What is aerospike database and why is it vastly superior to other database and caching technologies

1 Proprietary & Confidential | All rights reserved. © 2019 Aerospike Inc.
Powering The Real-time Digital Enterprise
Next-generation Hyperscale Data Solutions

The Aerospike Advantage
Superior Reliability &
Persistence
 Five-9’s+ of uptime
 Scales to petabytes
 Strong consistency
Uniquely Hyperscale
 Next-gen, patented Storage Engine
 Predictable High Performance @ Scale
 Dynamic Cluster Management
Proven
 Adopted by recognized industry
pioneers globally
 Replace first-gen NoSQL technology
regularly
 90%+ customer retention
Eliminates Cost +
Complexity
 Reduces server sprawl
 Exceptional TCO
 Simple to configure &
manage

Superior Competitive Advantage
Patented Flash
Optimized Storage
Layer
 Significantly higher
performance & IOPS
Multi-threaded
Massively Parallel
 ‘Scale up’ and ‘Scale out’
Self-healing
clusters
 Superior Uptime,
Availability and Reliability
Storage indices in DRAM
Data on optimized SSD’s
 Predictable Performance
regardless of scale
 Single-hop to data
patented
Aerospike Hybrid Memory Architecture TM

Legacy Caching Architectures Cannot Scale
Caching
Layer
Data Warehouse Data Lake
Legacy RDBMS HDFS Based
Barriers to Hyperscale:
× Overly Complex
× Difficult to Maintain
× Lack Data Consistency
× Poor Durability
× Service Disruptions
× Costly to Maintain
× Performance Degrades
Operational
Database
Enterprise Environment
Transactional
Systems
Legacy Database
(Mainframe)
RDBMS
Database

Data Warehouse Data Lake
Legacy RDBMS HDFS Based
Aerospike Simplifies Legacy Architecture while Solving Scaling Problems
Aerospike
Database
SoE Location 1
SoE Location 2
SoE Location 3
XDR
XDR
Transactional
Systems
Aerospike
Database
XDR
XDR
Enterprise Environment
Transactional
Systems
Legacy Database
(Mainframe)
RDBMS
Database
Delivering Hyperscale:
 Simplicity
 Maintainability
 Durability
 Strong Consistency
 Scalability
 Low Cost ($)
 Less Data Drag
XDR Legacy RDBMS
Data LakeReal-time Data Warehouse
System of Record Query &
Reporting Store

One Single Real-time Hyperscale DBMS
TB’s 100’s PB’sPB’s
Edge
ms
SoE Location 1
SoE Location 2
SoE Location 3
System of Record
Core
ms
Query & Reporting
sec-to-mins
Query & Reporting
Store
XDRXDR
Legacy
Data Store
Performance + Scale
 Unique End-to-End Solution
 Superior Uptime &
Availability
 Deployment Agility
 Low TCO
AI/ML
XDR
XDR

“Free is even too expensive
compared to Aerospike.”
Jason Yanowitz - EVP and CTO,
Signal
TCO savings
$4.2M over 3 years
200 Servers 30 Servers
200K/s Reads+Writes 600K/s Reads+Writes
Dramatic Reduction in Complexity and Cost
450 Servers 60 Servers
“Simplicity of IT Ops frees teams
up for future-looking initiatives.”
Guy Almog - Director of Engineering,
Playtika
TCO savings
$6.9M over 3 years

Aerospike vs. Redis:
 2500% increase
Aerospike vs. Cassandra:
 1667% increase @ 15K ops/sec (sustained)
 270% increase @ 92K ops/sec (not sustained)
Aerospike vs. RocksDB:
 300% increase
Performance at Scale – Independent 3rd Party Test Results
“The only solution that can get close with today's technology hardware
and software is Aerospike running on Intel p-mem DIMMs, and that is
about 280,000 sustained read and write operations per second. Which
is about 2,000 percent more than anything else out there.”
Theresa Melvin - Chief Architect of AI-Driven Big Data Solutions, HPE
*Redis could not ‘load’ 500M records in the required timeframe so 50M
records was used for its test
**Cassandra performance dropped ‘off a cliff’ on reads, writes could be
sustained at >90K ops/sec
0 50000 100000 150000 200000 250000
Overall Throughput (ops/sec)
YCSB Workload A - Ops/Sec
Cassanda
RocksDB
Redis
Aerospike
14,996**
79,948
249,980
10,000*
Cassandra

Orchestration Platforms
Bare Metal Commodity
Infrastructure
Traditional Linux Packages
Single-Click Cloud Managed Service
+
Deployable Anywhere

