. - The most preferred magazine genres were music and sport. - An equal percentage of people preferred close-up, mid, and long shots for magazine photos.

1. The results for this question is that 16.67%
chose the price of 0-99p, 33.33% chose £1-1.99,
33.33% also chose £2-3.99 and 16.67% chose
£4+. This shows that two best pricings are £1 to
1.99 or £2 to 3.99. I don’t think I should price the
magazine at £1 to 1.99 because I feel that it is to
cheap so costumers will respect the product less,
this concludes I should make the pricing £2 to
3.99 because I think I should price my magazine
at relativity ok price to make it look more
premium. Also by pricing it at this choice it shows
the costumers that the magazine isn’t to
expensive or to cheap.

2. The survey shows that 33.33% of people prefer hip
hop/rap, 33.33% prefer R&B/soul, 16.67% prefer
pop and 16.67% prefer indie. This suggest that the
majority either wants a hip-hop/rap or R&B/soul
related magazine. R&B/soul would require more of
a calm and peaceful atmosphere and hip hop/rap
would require a busy and loud atmosphere
because the music videos tend to be more of
people clubbing and they tend to have more of a
upbeat tune. Also I think I should choose hip hop/
rap because I also listen to that type of music so I
will have more knowledge of what to include on my
magazine cover to give it more of a hip hop and rap
scene.

3. The response to how many times people buy a
magazine is that 66.67% don’t buy magazines
at all and 33.33% of people buy a magazine
once a week. This may suggest that the
magazines that are available to consumers are
not favourably to the majority of the population
and it may show that not many people tend to
buy magazines maybe because they can get
the same information from other sources easier,
quicker and cheaper such as the internet. From
this information I need to make my magazine
appeal to a larger population of the market and I
need it to be more attractive to consumers.

4. The survey shows 16.67% chose red, green and
purple, 0% chose orange and 50% chose blue
which means that everyone has a different colour
that they favour, but the participants that
completed my survey chose blue as the majority
colour favoured. I think I should use the colour
blue for the colour scheme because it gives a
neutral vibe and there is a higher chance of it
appealing to both gender, unlike some other
colours. To specify, I would use a scuba blue
because I think it would stand out and it would
make the magazine look more attractive. They
would potentially attract more costomers.

5. The survey shows that 0% of participants got
there information from newspapers or
magazines, 16.67% got there information from
T.V and 83.33% got there information from the
internet. This shows as technology has evolved
magazine and newspapers have decreased in
demand, this suggests that I should make my
magazine cover, double page spread and
content page more appealing to consumers by
making it look apart from the majority of the
magazines which will make my magazine more
noticeable and it will help it stand out.

6. The results from the survey shows that 0% of
participants want the magazine content to be
dominated by materialistic object, 33.33%
want the content to be dominated by
singers/rappers and 66.67% of participants
want the content to be dominated by models.
This may suggest that when I create my
magazine I should let the photographs of the
models dominate the majority of the magazine
cover, double page spread and the content
page so it appeals to more people which
means more people will be interested in it.

7. The survey shows that 0% of participants don’t
read at all, 66.67% of participants sort of read
and 33.33% of participants read a lot. This
suggests that the majority of the participants
don’t want to read large books or articles due
to boredom. This may hint that I should make
my magazine cover containing a small amount
of text so the audience wont lose there
attention and the information can be short and
effective. Another option I could do is to write
fairly large amounts of text but I should make it
interesting as possible and should put it in a
very colourful font to make it stand out to the
audience.

8. The survey shows that 0% of participants read
magazines due to work purposes, news
purposes or just for pictures but 100% of
participants do read magazines for interest
reasons. This suggests that my magazine has to
appeal to the majority of the consumers by
having interesting content that appeals to the
majority of the population. Also the magazine
needs to have something genuine and interesting
in general which the consumers have saw
nowhere else to attract more costumers due to
giving new information.

9. The survey shows that the favourite magazine
genre is that 0% of participants chose gossip
or fitness, 16.67% chose fashion, 33.33%
chose music and 50% chose sport. These
results might be affected by gender because it
may be that sport would appeal more to males
and fashion would appeal more to females.
My magazine should combine a small amount
of sport features from sport magazines and a
small amount of fashion features from fashion
magazines to make it familiar to fashion or
sport magazine audiences. This will also help
attract more costumers.

10. The survey shows that 33.33% of participants
chose close up shots, 33.33% of participants
chose mid shots and 33.33% of participants
chose long shots. This shows that there is a
equal percentage of people who prefer different
types of shots. So to make my decision I should
look at a range of hip hop/ rap magazines and
see what the majority of shots of the model/artist
are used for the magazine cover, double page
spread and the content age.