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Challenge
To further their mission, The American
Cancer Society wanted to design and
develop an intuitive online application
to remove the often frustrating search
involved when family and friends
of cancer patients need to educate
themselves about the disease of a loved
one. Often times these people spend a
lot of time browsing numerous internet
sites and public libraries researching
the disease, treatment options, drugs,
etc. Because this information comes
from multiple sources, the information is
sometimes disjointed and repetitive. This
jumble of information tends to confuse
the user more than educate them.
Solution
The goal of the American Cancer society
is to create a portal to educate cancer
patients, caregivers, family and friends
of cancer patients. This application
seeks to remove the burden on the
user by serving as a one stop solution
for all the information the user needs
to educate themselves about a family
member’s diagnosis. Most importantly,
the application will deliver personalized
content to the user about the patient’s
disease based on the patient’s diagnosis,
treatment options for the diagnosis,
drugs for treatment and the side effects
associated with each drug. Users will also
get tips on dealing with cancer patients
and receive stories of hope.
Benefits
The application provides the cancer
patient and family and friends with an
online tool that is designed to remove the
laborious work involved in researching a
particular type of cancer. By providing
the user (patient, caregiver or family
member) with personalized content
based on the diagnosis, the patient
is able to make a quick and informed
decision about their treatment options
and improve their chances of beating
the disease. The application also allows
cancer patients to store information
about their medical data in a secure
location built on Microsoft HealthVault.
Relevance
This demonstrates Get Real’s expertise
in delivering powerful and easy to use
online tools that help end users make
informed decisions.
Circle of Sharing for American Cancer Society		 https://circleofsharing.cancer.org
Case Studies
The American Cancer Society is a nationwide, community-based voluntary health organization dedicated to
eliminating cancer as a major health problem.
For more information and to discover more, contact us:
Email: info@getrealhealth.com	 Office: +1 301 309 0058	 Web: www.getrealhealth.com
“This application is
designed to remove
the frustrating search
involved when family
and friends of cancer
patients seek to
educate themselves
about the disease.”
This case study is for informational purposes only. GET REAL HEALTH MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY.	 Publish Date: April 2013.

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American Cancer Society Case Study

  • 1. Challenge To further their mission, The American Cancer Society wanted to design and develop an intuitive online application to remove the often frustrating search involved when family and friends of cancer patients need to educate themselves about the disease of a loved one. Often times these people spend a lot of time browsing numerous internet sites and public libraries researching the disease, treatment options, drugs, etc. Because this information comes from multiple sources, the information is sometimes disjointed and repetitive. This jumble of information tends to confuse the user more than educate them. Solution The goal of the American Cancer society is to create a portal to educate cancer patients, caregivers, family and friends of cancer patients. This application seeks to remove the burden on the user by serving as a one stop solution for all the information the user needs to educate themselves about a family member’s diagnosis. Most importantly, the application will deliver personalized content to the user about the patient’s disease based on the patient’s diagnosis, treatment options for the diagnosis, drugs for treatment and the side effects associated with each drug. Users will also get tips on dealing with cancer patients and receive stories of hope. Benefits The application provides the cancer patient and family and friends with an online tool that is designed to remove the laborious work involved in researching a particular type of cancer. By providing the user (patient, caregiver or family member) with personalized content based on the diagnosis, the patient is able to make a quick and informed decision about their treatment options and improve their chances of beating the disease. The application also allows cancer patients to store information about their medical data in a secure location built on Microsoft HealthVault. Relevance This demonstrates Get Real’s expertise in delivering powerful and easy to use online tools that help end users make informed decisions. Circle of Sharing for American Cancer Society https://circleofsharing.cancer.org Case Studies The American Cancer Society is a nationwide, community-based voluntary health organization dedicated to eliminating cancer as a major health problem. For more information and to discover more, contact us: Email: info@getrealhealth.com Office: +1 301 309 0058 Web: www.getrealhealth.com “This application is designed to remove the frustrating search involved when family and friends of cancer patients seek to educate themselves about the disease.” This case study is for informational purposes only. GET REAL HEALTH MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY. Publish Date: April 2013.