Delivered By Nina Goodwin

1. Cloud Computing and Apps
Nina Goodwin
@GUTS_SW @Cosmic_UK

3. Housekeeping
• Fire Alarms;
• Breaks;
• Mobile Phones;
• Health & Safety.

4. Introductions
Please introduce yourself to the rest of the group; your
business and what you hope to get out of the session today.

5. Agenda
• What is the Cloud? Advantages & Benefits;
• Cloud as Storage;
• Cloud as back up and archive;
• Cloud as productivity;
• Cloud as CRM;
• Cloud as Accountancy Software;
• Cloud as Communication;
• Cloud as a Platform Service;
• Building the Business Case;
• A day in the life of my mobile (nearly)

6. Cloud
By 2016 Gartner predict
Cloud to be a
‘non-issue’ for
businesses

7. Cloud- turning computing into a utility
• A hundred years ago, companies
stopped producing their own
power and plugged into the
newly built electric grid. The
cheap power pumped out by
electricity providers not only
changed how businesses
operated but also brought the
modern world into existence
• Businesses that were good at
power generation had a
competitive edge

8. What is the cloud?
"Cloud Computing is the on-demand
delivery of IT resources and applications via
the Internet with pay-as-you-go pricing.”

9. Why now?
Cloud is not new….
– Growth of mobile and tablet
– Improved mobile and landline connectivity
– Reduced costs in mobile and landline tariffs

10. Cloud personal use
• Cloud for business is following personal use
• 56% of internet users use webmail services
• 34% store personal photos online
• 29% use online applications (Google Docs, Photoshop
express)
• 7% Store personal videos online
• 5% pay to store computer files online
• 5% back up hard drive to online site
*Cloud hypermarket 2013

11. Advantages & Benefits
Trade capital expense for variable expense
• No need to invest heavily data Instead of having to invest heavily in
data centers and servers - only pay for how much you consume;
Benefit from massive economies of scale
• Achieve a lower variable cost than you can get on your own.
Because usage from hundreds of thousands of customers are
aggregated in the cloud, providers such as Amazon Web Services
can achieve higher economies of scale which translates into lower
pay as you go prices.
Stop guessing capacity
• Eliminate guessing on your infrastructure capacity needs - You can
access as much or as little as you need, and scale up and down as
required with only a few minutes notice.

12. Advantages and benefits
Increase speed and agility
• In a cloud computing environment, new IT resources are only
ever a click away, which means you reduce the time it takes to
make those resources available
Save money on running and maintaining data centers
• Cloud computing lets you focus on your own customers, rather
than on the heavy lifting of racking, stacking and powering
servers.
Go global in minutes
• Easily deploy your application in multiple regions around the
world with just a few clicks.

13. Cloud layers SaaS, PaaS IaaS

14. Cloud deployment models – Public, private, hybrid

15. Public and Private cloud benefits

16. Typical business adoption of the cloud
Back up,
archive and
disaster
recovery
Email
management
Collaboration
tools
File storage
Application
hosting

17. Cloud as storage

18. Dropbox has
• Store, sync and share service
• Move around large files not in email
• Support for virtually every operating system
• Works across desktop and mobile
• Lots useful features
• A large third-party developer community taking
advantage of its open APIs to build applications
• or you have another favourite app that uses
Dropbox to keep your files synced across
devices.
• 2GB free storage – get more, up to 16GB
• Pay for more, up to 1TB

19. Up to 16GB

22. Google Drive
• Start with 15GB of storage
• Available in OS X, Windows, iOS, and Android
• There are great plugins,
– Save to Google Drive from Chrome
– Syncing with Dropbox etc
– And others http://lifehacker.com/8-extensions-that-make-
google-drive-better-than-dropbox-498740515
• Check plans here and read more about Drive.
http://www.youtube.com/watch?v=1WTE6pa-EY4#t=14

