Presented at Brighton SEO (that's in the UK, for those of you who don't know) on April 22, 2016. Marketing to local businesses takes so much more than Local SEO. In this presentation, I walk through a few important tips for Local SEO, then move on to share helpful tips for other marketing strategies that will help businesses market to local clients. Learn tips for email marketing, video marketing, Facebook ads, and beacon marketing. As always, this presentation has a movie theme - this time, it's all car movies (movies where cars featured as a major plot point). I've got 88 movie references from the last 54 years, including every James Bond movie, every Batman movie, every Fast & Furious movie, and more...