Powering Real-time Enterprise Applications at Hyperscale
 30x less false positives
 Millions in incremental
revenue every day
Payment Fraud Prevention
 PBs of Cold Storage
access < 8ms
 50% higher growth than
competitors
Real-time Bidding
 Hyperscale hybrid cloud
deployment
 30% larger cart size
Personalized
Recommendations
 Scalable to 1000’s of
European banks
 Per transaction cost
under €0.0020
Real-time Digital Payments
 3x server reduction
 3x SLA improvement
Digital Identity Security
 Growing to 600M users
 90% cost reduction
Hyper-Personal
Customer Experience

ADTECH ECOMMERCE FINANCIAL NEWTECH TELCO GAMING
Powering Industry Leading Innovation Around the World

Our Partners Power Innovation
System Integrators
OEM Partners
Technology Partners

Customer
Case Studies

Hyperscale Ad Targeting
Powering Global Self-Service Ad Platform
 Growth outpacing competitors by 50%
Replaced Cassandra, beat out Scylla
 Reduced node count 9x
Improved omni-channel campaigns
 Significantly more bidding opportunities
Orders of magnitude improvement in SLA
 Data access reduced to < 8ms vs minutes
“Aerospike is by far the best for what we do…It makes a
real big difference for our ability to execute when we’re
trying to follow a customer along the customer journey and
they’re transitioning between states. If you’re an extra 50
milliseconds behind, it can cost you putting the right
message in front of them.”
Dave Pickles – Founder and CTO, The Trade Desk
Edge
60TiB
Metal Edge Cluster
User Lookup
20Mtps
1ms
1-8ms
System of Record
1000 TiB
Coldstore Cluster
User Retrieval 5.5Ktps
Ingest
700Ktps

European Instant Payments Network
 43 million transactions per day
 24x7x365 availability
Cost a Challenge
 Credit systems charge 2-3%
 Blockchain per transaction: minutes and Euros
Privacy a Challenge
 Private systems sell information
 Blockchain is public record
Benefits with Aerospike
 Costs within €0.0020 per payment
 Scalable to 1000’s of European banks
“In hours I had my dev environment.”
Vitangelo Lasorella - Technical Officer, IT Innovation and
Development Department
Banca D’Italia
Real-time Settlement of Instant Payments

Powering Global Fraud Prevention Network
 $280B+ payments annually
Replaced Oracle + Terracota
 Reduced server footprint 15x
Improved SLAs
 30x reduction in false positives
Increased revenue
 10x improvement in fraud calculation data used
“PayPal is innovating deep analytics to rapidly respond to
emerging fraud patterns, then deploying into an event-driven, fast
data, in-memory architecture to accelerate detection, reduce losses
and achieve near-continuous availability.”
Mikhail Kourjanski, PhD. - Lead Data Architect, Risk and Compliance
Management Platform, PayPal
Real-time Fraud Prevention for Digital Payments

In Memory vs. Hybrid Memory – SLA in Actual Deployment
30x Improvement in SLA
*Note: @ $300 Million Payments a Day
In-Memory SLA:
$5 Million at Risk* $0.17 Million at Risk*
Hybrid Memory SLA:

Helping Financial Services prevent fraud
 130M transactions daily across 40,000 websites
 100’s of attributes delivered in < 100ms
Replaced Cassandra
 3x server reduction: 96 now 28
 3x latency improvement: 100ms now 30ms
Scaling Growth
 450TB growing to 1.3PB
Savings
 $3.3M over 3 years
“We are simply in a latency game and they are the
best in the latency game.. Aerospike does what it
says. Aerospike just works.”
Matthias Baumhof - CTO, ThreatMetrix
Securing Global Digital Identities at Scale
SLA: Aerospike vs. Cassandra

Global Top 10 Investment Bank & Brokerage
250M transaction & 2M price updates daily
Technology Challenges
Need to grow 4x+
Data inconsistent from mainframe-to-cache
APIs from Browser-to-server (needed)
Benefits with Aerospike
150 servers reduced to 12
$10,000 saved per day with mainframe offloading
Reducing Intraday Trading Risk at Hyperscale
“We are now expanding our use cases with
Aerospike across the business.”
Sr. Vice President, Trading Technology, Charles Schwab

Hyper-personalized Recommendations
Powering Largest US Furniture eTailer
 $6B+ global revenue growing 40%+
Replaced Redis and MemCached
 1/8 the server footprint
Improved personalized recommendations
 Better cart add-on targeting
Increased cart transaction size
 Lower abandon rates, more add-ons
“In 2018 we paved the way for company-wide
adoption of Aerospike following a bake off with
Cassandra and Hbase”
Franklyn Tamalenus - Head of Ad Tech & Customer
Intelligence Engineering, Wayfair
Scoring
Service
Customer
Information
Service
Dynamic
Phone #
Service