24. • Microsoft OneDrive 7GB of storage
• Integrated with Windows, especially Windows 8
and Office 2013
• OneDrive mobile apps for Windows Phone, iOS,
and Android,
• Desktop clients for Windows and Mac make
working with your saved documents and syncing
them easy too.
• SkyDrive also has a third-party app ecosystem
and open APIs, and a number of tools that tie
nicely into it.
• http://windows.microsoft.com/en-
us/skydrive/download

25. • Box.com – enterprise version of Dropbox
• Bitcasa - is free for 10GB, but infinite storage for $99/yr and a
Chrome extension that lets you use Bitcasa as your downloads
folder.
• SpiderOak- provides encrypted storage of data

27. Box video

28. Amazon work docs

29. Cloud as backup & Archive

30. 60% of businesses that lose data will shut
down after 6 months
93% of companies that lost data for more
than 10 days filed for bankruptcy within one
year
NARA Washington

31. CrashPlan
• Easy interface
• Features
– a web-based restore option
– continuous backup
– an unprecedented 448-bit encryption level (better than your
bank)
• 10GB costs $2.99 /month and allows up to 10 GB of storage.
• Unlimited is $5.99 /month and, as the plan name suggests,
allows an unlimited amount of online storage.
• Family Unlimited costs $13.99 /month and offers an
unlimited amount of online storage from 2 – 10 computers

32. Backblaze
• Simple interface, deployment, function, and pricing.
– unlimited storage for $50 /computer /year.
– Or a business with 5 computers can backup an unlimited data
for $20/month
• Backblaze keeps your critical business data very secure, using a
128-bit key to encrypt data and storing that key with 2048-bit
RSA encryption.
• Backblaze's business plan has a 5-computer minimum.
Purchase Business Backup From Backblaze

33. Carbonite
• Download and configure a piece of software and the backup is
handled automatically in the background.
• The Carbonite business online backup service
costs $229/year and allows for an 250Gb amount of data
backup, unlimited computers.
• $599/year, 500Gb
• Business Carbonite

34. Archive – Amazon Glacier
• Amazon Glacier is a secure, durable, and extremely low-
cost storage service for data archiving and online
backup.
• Customers can reliably store large or small amounts of
data for as little as $0.01 per gigabyte per month, a
significant savings compared to on-premises solutions.
• To keep costs low, Amazon Glacier is optimized for
infrequently accessed data where a retrieval time of
several hours is suitable.

35. Retrieve up to 5% of your average monthly storage (pro-rated
daily) for free each month.
If you choose to retrieve more than this amount of data in a
month, you are charged a retrieval fee starting at $0.011 per
gigabyte. more.

36. Glacier – use examples

37. Cloud as productivity

38. Cloud as productivity
• Project management
• Meeting management
• Collaboration
• CRM
• Finance
• Plug and play and integration

41. Evernote – personal productivity
One application across all your devices
• Store
• Text, photos, presentations,
documents, audio – Paperless?
• Organise
• and manage information easily
• Find anything when you need it. Fast
• Centralise
• everything about your life
Apple
Android

43. Cloud as CRM

44. CRM systems
• Record enquires, leads
• Record customer sales
• Customer service requests
– The CRM is easy to use, accessible from anywhere for all staff to input and
use
– Can provide reports and forecasting
– 40% of CRM solutions are now cloud

45. Inputs from many sources
Twitter

46. Financial benefits
ROI – on average £5.60 for every £1 spent on CRM
implementation
CRM can increase revenue
• 41% increase revenue per sales person
• 27% increase is customer retention
• Efficiencies of sales and marketing budgets by 23%

48. Business benefits of a CRM system
• Improved productivity - Right information – first time
• Better Management Information – most profitable
customer, lifetime value of customers, ave cost of sale,
spotting customer problems etc
• Efficient sales processes - in-office and on-the-move
• Establish marketing effectiveness – what works best?
• Improved internal communications – staff knowing more
about business
• Staff empowerment

49. 6 functions of a CRM system
Contacts database
Sales process & project automation
Customer support
Marketing process & monitoring
Social media & monitoring
Internal communications
1
2
3
4
5
6

50. Customer relationship management systems

51. Cloud accountancy software

55. Cloud as communication

56. Currently biggest battleground…
• Google Hangouts - (email contacts are
synced with hangouts)
Vs
• Skype/ Microsoft Lync instant message,
collaboration
• Unified Communications
Massive strides forward with superfast
broadband

58. VOIP

59. What is VOIP?
• Can be cloud based or self hosted
• Benefits
– Low cost – less hardware, monthly fees
– Great for staff in far flung locations and home workers - calls in
house are free
– Apps to allow calls on mobiles for free
– Scability
• Down sides
– Power out –your out – voicemail override
– Emergency calling
– Poor connectivity affects VOIP
– http://www.voiprater.com/articles/voip-speed-test

60. Unified Communications - The business case
• Reduce travel and training costs by 30 %
• Reduce property and facility costs by 40 %
• Reduce telephony and audio conferencing charges by
40%
• Reduce cost of voicemail by 60 %
• Reduce IT infrastructure and administration by 50%
*Microsoft research 2012

61. Tecni Group

62. Platform as a Service

63. Hangouts

64. Google Apps includes :
• Gmail for Business
• Google Calendar
• Google Docs
• Google Cloud Connect
• Google Hangout
• Google Sites
• Google Video
£3.30/user/month

65. Starts at £3.30 a month

66. BetterCloud
Esna
Harvest
Insightly
Lucidchart
RunMyProcess
ShuttleCloud
Smartsheet
Spanning Backup
UberConference
Yesware
Zendesk

67. Starts at £6.50

69. Office 365

70. • Cost £79 a year (home premium) 5 computers and 5 mobile devices

71. • Google suits ‘internet native’ generation, grown up with internet and
Google and are ready for change.
• Office 365 suits the ‘Productivity generation’ people grown up in
productivity world.
Therefore….so less re-training and learning to take it on.
Microsoft is a closed world, Google open world..

72. Amazon web services

73. • Launch server
• Click to launch apps
• Operating systems
• Productivity
• CRM
• ERP/MRP
• Big Data
• Project management
• Virtual Private Cloud

74. Dole Foods
Estimate saving of $350,000 in operating expenses

75. Building the business case

76. Building the business case
• Business case – moving from Capital expenditure to
Operational expenditure
– Reduce costs of up front payments
– Spread costs over several years
– Pay-as-you-go for what you use
– Quick and easy deployment
– Savings in IT administration and management
– No termination fees, clauses
– Easy to test solutions, Easy to innovate

77. (included in existing EA?)
Cost £33 per year £15.75pm
Storage 25Gb Mail, unlimited storage for Google docs,
1Gb standard for other formats
25Gb mail storage
Spreadsheet Bundled Included (as part of Office 2010
Enterprise)
Word Processing Bundled extra
Mail Bundled Bundled
Calendar Bundled, open format calendar Included
Contacts 25000 contacts per user Unknown
Groups Included Provided via Sharepoint (require
customisation)
Sites Included Provided via Sharepoint
Video Included (Private via Google Sites and public via
Youtube
N/A
Cloud Connect Providing a connection for MS Office / Outlook
users to retain existing software during
N/A
On line IM and
collaboration
Google Talk Lync
Total for 6700 seats £221,100 £1,206,000 (if not included in EA

78. • More than that, businesses can gain
– Increased efficiency (55%)
– Improved employee mobility (49%)
– Increased ability to innovate (32%)
– Freed current IT staff for other projects (31%)
– Reduced IT operating costs (25%)
– Enabled us to offer new products/services (24%)
CDWS survey 2013

79. Business case considerations
• Is it an enabler of business growth or drain on cash flow?
• Look at the total cost of ownership
• Has your current system paid for itself yet? Include residual costs
• Include costs of specialist support for transition
• Costs/time for procurement and contracts
• Rollout funding, training and investment
• Migration and data cleansing budget
• http://searchcloudcomputing.techtarget.com/video/Calculating-
cloud-computing-TCO

80. Considerations

81. Security concerns?
• Strong authentication systems – two factor authentication
• Adopt strong identity management and access protocols
• User activity auditing tools
• Real time usage reporting to maintain the highest level of control over
sensitive and confidential data.
• Notifications of unusual activity
• Data encryption?
• Incident management process in place
• Some businesses opt for hybrid, document storage onprem/private
cloud

82. https://cloudsecurityalliance.org/research/ccm/

83. Look at the Cloud Provider’s security Credentials
• The best SaaS providers offer strong authentication systems,
user activity auditing tools, and real time usage reporting to
maintain the highest level of control over sensitive and
confidential data.

84. Data protection considerations
• Protection of data: Businesses cannot delegate responsibility of data security
to their agents
– ‘Appropriate technical and organisational measures shall be taken against
unauthorised or unlawful processing of personal data and against
accidental loss or destruction of, or damage to, personal data.’
www.ico.org.uk/for_organisations/data_protection
• Access to data: What guarantees are in place?
www.microsoft.com/government/en-gb/public-services/initiatives/Pages/security-
and-privacy.aspx
www.microsoft.com/online/legal/v2/en-us/MOS_PTC_Security_Audit.htm

85. Location of data
• Location of data: Where is your data held?
– Is it outside of county, UK, EU or safe harbor?
– ‘Personal data shall not be transferred to a country or territory outside the
European Economic Area unless that country or territory ensures an
adequate level of protection for the rights and freedoms of data subjects
in relation to the processing of personal data.’
In practice – check cloud provider has data centre within EU (Check the
regulation around your website too) ;
• Check safe harbor here http://safeharbor.export.gov/list.aspx
• Microsoft and AWS allows choice
• http://www.microsoft.com/online/legal/v2/en-
us/MOS_PTC_Security_Audit.htm

86. Service level Agreements
• Service-level agreements (SLAs): Are there guarantees that the
cloud provider will meet required levels of service?
– What percentage of the time services will be available and
any service credits for failure to comply
– The number of users that can be served simultaneously
– Specific performance benchmarks to which actual
performance will be periodically compared
– The schedule for notification in advance of network changes
that may affect users
– Help desk response time for various classes of problems
– Dial-in access availability
– Usage statistics that will be provided.
– Have a look at HP’s SLA https://www.hpcloud.com/SLA

87. Migration considerations
• Transfer timetable
• Migration plan
• Seek references
• Check data location
• Set in place deliverables from client and supplier
• Think about a data cleansing plan
• Training roll out
• Change management plan
• Start small and work up

88. 7 things to consider - Cloud
• Start small, try it and see if it fits.
• Consider culture of the business and changes and build this into
the plan
• Consider due diligence of the software providers - How many
subscribers have they got?
• Look for references, check testimonials
• Select a supplier that can deliver high service levels –a
dedicated support team and round the clock monitoring
• Be clear on how flexible and scalable your solution is –what is
their partner and API network like?
• Check out their data security credentials – is the service
compliant with UK data protection law and your own client
contracts?

