Diese Präsentation wurde erfolgreich gemeldet.
Wir verwenden Ihre LinkedIn Profilangaben und Informationen zu Ihren Aktivitäten, um Anzeigen zu personalisieren und Ihnen relevantere Inhalte anzuzeigen. Sie können Ihre Anzeigeneinstellungen jederzeit ändern.
Grace Ascuasiati
Psychology + Marketing research
Design research + Strategic design
Workshop facilitation
Strategic design
Is the application of design process
to increase an organization’s innovative
and competitive qualities.
...
Workshop
A meeting at which a group of people
engage in intensive discussion and
activity on a particular subject or proje...
Foto frustrating
meeting (comic)
FACILITATION FOR CHANGE
Strategic design
workshops
Facilitating
engagement
through intensive
discussion and
activity
to
increase an organization’s...
Why?
Holistic understanding
To involve everyone in the design process
How?
With a process, tools and rules
What How
The process
User research
1
23
Facts
Challenges
Defining & scoping 

the problems
Ideas
Proposing solutions
The tools
Create
choices
Make
choices
Defer
Judgement
Divergence Convergence
Divergence Convergence
Quantity
Freedom
Instinctive
Childish
Imaginative
Quality
Disciplined
Intelectual
Adult
Criticism
T...
Attractiveness
Effort
home
page
login
number
porting
App
ecommerce
Attractiveness
Effort
Do it right away
Delegate
Plan to do ASAP
Must have
Could have
Should have
Postpone
Won’t have
The process &
The tools
< | >
< | >
1
23
Facts
Challenges
< | >
Ideas
The tools
Boosting creativity
The tools
Substitute
Combine
Adapt
Put to another use
Modify
Eliminate
Reverse
The tools
Let’s
rock!
People love bike sharing. Being able to
jump on a working bike anytime,
anywhere is ultimate freedom and peace
of mind. No...
Facts
Relevant pieces of information
#not ideas #sometimes questions
The system is not an
option for regular
commuting dur...
Challenges
Scoping the problem in a generative format
#not ideas #always questions
How might we
support commuters
in findi...
How might we
support commuters
in finding and a
good bike when
they need one?
How might we
increase usage
during
commuting...
Ideas
A solution to a challenge
#all sorts of them
Commuting
reservation: Bikes
can be booked 30
min in advance at
an addi...
What next?
Visualization and refinement
More tools
#closure is important #storytelling
Finally…
How do I use all of this?
Some take aways
• Detailed design briefing
• List of clear constraints
• Stakeholder commitment
• Knowledge for future proj...
Thank
you!
talleres diferentes para objetivos diferentes
repertorio de herramientas
tips de facilitación (eg cierre)
Strategic Design Workshops, IXDA Munich
Strategic Design Workshops, IXDA Munich
Strategic Design Workshops, IXDA Munich
Nächste SlideShare
Wird geladen in …5
×

Strategic Design Workshops, IXDA Munich

2.816 Aufrufe

Veröffentlicht am

IXDA Munich
Presentation used for a talk/mini workshop session introducing a process and tools for facilitation.

Veröffentlicht in: Design
  • Hello there! Get Your Professional Job-Winning Resume Here! http://bit.ly/topresum
       Antworten 
    Sind Sie sicher, dass Sie …  Ja  Nein
    Ihre Nachricht erscheint hier

Strategic Design Workshops, IXDA Munich

  1. 1. Grace Ascuasiati Psychology + Marketing research Design research + Strategic design
  2. 2. Workshop facilitation
  3. 3. Strategic design Is the application of design process to increase an organization’s innovative and competitive qualities. It focuses on the "big picture" systemic challenges. To deliver more complete and resilient solutions.
  4. 4. Workshop A meeting at which a group of people engage in intensive discussion and activity on a particular subject or project.
  5. 5. Foto frustrating meeting (comic) FACILITATION FOR CHANGE
  6. 6. Strategic design workshops Facilitating engagement through intensive discussion and activity to increase an organization’s innovative and competitive qualities. Focus on "big picture" systemic challenges. Deliver more complete and resilient solutions.
  7. 7. Why? Holistic understanding To involve everyone in the design process
  8. 8. How? With a process, tools and rules What How
  9. 9. The process User research 1 23 Facts Challenges Defining & scoping 
 the problems Ideas Proposing solutions
  10. 10. The tools Create choices Make choices Defer Judgement Divergence Convergence
  11. 11. Divergence Convergence Quantity Freedom Instinctive Childish Imaginative Quality Disciplined Intelectual Adult Criticism The tools
  12. 12. Attractiveness Effort home page login number porting App ecommerce
  13. 13. Attractiveness Effort Do it right away Delegate Plan to do ASAP Must have Could have Should have Postpone Won’t have
  14. 14. The process & The tools < | > < | > 1 23 Facts Challenges < | > Ideas
  15. 15. The tools Boosting creativity
  16. 16. The tools
  17. 17. Substitute Combine Adapt Put to another use Modify Eliminate Reverse
  18. 18. The tools
  19. 19. Let’s rock!
  20. 20. People love bike sharing. Being able to jump on a working bike anytime, anywhere is ultimate freedom and peace of mind. No storage or repair needs, no hassle. However, a lot of bikes don’t seem to work as they should. The more you use the system, the worse it gets. Bike sharing services
  21. 21. Facts Relevant pieces of information #not ideas #sometimes questions The system is not an option for regular commuting during peak hours because it takes time to find a bike that is not broken.
  22. 22. Challenges Scoping the problem in a generative format #not ideas #always questions How might we support commuters in finding a good bike when they need one?
  23. 23. How might we support commuters in finding and a good bike when they need one? How might we increase usage during commuting hours? How might we differentiate good bikes from broken ones? Why? What is stopping us?
  24. 24. Ideas A solution to a challenge #all sorts of them Commuting reservation: Bikes can be booked 30 min in advance at an additional small fee.
  25. 25. What next? Visualization and refinement
  26. 26. More tools #closure is important #storytelling
  27. 27. Finally… How do I use all of this?
  28. 28. Some take aways • Detailed design briefing • List of clear constraints • Stakeholder commitment • Knowledge for future projects
  29. 29. Thank you!
  30. 30. talleres diferentes para objetivos diferentes repertorio de herramientas tips de facilitación (eg cierre)

×