A highly resourceful book on how to gain focus and use it to achieve your greatest aspirations and deepest desires. Full of interesting graphical illustrations, the book is a companion everyone seeking to maximize their life should have.

1. FOCUS NOW!
What you MUST know to
enhance your performance &
increase your productivity
www.therealgen.com

2. “
There’s awesome power
in a focused life! The lack
of focus is one of the
major reasons why a lot
of people fail in life.
Genesis Onomiwo
Personal development coach and Etiquette Expert
www.therealgen.com
Click to share this ebook on Twitter:

3. Introduction
A visit to Erin Ijesha Waterfalls in the
Southwestern state of Osun in Nigeria
sometimes ago brought me face to face with
the tremendous energy with which the water
there continually falls from very great
heights.
But it quickly occurred to me that if this same energy were directed through some
channel, like a turbine for instance, then it would be able to turn a dynamo and
even generate electricity if orchestrated to do so- as is the case with the popular
Akosombo Dam-a hydroelectric dam on the Volta River in southeastern Ghana.
In the same vein, steam is a form of energy that can be used to drive locomotives
and also turn the wheels of great industrial machines- but only when focused.
www.therealgen.com

4. Diffused light doesn’t have much of an effect on what it touches. But when you
focus light — like the sun’s light, through a magnifying glass — you can light a
piece of paper or grass on fire. If you can focus it even more, it becomes a laser. A
laser can cut through steel and destroy cancer.
There’s awesome power in a focused life! The lack of focus is one of the major
reasons why a lot of people fail in life.
And for you my friend, your efforts toward achieving your dreams will only be
as futile as that water from the waterfall or mere steam if those efforts are not
focused. Man will generally underperform and grossly underachieve without
focus. Life without focus will result in mere existence full of confusion and
chaos. It is dangerous to live without focus! Without it time will be lost,
resources wasted and opportunities squandered.
www.therealgen.com

5. What is FOCUS?
It is the practice of embarking on one deserving venture per time with the whole
of one’s heart and pursuing the same venture to a logical end. But then, we cannot
even start to talk about focus yet if purpose is not first clearly defined. Meaning
therefore that there must necessarily be a specific aim in mind first before focus
can ever be of any good. You must know what your purpose in life is. What are you
here for? Knowing why you are alive will give you something to strive for. Without
purpose focus will be meaningless.
Obviously, it takes doing first things first to actually sustain focus, while it takes
focus, among other things, to accomplish your goals. And the more you focus
directly on a goal, the more quickly and efficiently you will be able to attain that
goal.
Focus is the art of deliberate concentration.
“
“Focus is the key to turning energy
into power.”
www.therealgen.com

6. 5 things you MUST do to attain and
sustain focus.
Efficient people have a vision and focus their
activities to achieve that vision.”
- Robert W. Bly
1.Know your purpose in life
2.Develop your goals
3.Set your goals in order of importance with respect to
time
4.Know the consequences of failing to achieve those
goals
5.Find a very strong reason(s) to get and stay focused
“
www.therealgen.com

7. Ultimately, the key to staying focused is to apply yourself to the task at
hand.
The more focused you are,
the more effective you’ll be
“
www.therealgen.com

8. DISTRACTIONS
Distractions are the enemies of focus. And
so before you can employ the power of
focus, possible distractions must first be
identified and then deliberately
eliminated as much as possible. Because,
these distractions, if allowed, can easily
divert your attention from the important
to the unnecessary.

9. Common distractions to watch out for
1. Social media - especially when what you spend time
doing on it has little or no impact on your overall purpose in
life.
2. Movies.
3. Games.
4. Over-demanding colleagues, associates, friends and
relatives- when allowed to steal too much of your time on
not so important issues of life.
5. Unsolicited e-mails, phone calls and text messages.
www.therealgen.com

10. Remedies for distractions5
www.therealgen.com

11. Cut the amount of time spent on
social networks to the barest
minimum, and only spend extra time
whenever you deem it right- perhaps
when it has to do with your goals in
life.
“Social media must be used with purpose or else, it will steal your
time and ultimately divert you from the essential.
www.therealgen.com

12. Watch movies only to relax and
not as a matter of necessity.
And this should not be every time.
www.therealgen.com

13. Games should be used to increase
your intelligence quotient (IQ)
and also connect you with other
people. It should not be used in
any way to while away time.
www.therealgen.com

14. Create time for attending to others and stick with the plan.
Focused people don’t waste time. They get to the point.
They may come off as abrupt or dismissive to some people.
..but they realize they cannot give everyone who
contacts them all the time each person wants.
They determine how much time to spend with each person.
I learned this long time ago from one industrial giant of
international repute who happened to be my mentor back in
the day. He would listen to whatever anyone had to tell him
with rapt attention, only to respond with a very brief but well
informed answer that would naturally dismiss the person
without even being told to go.
#
4
www.therealgen.com

15. You are not obligated to reply every mail or
text, neither are you expected to return every
call. Attend only to the very crucial ones.
To reduce the load of unwanted e-mail, you
should give your address only to special clients,
colleagues, co-workers and others who really
need it.
And you can set your phone to automatically
route calls to your voice mail box if you want
to work undisturbed.
Also by activating certain “selective call
acceptance” features on your phone, you can
avoid calls you do not want to get while
enabling important prospects, colleagues, and
family members to reach you at all times.
#
5
www.therealgen.com

16. Einstein didn't invent the theory of relativity while he was multitasking at
the Swiss patent office."- David Meyer
The overall key here is to try to do more of
what is rewarding, even if it takes effort and
discipline (and believe me it will), and less of
what isn’t.
The key to productivity is to spend your time
doing what you can do better and faster than
anyone else.
Productivity means selectivity.
“
www.therealgen.com

17. So my friend, IF you will increase your personal efficiency, achieve your goals and fulfil
your purpose in life, then you should FOCUS NOW!
If you really want to focus on something, says
Castellanos, the optimum amount of time to spend
on it is ninety minutes. Then change tasks. And
watch out for interruptions once you're really
concentrating, because it will take you twenty
minutes to recover.”
― Winifred Gallagher, Rapt: Attention and the
Focused Life
“
Final thought
www.therealgen.com

18. Click to share this ebook on Twitter:
Click to connect:
#UltimateAdvantage
on
Find your
www.TheRealGen.com

19. Join Genesis Onomiwo on
the #UltimateAdvantage
Weekly Tweetchat and
Podcast
DesignrealizedbySociallyNaija
Click to connect: