www.CrowdBounce.co

1. CROWDBOUNCE
HOW INDIVIDUALS & BUSINESSES BOUNCE IDEAS
OFF THE CROWD
WWW.CROWDBOUNCE.CO

2. Gift for you
Thank you for viewing (QR Codes for APP Estimated launch date 6/1 Email monkeys@crowdbounce.co to be placed on prelaunch list)

3. Exclusivity
The information provided in this document is on an exclusive basis only.
If you feel there are individuals or organizations that would be interested in
CrowdBounce or CrowdBounce services, please copy
monkeys@crowdbounce.co to insure the most accurate documents are
provided.
Thank you,
CrowdBounce Team

4. Problem
•Billions of dollars are spent yearly on market research and new
product development
•Traditional Market Research is outdated and ineffective
•Mobile apps like WhatsApp and texting are ineffective for
gathering a consensus
•Gaining mindshare has shifted to the mobile device
•Over 2 Billion worldwide smart phone users by 2015*
•Currently there is no one widely accepted mobile app for market
research

5. Opportunity
Reduce Risk and Time To Market
With instant and specific targeted Crowds, organization can get new products
and services to market faster and reduce the risk of a bad launch.

6. Purpose
Individuals (Monkeys)
Empower the mobile user with a fun and rewarding
experience.
Businesses (Barrel of Monkeys)
Provide valuable data from targeted demographics, instantly
to reduce risk and time to market.

7. Leadership Team
DAVID RICE
Executive Leader with over
20 years experience in high
tech startups like Insight,
Global IT Solutions, Vector
Interactive and desarrollo.
Some good some bad and
a few successful exits.
Stephen Ward
Chief Technologies and full
stack developer with over
25 years of leading,
consulting and delivering
enterprise level projects.
Miguel Lopez
Chief Marketing Strategist 20
years experience in
leadership positions in
Market Research and across
multiple markets.
Additionally held executive
roles for starts ups such as
NeoPlanet & GoDaddy

8. 2012 Q4 –
David Started
working on
solution
design &
research
2013 Q3 –
Stephen joins
CB as CTO
and Miguel
joins as CMO
2013 Q4 –
Amazon
design and
architecture
2014 – June
Addition of
UX developer
2014 – March
Application
to ACA
Innovation
grant & Seed
Round or TSX
2014 – Q3
Addition of
Biz Dev with
Market
Research
Experience &
Network
2014 – Q3-4
alpha launch
of CB1 End
User App
IOS/Android/
Windows
2014 – Q4
Marketing
Blast Goal of
1-3k users on
alpha
2015 – Q1 – 2
Biz Dev of
Corporate
Clients
Projected Timeline

9. Market Review
Brand/Market Market Strength Market Weakness CB Advantage
Google Opinion Rewards
(Mobile Application)
• Android App
• Google Branded
• 20k users
• Simple design
• Android App Only
• Google Play Credits Only
• General Surveys
• No Social Component
• No User Surveys
• Android/IOS/Windows
• Social Media Competition
• Corporate driven Surveys
• User Surveys
Surveys On The Go
(Mobile Application)*
Possible Acquisition Target
• Android/IOS APP
• 3k+ mobile users
• Corporate Clients
• 2.4Million Sales
• Low paying Research >$1
• No User Surveys
• No Social Component
• Android/IOS/Windows
• Social Media Competition
• User Surveys
Only two true competing solutions

10. Competitive Advantage
Social Network Integration
MobilePlatform
• CrowdBounce has a white label solution “Mpulse”
for the traditional Market Research Companies,
converting a possible competitor into a revenue
opportunity
• No current mobile “survey” App provides
Gamification or Social Network Integration, which
limit adoption and downloads
• CrowdBounce has done research, patentable
opportunities and trade secrets submitted
• Scalable architecture to go from 100s to Millions on
same platform in seconds.
• Many potential acquisition partners looking to gain
entry into the space
Have not entered
the market, but
could be on
roadmap

11. Scalability
• Co-developed architecture
with amazon engineers and
architects
• Industry Leading Architecture
M.E.A.N. stack technology
(MongoDB, ExpressJS, AngularJS and Node.js)

12. Solution
Windows
Live Tile
Windows
IOS
Android

13. Mobile Interface

14. Rewards Site

15. Corporate Portal
Easily select targeted demographics, by
using the slide bars. Narrow down the
target group or randomize the list world
wide.
As the crowd participates the data is
instantly viewable.