89. A day in the life of my mobile
(nearly)
@GUTS_SW

91. Smart start ….
• Records your sleep cycles
• Parameters for waking time
• Wakes at optimum time
• With lovely sounds
Smart Alarm clock HD
Apple
Android
Price: £4.99

92. What’s the plan?
• Calendars 5
• Natural language input
• Integrate to-do lists
• Integrate home and family
calendars from outlook and Gmail
• Easy to read
Calendars 5
Apple
Android
Price: £4.99

93. Scan the social
• Flipboard
• Social Discovery
• Social Networking
• Personal magazine
• Learning opportunities
• Really visual
• Follow news agencies
Flipboard
Apple
Android
Price: £4.99

94. Plan the social
• Klout
• Check and track your online
influence
• Recommends articles that will
interest your following
• Social discovery and networking
• Schedule your content
• Identify online trends
Klout
Apple
Android
Price: Free

95. Check my heart rate?
• Real-time heart rate
• Resting, active, wake up rate
• Improve your awareness
• Built into Apple Health and Android
Lollipop
Heart Rate
Apple
Android
Price: £4.99

96. Start the journey
• TripLog
• Click to start (auto)
• Click to stop
• Categorise mileage
• End of month – Spreadsheet
• Photograph parking tickets and
receipts
Apple:
Android:
Price: Free

97. 1st meeting – breakfast
presentation
• Evernote
• Present straight from Evernote on
my phone
• Write notes in my pad? Scan notes
in
• Meet new people? Scan their cards
• Connect to LinkedIn
Apple
Android
Price: Free

98. What’s next?
• Google Now
• Cards
• Predictive notes
• Reminders
• Location history
• Google voice for next location
Google Now
Apple: Google App
Android: Built in
Price: Free

99. 2nd meeting - Sales meeting
• Skitch
• Photograph anything
• Annotate over image
• Save to Evernote
• Load and annotate maps
• Email to client/office
Apple
Android
Price:

100. Take notes
• Cloud On
• Use Office on mobile
• Save from and to Dropbox, Google
Drive Onedrive or Box.com
Apple
Android
Price: £5.99

101. Web sales form filling
• Google Forms
• Set up your own booking forms,
enquiry forms, surveys and feedback
forms
• Forms App
• Forms is a client of Google Forms
(Google Docs). The Form you created
on your PC can be viewed in the most
suitable layout for iPhone/iPad. Works
offine and sends when online
• Save to Google Drive

102. Take a payment?
• Create invoice with Xero
• Check on client payments
• Take payment with PayPal Here
• Chip and Pin
PayPal Here
Apple
Android
£69 + PayPal charges
Xero - COST

103. Next.. lunch
• Wikitude App
• Where’s the nearest café?
• Nearest restaurant/café
• What does your reputation look
like?
Apple
Android
Price: Free

104. Create some social impact
• WordSwag
• Typo Engine
• Create beautifully custom text
layouts that would normally take
hours - with just a tap
• Use your own photos
• Add text from a choice of fonts
• Share in social media Apple
Android
Price:£2.99

105. Drive home
• Google Now
• See my reminders
Information you
need
• Traffic updates &
appointments
• Manage your day
• Apple
• Android
• Free
• Audible App
• Listen to my book
• Audible-
download audio
books
• Apple
• Android
• Free
Audible

106. Gone shopping
• Healthy shopping
• Scan bar code
• Shows healthier alternatives
• Food or Salt swap options
Food switch app
Apple
Android

107. At home
• Dulux Visualizer
• Colour picker and visualizer
• Select from Dulux colours
• View colour on the walls
• Mask areas of the walls
Apple
Android
Price: Free:

108. Need a new recipe?
• Blippar
• Augmented reality
• Turn your phone into a magic lens
• Interact with the world around you
• Kraft, Cadbury’s, Nestle, Unilever,
IBM
Apple
Android
Price: Free

109. New makeup?
• L'Oreal Makeup Genius
• Virtual make up tester
• Instantly apply makeup to suit you
• Or just for fun…!
Apple
Android
Price: Free

110. Check my heart rate?
• Real-time heart rate
• Resting, active, wake up rate
• Improve your awareness
• Built into Apple Health and Android
Lollipop
Heart Rate
Apple
Android
Price: £4.99

111. Questions?

112. Contact us
www.get-up-to-speed.co.uk
info@get-up-to-speed.co.uk