Appendix

Next Generation Systems of Engagement
Aerospike Delivers Superior Reliability and Performance at the Lowest TCO
Lowest TCO
TCO ($)
Scale TB
Large, growing, unmet need
Alternative
TCO
Aerospike
TCO
Performance
Scale TB
Significant functional
overlap - Commodity DB
problem set
Strategic Operational Apps
- Superior Uptime & Resiliency
- Transactional
- Low latency

Industry Leading Reviews
Leader for Key-Value Stores Champion in Hybrid Real-Time
Data Processing
4.6 out of 5 – Operational Database
Management Systems
“Low latency, performance, scalability
and a low cost of ownership.
Aerospike offers all of these”
Philip Howard - Research Director,
Information Management, Bloor Report
“Implementation was easy and the
performance exceeded our
expectations”
Senior Managing Director in the Finance
Industry

Aerospike vs. other NoSQL solutions
Aerospike Attributes Other NoSQL
 Scales up before scaling out
 Massive server count reduction
 Data volume & usage drive larger
clusters
 Server sprawl
 Significant cost growth
 Predictable performance at Scale
 Missed app SLAs
 Provisioning more hardware and
caches to meet SLAs
 99999+ uptime
 Compute & memory pressures
 Fighting compactions
 Setup and forget
 Continual care and feeding
 Not working on strategic projects
 Simple to grow clusters online
 Simple to perform rolling upgrades
 Garbage collection, tombstoning &
JVM tuning
 Re-tuning for new workloads or
hardware
 Advance planning to grow clusters

TCO Savings with Aerospike vs. Cassandra

Client Services Accelerate Success
Onboard Adopt Grow
Orientation and Training
 Define success metrics
 Organize project plan w/Client
Services
 Aerospike Academy
 Intro to Support Team
Accelerate Production Launch
 Analysis, Modeling, Automation,
Monitoring
 Data Migration
 Developer Enablement
Expand Use of Aerospike
 Architecture review
 Upgrade planning/mgmt
 Operations & DevOps
 Production Assessment
Technical Account
Manager Managed Cloud Services
“By using Aerospike Client Services, we were able
to massively accelerate our migration to Aerospike
and saw a 10x return in the first 90 days.”
Jason Yanowitz - EVP and CTO, Signal

Aerospike Storage Engine: Designed for Next Generation Scale
Aerospike’s Tiered Architecture is unique
• In-Memory
• Hybrid Memory
• All Flash
Support for Petabyte scale applications
• ML continuous data ingest
• Edge-based real-time analytics
• System of Engagement/ System of Record

Customer and Partner Testimonials
“Aerospike is becoming a key component of our edge
computation story today”
Sandeep Nawathe - Senior Director of Engineering, Adobe Cloud
Platform, Adobe
“Before Aerospike, we were spending more and more
of our time on the care and feeding of Cassandra. With
Aerospike, we’ve now cleared the roadmap and we’re
just focused on adding new functionality to our
platform for our customers.”
Jason Yanowitz - EVP and CTO, Signal
“The ability to replicate data across region is something
that Aerospike provides that very (few) other NoSQL
databases do with ease. Without Aerospike, we’d be
looking for a new NoSQL data store that performs as well
as Aerospike does, and I haven’t seen one out there.”
Henry Snow - VP, Infrastructure, Nielsen Marketing Cloud, Nielsen
“We are extremely delighted to partner with Aerospike to
deploy a high-performance data layer between our digital
channels and core telecom systems to help us manage the
massive scale of data with best performance. This layer
also acts as a cushion for our core telecom platforms and
optimizes the need to scale our core telecom platforms,
resulting in an improved customer experience.”
Harmeen Mehta - Global CIO and Director of Engineering, Bharti
Airtel

Customer and Partner Testimonials, continued
“..literally it takes zero maintenance
to keep Aerospike going”
Burzin Engineer, Founder and Chief
Reliability Officer, PhonePe
“We saved around two thirds of our
hardware costs in a single switch…The
thing I like most about Aerospike is that it
just works.”
Ido Barkan - Software Architect, AppsFlyer
“In Aerospike we have, we have more than 150 hosts
divided on multiple clusters, which is about one petabyte
net solution... Aerospike has a lot of benefits: easy to
scale, flexible hardware that helps us to save money and
time and optimize the ROI…Aerospike is the best key
value store.”
Dotan Gutmacher - Big Data, DevOps & Infrastructure Team
Leader, Cybereason
“We wanted to build pieces that would allow us to
innovate no matter what the market needed. For example,
if we needed to do retargeting, we want to build that on
top of an infrastructure and not have to reinvent a whole
infrastructure to do retargeting, and we were able to do
that.”
John Krystynak - Founder and CTO, AppLovin

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