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Keys to Successful
 Entrepreneurship
       Alan E. Hall
    Founder and Chair
      Grow America
Overview
1. Know the Customers’ Needs
2. Provide the Perfect Solution
3. Sell, Sell, Sell
4. Take Care of the Customer
5. Hire the Right Employees and Keep them
   Happy
6. Money for Growth
7. Build a Great Culture
8. Involve Mentors
1. Know the Customers’ Needs
• Find out what they
  want. Emotional and
  functional

• Find out what they are
  using now.
• Find out where they
  buy, when, why, how
  much the spend.
2. Provide the Perfect Solution
                • Talk to the customer
                  before hand to learn
                  what they want.

                • Design, build and
                  deliver exactly what
                  the customer wants.
3. Sell, Sell, Sell
• No company can
  survive with out
  revenues with good
  margins
• Know the
  competition.
• Overcome
  objections.
• Be persistent.
4. Take Care of the Customer
              • Under promise, over
                deliver
              • Keep commitments
              • Surprise and delight
              • Respect, honor
              • Promptly solve
                issues.
5. Hire the Right Employees and Keep
                 them Happy
•   Competent
•   Capable
•   Compatible
•   Committed
•   Character
•   Cultural
•   Compensation
•   Market wages and benefits
•   Promotions
•   Education, training
•   Recognition, awards
•   Information
6. Money for Growth
          •   Self
          •   Family and Friends
          •   Angels
          •   Bankers
          •   Venture capitalists
7. Build a Great Culture
•   Team work
•   Innovation
•   Integrity
•   Client focus
•   Results oriented
•   Cooperation
•   Openness
•   Celebration
8. Involve Mentors
         • Executives with
           experience in your
           industry
         • Attorneys
         • Accountants
         • Investors
         • Advisors; Score
           – Any government
             business agency
Questions
 Thank you!
Utah Fall Competition :30 second spot
Alliance Partners




Community Partners

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Grow America: Alan E. Hall, Keys to Successful Entrepreneurship

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  • 2. Keys to Successful Entrepreneurship Alan E. Hall Founder and Chair Grow America
  • 3. Overview 1. Know the Customers’ Needs 2. Provide the Perfect Solution 3. Sell, Sell, Sell 4. Take Care of the Customer 5. Hire the Right Employees and Keep them Happy 6. Money for Growth 7. Build a Great Culture 8. Involve Mentors
  • 4. 1. Know the Customers’ Needs • Find out what they want. Emotional and functional • Find out what they are using now. • Find out where they buy, when, why, how much the spend.
  • 5. 2. Provide the Perfect Solution • Talk to the customer before hand to learn what they want. • Design, build and deliver exactly what the customer wants.
  • 6. 3. Sell, Sell, Sell • No company can survive with out revenues with good margins • Know the competition. • Overcome objections. • Be persistent.
  • 7. 4. Take Care of the Customer • Under promise, over deliver • Keep commitments • Surprise and delight • Respect, honor • Promptly solve issues.
  • 8. 5. Hire the Right Employees and Keep them Happy • Competent • Capable • Compatible • Committed • Character • Cultural • Compensation • Market wages and benefits • Promotions • Education, training • Recognition, awards • Information
  • 9. 6. Money for Growth • Self • Family and Friends • Angels • Bankers • Venture capitalists
  • 10. 7. Build a Great Culture • Team work • Innovation • Integrity • Client focus • Results oriented • Cooperation • Openness • Celebration
  • 11. 8. Involve Mentors • Executives with experience in your industry • Attorneys • Accountants • Investors • Advisors; Score – Any government business agency
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  • 15. Utah Fall Competition :30 second spot