This September, students from Greene’s Lisbon and Oxford, began a 6-month international campaign, communicating the hard facts surrounding the plight of the White Rhino, while focusing on conservation in general. Collaborating with the Lisbon Zoo, WWF, Rhino Pride Foundation, Save the RHINO, Lisbon Oceanarium and other inspiring professionals and institutions, Greene’s students aim to stir up a new awareness and action as a resilient response to human impact. Aspiring not only to deliver results, but also becoming frontrunners - innovative, interdisciplinary, able to communicate effectively the message of conservation - the students hope to create a global momentum that will inspire above and beyond the campaign. Greene’s Tutorial College Lisboa Avenida Senhora do Monte de Saúde 266 2765-452 Estoril - Portugal Telf: + 351 211 165 450 Tlm: + 351 925 882 491 E-mail: info@greenes-pt.com www.greenes.pt

3. The White Rhino Project
&
Conservation Leadership
Friday – September 22, 2017
International Rhino Day
11:00 to 12:30
L I S B O N
2017-2018
Lisbon Zoo - Auditorium
a 6-month campaign

5. “The more clearly we can focus our
attention on the wonders and realities
of the universe about us, the less taste
we shall have for its destruction.”
- Rachel Carson

7. Rhinos once roamed throughout Eurasia and Africa. They
were many but today very few rhinos survive outside
national parks and reserves.
Although the Southern White Rhino is one of the more
prevailing species, the Northern White Rhino is critically
endangered. The subspecies was declared extinct in the
wild in 2008, with only three existing Northern White
Rhinos in Ol Pejeta Conservancy, Kenya.
This September, students from Greene’s Lisbon and
Oxford, will direct a 6-month international campaign,
communicating the hard facts surrounding the plight of
the White Rhino, while focusing on conservation in
general.
Collaborating with the Lisbon Zoo, WWF, Rhino Pride
Foundation, Save the RHINO, Lisbon Oceanarium and
other inspiring professionals and institutions, Greene’s
students aim to stir up a new awareness and action as a
resilient response to human impact.
Aspiring not only to deliver results, but also becoming
frontrunners - innovative, interdisciplinary, able to
communicate effectively the message of conservation -
the students hope to create a global momentum that will
inspire above and beyond the campaign.
The Campaign

8. Human survival and prosperity depend on a strong
understanding of Nature, with a driven passion to protect
its diverse beauty. Consequently, education and how we
introduce youth to wildlife and Nature is crucial for the
future of conservation.
We need to come together to make the commitments,
plans and actions to build resilience, protecting our
planet, while driving real and lasting change on a global
scale.
“In the end we will conserve only what
we love; we will love only what we
understand; and we will understand only
what we are taught.”
- Baba Dioum, 1968

11. `We are entering a new era in Earth’s history: the
Anthropocene. An era in which humans rather than
natural forces are the primary drivers of planetary change.
But we can also redefine our relationship with our planet,
from a wasteful, unsustainable and predatory one, to one
where people and nature can coexist in harmony.
We need to transition to an approach that decouples
human and economic development from environmental
degradation—perhaps the deepest cultural and
behavioural shifts ever experienced by any civilization. `
WWF 2016 Living Planet Report
“Global sustainability will be the driving
force changing the way we work and live
in the 21st century”
- RMIT University

12. Scientists warn: humans are ushering in the sixth mass
extinction of life on Earth, causing the eradication of
species at an alarming rate, at least 100–1,000 times
higher than nature intended, ultimately raising questions
about our own survival.
Extinction rates are similar to the five global mass
extinction events of the past 500 million years that
probably resulted from meteorite impacts, massive
volcanism and other cataclysmic forces
WWF’s 2016 Living Planet Report found wildlife
populations of vertebrate species—mammals, birds,
reptiles, amphibians, and marine population—have
declined by 58 percent over the last 40 years and the
impacts will reach far beyond the potential cultural loss of
iconic species like tigers, rhinos and whales.
“The question is whether any civilization
can wage relentless war on life without
destroying itself, and without losing the
right to be called civilized.”
- Rachel Carson

15. “Earth provides enough to satisfy
every man's needs, but not every
man's greed.” - Mahatma Gandhi

17. Save the date and join us
Friday – September 22nd, 2017
Lisbon Zoo – Auditorium
Jardim Zoológico
Praça Marechal Humberto Delgado, Sete-Rios
1549-004 Lisboa
Portugal
11:00 to 12:30
Avenida Senhora do Monte de Saúde 266
Greene’s Tutorial College
Contact
Copyright©CGHConceptPRDesign
2765-452 Estoril - Portugal
Tel: +351 211 165 450
E-mail: pr@greenes-pt.com