3. 
Best by doing our business one step ahead
•Reputation, business knowledge, and society would
be an example
•Creativity transcend the expectations of your
customers.
So, dedicated employees, accomplish with our
understanding of business ethics and efficient
operation.

4. 1. We aspire to excellence
· Our business experts
Human resources to enable us to do our job in the best way, we have the
technical knowledge and equipment. Generally accepted global best
practices and increase our competitiveness initiatives, institutional
practices, and would set an example. The way we do business, create a
difference.
· High achievement goals and reach him
Result oriented work. Do not remove the ultimate bear in mind our goal
of making high amount of targets and our business. Sees the big
picture, take responsibility, work with high motivation on the way to
the conclusion. Strategy and direction of the Agency knows, every
decision we received and we consider it in action.

5.  Innovative and creative
Curious, participatory, and Phoenix-Forums. Shall follow
the requirements of the time, we will support new ideas
and initiatives. Smashed to smithereens, time to think. We
enjoy the opportunity of creating and problem solving.
Habits continuous queries, assume that you refrain. Afraid
of making mistakes, mistakes we learn. We work tirelessly
to make a difference.
 Encourage continuous improvement
We work in a business culture of learning and developing.
Ever-evolving, high-performance additives that create
visible parses and reward our employees. Allows for the
development and criticisms openly welcome your feedback.
Lean 6 Sigma way of life.

6. 2. Our clients happy
· We work for the success of our customers
Our focus on customer master. We will accept a Borusan
ambassador, received every decision and action, to create a sense
of contribution to our business and our customers work. Mutual
value-creating customer loyalty, we ensure the long-term and
close relationships. Customer relationships
flexibility, reliability, speed, and the solution is based on
partnership.

7.  High quality products and service to our customers we
create value
All our line of business, offers the best quality products
and services to our customers, always a competitiontry
to be a step ahead. Understands what is critical to
customer demands and expectations of our
products, services and, where appropriate way of doing
business, we design it accordingly.
 Listen to voice of the customer
Changing customer requirements, we foresee a proactive
approach and try to solve them quickly. Determines
priorities and the priorities of our customers.