16. Pricing Model
Individuals (Monkeys)
Empower the mobile user with a fun
and rewarding experience.
Freemium Mobile Application
o Gamified Social Network
Competition & Scoring
o Free user “Bounces” surveys to
Social Network
Businesses (Barrel of Monkeys)
Provide valuable data from targeted
demographics, instantly to reduce risk and
time to market.
Belt Levels per month
o White Belt (1 Bounce) - $99
• Maximum of 20 Request
o Orange Belt (1 – 5 Bounces) - $500
• Maximum of 100 Request per Bounce
o Purple Belt (6 – 15 Bounces) - $1,000
• Maximum of 500 Request per Bounce
o Black Belt (Unlimited) – TBD
Crowd Request Per Bounce
o $2.00 per Bounce request (Individual)
Additional Options
o Increase Bananas $.50 per banana per
request

17. Example
Purple Belt Monthly Cost $1,000.00
Number of Bounces 4 $ 0.00
Bounce #1 - 100 Request $ 200.00
Bounce #2 - 300 Request $ 600.00
Bounce #3 - 50 Request $ 100.00
Bounce #4 - 500 Request $1,000.00
Increased Bananas – 10x(950) $4,750.00
Total Monthly Spend $ 7,650

18. Go-To-Market Strategy
•Provide the app on a freemium model to local Universities
• Focus on gaining valuable/Live feedback from their student
body
• Gain adoption of targeted demographic of students
• Drive brand awareness of CrowdBounce and App downloads
• Complete on campus marketing campaigns
• Once 5k+ of student users have downloaded APP
• Market to organizations looking to create bounces for that
demographic.
•Run FREEBIKEPROJECT.com Add campaign on multiple
campuses
•Start Corporate & State Agencies Campaigns for Employee
Satisfaction surveys – freemium model

19. Validation Process for GTM
CrowdBounce has interviewed 450 individuals, 25 organizations and 3
Universities.
◦ Individual Results (Rounded to the nearest tenth)
◦ 90% Use their mobile phones as the main form of communication with their social network
◦ 70% There is no current app that is not effective for gathering a concuss with friends
◦ Texting was the most used solution, but would prefer another option
◦ 80% would be more interested in using an mobile app if it was gamified
◦ 90% prefer to compete against their social network vs strangers
◦ Organizational Results (Rounded to the nearest tenth)
◦ 80% Do not effectively receive feedback from employees
◦ 70% Would consider a mobile app for employees to receive feedback
◦ 90% Would use an app to gauge employee moral
◦ University Results (Rounded to the nearest tenth)
◦ 100% Do not effectively receive feedback from the student body
◦ 100% Would consider a mobile app for employees/students to receive feedback
◦ 70% Are interested in a solution, but have not looked into one

20. Go To Market Cost
1. Go To Market ($343,633)
◦ Completion of Technology ($52,900)
◦ Infrastructure Cost (Covered by Amazon Partnership) $36,452
◦ 240 hours for completing alpha app backend systems $27,600
◦ 80 hours for UX Design of alpha app $ 9,200
◦ 100 hours for Client Portal Development $11,500
◦ 40 hours for Rewards site $ 4,600
◦ Marketing Expenses ($83,600)
◦ Business Development Manager x2 (3 Month Ramp) $22,500
◦ Social Media Advertising $ 3,500
◦ Sponsorships and Branding Opportunities $25,000
◦ Travel and Conventions $32,600
◦ Operating Expenses ($207,133)
◦ Team Salary (Caped at 50k Each - Year 1)*8 Month Ramp $133,333
◦ Legal Fees (Provisional Patient, Offering Docs/Org Agreement) $ 33,500
◦ Facility (Covered as part of desarrollo incubator) $ 38,400
◦ Technology Purchases (Laptops/ Infrastructure/Phone) $ 4,300
◦ Utilities/Additional Operating Expenses $ 36,000

21. Outlook
FY 1 FY 2 FY 3 FY 4 FY 5
Net Income ($119,439) $1,659,722 $3,746,655 $10,898,986 $18,155,896
Revenue $39,124 $3,261,022 $6,032,891 $15,082,227 $27,148,008
($5,000,000)
$0
$5,000,000
$10,000,000
$15,000,000
$20,000,000
$25,000,000
$30,000,000
Millions

22. Additional Vehicles
ACA – Innovation Grant $100 - $250K Application 3/28/14 - Awarded July 14
AZ Fast Grant - $5k Patient Research and application 3/10 – 5/7
AZ Innovation Accelerator Fund 49.9% Fund Match (Maturity of 5 years or less)
Angel Investment Tax Incentive
◦ The tax credit may total up to 30% over three years
◦ Up to $20 Million

23. Exit Strategies
Acquisition
• Global Market Research Co or one
looking to enter the market - ETA 2-4
Years
KPIs
• Larger Number of Registered Users
40k+
• Sustainable number of Corporate
Clients/ Recurring Revenue
• Market Valuation $30M+
IPO TSX or NYSE
• Continual growth and Liquidity Event
KPIs
• Substantial User Adoption 20k users in
• Profitability outlook
• TMX if unable to raise $2M+ US seed
funding for Acquisition Targets – ETA 1-
2 years $10M-$20M offer
• NYSE < $60M offer ETA 5 – 8 Years
• Targeted Acquisition for User or
Corporate Account growth

24. Exclusivity
The information provided in this document was on an exclusive basis only.
If you feel there are individuals or organizations that would be interested in
CrowdBounce or CrowdBounce services, please copy
monkeys@crowdbounce.co to insure the most accurate documents are
provided.
Thank you,
CrowdBounce Team

25. Additional Thank You
For viewing these slides we would like to offer you our Orange Belt Services and
100 Request Credits a month, for a year. Please email
monkeys@crowdbounce.co
www.crowdbounce.co